Influitive Reviews & Product Details

Influitive Overview

What is Influitive?

Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Easily visualize and report on all activities completed and the ROI of those activities, while integrating with your CRM and marketing automation platform to guide members through the entire customer journey.

Influitive Details
Website
Languages Supported
English
Product Description

Influitive helps B2B marketers capture customer enthusiasm and use it to turbocharge marketing and sales efforts.

How do you position yourself against your competitors?

Influitive is the only community platform that leverages the power of relationships to drive advocacy that improves marketing campaigns, accelerates sales, increases customer retention, and fosters product innovation. Users select how they participate in your community, and our targeting and personalization ensures that they stay engaged and become real partners—working alongside your business to help you achieve your objectives.


Seller Details
Seller
Influitive
Company Website
Phone
1-647-931-4014
Year Founded
2010
HQ Location
Toronto, Canada
Twitter
@influitive
9,791 Twitter followers
LinkedIn® Page
www.linkedin.com
109 employees on LinkedIn®
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Customer Advocacy Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

I love that Influitive really allows you to get to know your customers - build and cultivate relationships and watch them turn into great advocates! It has allowed us to really "touch" each advocate and give them the personal relationship they deserve! It also allows us to put opportunities out - speaking, awards, references, social sharing, fun - in a manageable way! Our Salesforce integration and use of the reference requests is also a critical piece of our program!

Their online even was top notch using their platform! It was engaging and fun! All of the conference material was very organized and easy to follow! Review collected by and hosted on G2.com.

What do you dislike?

I like just about everything - the messaging could use some improvements, but it is still good! Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Influitive was a game changer for our program. We went from a very manual reference program to a phenomenal advocacy program. Our customers love it as much as we do! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We've solved our disconnect with associating references to sales opportunities. Our sales team can also view all advocacy activities directly on their opportunities and contacts in Salesforce. We've also been able to save so much time in putting advocacy activities out to customers - and they can self select what they are interested in. And the relationship building is priceless!! Review collected by and hosted on G2.com.

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Customer Marketing Team Lead, Americas
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Topics and speakers were excellent and the content remains 'on demand for some time. Very well organized and focused. I took many tips and ideas out of the presentations ready to implement with my team, and if that isn't the hallmark of a great conference, I don't know what is! I made some great connections with like-minded individuals which will certainly bear fruit down the road. Review collected by and hosted on G2.com.

What do you dislike?

The only real downside to the conference was that interaction between attendees was not as robust as I would have liked. There were also challenges with the schedule itself - lots of pre-recorded sessions with 'live' follow-up for Q & A partially to accommodate a global audience, and partially due to practicality. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Lots of problems are being addressed. We're actively boosting engagement with our customer base through a fun and valuable platform. Our customer references from a usage perspective have increased significantly, and we're finding new ways of getting more product and usage insight from our customers, allowing us to better segment and target for awareness and lead generation campaigns. Influitive provides a way to engage with customers in a way that is conducive to increased conversation and deeper relationship growth. It knocks down walls of suspicion and 'marketing speak' and allows for genuine, authentic connection with our customers. Review collected by and hosted on G2.com.

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Customer Advocacy Marketing Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

It allows you to be really creative, and it's fun to come up with challenges/campaigns. Also a great platform for getting to know your customers better, but in an automated and streamlined way. I love being a part of VIP, which is Influitive's AdvocateHub for their customers, because you can easily connect with other customer marketers and learn how to better use the product. Review collected by and hosted on G2.com.

What do you dislike?

It can take a bit of time investment to make the program worth it, but once you have that down, I think it does pay off in the long run. I think Influitive works best if you can have at least one person on your team where managing it is the main part of their job, which makes it hard if you're a smaller company. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Influitive is the best. Working with their staff feels like a partnership and they continually are improving their product, taking feedback, and involving their customers in the process. If you're considering a platform for customer advocacy or community, I'd highly recommend them as they really are the leaders in this space. Influitive has changed my career path and helped me gain a lot of great skills and knowledge I wouldn't have otherwise, simply by being involved in their customer community and using their product every day. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Influitive helps to automate parts of customer marketing, while making it fun for me as the marketer, and our customers! It's helped us to engage and delight our customers, while getting things like more reviews and referrals. I love providing an online community for our customers to interact with each other and with our employees. It helps us easily identify and recognize customers that really love us and want to work with us to make our product better. Review collected by and hosted on G2.com.

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Corporate Marketing Manager - Customer Advocacy & Evidence
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

The platform is really easy to use for both start up and maintenance. They offer a wide variety of templates for those starting out, which is a great source for idea generation. The ability to interact with our customers year-round, keeping them both engaged and feeling valued is a huge benefit to the platform. We've seen tremendous value and uptick in customer engagement and positive feedback since taking the Influitive platform back in-house. Review collected by and hosted on G2.com.

What do you dislike?

At times we have had little bugs from time to time in reporting and notifications. Though there are a few issues here, the support staff is always quick to respond and very helpful and professional. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

A centralized place for our customers to land for insider information and related content sharing. We've had an easier time communicating with our customers and keeping them engaged, informed and feeling valued throughout the year. Review collected by and hosted on G2.com.

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Performer
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Influitive puts a lot of tools and ideas at your fingertips, making implementation of a rich advocacy site, and program, very easy. The interface is great to work with, as are the staff. Your success will only be limited by your commitment and effort. Review collected by and hosted on G2.com.

What do you dislike?

The only criticism of Influitive isn't really a criticism of Influitive, but a criticism of client advocacy. Client advocacy takes time and commitment! Influitive makes it easy, but there are still many manual processes. Some aspects of the Influitive hub require manual effort that you might wish were more automated, but the more automated things are the less relationship building takes place. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are raising awareness of resources available while attempting to build stronger relationships and encourage certain activities. I think we have generally been successful, but there is always room for improvement. Review collected by and hosted on G2.com.

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Security Operation Center
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Best thing is, it's easier to manage our loyal customers, referrals and case studies, also engagement is simplified with " Influitive ". Therefore it's marketing platform help us to improve to our social media engagements. Like promote our social media posts, gather customer replies, recommendations, reviews with collecting referrals. Review collected by and hosted on G2.com.

What do you dislike?

Not much, we tested on couple of our mobile devices and iPads, but overall experience is little bit low. I thinks mobile experience should be improve. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Overall experience is impressive. This is the 1st product which we use in this category. I can say that, we met our requirements with " Influitive ". Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

As I said we had difficulties with customer engagement for our special requirements, like Information Security, Cyber Security peoples. With graphs and analysis it is more convenient when we do product releases with better understand with customers.

Also there is a very important one thing, is we get quickly customer feedback's for manage our orders. Review collected by and hosted on G2.com.

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Customer Engagement and Advocacy Coordinator
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Registration was easy and I appreciated the session calendar holds that were sent as I signed up for sessions pre-event. The sessions were relevant and informative - not just cheer-leading sessions lead by an Influitive team member, but useful takeaways I could apply to my hub. There was a good mix of presentation and fireside chat formats. Review collected by and hosted on G2.com.

What do you dislike?

While I did not experience this personally, some attendees had connectivity issues. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use the Royals community as a gateway to obtain references, testimonials, feedback and as a way to amplify the customer voice throughout the organization. We engage our customer thru frequent touch points to customize their experience with Renaissance. Review collected by and hosted on G2.com.

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Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

The sessions provided me with a huge amount of thought and information, being fairly new to advocacy this helped me understand a bit more on how to get the most out of the platform Review collected by and hosted on G2.com.

What do you dislike?

It would have been nicer to have had the sessions spread over maybe just an extra day as there were a huge amount I wanted to be a part of and actively ask questions but was unable to and then due to work I have only just a week later been able to circle back a rewatch sessions which is a little too late for my Q+A Review collected by and hosted on G2.com.

Recommendations to others considering the product:

This is a great platform that allows you to engage with customers in a fun open space Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Im trying to understand how to retain and increase engagement when the content is typically quite boring :P being a part of the fun session was really useful as it helped me to think outside the box around how we can make unexciting content thrilling. Review collected by and hosted on G2.com.

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UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

Influitive is kick-ass.

Digital engagement is more important than ever and Influive has the tools you need to be successful. While AdvocateHub encourages and empowers organizations to build sustainable personalized relationships at scale, EventHub offers a virtual event experience that is sure to delight your external audience as well as your internal team!

What's not to love? Influitive allows Blackbaud a unique opportunity to connect with our customers in a way never before possible. Not only is the AdvocateHub platform an excellent user experience for our internal team, but most importantly, our customers love it. AdvocateHub is an exceptional listening tool, a direct line to your most impactful influencers. Influitive has been a hit since we first implemented in 2014. Internal interest and the number of advocates and referenceable customers we have has grown exponentially. The real-time feedback we receive continues to inform business innovation and is the quickest way to deepen and scale relationships in a fun, meaningful way. Influitive is THE scalable platform to manage your advocate marketing program. Influitive will take your customer marketing to the next level. Review collected by and hosted on G2.com.

What do you dislike?

I don't have any complaints. If there are any small pain points, Influitive's team is most likely already aware and working on a solution. If not, they are very open to suggestions and work to quickly model improvements. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you're an advocate marketer and you're not using Influitive, you're doing it wrong. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We strive to place our customers at the center of all that we do, and Influitive’s AdvocateHub makes it possible in many different ways. We're able to listen to customer needs, curate and take action on quality feedback, offer unique customer experiences, increase customer satisfaction and retention, gather user-directed content, drive customer success initiatives and more. AdvocateHub allows us to accomplish much more than we could before, and in a lot of ways allows us to accomplish new feats based on strategic feedback from the Influitive team, all at the click of a button. Review collected by and hosted on G2.com.

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Customer Marketing Manager- Advocacy
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Infulitive allows all of our advocates to have one central location to interact with not only us but it also allows them a location to interact with other Genesys advocates.The platform also provides the gamification aspect of our advocacy program which our advocates love. Review collected by and hosted on G2.com.

What do you dislike?

With Genesys being a global company we have struggled a bit with the Infulitive program being truly global. Infulitive has recently added a multi language feature to their platform which is a step in the right direction however there is still room for improvement in features to make this product global. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

By using Infulitive it has allowed us a central location to reach our members of GCAP. This allows us to market, communicate, and target our advocates the way we would like to as a company. It also allows are advocates to have 24/7 access to each other which we were not able to provide before and had to rely on planned events. Review collected by and hosted on G2.com.

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Senior Strategy Analyst, Client Experience
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Influitive has been a valuable partner to us since the beginning. Given the field of advocacy and associated tech stack is relatively new, having a partner to guide us and share best practices has been invaluable as we have grown and expanded the influence of our program. The technology is pretty easy to use once you learn it, and functionality has consistently increased as Influitive itself has evolved. The tool allows us to engage our clients at scale and glean from them valuable insight we can use to support our business. They have a fantastic, attentive support team when issues to arise, and truly act like a partner. Review collected by and hosted on G2.com.

What do you dislike?

In order to run an effective program, you'll need a resource dedicated to building and engaging the community. At first, this is at least one full time role, but can scale back over time as your program matures. Influitive also offers a lot of support when implementing the solution to ensure you're thinking about everything. Running the community can be time consuming to do well, but there are definitely ways to ensure your team is focused on the right activity. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

With our advocate community in Influitive, we're building tighter client relationships that provide numerous benefits over time. Additionally, the community gives our internal teams new access to client insight and feedback. Connecting our internal teams with our clients - quickly, easily, at scale - has been a transformative benefit. It's given us a way to connect with clients at scale, where one person would not have been able to do so before. Plus, we're providing a unique client experience as ADP is investing in our individual clients' careers, providing exclusive access, and helping them (help us) evolve their product experience. Review collected by and hosted on G2.com.

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Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The level of personalization that Influitive offers is great--challenges can even be brought to 1:1--we've used this degree of personalization for specific big "asks" of customers, and it's worked really well. Given how many different challenges and channels can be created, customers get a wide variety of ways in which they can engage and interact. Review collected by and hosted on G2.com.

What do you dislike?

The weekly digest doesn't currently allow admins to select which challenges get highlighted. As a result, some really valuable challenges don't get shared, and other more "fluffy" ones that we wouldn't want taking up real estate in the email get chosen. Also, admins are only allowed to choose between the digest being sent weekly or twice/week. We'd like more flexibility for when and how often the digest gets sent. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Influitive helps us identify promoters that might typically slip under the radar. It's enabled us to learn personal data points about specific customers that help us connect to them on a deeper level. Recruitment for high-value activities like joining our research group, doing a case study, or speaking with an analyst is much more streamlined thanks to Influitive. Review collected by and hosted on G2.com.

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Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

I love the ability to tie discussions into challenges. It really makes the platform feel more well--rounded. There are several other platforms and tools out there that do one aspect of client community or advocacy well, but Influitive was really the only one that tied everything up into one seamless experience. It's really important to our community strategy to get our clients talking to one another to strengthen those bonds between clients, which really makes the community feel like a community and less like the company with a megaphone and the clients listening to us. Review collected by and hosted on G2.com.

What do you dislike?

I'd like for the conditional logic to be a bit better on group membership. I pull values in from Salesforce to add people to groups, and I have to do all my logic with SF workflow rules and custom fields because the only filtering I can do in Influitive is picklist values. It's really not that big of a gripe, but it was something that I wasn't expecting to have to work around. Another thing that needs a bit more work is the integrated knowledge base. It's super new, so it's not quite up to par with more mature solutions out there, but I know it's getting some dev attention, so this is subject to change. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Consider everything you need around client advocacy and make your decision from there. Influitive does a whole lot, which is nice for people who need one platform that does everything! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We needed a way to turn our clients into advocates, and that's exactly what Influitive has helped us do. We can mobilize our clients by asking them to review our products, become a reference, give testimonials, and more - all from the challenges in their platform. Review collected by and hosted on G2.com.

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Customer Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

Influitive's Advocate Hub is easy to use and helps me engage my customers in a meaningful way. Best of all, Influitive is committed to my success and is more of a partner than a vendor. The tool helps us communicate with our customers in a meaningful way and reward them for everything that they do for our business. Not only can we provide tools and resources to help customers with our product but we can drive measurable results by building out testimonials, a reference pool, and revenue through referrals. Review collected by and hosted on G2.com.

What do you dislike?

I honestly don't think that there's anything I dislike about the Advocate Hub. I do have to say that their advocacy program, VIP, has gone downhill recently. That's the only thing that I think can be improved but the product itself is amazing. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Start with your advocate marketing strategy. Once you have that nailed down, Influitive is a solid tool that can help you execute your advocate marketing strategy and collaborate with your customers at scale. It's also great for educating customers on your product and rewarding them. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

When I implemented the Advocate Hub, I was looking to implement an advocate marketing plan that would drive referral revenue and generate authentic marketing content. I've been able to meet my goals in terms of marketing content and have also managed to drive revenue for our business as a result of referrals. Review collected by and hosted on G2.com.

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Advocate Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

Influitive Live was really a great event. It overall provided some amazing content and used their own platform in a fabulous way with every event being virtual. Review collected by and hosted on G2.com.

What do you dislike?

There was honestly nothing I disliked! I'm able to go back and watch sessions that I was unable to watch day of. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I think that if you are getting into advocate marketing, or want to use advocate marketing in your company, Influitive is really the best way you can do that. There's no better option. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

In this case, the problem solved was the inability to have a virtual event. Influitive made it possible to not only have a virtual event, but a great one. Review collected by and hosted on G2.com.

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Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

they totally embrace getting attendees engaged. so good to see them using their own tools

they really got engagement right could have done a virtual network event

be nice to see information on product road map Review collected by and hosted on G2.com.

What do you dislike?

running times purely because of being on a different continent

The lack of being able to download and watch at my pace sessions afterwards but have to watch a stream

because on line you miss the physical networking over a coffee or drink

be nice to see information on product road map Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

better engagement of sales staff and moving to customers next

how much work we have to do to get this right Review collected by and hosted on G2.com.

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AC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

I don't have a comparison here but I like the ability to give points for completing challenges, to configure what things get prioritized to see in the carousel, and the ability to create different channels. I like the look and layout as well. I like the reporting data and the ability to search on users to see how engaged they are. Review collected by and hosted on G2.com.

What do you dislike?

I wish users could search for challenges they want to revisit. I wish sending out invites to users took a few less clicks. I just created a video for my team yesterday to walk them through inviting new users because it is not intuitive and takes so many steps. I also wish we could dictate what is in everyone's carousel rather than it being dependent on whether someone completed a challenge that pops up there. I also wish the editing was a little easier and that you could embed images and videos directly by uploading a file. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are building out a lot of content and seeing customer engagement. Customers want somewhere where they can interact with each other to find use cases as well as a place to learn on their own. I like that we can have video content as well as written content or a combination of both. I like the different types of questions we can have for awarding points. Review collected by and hosted on G2.com.

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Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

With a little training, the admin panel of Influititive is fairly logical and easy to learn. The front-end customer-facing view provides a strong tool to present a good experience to community members, incluiding the Challenge feature. Review collected by and hosted on G2.com.

What do you dislike?

Out of the box performance reporting/dashboards are good, but going beyond to configure non-standardized reports is not easy IMO. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Really think this is a strong tool that presents our customers a great option on finding out more of what's going on with Sitecore, AND presents a good basis for them to be learning/sharing with each other. Though our community is recently deployed we expect to drive a higher level relationship with our customers, including being able to identify Sitecore advocates in the community to support our Customer Reference/Loyalists program. Review collected by and hosted on G2.com.

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Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Influitive is a great channel for natural customer engagement. It allows you to gain a deeper understanding of how customers use your products and also can drive marketing opportunities. If you are looking to increase your product reviews, gain referrals from customers/trusted users, Influitive is a vendor worth considering. From a support perspective, you can leverage other customers' knowledge to help answer questions that other users may have.

We also used Influitive as a networking hub for a virtual event, which allowed attendees to interact with product experts as they would otherwise do at an in-person event. Attendees loved being able to have a virtual happy hour and network with other users at a time when many events were cancelled. Review collected by and hosted on G2.com.

What do you dislike?

It can be difficult to motivate some customers to use the platform beyond redeeming rewards. The system can be overbearing for customers if they do not have the appropriate settings for communication frequency. However, this is easily fixed if they do.

Some users also find the site to be challenging to navigate between pages, but this is solved by creating an easy-to-understand onboarding experience. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

My advice would be if you have complex products, Influitive is a great channel for customers to engage with fellow customers. It also can be valuable if you need to identify customers who you would like to advocate on behalf of your brand or provide testimonials showing the value of your products. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are driving excellent customer marketing and advocacy opportunities while providing customers a valuable user-to-user forum. Review collected by and hosted on G2.com.

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Marketing Assistant
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

I find the most helpful thing with Influitive is the training and resources. If I ever have an issue or need some inspiration for our hub, I can always find what I need in the Influitive hub. I also really love having our account manager on hand whenever I need something resolved/answered quickly. Review collected by and hosted on G2.com.

What do you dislike?

There isn't really anything I dislike, I guess it would be good to have more information around rewards and how best to decide which rewards we should chose to offer our users. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Influitive is helping us build relationships with our customers and create a strong chain to gain case studies and testimonials from customers. Review collected by and hosted on G2.com.

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Digital Lifecycle Journey Manager - Advocacy & Data Center, EMEAR
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

What I like the most about Influitive is that it is a clean platform, easy to navigate, and with clear instructions all around, even though it is equipped with everything you need to create meaningful engagements with customers. It also enables you to build upon it and develop various aspects of your hub further. Review collected by and hosted on G2.com.

What do you dislike?

- Reporting capabilities should be enhanced as a priority. Reporting should allow for more granular data exploration, including filtering by channels, challenge types, and advocacy types in every tab.

- Reporting should also allow for integration with other programs to help automate challenge data extractions (currently downloadable as individual files) and their compilation into a single data repository for further exploration.

- Admin view should be tiered to make sure the hub's settings and other important data central to its management are not accessible to everyone with admin access.

- Admin people should have a type access that stops them from earning any points even if they complete a challenge by mistake. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Engaging with customers directly, getting messages and important information to them faster, making sure they get it, getting feedback directly from them on things that matter, and ultimately getting them to advocate for Cisco CX, having realised the value our side of the organisation, and specially digital, brings to them, this would be our biggest benefit. Of course, this is still work in progress, as customers are now starting to discover and engage with the Cisco CX product more and more, but that's where we are heading towards. Review collected by and hosted on G2.com.

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Senior Manager - Installed Base Marketing and Customer Loyalty / Advocacy
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Connecting directly with our community users to provide information and to obtain feedback from them. Review collected by and hosted on G2.com.

What do you dislike?

An improved campaign library to use in our community that will help us reach our community and company goals. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you're looking to build an exclusive online community, Influitive is a great company to work with. We have a dedicated Customer Success Manager that we meet with monthly to discuss our success plan. The leadership team is accessible and listens to our questions and feedback. They are a responsive company and I believe they are continuing to build a world-class community platform. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Influitive allows us to connect directly with our product users. We can provide updated product information, news, webinars, blogs, and other company resources. Our community members provide us fast feedback to surveys, bid requests, product insights, and more. Community members can pick and choose when and if they want to respond and participate. It's a win-win scenerio for our company and our community members. Review collected by and hosted on G2.com.

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Influencer Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Influitive helps me in building relationships with our customers and fostering brand loyalty. The Influitive support team has been great.

I was grandfathered into Influitive after our company deployed it but we didn't really have the right person to own it. There was some internal conflict as it had been passed from person to person before I got here. I had a lot of opportunities to start where my team left off, as well as to make it my own and the support team really helped me do that. Review collected by and hosted on G2.com.

What do you dislike?

I can't think of anything I dislike about this tool.

I might say that the interface is a little clunky; it takes too many clicks, in my opinion, to be able to do most anything. But If I'm being completely honest, that probably has to do with how little we are actually utilizing it comparatively. Influitive as a whole has features and reports that I will probably never have the bandwidth to really dive into. Until we can have someone own this as their full-time job, we probably won't be able to use all the capabilities. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Influitive has given us a chance to interact more one-on-one with our loyal customers, build relationships with them, and get their feedback.

We just used Influitive to launch a live announcement for our customers, this was the first time we had ever done this. I was getting tons of messages after the fact about how much they enjoyed it. Even though it was a short announcement, they really appreciated the chance to be included and Influitive allowed us to make them feel special. It's been a great way to form relationships with customers whom I never would have met, if we didn't have this opportunity. Review collected by and hosted on G2.com.

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Customer Advocacy Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Influitive's AdvocateHub product is truly unique. It's effectively a white label hub, that you customize to suit the needs of your advocacy programs. Within every hub, you have a discussion forum where customers or other members interact with each other; a section for 'challenges' (which are games that you can have customers complete to help you achieve business goals or have fun); a rewards section where customers can redeem the points that they earn when completing challenges; and other areas for referrals or content hosting.

A few great resources at Influitive: their sales engineering and implementation team is fantastic, their Customer Success Department is extremely knowledgeable and thorough, and their Support Team responds to requests quickly and thoroughly. Review collected by and hosted on G2.com.

What do you dislike?

We have struggled at times to make AdvocateHub integrate cleanly with Salesforce. This has led to some challenges when tracking and processing references through both systems. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Since implementing this software, we have used our Influitive hub to drive many business outcomes, like increased awareness, online reviews, vendor surveys, social sharing, and a discussion forum where customers network with each other and help to solve their own problems without contacting our company's support staff. As we learn more about how to fine-tune our advocacy program, we use Influitive's software more effectively to drive sales and marketing objectives and for customer success - namely, to ensure we monitor customer happiness and increase retention year-over-year. So a good customer advocacy program, built with Influitive's software at it's center - helps to increase sales and customer retention. Review collected by and hosted on G2.com.

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