[ Hotjar ... Reviews ](https://www.g2.com/products/hotjar-by-contentsquare/reviews) [ Hotjar ... Reviews ](https://www.g2.com/products/hotjar-by-contentsquare/reviews) # Hotjar by Contentsquare Features ##### ## Metrics (9) Sessions - Digital Analytics Accurately measure total web traffic and present data elegantly. Engagement Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc. Entry and Exit Pages Accurately determine where most people enter your site and where they leave and present data elegantly. Standard Event Tracking Software automatically tracks standard user actions. Custom Event Tracking Able to set up custom variables to track any user activity on the site. Retention Accurately measure bounce rate. Return Track user return rates and related metrics. Conversions Track what proportion of users convert via a certain action. Funnels See how many users proceed down a certain path to conversion. Show More ##### ## Reporting (9) Trending Report on how any user activity has changed over time. Segmentation Break down a population of users by demographics, sequence actions, time, and able to build custom segments. Mobile Reporting Analytic tools are also available for mobile and tablet versions of websites. Unification Across Devices Able to unify user data across devices, recognizing returning users. Custom Reports and Dashboards Allows users to easily build customized reports and dashboards. Heat Maps Aggregates and visualizes webpage clicks, scrolls, and movement data into color-coordinated data points Session Replays Records web visitor sessions Monitoring Tracks and monitors web visitor behavior Data Segmentation Segments collected data on predetermined criteria Show More ##### ## Other (3) User Data Able to access user-specific data such as location, language, gender, and activity while on the site. Campaign Tracking Analyze inbound marketing traffic to identify which campaigns are working best. E-Commerce Track revenue and transactions. Show More ##### ## Administration (6) API / Integrations Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. Performance and Reliability Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. User, Role, and Access Management Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. Data Storage The ability to store large quantities of data for analysis within the platform itself. A/B Testing Tools to fascilitate testing various user experience tweaks in order to determine which configuration has the best results. Integrations Integrations with other software tools in order to fascilitate the exchange of data collected by various software. Show More ##### ## Analysis (5) Conversion Opportunities Identifies poorly performing or problematic areas of a web page Side-By-Side Analysis Overlays heatmaps on top of existing web pages Mobile Device Analysis Optimizes to gather insight about mobile web browser visitors Data Quantification Contextualizes web visitor behavior beyond pure data points and statistics Webpage Element Analysis Analyzes the performance and effectiveness of forms, call-to-actions, links, etc. that appear on a web page Show More ##### ## User Response Methods (4) Survey Text-based surveys or quizzes related to user experience. Video Snippets Individually recorded video clips based on situations or prompts. Video Interview One-on-one video conferences with users. Text/Notes Text responses to situational prompts. Show More ##### ## Participant Selection (2) On-Site Intercepting visitors while on particular webpage. Recruitment Pool Vendor-provided database of respondents. Show More ##### ## Insights (3) Analytics Actionable data generated from user responses. Collaboration Collaborative tools for analyzing or repurposing responses. Sorting Tools for tagging, storing, and searching responses. Show More ##### ## User Behavior (3) Click Tracking Tracks where users are clicking on a web page. Mouse Movement Tracks mouse movement over a web page. Frustration Tracking See where users experience the most difficulty on a web page. Show More ##### ## A/B Testing (4) Error and Bug Tracking Tracks sessions where users encountered errors and bugs. Split URL Testing Split web traffic to a page between two different URLs. Data Analysis Offers insights into relationships between user information and user behavior. Notes Leave notes on sessions and bugs. Show More ##### ## Visitor Information (2) User Identification Collects user information (location, IP address, email, etc.). Search Box Search sessions by keywords or IP address. Show More ##### ## Product Analytics (5) Account-Level Analytics Ability to see analytics at the account level. User-Level Analytics Ability to see analytics at the user level. Segmentation Ability to compare usage across segments such as role, company size, etc. Funnels See how users move though a product via grouped page sequences Integrations Breadth and functionality of integrations with third-party products. Show More ##### ## Analytics (5) Reports Data collected and analyzed by the platform delivered in an easily digestible format. Dashboard Reports and other relevant data housed in a single, easy-to-navigate location. Web Analytics Tools to analyze how customers use the site in order to optimize user experience and determine which pages are most successful. Campaign Tracking Tools to track the success of various marketing campaigns in order to optimize marketing efforts. Customer Demographics The ability to collect and analyze customer data in order to determine which demographics make up a customer base. Show More ##### ## Experience (3) Real-Time Monitoring Provides users with real-time information on how individuals are using accessibility accomodation tools to interact with the site or application. Session Replay Tracks application and infrastructure resource needs and alerts administrators or automatically scales usage to minimize waste. Behavioral Analysis Allow administrators to gain valuable insights related to end-user behavior. Show More ##### ## Performance (1) Performance Monitoring Provides tools to track and measure application or website performance. Show More ##### ## Feedback Management (2) Segmentation Break down a population of users by demographics, sequence actions, time, and able to build custom segments. Custom Reports and Dashboards Allows users to easily build customized reports and dashboards. Show More ##### ## Feedback Analysis (3) Thematic Analysis Identifies key phrases, themes, and patterns within a given text Sentiment Analysis Outputs the sentiment (positive or negative) of a given text NPS/CSAT Scoring Measures and reports on NPS, CSAT, or other metrics over time Show More ##### ## Feedback Sources (1) Surveys Analyzes feedback from surveys through built-in survey features or integrations with survey tools Show More ##### ## Survey Management (4) Survey Builder Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor Question Types Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings Templates Offers pre-built templates for creating surveys with different audiences or use cases Survey Distribution Provides tools for distributing surveys through email, SMS, social media, etc. Show More ##### ## Survey Customization (4) Branching/Skip Logic Helps create more intelligent surveys based on respondent's actions and answers Branding Allows users to customize survey colors, logos, and URLs to match company branding Multimedia Support Ability to embed videos, photos, or other rich media Multilingual Surveys Allows for creation of surveys in different languages and advanced survey translation Show More ##### ## Survey Insights (4) Reporting & Analytics Provides tools to visualize and analyze data BI Tools Integration Allows integration with third -party reporting and business intelligence applications Data Exporting Allows users to export reports from the product into an .xsl, .csv, or .pdf file Permissions Allows administrators to set permissions on viewing, filtering, or sharing survey results Show More ##### ## Generative AI (2) AI Text Summarization Condenses long documents or text into a brief summary. AI Text Summarization Condenses long documents or text into a brief summary. Show More ##### ## Behavioral Analytics - Product Analytics (4) User level Analytics Ability to see analytics at the user level. Account level Analytics Ability to see analytics at the account level. Segmentation Ability to compare usage across segments such as role, company size, etc. Funnels See how users move though a product via grouped page sequences Show More ##### ## AI driven optimization - Product Analytics (1) Automated insights Anticipates needs and offers suggestions without prompting Show More ##### ## Platform Infrastructure - Product Analytics (2) Cross System integrations Works across multiple software systems or databases Integrations Breadth and functionality of integrations with third-party products. Show More [ ![Sentry](https://images.g2crowd.com/uploads/product/hd_favicon/fab92494b579811459a254bd29557d0e/sentry.svg "Sentry") Sponsored Sentry 4.5/5 (215) Visit Website ](javascript:void(0)) ## Top-Rated Alternatives [ ![Glassbox](https://images.g2crowd.com/uploads/product/hd_favicon/0e92ee7cb332bc287c7337ecd9f352be/glassbox.svg "Glassbox") Glassbox 4.9/5 (788) ](https://www.g2.com/products/glassbox/reviews) [ ![Fullstory](https://images.g2crowd.com/uploads/product/hd_favicon/25da526f26fb19d775e4c307ca88eaee/fullstory.svg "Fullstory") Fullstory 4.5/5 (1,032) ](https://www.g2.com/products/fullstory/reviews) [ ![Mouseflow](https://images.g2crowd.com/uploads/product/hd_favicon/656105f9f4043362adf04f48e4300760/mouseflow.svg "Mouseflow") Mouseflow 4.6/5 (688) ](https://www.g2.com/products/mouseflow/reviews) [ View All Alternatives ](https://www.g2.com/products/hotjar-by-contentsquare/competitors/alternatives) ## Technology Glossary Features View full feature definition View definitions of the features and discover new technology terms. [View Glossary](/glossary) [Mobile Reporting](/glossary/mobile-reporting-definition) Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses. [Promotional Messages](/glossary/promotional-messages-definition) Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software. [Issue Tracking](/glossary/issue-tracking-definition) Issue tracking is a system that registers all issues in a centralized repository as they are reported by customers. Learn more about the different types of issue tracking software and how organizations can utilize them. Hotjar by Contentsquare Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7c9a73590d298181d8d2df5c933c8f93/fullstory.png "Product Avatar Image") Fullstory 4.5/5 (1,051) [ Compare Now ](https://www.g2.com/compare/fullstory-vs-hotjar-by-contentsquare) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8b0d76705d1a8283c70e93d765cd1735/mouseflow.png "Product Avatar Image") Mouseflow 4.6/5 (690) [ Compare Now ](https://www.g2.com/compare/hotjar-by-contentsquare-vs-mouseflow) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d79ad57379226a32a31f51d8b510e84b/smartlook.png "Product Avatar Image") Smartlook 4.6/5 (874) [ Compare Now ](https://www.g2.com/compare/hotjar-by-contentsquare-vs-smartlook) ##### Categories on G2 [ Survey ](https://www.g2.com/categories/survey)[ Feedback Analytics ](https://www.g2.com/categories/feedback-analytics)[ Digital Analytics ](https://www.g2.com/categories/digital-analytics) [ Product Analytics ](https://www.g2.com/categories/product-analytics)[ Software Testing ](https://www.g2.com/categories/software-testing)[ Session Replay ](https://www.g2.com/categories/session-replay)[ E-Commerce Analytics ](https://www.g2.com/categories/e-commerce-analytics)[ User Research ](https://www.g2.com/categories/user-research)[ Heatmap Tools ](https://www.g2.com/categories/heatmap-tools)[ Digital Experience Monitoring (DEM) ](https://www.g2.com/categories/digital-experience-monitoring-dem) Show More ##### Explore More [ Recommendations for best event management platforms ](https://www.g2.com/discussions/what-are-the-best-event-management-platform-recommendations)[ Top tools for combining data from multiple sources ](https://www.g2.com/discussions/what-are-the-top-tools-for-combining-data-from-multiple-sources)[ What is the most affordable visitor management software for SMBs? ](https://www.g2.com/discussions/what-is-the-most-affordable-visitor-management-software-for-smbs) [ best data science and machine learning platforms ](https://www.g2.com/discussions/help-me-find-the-best-data-science-and-machine-learning-platforms-advice-needed)[ Best CRM for a growing tech startup ](https://www.g2.com/discussions/crm-best-crm-for-a-growing-tech-startup)[ Pros and Cons Details ](https://www.g2.com/products/hotjar-by-contentsquare/reviews?qs=pros-and-cons) Show More [ Recommendations for best event management platforms ](https://www.g2.com/discussions/what-are-the-best-event-management-platform-recommendations)[ Top tools for combining data from multiple sources ](https://www.g2.com/discussions/what-are-the-top-tools-for-combining-data-from-multiple-sources)[ What is the most affordable visitor management software for SMBs? ](https://www.g2.com/discussions/what-is-the-most-affordable-visitor-management-software-for-smbs) [ best data science and machine learning platforms ](https://www.g2.com/discussions/help-me-find-the-best-data-science-and-machine-learning-platforms-advice-needed)[ Best CRM for a growing tech startup ](https://www.g2.com/discussions/crm-best-crm-for-a-growing-tech-startup)[ Pros and Cons Details ](https://www.g2.com/products/hotjar-by-contentsquare/reviews?qs=pros-and-cons)