# Top 10 Dynamics 365 Customer Insights Alternatives & Competitors **Average Rating:** 4.0/5 **Total Number of Reviews:** 19 Dynamics 365 Customer Insights is not the only option for Customer Data Platforms (CDP). Explore other competing options and alternatives. Customer Data Platforms (CDP) is a widely used technology, and many people are seeking time saving, simple software solutions with multiple devices, content marketing, and recommendation engine. Other important factors to consider when researching alternatives to Dynamics 365 Customer Insights include features and analytics. The best overall Dynamics 365 Customer Insights alternative is Twilio Segment. Other similar apps like Dynamics 365 Customer Insights are Salesforce Data 360 (formerly Data Cloud), Tealium, Bloomreach, and Dotdigital. Dynamics 365 Customer Insights alternatives can be found in [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) but may also be in [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) or [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing). ## Best Paid & Free Alternatives to Dynamics 365 Customer Insights - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) - [Tealium](https://www.g2.com/products/tealium-2026-08-12/reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - [Dotdigital](https://www.g2.com/products/dotdigital/reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) - [Treasure Data Customer Data Platform](https://www.g2.com/products/treasure-data-customer-data-platform/reviews) - [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [Iterable](https://www.g2.com/products/iterable/reviews) ## Top 10 Alternatives to Dynamics 365 Customer Insights Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Dynamics 365 Customer Insights stacks up to the competition, check reviews from current & previous users in industries like Accounting, Computer Software, and Airlines/Aviation, and find the best product for your business. ### 1. [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) By Twilio **Average Rating:** 4.5/5 **Total Reviews:** 567 Segment is a customer data platform that helps every team access clean and reliable customer data to make real-time decisions, accelerate growth, and personalize experiences. Today, over 20,000 companies across 70+ countries use Segment, from fast-growing businesses like Instacart, Peloton, and Bonobos to some of the world’s largest organizations like Levi’s, Intuit, and FOX. With Segment, companies can connect and activate reliable first-party data across 300+ marketing, analytics, and data warehousing tools. Reviewers say compared to Dynamics 365 Customer Insights, Twilio Segment is: - More usable - Better at meeting requirements - Better at support Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Twilio Segment](https://www.g2.com/compare/dynamics-365-customer-insights-vs-twilio-segment) **Compare Twilio Segment with other alternatives:** - [Twilio Segment vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-twilio-segment) - [Twilio Segment vs Tealium](https://www.g2.com/compare/tealium-2026-08-12-vs-twilio-segment) - [Twilio Segment vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-twilio-segment) - [Twilio Segment vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-twilio-segment) - [Twilio Segment vs Insider One](https://www.g2.com/compare/insider-one-vs-twilio-segment) - [Twilio Segment vs Treasure Data Customer Data Platform](https://www.g2.com/compare/treasure-data-customer-data-platform-vs-twilio-segment) - [Twilio Segment vs Optimizely Web Experimentation](https://www.g2.com/compare/optimizely-web-experimentation-vs-twilio-segment) - [Twilio Segment vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-twilio-segment) - [Twilio Segment vs Iterable](https://www.g2.com/compare/iterable-vs-twilio-segment) ### 2. [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) By Salesforce **Average Rating:** 4.3/5 **Total Reviews:** 319 Salesforce Data Cloud unlocks the full value of your data across the enterprise, powering your Customer 360 apps, Agentforce, and amplifying your existing data lake and warehouse investments to activate real-time insights and intelligent action. Reviewers say compared to Dynamics 365 Customer Insights, Salesforce Data 360 (formerly Data Cloud) is: - More expensive - Better at meeting requirements - More usable Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/dynamics-365-customer-insights-vs-salesforce-data-360-formerly-data-cloud) **Compare Salesforce Data 360 (formerly Data Cloud) with other alternatives:** - [Salesforce Data 360 (formerly Data Cloud) vs Twilio Segment](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-twilio-segment) - [Salesforce Data 360 (formerly Data Cloud) vs Tealium](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-tealium-2026-08-12) - [Salesforce Data 360 (formerly Data Cloud) vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-salesforce-data-360-formerly-data-cloud) - [Salesforce Data 360 (formerly Data Cloud) vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-salesforce-data-360-formerly-data-cloud) - [Salesforce Data 360 (formerly Data Cloud) vs Insider One](https://www.g2.com/compare/insider-one-vs-salesforce-data-360-formerly-data-cloud) - [Salesforce Data 360 (formerly Data Cloud) vs Treasure Data Customer Data Platform](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-treasure-data-customer-data-platform) - [Salesforce Data 360 (formerly Data Cloud) vs Optimizely Web Experimentation](https://www.g2.com/compare/optimizely-web-experimentation-vs-salesforce-data-360-formerly-data-cloud) - [Salesforce Data 360 (formerly Data Cloud) vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-salesforce-data-360-formerly-data-cloud) - [Salesforce Data 360 (formerly Data Cloud) vs Iterable](https://www.g2.com/compare/iterable-vs-salesforce-data-360-formerly-data-cloud) ### 3. [Tealium](https://www.g2.com/products/tealium-2026-08-12/reviews) By Tealium **Average Rating:** 4.3/5 **Total Reviews:** 479 Tealium AudienceStream™ is the market-leading Customer Data Platform, combining robust audience management and data enrichment capabilities resulting in unified customer profiles and the ability to take immediate, relevant action. Reviewers say compared to Dynamics 365 Customer Insights, Tealium is: - Better at support - More usable - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Tealium](https://www.g2.com/compare/dynamics-365-customer-insights-vs-tealium-2026-08-12) **Compare Tealium with other alternatives:** - [Tealium vs Twilio Segment](https://www.g2.com/compare/tealium-2026-08-12-vs-twilio-segment) - [Tealium vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-tealium-2026-08-12) - [Tealium vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-tealium-2026-08-12) - [Tealium vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-tealium-2026-08-12) - [Tealium vs Insider One](https://www.g2.com/compare/insider-one-vs-tealium-2026-08-12) - [Tealium vs Treasure Data Customer Data Platform](https://www.g2.com/compare/tealium-2026-08-12-vs-treasure-data-customer-data-platform) - [Tealium vs Optimizely Web Experimentation](https://www.g2.com/compare/optimizely-web-experimentation-vs-tealium-2026-08-12) - [Tealium vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-tealium-2026-08-12) - [Tealium vs Iterable](https://www.g2.com/compare/iterable-vs-tealium-2026-08-12) ### 4. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) By Bloomreach **Average Rating:** 4.6/5 **Total Reviews:** 777 Bloomreach personalizes the e-commerce experience by unifying real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience continuously reflects a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase. Reviewers say compared to Dynamics 365 Customer Insights, Bloomreach is: - More usable - Better at support - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-dynamics-365-customer-insights) **Compare Bloomreach with other alternatives:** - [Bloomreach vs Twilio Segment](https://www.g2.com/compare/bloomreach-bloomreach-vs-twilio-segment) - [Bloomreach vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/bloomreach-bloomreach-vs-salesforce-data-360-formerly-data-cloud) - [Bloomreach vs Tealium](https://www.g2.com/compare/bloomreach-bloomreach-vs-tealium-2026-08-12) - [Bloomreach vs Dotdigital](https://www.g2.com/compare/bloomreach-bloomreach-vs-dotdigital) - [Bloomreach vs Insider One](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one) - [Bloomreach vs Treasure Data Customer Data Platform](https://www.g2.com/compare/bloomreach-bloomreach-vs-treasure-data-customer-data-platform) - [Bloomreach vs Optimizely Web Experimentation](https://www.g2.com/compare/bloomreach-bloomreach-vs-optimizely-web-experimentation) - [Bloomreach vs Klaviyo](https://www.g2.com/compare/bloomreach-bloomreach-vs-klaviyo) - [Bloomreach vs Iterable](https://www.g2.com/compare/bloomreach-bloomreach-vs-iterable) ### 5. [Dotdigital](https://www.g2.com/products/dotdigital/reviews) By Dotdigital **Average Rating:** 4.4/5 **Total Reviews:** 1,237 Customer data platform and cross-channel marketing automation for SMEs, retailers, and big brands. Reviewers say compared to Dynamics 365 Customer Insights, Dotdigital is: - More usable - Better at support - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-dynamics-365-customer-insights) **Compare Dotdigital with other alternatives:** - [Dotdigital vs Twilio Segment](https://www.g2.com/compare/dotdigital-vs-twilio-segment) - [Dotdigital vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/dotdigital-vs-salesforce-data-360-formerly-data-cloud) - [Dotdigital vs Tealium](https://www.g2.com/compare/dotdigital-vs-tealium-2026-08-12) - [Dotdigital vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-dotdigital) - [Dotdigital vs Insider One](https://www.g2.com/compare/dotdigital-vs-insider-one) - [Dotdigital vs Treasure Data Customer Data Platform](https://www.g2.com/compare/dotdigital-vs-treasure-data-customer-data-platform) - [Dotdigital vs Optimizely Web Experimentation](https://www.g2.com/compare/dotdigital-vs-optimizely-web-experimentation) - [Dotdigital vs Klaviyo](https://www.g2.com/compare/dotdigital-vs-klaviyo) - [Dotdigital vs Iterable](https://www.g2.com/compare/dotdigital-vs-iterable) ### 6. [Insider One](https://www.g2.com/products/insider-one/reviews) By Insider One **Average Rating:** 4.8/5 **Total Reviews:** 1,415 Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement. Reviewers say compared to Dynamics 365 Customer Insights, Insider One is: - More usable - Better at support - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Insider One](https://www.g2.com/compare/dynamics-365-customer-insights-vs-insider-one) **Compare Insider One with other alternatives:** - [Insider One vs Twilio Segment](https://www.g2.com/compare/insider-one-vs-twilio-segment) - [Insider One vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/insider-one-vs-salesforce-data-360-formerly-data-cloud) - [Insider One vs Tealium](https://www.g2.com/compare/insider-one-vs-tealium-2026-08-12) - [Insider One vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one) - [Insider One vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-insider-one) - [Insider One vs Treasure Data Customer Data Platform](https://www.g2.com/compare/insider-one-vs-treasure-data-customer-data-platform) - [Insider One vs Optimizely Web Experimentation](https://www.g2.com/compare/insider-one-vs-optimizely-web-experimentation) - [Insider One vs Klaviyo](https://www.g2.com/compare/insider-one-vs-klaviyo) - [Insider One vs Iterable](https://www.g2.com/compare/insider-one-vs-iterable) ### 7. [Treasure Data Customer Data Platform](https://www.g2.com/products/treasure-data-customer-data-platform/reviews) By Treasure AI **Average Rating:** 4.5/5 **Total Reviews:** 165 Analytics Infrastructure. Simplified in the Cloud. Reviewers say compared to Dynamics 365 Customer Insights, Treasure Data Customer Data Platform is: - More usable - Better at support - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Treasure Data Customer Data Platform](https://www.g2.com/compare/dynamics-365-customer-insights-vs-treasure-data-customer-data-platform) **Compare Treasure Data Customer Data Platform with other alternatives:** - [Treasure Data Customer Data Platform vs Twilio Segment](https://www.g2.com/compare/treasure-data-customer-data-platform-vs-twilio-segment) - [Treasure Data Customer Data Platform vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/salesforce-data-360-formerly-data-cloud-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Tealium](https://www.g2.com/compare/tealium-2026-08-12-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Insider One](https://www.g2.com/compare/insider-one-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Optimizely Web Experimentation](https://www.g2.com/compare/optimizely-web-experimentation-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-treasure-data-customer-data-platform) - [Treasure Data Customer Data Platform vs Iterable](https://www.g2.com/compare/iterable-vs-treasure-data-customer-data-platform) ### 8. [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) By Optimizely **Average Rating:** 4.2/5 **Total Reviews:** 411 Start experimenting with confidence—whether launching your first test or scaling a sophisticated experimentation program. Optimizely Web Experimentation delivers the insights you need to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth. Reviewers say compared to Dynamics 365 Customer Insights, Optimizely Web Experimentation is: - More usable - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Optimizely Web Experimentation](https://www.g2.com/compare/dynamics-365-customer-insights-vs-optimizely-web-experimentation) **Compare Optimizely Web Experimentation with other alternatives:** - [Optimizely Web Experimentation vs Twilio Segment](https://www.g2.com/compare/optimizely-web-experimentation-vs-twilio-segment) - [Optimizely Web Experimentation vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/optimizely-web-experimentation-vs-salesforce-data-360-formerly-data-cloud) - [Optimizely Web Experimentation vs Tealium](https://www.g2.com/compare/optimizely-web-experimentation-vs-tealium-2026-08-12) - [Optimizely Web Experimentation vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-optimizely-web-experimentation) - [Optimizely Web Experimentation vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-optimizely-web-experimentation) - [Optimizely Web Experimentation vs Insider One](https://www.g2.com/compare/insider-one-vs-optimizely-web-experimentation) - [Optimizely Web Experimentation vs Treasure Data Customer Data Platform](https://www.g2.com/compare/optimizely-web-experimentation-vs-treasure-data-customer-data-platform) - [Optimizely Web Experimentation vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-optimizely-web-experimentation) - [Optimizely Web Experimentation vs Iterable](https://www.g2.com/compare/iterable-vs-optimizely-web-experimentation) ### 9. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) By Klaviyo **Average Rating:** 4.6/5 **Total Reviews:** 1,360 Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions. Reviewers say compared to Dynamics 365 Customer Insights, Klaviyo is: - More usable - Better at meeting requirements - Better at support Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Klaviyo](https://www.g2.com/compare/dynamics-365-customer-insights-vs-klaviyo) **Compare Klaviyo with other alternatives:** - [Klaviyo vs Twilio Segment](https://www.g2.com/compare/klaviyo-vs-twilio-segment) - [Klaviyo vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/klaviyo-vs-salesforce-data-360-formerly-data-cloud) - [Klaviyo vs Tealium](https://www.g2.com/compare/klaviyo-vs-tealium-2026-08-12) - [Klaviyo vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-klaviyo) - [Klaviyo vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-klaviyo) - [Klaviyo vs Insider One](https://www.g2.com/compare/insider-one-vs-klaviyo) - [Klaviyo vs Treasure Data Customer Data Platform](https://www.g2.com/compare/klaviyo-vs-treasure-data-customer-data-platform) - [Klaviyo vs Optimizely Web Experimentation](https://www.g2.com/compare/klaviyo-vs-optimizely-web-experimentation) - [Klaviyo vs Iterable](https://www.g2.com/compare/iterable-vs-klaviyo) ### 10. [Iterable](https://www.g2.com/products/iterable/reviews) By Iterable **Average Rating:** 4.4/5 **Total Reviews:** 825 Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints, and test strategies at scale without engineering support. Reviewers say compared to Dynamics 365 Customer Insights, Iterable is: - More usable - Better at support - Better at meeting requirements Categories in common with Dynamics 365 Customer Insights: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Compare:** [Dynamics 365 Customer Insights vs Iterable](https://www.g2.com/compare/dynamics-365-customer-insights-vs-iterable) **Compare Iterable with other alternatives:** - [Iterable vs Twilio Segment](https://www.g2.com/compare/iterable-vs-twilio-segment) - [Iterable vs Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/compare/iterable-vs-salesforce-data-360-formerly-data-cloud) - [Iterable vs Tealium](https://www.g2.com/compare/iterable-vs-tealium-2026-08-12) - [Iterable vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-iterable) - [Iterable vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-iterable) - [Iterable vs Insider One](https://www.g2.com/compare/insider-one-vs-iterable) - [Iterable vs Treasure Data Customer Data Platform](https://www.g2.com/compare/iterable-vs-treasure-data-customer-data-platform) - [Iterable vs Optimizely Web Experimentation](https://www.g2.com/compare/iterable-vs-optimizely-web-experimentation) - [Iterable vs Klaviyo](https://www.g2.com/compare/iterable-vs-klaviyo) ## Explore Articles - [Which employee identity theft protection platforms balance comprehensive monitoring with strong employee privacy protections?](https://www.g2.com/discussions/which-employee-identity-theft-protection-platforms-balance-comprehensive-monitoring-with-strong-employee-privacy-protections) - [Top tools for linking bugs to project management boards](https://www.g2.com/discussions/top-tools-for-linking-bugs-to-project-management-boards) - [Accounting Firms in Chicago](https://www.g2.com/categories/accounting-firms/locations/chicago-il-us) - [Which ESB middleware minimizes custom development and reduces integration timelines?](https://www.g2.com/discussions/which-esb-middleware-minimizes-custom-development-and-reduces-integration-timelines) - [What is the AI writing service best rated by tech startups?](https://www.g2.com/discussions/what-is-the-ai-writing-service-best-rated-by-tech-startups) - [Which Oracle Siebel resellers provide the strongest user adoption and change management support before committing to a multi-year CRM implementation?](https://www.g2.com/discussions/which-oracle-siebel-resellers-provide-the-strongest-user-adoption-and-change-management-support-before-committing-to-a-multi-year-crm-implementation) ## Spotlight Categories - [Quality Management Systems (QMS)](https://www.g2.com/categories/quality-management-qms) - [Online Backup Software](https://www.g2.com/categories/online-backup) - [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)