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Base Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Base Integrations

(4)
Verified by Base

Base Media

Base Demo - Company Insights & ROI
Analyze real revenue impact
Base Demo - Advocate Journey & Score
Engage customers along their new journey with contextual ASKs.
Base Demo - Popup/In-app messaging
Approach decision-makers where they are, making it easier for them to engage.
Base Demo - References in Salesforce
Crowdvocate integrates with the most popular CRM systems in the world. Within just a few clicks, your sales representatives can find the right referrals and send them to their new prospects.
Base Demo - Advocacy Portal & Program
The advocacy portal is a customer hub providing an ASK feed, discussion forums, custom rewards automation, leader boards and gamification, and direct networking.
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Base Reviews (49)

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Reviews

Base Reviews (49)

View 1 Video Reviews
4.4
49 reviews

Pros & Cons

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Verified User in Computer Software
AC
Enterprise (> 1000 emp.)
"Vendor as Partner"
What do you like best about Base?

Our success team is invested in realizing the goals and outcomes of our customer advocacy program. When we have questions about the solution, or ideas and requests, they listen. And not just listen, they plan and execute. Base is a partner for our program, not just a solution provider. Review collected by and hosted on G2.com.

What do you dislike about Base?

Sometimes, when significant enhancements are made (which is great!) we don't know about them immediately and just encounter them in the platform before we meet with Base again. Also, it can be challenging to schedule calls across all of the timezones of our team members, but that's a reality for distributed, global teams. Review collected by and hosted on G2.com.

AO
Enterprise (> 1000 emp.)
"Customer Marketing and Advocacy made easy"
What do you like best about Base?

CRM integration is key! The Base platform allows us to retrieve user data directly from the CRM, feed it back and create opportunities. For Marketing, the direct customer-base engagement and the ability to reduce e-mail marketing dependency is golden. Review collected by and hosted on G2.com.

What do you dislike about Base?

Some features can still be "polished", but the roadmap is transparent. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Enterprise (> 1000 emp.)
"Great Customer advocacy tool"
What do you like best about Base?

Great tool to engage with our advocates, get insights from them and learn about us. Good to manage referenceable accounts and the reference call processes.

Great team to support when changes needs to be made to support our processes. Review collected by and hosted on G2.com.

What do you dislike about Base?

Although our onboading and migration to Base platform went well, maybe to spend more time on what we have for specifc processes or fields and how to best map them to Base Review collected by and hosted on G2.com.

AK
Mid-Market (51-1000 emp.)
"Exceptional customer advocacy platform"
What do you like best about Base?

Early days yet, but I have really enjoyed the experience working with Base to set up and build out our new customer advocacy program. Jessie has been amazing with onboarding, and no question is beyond her expertise. The customer truly seems to be at the heart of this company and product.

Base has the capability to do it all – advocacy management, reference management and customer marketing. Review collected by and hosted on G2.com.

What do you dislike about Base?

Nothing at this time. The Base team take all suggestions on board and work hard to find rapid solutions. The platform is always evolving and improving with nifty features. Review collected by and hosted on G2.com.

Luis G.
LG
Manager, Global Customer Advocacy
Enterprise (> 1000 emp.)
"Global Customer advocacy with a few clicks"
What do you like best about Base?

The best part about BASE is the ease of engaging and nurturing the advocacy community with a few clicks. We needed this level of efficiency to quickly communicate and engage our global advocate force. With maybe an hour or 2 a week, you can set up a nurture campaign for a month or 2 Review collected by and hosted on G2.com.

What do you dislike about Base?

We work in a complex environment with many tech platforms- it does take time to gain buy-in and trust from IT to allow BASE to communicate via API to other areas of the business Review collected by and hosted on G2.com.

CC
Customer Marketing Manager
Mid-Market (51-1000 emp.)
"Great tool for customer advocacy program and references"
What do you like best about Base?

The team is great to work with - Victoria has been fantastic in helping me send out weekly ASKs to our advocates and addressing any bugs that have popped up. Once you create ASKs and set up your reference process a few times, you get the hang of it. The gamification and rewards portal is fun for advocates and easy to use. The analytics and reports have been helpful when I need to report metrics. I can see how many ASKs have been completed in a specific timeframe and who is completing which activities, which ultimately helps me decide what to focus on and how to engage customers next time. The SalesForce integration also makes it easy to request a reference or nominate someone for the advocacy program. Review collected by and hosted on G2.com.

What do you dislike about Base?

I wish we were able to edit the email html copy ourselves. It seems like an extra step. We had run into bugs that prevented an email from going out when it needed to go out and a few other bugs. That being said, I have noticed an improvement in the last couple of months, and the bugs were fixed quickly. Review collected by and hosted on G2.com.

Jennifer L.
JL
Sales Coordinator
Small-Business (50 or fewer emp.)
"Communicative and dedicated."
What do you like best about Base?

The Base team is extremely helpful and open to improvement ideas to make the product fit our needs. They have worked with our limitations and we have requested a number of specific needs, features and reports and each time have come back with suggestions or solutions to fit our needs. They have been patient while waiting for things on our end to sync up and have continued to work towards our company's ultimate goals. We have seen a 5% increase in our product champions from our Clients. We have used the data gathered around what our clients interact with within the portal to either focus on those aspects in our Client outreach or push our Clients into other areas we want to have them engage with more. They continue to improve and provide new features and take the time to ensure we know how to utilize them if any major updates happened. Review collected by and hosted on G2.com.

What do you dislike about Base?

We have some very specific targeting needs that are not currently available due in part to how we choose to use and set up Base for our clients but those needs are in development as we understand. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise (> 1000 emp.)
"Base is on the right track!"
What do you like best about Base?

What I've found most appealing about Base is their willingness to work with me and my team on feature requests, implementation, training, etc. They have always gone above and beyond with any requests we've had, even if it's outside the typical scope of their work. Review collected by and hosted on G2.com.

What do you dislike about Base?

Some of the struggles we've had have been around the fact that it's a smaller, scrappier team and that they are still working hard to build up the product, so there have been gaps in features and availability. Review collected by and hosted on G2.com.

AS
Customer Advocacy Manager
Small-Business (50 or fewer emp.)
"Easy to start an Advocacy Program"
What do you like best about Base?

I really like the admin portal. I have a great view into how my customers are engaging in the program - and we are able to completely customize the experience. We've heard great feedback on how fun and engaging their time in our 'Champions Program' has been. Review collected by and hosted on G2.com.

What do you dislike about Base?

I struggle to take the great content from base into our content management process, and we are still figuring out the best way to mobilize the great information we receive from the platform. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
AC
Enterprise (> 1000 emp.)
"A good product that is easy and convenient to use and customize!"
What do you like best about Base?

I like the most Base analytics and reports. Review collected by and hosted on G2.com.

What do you dislike about Base?

There can sometimes be technical issues. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

11 months

Perceived Cost

$$$$$

How much does Base cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 4 purchases.

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