Base Pricing Overview

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Base has not provided pricing information for this product or service. This is common practice for software sellers and service providers. Contact Base to obtain current pricing.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

11 months

Perceived Cost

$$$$$

How much does Base cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 4 purchases.

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Base Pricing Reviews

(2)

Angela K.

Customer Lifecycle Marketing Manager

Mid-Market (51-1000 emp.)

9/26/2024

"Streamlined Customer Marketing"

5/5

What do you like best about Base?

The Base platform was a lifesaver for me by making the management of customer marketing a lot easier. It literally brings everything you need into one place and offers a host of automation features to simplify your life on a daily basis. E.g.

• It securely centralizes all of your customer data thus giving you a complete view of your audience which allows you to personalize your campaigns and customer interactions with ease.

• You can run multiple campaigns at the same time through the intuitive tools for setup, management and tracking.

• Ease of use and automation features free up bucket loads of time allowing you to concentrate on strategy knowing the platform is taking care of all the back-end stuff.

• Real-time insights and detailed analytics ensure you are always ready to prove ROI, as well as being able to examine and tweak campaigns and strategies on the go.

• SFDC integration means you can work with the latest customer data in real-time. Review collected by and hosted on G2.com.

What do you dislike about Base?

No downsides to using Base. If anything our customer marketing programs improved 100% after implementation. It is easy to use and implement, and the customer support is top notch. Review collected by and hosted on G2.com.

What problems is Base solving and how is that benefiting you?

Implementing Base allowed us to tackle a number of problems we were experiencing head-on and we soon realized the clear benefits it brought to the organization. E.g.

• Our customer data was fragmented and messy. Base allowed us to centralize everything in one platform meaning we no longer had to jump between different tools and spreadsheets while trying to track customer interactions and engagements. This save a massive amount of time, and ultimately reduced the risk of us losing important customer information along the way.

• Coordinating multiple campaigns was a mess and totally overwhelming. Base allowed us to streamline the process making it easier to setup, track and adjust campaigns in real time.

• Without a platform in place, we were battling to segment our customer data. Base’s segmentation and tracking capabilities allowed us to tailor our marketing efforts to particular customer behaviors and preferences. This ultimately led to far more meaningful and effective customer engagement. Review collected by and hosted on G2.com.

Verified User in Computer Software

Enterprise (> 1000 emp.)

8/14/2025

"A Well-Rounded Platform with a Fresh UI and Strong Features, but Technical Agility Needs Improvement"

3.5/5

What do you like best about Base?

I really like the fresh UI of the user version of the Base tool compared to what we had before. It’s a great platform to share, connect, and manage users on Base. The Base team is efficient with integrations, and the tool offers many features for categorizing different sets of user activities, making it easy to organize them. Creating a rewards catalog is simple, and the admin interface is intuitive, making it easy for new users to navigate. Overall, it’s a solid package for both user-facing and admin-facing needs. Review collected by and hosted on G2.com.

What do you dislike about Base?

They need to improve their technical capabilities, particularly in managing APIs and identifying the root cause of issues more quickly. While they have a talented team handling the technical side, it’s unclear whether the challenge lies in resourcing or having the right mix of expertise. Review collected by and hosted on G2.com.

What problems is Base solving and how is that benefiting you?

The Base tool helps us efficiently manage and engage our Community Experts or C-Pro User by providing an intuitive, user-friendly platform for both users and admins. It streamlines sharing, connecting, and organizing user activities, simplifies creating and managing rewards catalogs, and supports integrations that enhance workflow. This reduces manual effort, improves engagement tracking, and makes it easier to deliver a seamless experience for both end users and administrators. Review collected by and hosted on G2.com.