Playable
Playable is the gamification platform for marketers. Our flexible SaaS platform enables marketers to create, tailor and deploy gamification and interactivity into their marketing campaigns. We transform engagement into action, data into insight, and brand moments into measurable impact, with interactive marketing experiences that captivate and convert. With Playable, marketers can plan, tailor, and deploy interactive campaigns effortlessly. >> Our intuitive self-serve platform offers 40+ game types, allowing limitless creative possibilities. >> Build from scratch or start with pre-made templates, use advanced features like prize settings, and 50+ tech integrations to meet your specific campaign goals. >> Whether you’re embedding games on websites, landing pages, iframes, or apps, Playable provides the tools you need to connect with your audience at every touchpoint. Powering the playable marketing of 650+ brands globally, 15 games are played every second from our platform. Founded in 2017 in Denmark, our expert teams in Aarhus, Copenhagen, Helsinki, and London inspire marketing where play means business, every day.
Average Rating: 4.7/5.0
Total Reviews: 54
How Do G2 Users Rate Playable?
- Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.0/10)
- Behaviors: 8.3/10 (Category avg: 8.6/10)
- Customization: 9.3/10 (Category avg: 8.7/10)
- Rewards: 7.3/10 (Category avg: 8.8/10)
Who Is the Company Behind Playable?
- Seller: Playable
- Company Website:
- Year Founded: 2017
- HQ Location: Aarhus, Central Region
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LinkedIn® Page: www.linkedin.com
87 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Marketing and Advertising, Retail
- Company Size: 40% Large, 29% Medium
What Do G2 Reviewers Say About Playable?
AI-generated summary from verified user reviews
Pros
- Users highlight the responsive customer support of Playable, enhancing their experience with quick resolutions and helpful assistance.
- Users praise Playable for its ease of use, allowing quick setup of engaging, customized campaigns with excellent support.
- Users love the easy engagement features of Playable, enabling fast and personalized campaigns that resonate with consumers.
- Users enjoy the interactive gamification of Playable, enhancing engagement and making data collection enjoyable and effective.
- Users love the intuitive design of Playable, finding it easy to navigate and create engaging campaigns effortlessly.
Cons
- Users find the user interface confusing and time-consuming, which complicates the game-building experience on Playable.
- Users often find limited features in Playable, which restricts their game development options and experiences.
- Users find limited customization in Playable, with templates feeling restrictive for unique game creation and advanced configurations.
- Users find Playable to be expensive, questioning the return on investment and affordability for smaller companies.
- Users report integration issues that require additional time and manual uploads, complicating the setup process.
What Are Recent G2 Reviews of Playable?
"Excellent Customer Service and Strong Mobile Optimization"
Rating: 5.0/5.0 stars
— Andreas T.
"Versatile Tool for Creative Gaming Experiences"
Rating: 4.0/5.0 stars
— Verified User in Gambling & Casinos

