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At a Glance
Market Segments
Mid-Market (45.2% of reviews)
Small-Business (52.5% of reviews)
Entry-Level Pricing
$199.00 Per Month
$49.00
Optimal
Star Rating
(45)4.4 out of 5
Market Segments
Mid-Market (45.2% of reviews)
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 2 pricing plansUser Interviews
Star Rating
(1,044)4.6 out of 5
Market Segments
Small-Business (52.5% of reviews)
Entry-Level Pricing
$49.00
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that User Interviews excels in ease of use with a score of 9.0, while Optimal trails slightly behind at 8.7. Reviewers mention that the intuitive interface of User Interviews makes it simple for small businesses to conduct user research without extensive training.
- Reviewers mention that User Interviews has a higher quality of support, scoring 9.1 compared to Optimal's 8.5. Users on G2 highlight the responsive customer service and helpful resources provided by User Interviews, which are crucial for small businesses needing quick assistance.
- Users say that User Interviews shines in its recruitment pool capabilities, scoring 8.1, while Optimal only reaches 5.2. Reviewers mention that User Interviews offers a more extensive database of potential participants, making it easier for businesses to find the right users for their studies.
- G2 users report that User Interviews has a better product direction with a score of 9.3, compared to Optimal's 8.3. Reviewers mention that User Interviews frequently updates its features based on user feedback, ensuring that the product evolves to meet the needs of its users.
- Users report that while User Interviews has a lower score in analytics (6.7) compared to Optimal (8.6), they appreciate the straightforward reporting features of User Interviews. Reviewers mention that the analytics provided by Optimal are more robust, allowing for deeper insights into user data.
- Reviewers mention that User Interviews offers superior video interview capabilities, scoring 8.2 against Optimal's 5.9. Users say that the seamless integration of video interviews in User Interviews enhances the overall user experience, making it easier to conduct and analyze interviews.
Pricing
Entry-Level Pricing
Optimal
Starter
$199.00
Per Month
Perfect for individuals to gather user insights. Unlimited users. Billed annually.
- Launch up to 5 studies per year
- Prototype testing
- Surveys
User Interviews
Recruit Pay As You Go
$49.00
For teams doing occasional research.
- Access to 5 million+ participants
- Rich targeting & screening
- Scheduling automation
Free Trial
Optimal
Free Trial is available
User Interviews
Free Trial is available
Ratings
Meets Requirements
8.2
35
8.9
573
Ease of Use
8.8
35
9.0
592
Ease of Setup
8.7
29
8.6
209
Ease of Admin
8.6
11
9.0
114
Quality of Support
8.5
25
9.1
527
Has the product been a good partner in doing business?
8.9
9
9.1
114
Product Direction (% positive)
8.4
36
9.3
588
Features by Category
User Response Methods
8.3
32
7.5
225
|
Verified
5.9
28
6.2
195
5.8
28
8.2
224
5.1
28
5.9
192
7.2
31
6.6
203
Participant Selection
4.6
17
6.9
197
4.9
17
4.9
48
5.1
27
6.0
188
5.2
29
8.1
217
|
Verified
Insights
8.5
34
6.7
189
|
Verified
7.3
32
6.9
198
|
Verified
8.2
33
6.8
197
|
Verified
Generative AI
5.6
27
5.0
75
Survey Management
Not enough data
8.3
180
Not enough data
8.5
227
Not enough data
8.2
171
Not enough data
8.6
189
Survey Customization
Not enough data
7.7
161
Not enough data
8.0
162
Not enough data
7.9
166
Not enough data
Feature Not Available
Survey Insights
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
148
Not enough data
8.5
163
Agentic AI - Survey
Not enough data
5.2
10
Not enough data
6.2
10
Not enough data
7.2
10
Reviews
Reviewers' Company Size
Optimal
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
User Interviews
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Design
19.0%
Higher Education
11.9%
Consumer Goods
7.1%
Computer Software
7.1%
Consulting
4.8%
Other
50.0%
Information Technology and Services
10.9%
Computer Software
9.6%
Market Research
8.4%
Financial Services
5.5%
Research
4.6%
Other
60.9%
Discussions
Optimal has no discussions with answers
How many user interviews should you do?
2 Comments
ID
as many as your knowledge/data set would benefitRead more
What do user interviews pay?
2 Comments
CM
As mentioned in the previous comment the pay is typically done via a choice of literary hundreds of gift card options. Some studies, although rare will lay...Read more
Why is paypal the only disbursement option
1 Comment
UM
Hi Ken! We recently launched "Reward Link" which means there are many new incentive types beyond Amazing including Starbucks, Target, DoorDash, Uber, and...Read more
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