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Compare MarketMuse and Serpstat

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At a Glance
MarketMuse
MarketMuse
Star Rating
(216)4.6 out of 5
Market Segments
Small-Business (72.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans
Serpstat
Serpstat
Star Rating
(463)4.6 out of 5
Market Segments
Small-Business (80.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 5 pricing plans

MarketMuse vs Serpstat

When assessing the two solutions, reviewers found Serpstat easier to use, set up, and administer. Reviewers also preferred doing business with Serpstat overall.

  • MarketMuse and Serpstat both meet the requirements of our reviewers at a comparable rate.
  • When comparing quality of ongoing product support, reviewers felt that Serpstat is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of MarketMuse over Serpstat.
Pricing
Entry-Level Pricing
MarketMuse
Free
$0.00
Browse all 4 pricing plans
Serpstat
Free Trial
Free Trial
Browse all 5 pricing plans
Free Trial
MarketMuse
Free Trial is available
Serpstat
Free Trial is available
Ratings
Meets Requirements
9.1
142
9.1
414
Ease of Use
8.7
141
8.8
417
Ease of Setup
8.6
53
9.0
198
Ease of Admin
8.8
52
9.0
193
Quality of Support
9.1
118
9.4
377
Has the product been a good partner in doing business?
9.2
53
9.5
185
Product Direction (% positive)
9.4
127
9.1
401
Features by Category
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Competitive IntelligenceHide 9 FeaturesShow 9 Features
Not enough data
9.3
6
Platform Basics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Content
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
9.3
5
SEO Auditing & Monitoring
Feature Not Available
9.0
33
8.6
35
9.0
27
Feature Not Available
8.8
26
Feature Not Available
9.1
27
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
6.9
44
8.5
320
9.1
82
9.0
338
8.4
52
8.9
325
Feature Not Available
8.6
32
8.8
40
8.6
22
SEO Reporting
8.9
73
8.9
321
8.4
43
9.1
35
7.7
29
8.8
32
Feature Not Available
9.0
23
Generative AI
8.7
5
Not enough data
Feature Not Available
Feature Not Available
Not enough data
9.8
7
Data collection
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
10.0
6
Segment Trending
Not enough data
10.0
7
Not enough data
9.7
5
Not enough data
10.0
6
Not enough data
10.0
5
Analysis
Not enough data
10.0
6
Not enough data
9.8
7
Not enough data
9.7
6
Platform
Not enough data
10.0
7
Not enough data
9.2
6
Not enough data
9.3
5
Not enough data
10.0
6
Not enough data
9.3
5
Not enough data
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Paid Search IntelligenceHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
9.3
9
Not enough data
Planning
Feature Not Available
Not enough data
Publishing
Feature Not Available
Not enough data
Social Media
Feature Not Available
Not enough data
Planning
Feature Not Available
Not enough data
Generative AI
9.3
9
Not enough data
9.3
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
7
Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
MarketMuse
MarketMuse
Serpstat
Serpstat
MarketMuse and Serpstat are categorized as SEO Tools and Content Creation
Unique Categories
MarketMuse
MarketMuse has no unique categories
Reviews
Reviewers' Company Size
MarketMuse
MarketMuse
Small-Business(50 or fewer emp.)
72.0%
Mid-Market(51-1000 emp.)
24.2%
Enterprise(> 1000 emp.)
3.8%
Serpstat
Serpstat
Small-Business(50 or fewer emp.)
80.3%
Mid-Market(51-1000 emp.)
17.3%
Enterprise(> 1000 emp.)
2.4%
Reviewers' Industry
MarketMuse
MarketMuse
Marketing and Advertising
27.1%
Computer Software
9.0%
Information Technology and Services
6.7%
Financial Services
5.7%
Internet
4.3%
Other
47.1%
Serpstat
Serpstat
Marketing and Advertising
26.8%
Internet
13.9%
Information Technology and Services
6.6%
Computer Software
6.2%
Consumer Goods
2.7%
Other
43.8%
Alternatives
MarketMuse
MarketMuse Alternatives
Frase.io
Frase.io
Add Frase.io
Semrush
Semrush
Add Semrush
Surfer
Surfer
Add Surfer
Clearscope
Clearscope
Add Clearscope
Serpstat
Serpstat Alternatives
Semrush
Semrush
Add Semrush
SE Ranking
SE Ranking
Add SE Ranking
Ahrefs
Ahrefs
Add Ahrefs
Similarweb
Similarweb
Add Similarweb
Discussions
MarketMuse
MarketMuse Discussions
I already have Ahrefs/SEMRush/MOZ, why do I need MarketMuse?
2 Comments
Official Response from MarketMuse
These tools provide great insight into your content metrics and what keywords you should target, but they can't tell you how to write content that will rank...Read more
Is it possible to add more than One Domain?
2 Comments
Victoria H.
VH
Yes. I currently have two. You'll need to talk to your account manager.Read more
Is MarketMuse a keyword tool?
1 Comment
Official Response from MarketMuse
No. Keyword tools typically use simple and scalable text mining techniques to find correlations between a search term and ranking content, generating a list...Read more
Serpstat
Serpstat Discussions
What is Serpstat used for?
3 Comments
SAMEER S.
SS
helps us analyze our competitor ads and perform long-tail keyword research,Read more
Will you have any sales in future?
1 Comment
Official Response from Serpstat
Hi Alex, We will be happy to have you back and provide you with a personal offer as our recent customer. Please, get in touch via email v.alokhin@serpstat.comRead more
Monty the Mongoose crying
Serpstat has no more discussions with answers