Introducing G2.ai, the future of software buying.Try now
Compare LinkedIn Premium and LinkedIn Sales Navigator 
At a Glance
Market Segments
Small-Business (42.1% of reviews)
Mid-Market (48.8% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
LinkedIn Premium
Star Rating
(262)4.1 out of 5
Market Segments
Small-Business (42.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LinkedIn PremiumLinkedIn Sales Navigator
Star Rating
(2,121)4.3 out of 5
Market Segments
Mid-Market (48.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansLinkedIn Premium vs LinkedIn Sales Navigator
When assessing the two solutions, reviewers found them equally easy to use and set up. However, reviewers preferred the ease of administration of LinkedIn Sales Navigator, while LinkedIn Premium made it easier to do business overall.
- Reviewers felt that LinkedIn Sales Navigator meets the needs of their business better than LinkedIn Premium.
- When comparing quality of ongoing product support, reviewers felt that LinkedIn Sales Navigator is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of LinkedIn Sales Navigator over LinkedIn Premium.
Pricing
Entry-Level Pricing
LinkedIn Premium
No pricing availableLinkedIn Sales Navigator
Core
Contact Us
- Advanced lead & company search
- Alerts on your saved leads and accounts
- Create Custom Lists
Free Trial
LinkedIn Premium
No trial information availableLinkedIn Sales Navigator
Free Trial is available
Ratings
Meets Requirements
8.1
222
8.7
1,744
Ease of Use
8.6
225
8.6
1,766
Ease of Setup
9.0
81
9.0
466
Ease of Admin
8.4
56
8.7
278
Quality of Support
7.8
177
8.1
1,418
Has the product been a good partner in doing business?
8.4
52
8.2
275
Product Direction (% positive)
7.1
225
7.9
1,700
Features by Category
Data Availability
Not enough data
7.9
1374
Not enough data
8.5
1379
Not enough data
8.2
1322
|
Verified
Not enough data
7.8
159
Data Accuracy
Not enough data
8.1
1368
Not enough data
8.4
1369
Not enough data
7.8
157
Agentic AI - Sales Intelligence
Not enough data
7.8
62
Not enough data
7.9
62
Not enough data
8.1
61
Not enough data
8.3
61
Not enough data
7.9
61
Not enough data
8.1
62
Platform
Not enough data
8.5
402
Not enough data
8.5
428
|
Verified
Not enough data
8.7
460
Not enough data
7.8
425
|
Verified
Not enough data
8.1
407
|
Verified
Not enough data
Feature Not Available
Features
Not enough data
8.5
1301
Not enough data
7.7
1079
Not enough data
7.9
450
Not enough data
8.2
1242
|
Verified
Not enough data
8.7
1392
|
Verified
Not enough data
8.5
1315
|
Verified
Not enough data
8.9
1364
|
Verified
Not enough data
7.7
1068
|
Verified
Not enough data
8.2
1336
|
Verified
Data Availability
Not enough data
8.3
123
Not enough data
8.7
123
Not enough data
7.3
113
Platform Additional Functionality
Not enough data
8.5
124
Not enough data
8.2
119
Not enough data
8.2
111
Not enough data
8.6
119
Not enough data
8.4
119
Agentic AI - Social Networks
8.3(won by default)
11
Not enough data
7.8(won by default)
10
Not enough data
Categories
Categories
Shared Categories
LinkedIn Premium and LinkedIn Sales Navigator share no categories
Unique Categories
LinkedIn Premium is categorized as Social Networks
LinkedIn Sales Navigator is categorized as Sales Intelligence and Buyer Intent Data Providers
Reviews
Reviewers' Company Size
LinkedIn Premium
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
LinkedIn Sales Navigator
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
17.1%
Information Technology and Services
14.4%
Marketing and Advertising
7.8%
Internet
5.1%
Staffing and Recruiting
4.7%
Other
51.0%
Computer Software
26.6%
Information Technology and Services
20.1%
Marketing and Advertising
7.9%
Internet
6.0%
Financial Services
3.4%
Other
36.0%
Alternatives
Discussions
What is LinkedIn Premium used for?
1 Comment
MB
LinkedIn Premium offers additional features such as InMail credits for reaching out to people outside your network, enhanced access to job insights, the...Read more
LinkedIn Premium has no more discussions with answers
What is LinkedIn Sales Navigator used for?
5 Comments
MR
To target the right set of accounts and generate leadsRead more
Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?
4 Comments
AS
Specify the industries, job titles, company sizes, and locations that match your target audience.
By saving specific accounts and leads, Sales Navigator can...Read more
InMail Usage
3 Comments
DL
My understanding is that InMail is a way to reach out to someone who is 2 or 3 removed from you, that you cannot message directly. I've been contacted on...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
