Introducing G2.ai, the future of software buying.Try now
Compare Google Ads and Moz Pro 
Featured Products
At a Glance
Market Segments
Small-Business (61.3% of reviews)
Small-Business (58.1% of reviews)
Entry-Level Pricing
No pricing available
$49.00 1 User Per Month
Google Ads
Star Rating
(1,996)4.3 out of 5
Market Segments
Small-Business (61.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google AdsMoz Pro
Star Rating
(606)4.3 out of 5
Market Segments
Small-Business (58.1% of reviews)
Pros & Cons
Entry-Level Pricing
$49.00 1 User Per Month
Free Trial is available
Browse all 5 pricing plansGoogle Ads vs Moz Pro
When assessing the two solutions, reviewers found Moz Pro easier to use, set up, and administer. Reviewers also preferred doing business with Moz Pro overall.
- Reviewers felt that Google Ads meets the needs of their business better than Moz Pro.
- When comparing quality of ongoing product support, reviewers felt that Moz Pro is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Moz Pro over Google Ads.
Pricing
Entry-Level Pricing
Google Ads
No pricing availableMoz Pro
Starter
$49.00
1 User Per Month
$39/mo when you pay yearly. For small businesses or startups with only one website.
- User seats - 1
- MozBar Premium
- 24/7 Support
Free Trial
Google Ads
No trial information availableMoz Pro
Free Trial is available
Ratings
Meets Requirements
8.7
1,695
8.4
527
Ease of Use
7.5
1,699
8.6
530
Ease of Setup
7.3
896
8.8
323
Ease of Admin
7.8
859
8.9
248
Quality of Support
7.4
1,583
8.5
430
Has the product been a good partner in doing business?
8.1
840
8.9
238
Product Direction (% positive)
7.7
1,675
8.3
521
Features by Category
Campaign Management & Optimization
8.5
1389
Not enough data
7.8
1322
Not enough data
8.2
1369
Not enough data
8.0
1151
Not enough data
7.3
1000
Not enough data
7.7
1122
Not enough data
8.2
1345
Not enough data
6.9
874
Not enough data
8.1
1122
Not enough data
8.0
999
Not enough data
8.0
1342
Not enough data
Analytics & Administration
8.4
1379
Not enough data
7.9
1241
Not enough data
8.2
1357
Not enough data
Platform
7.9
881
Not enough data
7.9
1230
Not enough data
7.8
1232
Not enough data
8.4
1265
Not enough data
8.6
1345
Not enough data
8.5
1105
Not enough data
8.2
1080
Not enough data
8.4
964
Not enough data
SEO Auditing & Monitoring
Not enough data
8.1
246
Not enough data
8.4
232
Not enough data
Feature Not Available
Not enough data
8.1
232
Agentic AI - SEO Tools
Not enough data
5.6
28
Not enough data
5.7
27
Not enough data
5.8
28
Not enough data
6.3
29
Not enough data
6.1
28
Not enough data
5.8
28
Not enough data
5.8
28
SEO Content & Rankings
Not enough data
7.8
450
Not enough data
8.5
458
Not enough data
8.6
449
Not enough data
7.4
240
Not enough data
7.5
220
SEO Reporting
Not enough data
8.4
453
Not enough data
7.7
242
Not enough data
7.4
241
Not enough data
6.8
225
Generative AI
Not enough data
6.0
202
Not enough data
6.1
202
Categories
Categories
Shared Categories
Google Ads and Moz Pro share no categories
Unique Categories
Google Ads is categorized as Paid Search Advertising
Moz Pro is categorized as SEO Tools
Reviews
Reviewers' Company Size
Google Ads
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Moz Pro
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
27.0%
Computer Software
7.8%
Information Technology and Services
6.8%
Internet
3.9%
Retail
2.9%
Other
51.6%
Marketing and Advertising
30.4%
Information Technology and Services
8.8%
Computer Software
8.0%
Internet
7.3%
Retail
2.9%
Other
42.5%
Discussions
How many Google Ads per page?
3 Comments
OB
Previously, you can only add up to 3 ads unit on a page. However now, it has changed.
You can have ads displayed on your webpage as much as you want...Read more
What is the best we use Google ad more efficiently
3 Comments
AM
Google Ads are comprised of two different advertising networks – the Search Network and the Display Network.
The Search Network consists of text ads that...Read more
What does Google ads include?
3 Comments
MO
You will waste a lot of money and time before realizing how important negative keywords are at stopping waste because nobody from Google / Alphabet ever...Read more
How to get audit report of my website?
3 Comments
MP
You can do that with more affordable tools like https://seodity.com/seo-checkerRead more
What is Moz Pro used for?
2 Comments
SP
To determine how you're ranking for whatever keyword phrases you enter with insight as to why, including the actual rankings, crawl errors, links to your...Read more
What does Moz Pro do?
1 Comment
MM
Moz Pro helps users monitor, manage, and improve their website's online visibility in search engines. With Moz Pro, users can perform keyword research, track...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
