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At a Glance
Market Segments
Mid-Market (42.3% of reviews)
Mid-Market (40.4% of reviews)
Entry-Level Pricing
No pricing available
For Pricing
Google Ad Manager
Star Rating
(231)4.2 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Google Ad ManagerQuantcast Platform
Star Rating
(169)4.2 out of 5
Market Segments
Mid-Market (40.4% of reviews)
Pros & Cons
Entry-Level Pricing
For Pricing
Free Trial is available
Learn more about Quantcast PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Google Ad Manager excels in Display Functionality with a score of 8.6, making it a preferred choice for those focused on display advertising. In contrast, Quantcast Platform's score of 7.3 in Cross Channel Capabilities indicates it may not be as robust in this area.
- Reviewers mention that Quantcast Platform offers superior Quality of Support with a score of 8.8 compared to Google Ad Manager's 7.0. This suggests that users may find more responsive and helpful customer service with Quantcast.
- G2 users highlight the Audience Insights feature in Quantcast Platform, scoring 8.7, which is significantly higher than Google Ad Manager's 7.3 for Buyer Personas. This indicates that Quantcast may provide more valuable insights into audience behavior.
- Users on G2 report that Google Ad Manager's Real-Time Reporting feature is lacking, with a score of only 5.9, while Quantcast Platform's reporting capabilities, including Custom Reports and Dashboards, score 7.7, suggesting a more user-friendly experience for data analysis.
- Reviewers mention that Google Ad Manager has a strong Campaign Management feature with a score of 8.2, particularly in Campaign Optimization. However, Quantcast's lower score of 7.9 indicates it may not be as effective in optimizing campaigns.
- Users say that both platforms have their strengths in Mobile Functionality, but Google Ad Manager's score of 8.1 in Mobile Tracking suggests it may offer a more comprehensive mobile advertising solution compared to Quantcast's 6.9 in In-App Ads.
Pricing
Entry-Level Pricing
Google Ad Manager
No pricing availableFree Trial
Google Ad Manager
No trial information availableQuantcast Platform
Free Trial is available
Ratings
Meets Requirements
8.6
206
8.0
147
Ease of Use
7.8
203
8.3
154
Ease of Setup
7.6
102
8.3
106
Ease of Admin
7.9
95
8.1
71
Quality of Support
7.0
188
8.9
133
Has the product been a good partner in doing business?
7.8
93
8.8
70
Product Direction (% positive)
7.6
201
8.2
146
Features by Category
Metrics
Not enough data
8.2
47
Not enough data
7.9
47
Not enough data
7.7
44
Not enough data
8.4
47
Not enough data
7.9
43
Not enough data
7.8
44
Not enough data
7.8
44
Not enough data
7.9
47
Not enough data
7.6
41
Reporting
Not enough data
6.9
26
Not enough data
7.9
48
Not enough data
8.0
42
Not enough data
8.2
49
Not enough data
7.7
45
Not enough data
7.5
43
Not enough data
7.7
48
Other
Not enough data
8.0
49
Not enough data
8.1
45
Not enough data
7.8
35
Not enough data
8.5
40
Not enough data
8.0
38
Not enough data
7.3
37
Not enough data
7.9
37
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.9
35
Not enough data
7.9
36
Not enough data
7.8
41
Not enough data
8.0
40
Channel Functionality
Not enough data
8.5
66
Platform Interoperability
Not enough data
7.1
38
Agentic AI - Display Advertising
Not enough data
7.1
11
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
7.0
11
Not enough data
7.4
11
Campaign Management
Not enough data
8.3
83
Not enough data
7.8
82
Not enough data
8.3
82
Not enough data
6.9
73
Not enough data
7.4
66
Not enough data
8.2
75
Not enough data
7.7
72
Not enough data
7.9
76
Not enough data
8.2
78
Not enough data
7.5
73
Not enough data
7.3
64
Not enough data
7.1
63
Not enough data
7.2
60
Targeting
Not enough data
8.2
78
Not enough data
8.6
74
Not enough data
8.2
72
Not enough data
8.4
68
Platform
Not enough data
7.1
64
Not enough data
7.7
71
Not enough data
7.9
66
Not enough data
8.1
72
Not enough data
7.7
62
Not enough data
7.3
65
Not enough data
7.7
63
Not enough data
7.7
62
Not enough data
7.5
64
Platform Interoperability
Not enough data
6.9
7
Mobile Functionality
Not enough data
8.1
19
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
83
Not enough data
7.8
82
Not enough data
8.3
82
Not enough data
6.9
73
Not enough data
7.4
66
Not enough data
8.2
75
Not enough data
7.7
72
Not enough data
7.9
76
Not enough data
8.2
78
Not enough data
7.5
73
Not enough data
7.3
64
Not enough data
7.1
63
Not enough data
7.2
60
Targeting
Not enough data
8.2
78
Not enough data
8.6
74
Not enough data
8.2
72
Not enough data
8.4
68
Mobile
Not enough data
7.8
16
Not enough data
7.1
63
Not enough data
7.2
60
Platform
Not enough data
7.1
64
Not enough data
7.7
71
Not enough data
7.9
66
Not enough data
8.1
72
Not enough data
7.7
62
Not enough data
7.3
65
Not enough data
7.7
63
Not enough data
7.7
62
Not enough data
7.5
64
Platform Interoperability
Not enough data
6.6
17
Video Functionality
Not enough data
7.7
27
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
83
Not enough data
7.8
82
Not enough data
8.3
82
Not enough data
6.9
73
Not enough data
7.4
66
Not enough data
8.2
75
Not enough data
7.7
72
Not enough data
7.9
76
Not enough data
8.2
78
Not enough data
7.5
73
Not enough data
7.3
64
Not enough data
7.1
63
Not enough data
7.2
60
Targeting
Not enough data
8.2
78
Not enough data
8.6
74
Not enough data
8.2
72
Not enough data
8.4
68
Platform
Not enough data
7.1
64
Not enough data
7.7
71
Not enough data
7.9
66
Not enough data
8.1
72
Not enough data
7.7
62
Not enough data
7.3
65
Not enough data
7.7
63
Not enough data
7.7
62
Not enough data
7.5
64
Audiences
Not enough data
8.3
6
Not enough data
5.8
6
Not enough data
7.5
6
Not enough data
7.5
6
Data Analysis
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
7.2
6
Administration
Not enough data
7.5
6
Not enough data
8.1
6
Not enough data
7.8
6
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
7.4
41
Agentic AI - Demand Side Platform (DSP)
Not enough data
6.9
7
Not enough data
6.4
7
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.7
7
Campaign Management
Not enough data
8.3
83
Not enough data
7.8
82
Not enough data
8.3
82
Not enough data
6.9
73
Not enough data
7.4
66
Not enough data
8.2
75
Not enough data
7.7
72
Not enough data
7.9
76
Not enough data
8.2
78
Not enough data
7.5
73
Not enough data
7.3
64
Not enough data
7.1
63
Not enough data
7.2
60
Targeting
Not enough data
8.2
78
Not enough data
8.6
74
Not enough data
8.2
72
Not enough data
8.4
68
Demand Side Platforms
Not enough data
8.3
43
Not enough data
7.7
43
Not enough data
8.0
42
Platform
Not enough data
7.1
64
Not enough data
7.7
71
Not enough data
7.9
66
Not enough data
8.1
72
Not enough data
7.7
62
Not enough data
7.3
65
Not enough data
7.7
63
Not enough data
7.7
62
Not enough data
7.5
64
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
8.3
7
Not enough data
9.5
7
Not enough data
9.5
7
Not enough data
9.0
7
Not enough data
8.8
7
Not enough data
Targeting & Personalization - Publisher Ad Server
9.5
7
Not enough data
9.5
7
Not enough data
8.8
7
Not enough data
9.0
7
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
Monetization & Reporting - Publisher Ad Server
9.2
6
Not enough data
9.2
6
Not enough data
8.3
6
Not enough data
9.2
6
Not enough data
Agentic AI - Publisher Ad Server
8.0
5
Not enough data
7.7
5
Not enough data
8.0
5
Not enough data
8.1
6
Not enough data
8.3
5
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
8.2
52
Not enough data
SSP
8.2
53
Not enough data
8.6
50
Not enough data
8.0
45
Not enough data
7.6
49
Not enough data
8.2
46
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.8
9
Not enough data
8.0
10
Not enough data
8.0
9
Not enough data
7.5
8
Not enough data
7.8
10
Not enough data
6.7
8
Campaign Activity
Not enough data
8.5
11
Not enough data
8.7
10
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
8.1
8
Not enough data
6.5
8
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Google Ad Manager and Quantcast Platform are categorized as Publisher Ad Server
Unique Categories
Google Ad Manager is categorized as Supply Side Platform (SSP) and App Monetization Platforms
Quantcast Platform is categorized as Demand Side Platform (DSP), Connected TV (CTV) Advertising Platforms, Display Advertising, Cross-Channel Advertising, Native Advertising, Digital Audio Advertising, Video Advertising, Mobile Advertising, Audience Intelligence Platforms, Marketing Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Google Ad Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Quantcast Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.9%
Publishing
6.7%
Internet
6.2%
Newspapers
4.4%
Broadcast Media
4.4%
Other
37.3%
Marketing and Advertising
42.2%
Retail
4.3%
Online Media
3.7%
Information Technology and Services
3.7%
Entertainment
3.7%
Other
42.2%
Alternatives
Discussions
Is Google Ad Manager An SSP?
2 Comments
NS
Yes, Google Ad Manager is a complete platform that can act as an ad server as well as an SSP.Read more
What is Google Ad Manager used for?
1 Comment
AD
It is best way to monetize client ads on different platform also benifit for ADX to sell direct ads and get more revenueRead more
What is Quantcast Measure?
1 Comment
G2
Quantcast Measure provides free, accurate and dependable audience insights for over 100 million web and mobile destinations. With detailed demographic,...Read more
Quantcast Platform has no more discussions with answers
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