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Compare Foundry Intent and Informa TechTarget Portal (Priority Engine) 
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Informa TechTarget Portal (Priority Engine)
Optimized for quick response
At a Glance
Market Segments
Small-Business (52.8% of reviews)
Enterprise (50.0% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Foundry Intent
Star Rating
(144)4.3 out of 5
Market Segments
Small-Business (52.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Foundry IntentInforma TechTarget Portal (Priority Engine)
Star Rating
(450)4.3 out of 5
Market Segments
Enterprise (50.0% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Informa TechTarget Portal (Priority Engine)Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Foundry Intent excels in Market Insights with a score of 9.4, indicating that it provides comprehensive and actionable insights, while Priority Engine, with a score of 8.2, is seen as less robust in this area.
- Reviewers mention that Foundry Intent's Lead Builder feature scores 8.6, making it a strong tool for generating leads, whereas Priority Engine's score of 7.8 suggests it may not be as effective in this critical function.
- G2 users highlight that Foundry Intent offers superior Data Accuracy for Company Data at 8.5 compared to Priority Engine's 8.0, which can significantly impact the reliability of marketing efforts.
- Users on G2 note that Foundry Intent's Predictive Scoring feature is rated at 8.8, providing better insights for lead prioritization, while Priority Engine's score of 7.7 indicates it may not deliver the same level of predictive analytics.
- Reviewers say that Foundry Intent's Real-time Intent feature, rated at 7.9, is more effective than Priority Engine's 8.1, suggesting that users may find Foundry Intent's real-time capabilities slightly less responsive.
- Users report that both platforms have similar Ease of Setup scores of 8.3, indicating that neither product significantly outperforms the other in terms of initial implementation, which is a crucial factor for new users.
Pricing
Entry-Level Pricing
Foundry Intent
No pricing availableInforma TechTarget Portal (Priority Engine)
No pricing availableFree Trial
Foundry Intent
No trial information availableInforma TechTarget Portal (Priority Engine)
No trial information availableRatings
Meets Requirements
8.6
107
8.3
351
Ease of Use
8.3
109
8.4
355
Ease of Setup
8.3
60
8.4
98
Ease of Admin
8.3
58
8.2
48
Quality of Support
8.6
100
8.9
306
Has the product been a good partner in doing business?
8.5
57
8.8
49
Product Direction (% positive)
7.7
101
8.3
334
Features by Category
Data Availability
Feature Not Available
8.1
265
Feature Not Available
8.1
267
Feature Not Available
7.8
259
|
Verified
Not enough data
8.0
52
Data Accuracy
Feature Not Available
7.5
260
Feature Not Available
8.0
263
Not enough data
7.5
51
Agentic AI - Sales Intelligence
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Platform
Feature Not Available
7.5
121
Feature Not Available
8.1
135
|
Verified
Feature Not Available
8.4
141
Feature Not Available
7.8
136
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
7.3
120
Features
Feature Not Available
7.8
229
Feature Not Available
7.4
215
Feature Not Available
Feature Not Available
Feature Not Available
7.4
207
|
Verified
Feature Not Available
7.8
247
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
7.5
220
|
Verified
Feature Not Available
7.5
208
|
Verified
Feature Not Available
Feature Not Available
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
8.5
20
7.9
197
8.2
30
8.0
201
Feature Not Available
7.0
95
Platform Additional Functionality
8.1
27
7.6
156
8.2
15
7.8
106
7.7
14
7.4
94
7.8
15
8.0
111
7.9
17
8.0
114
Data collection
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Segment Trending
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analysis
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Data Types
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Integrations
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data Availability
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Feature Not Available
8.2
122
Feature Not Available
8.3
125
Feature Not Available
8.1
123
Lead Management
Feature Not Available
8.0
113
Feature Not Available
7.6
111
Feature Not Available
8.1
114
Marketing Campaigns
Feature Not Available
7.6
92
Feature Not Available
Feature Not Available
Feature Not Available
7.2
89
Feature Not Available
7.4
89
Feature Not Available
7.4
88
Data Availability - Marketing Account Intelligence
Not enough data
7.8
23
Data Accuracy - Marketing Account Intelligence
Not enough data
8.1
22
Categories
Categories
Shared Categories
Foundry Intent and Informa TechTarget Portal (Priority Engine) are categorized as Buyer Intent Data Providers, Marketing Account Intelligence, and Sales Intelligence
Unique Categories
Foundry Intent is categorized as IP Address Intelligence, Market Intelligence, Lead Mining, and Visitor Identification
Informa TechTarget Portal (Priority Engine) has no unique categories
Reviews
Reviewers' Company Size
Foundry Intent
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Informa TechTarget Portal (Priority Engine)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
24.6%
Information Technology and Services
21.1%
Marketing and Advertising
11.3%
Computer & Network Security
4.9%
Internet
2.8%
Other
35.2%
Information Technology and Services
37.7%
Computer Software
28.6%
Computer & Network Security
9.1%
Telecommunications
6.8%
Hospital & Health Care
1.4%
Other
16.4%
Alternatives
Discussions
How does LeadSift work?
1 Comment
OK
LeadSift mines the public web and uses research-based intent to find buying signals and provides leads to fuel ad targeting, outbound sales, ABM strategy,...Read more
What does KickFire do?
1 Comment
VM
It de-anonymizes your website visitors so you know from which domain your users are visiting your site and which pages. Extremely useful in determining if...Read more
Foundry Intent has no more discussions with answers
How is the data validated to ensure its accuracy?
1 Comment
SG
Hi James,
Check out the below link for TechTarget's prospect data qualification...Read more
Can we intergrate with SF.com?
1 Comment
SG
Hi Adam,
Yes, you can integrate Priority Engine with SFDC. For more details, check out the video on the TechTarget website here:...Read more
What is the best way to account map with priority engine?
1 Comment
SG
We help you map out the account buying team in two critical ways:
1.) Priority Engine automatically identifies the contacts who are part of the research...Read more
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