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Compare Figma and Wix 
Featured Products
At a Glance
Market Segments
Small-Business (56.8% of reviews)
Small-Business (79.8% of reviews)
Entry-Level Pricing
No pricing available
Free
Figma
Star Rating
(1,375)4.7 out of 5
Market Segments
Small-Business (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about FigmaWix
Star Rating
(1,817)4.2 out of 5
Market Segments
Small-Business (79.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansFigma vs Wix
When assessing the two solutions, reviewers found Figma easier to use, set up, and do business with overall. However, reviewers preferred the ease of administration with Wix.
- Reviewers felt that Figma meets the needs of their business better than Wix.
- When comparing quality of ongoing product support, reviewers felt that Figma is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Figma over Wix.
Pricing
Entry-Level Pricing
Figma
No pricing availableWix
Free
Free
Get started
- Intuitive drag and drop editor
- AI creation tools
- Wix subdomain only
Free Trial
Figma
No trial information availableWix
No trial information availableRatings
Meets Requirements
9.2
1,078
8.6
1,540
Ease of Use
9.0
1,085
8.9
1,549
Ease of Setup
9.2
384
8.9
641
Ease of Admin
8.6
157
8.7
584
Quality of Support
8.8
812
8.0
1,267
Has the product been a good partner in doing business?
9.0
144
8.4
539
Product Direction (% positive)
9.4
1,030
8.2
1,508
Features by Category
Page Customization
Not enough data
9.2
94
Not enough data
8.9
95
Not enough data
8.6
89
Not enough data
8.8
91
Page Optimization
Not enough data
Feature Not Available
Not enough data
8.8
93
Not enough data
8.9
88
Not enough data
8.7
89
Integrations
Not enough data
8.8
82
Not enough data
9.0
83
Not enough data
9.2
91
Generative AI
Not enough data
8.5
27
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Notifications
Not enough data
9.6
8
Not enough data
9.6
8
Not enough data
9.6
8
Settings
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Personalization
Not enough data
9.0
8
Not enough data
9.3
7
Integrations
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
9.4
8
Not enough data
8.9
6
Not enough data
9.3
7
Generative AI
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Headless Commerce
Not enough data
8.4
39
Not enough data
8.1
39
Not enough data
8.4
37
Not enough data
8.5
46
Not enough data
8.6
40
Generative AI
Not enough data
8.6
21
Not enough data
8.3
20
Agentic AI - E-Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Merchandising/Marketing
Not enough data
8.8
55
Not enough data
8.7
55
Not enough data
8.6
56
Not enough data
8.4
52
Not enough data
8.3
50
Not enough data
8.7
50
Not enough data
7.9
51
Product Catalog
Not enough data
9.0
54
Not enough data
8.9
52
Not enough data
8.7
52
Not enough data
8.5
44
Order Process
Not enough data
8.8
52
Not enough data
8.7
52
Not enough data
8.6
50
Not enough data
9.0
54
Not enough data
8.9
50
Not enough data
8.5
48
Not enough data
8.6
49
Not enough data
8.6
45
Multi-Channel Support
Not enough data
8.5
44
Not enough data
8.6
52
Not enough data
8.7
49
Not enough data
8.6
51
Not enough data
8.5
48
Not enough data
8.2
43
Not enough data
8.7
47
Platform
Not enough data
8.4
46
Not enough data
8.5
51
Not enough data
8.8
51
Not enough data
8.8
51
Not enough data
8.7
51
Not enough data
8.8
50
Not enough data
8.9
45
Not enough data
9.0
49
Not enough data
8.6
42
Not enough data
8.4
41
Not enough data
8.9
47
Not enough data
8.9
50
Platform Basics
8.8
380
Not enough data
8.8
379
Not enough data
8.8
375
Not enough data
9.2
394
Not enough data
Platform Additional Functionality
9.1
388
Not enough data
7.6
330
Not enough data
8.8
374
Not enough data
8.6
370
Not enough data
Agentic AI - Prototyping
7.5
55
Not enough data
7.6
53
Not enough data
7.8
51
Not enough data
7.5
54
Not enough data
7.4
52
Not enough data
Platform Basics
8.6
376
Not enough data
9.0
393
Not enough data
8.7
369
Not enough data
8.7
365
Not enough data
9.0
381
Not enough data
Platform Additional Functionality
8.9
376
Not enough data
8.8
374
Not enough data
8.8
372
Not enough data
Platform Basics
Not enough data
8.8
87
Not enough data
8.8
82
Not enough data
8.2
79
Not enough data
8.5
78
Platform Additional Functionalities
Not enough data
8.5
69
Not enough data
8.5
77
Not enough data
8.5
74
Agentic AI - Web Design
Not enough data
8.1
17
Not enough data
7.6
15
Not enough data
7.6
15
Not enough data
6.9
14
Not enough data
7.5
14
Platform Basics
9.0
343
Not enough data
8.8
332
Not enough data
8.5
330
Not enough data
8.8
328
Not enough data
8.7
331
Not enough data
8.9
337
Not enough data
Platform Basics - Software Design Platforms
8.4
72
Not enough data
8.6
73
Not enough data
8.0
72
Not enough data
9.1
74
Not enough data
Platform Additional Functionality
9.3
348
Not enough data
9.2
346
Not enough data
8.8
330
Not enough data
7.9
301
Not enough data
Platform Additional Functionality - Software Design Platforms
9.1
74
Not enough data
8.7
72
Not enough data
8.8
71
Not enough data
8.8
72
Not enough data
Customizations
Not enough data
8.7
1148
Not enough data
9.0
1152
Not enough data
7.8
913
Not enough data
8.5
1049
Growth
Not enough data
7.8
935
Not enough data
7.7
960
Not enough data
7.8
911
Not enough data
7.8
754
Not enough data
8.5
911
Content
Not enough data
8.2
841
Not enough data
8.4
1002
Not enough data
8.5
855
Not enough data
8.0
192
Support
Not enough data
8.5
236
Categories
Categories
Shared Categories
Figma and Wix share no categories
Unique Categories
Wix is categorized as Landing Page Builders, Website Builder, Web Design, E-Commerce Platforms, and Online Appointment Scheduling
Reviews
Reviewers' Company Size
Figma
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wix
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
21.0%
Information Technology and Services
15.8%
Design
15.4%
Marketing and Advertising
6.9%
Financial Services
5.0%
Other
35.9%
Marketing and Advertising
14.5%
Computer Software
6.8%
Information Technology and Services
6.0%
Design
3.6%
Health, Wellness and Fitness
3.3%
Other
65.7%
Discussions
What is Figma used for?
8 Comments
DF
UX/UI designing, prototyping, wireframing. Really easy UI and cloud-based. Read more
Is Figma a free software?
7 Comments
RS
Figma has a limited free plan. For more complex projects a premium plan would be needed though as you may need multiple pages. Figma makes it easy to share...Read more
Should I use Figma?
6 Comments
SK
Figma is a fantastic collaboration tool that will assist you in working as a team and easily identifying who is working on what. The prototyping...Read more
How do I add the ability for little games on my website?
6 Comments
VF
Uptown Pokies Casino is dedicated to providing the ultimate online gaming experience for players around the world. We offer at Uptown Casino...Read more
Can l link wix to linkedin
2 Comments
RM
Certainly! You can link Casino Hex's social media accounts with other platforms, and also share our website link, including our page on minimum deposit...Read more
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