# Base vs Gainsight Customer Communities Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Gainsight Customer Communities excels in user engagement, with features that allow customers to express their opinions and connect with others. Users appreciate the platform's ability to provide insights beyond just customer interactions, enhancing the overall community experience.
- **Users say** that Base offers a clean and intuitive interface, making it easy for both admins and clients to navigate. The platform's recent enhancements have been well-received, with many noting that it closely resembles their previous tool, which eased the transition process.
- **Reviewers mention** that Gainsight Customer Communities has a strong focus on customer support, with a high quality of assistance reported. Users have highlighted the value of the active community in helping them resolve doubts and manage client relationships effectively.
- **According to verified reviews** , Base is praised for its customizable UI and ease of setup, making it a user-friendly option for organizations looking to streamline their advocacy and community engagement efforts. Users have noted that the onboarding process was well-prepared and straightforward.
- **G2 reviewers highlight** that while Gainsight Customer Communities has a robust set of features for customer engagement, some users feel that it could improve in areas like social network integration. This suggests that while the platform is strong overall, there are still opportunities for enhancement.
- **Users report** that Base is particularly effective for managing advocacy activities and scaling references, making it a purpose-built solution for organizations focused on customer engagement. However, some users have indicated that it may not offer as comprehensive a community experience as Gainsight.



| | Base | Gainsight Customer Communities | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 50 | 256 | 
| **Largest Market Segment** | Enterprise (56.0% of reviews) | Mid-Market (59.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Base

Pros:
- Ease of Use (8 reviews)
- Features (8 reviews)

Cons:
- Missing Features (5 reviews)
- Poor Customer Support (4 reviews)

### Gainsight Customer Communities

Pros:
- Ease of Use (9 reviews)
- User Interaction (8 reviews)

Cons:
- Limited Customization (4 reviews)
- Poor Interface Design (3 reviews)

---
## Ratings Comparison
| Rating | Base | Gainsight Customer Communities | 
|---|---|---|
  | **Meets Requirements** | 8.3 (39 reviews) | 8.3 (200 reviews) | 
  | **Ease of Use** | 7.9 (39 reviews) | 8.7 (205 reviews) | 
  | **Ease of Setup** | 7.8 (31 reviews) | 8.2 (157 reviews) | 
  | **Ease of Admin** | 8.1 (30 reviews) | 8.6 (143 reviews) | 
  | **Quality of Support** | 8.7 (39 reviews) | 8.8 (189 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (31 reviews) | 8.9 (143 reviews) | 
  | **Product Direction (% positive)** | 9.1 (37 reviews) | 8.6 (190 reviews) | 

---
## Pricing

### Base

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Gainsight Customer Communities

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### User-Generated Content

| Product | Score | Reviews |
|---|---|---|
| **Base** | 8.0/10 | 9 |
| **Gainsight Customer Communities** | N/A | N/A |

#### Visual UGC

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Campaign Customization** | 7.7 (5 reviews) | Not enough data | 
| **Widget Customization** | Feature Not Available | Not enough data | 
| **Widget** | Not enough data | Not enough data | 
| **Media Library** | Not enough data | Not enough data | 

#### Integrations

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Social Media** | Not enough data | Not enough data | 
| **Content Creation** | 8.1 (7 reviews) | Not enough data | 
| **Marketing Automation** | 8.0 (5 reviews) | Not enough data | 
| **Rights Management** | Not enough data | Not enough data | 

#### Support

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Onboarding** | 8.6 (7 reviews) | Not enough data | 
| **24/7 Client Support** | 7.5 (6 reviews) | Not enough data | 

#### Performance

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **UGC Analytics** | Not enough data | Not enough data | 
| **Lazy-Loading** | Not enough data | Not enough data | 

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Base** | N/A | N/A |
| **Gainsight Customer Communities** | N/A | N/A |

#### Agentic AI - Customer Advocacy

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Online Community Management

| Product | Score | Reviews |
|---|---|---|
| **Base** | 7.9/10 | 10 |
| **Gainsight Customer Communities** | 7.5/10 | 142 |

#### Community Building

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Member Profiles** | 8.5 (9 reviews) | 7.0 (78 reviews) | 
| **Email & Notifications** | 7.3 (5 reviews) | 7.6 (49 reviews) | 
| **Member Discovery** | Not enough data | Not enough data | 
| **Member Referrals** | Not enough data | Not enough data | 
| **Community Spaces** | Not enough data | Not enough data | 
| **Paid Memberships** | Not enough data | Not enough data | 
| **Multimedia Sharing** | Not enough data | Not enough data | 
| **Courses** | Feature Not Available | Not enough data | 

#### Community Improvement

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Gamification** | 7.5 (6 reviews) | 7.9 (49 reviews) | 
| **Polls & Questions** | Not enough data | 6.8 (44 reviews) | 
| **Automation Rules** | Not enough data | Not enough data | 

#### Customer Analytics

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Community Insights** | 7.2 (6 reviews) | 7.6 (84 reviews) | 
| **Community Engagement Analytics** | 8.8 (7 reviews) | 8.0 (103 reviews) | 
| **Downloadable Reports** | 8.7 (9 reviews) | 7.3 (102 reviews) | 
| **ROI Tracking** | Not enough data | 7.2 (80 reviews) | 

#### Community Management

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Community Feeds & Discussions** | 7.3 (5 reviews) | 8.1 (90 reviews) | 
| **Live Streaming** | Not enough data | Not enough data | 
| **Chat & Messaging** | Not enough data | Not enough data | 
| **Events Management** | Not enough data | Not enough data | 
| **Admin Roles & Permissions** | Not enough data | Not enough data | 

#### Agentic AI - Online Community Management

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Base** | N/A | N/A |
| **Gainsight Customer Communities** | N/A | N/A |

#### Discovery

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Base | Gainsight Customer Communities | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Online Community Management Software](https://www.g2.com/categories/online-community-management)

**Unique to Base (2):** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy), [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms)



---
## Reviewer Demographics

### By Company Size

| Segment | Base | Gainsight Customer Communities | 
|---|---|---|
| **Small-Business** | 10.0% | 16.7% | 
| **Mid-Market** | 34.0% | 59.4% | 
| **Enterprise** | 56.0% | 23.9% | 

### By Industry

#### Base

- **Computer Software:** 40.0%
- **Information Technology and Services:** 32.0%
- **Computer & Network Security:** 10.0%
- **Real Estate:** 4.0%
- **E-Learning:** 4.0%
- **Education Management:** 4.0%
- **Leisure, Travel & Tourism:** 2.0%
- **Legal Services:** 2.0%
- **Human Resources:** 2.0%

#### Gainsight Customer Communities

- **Computer Software:** 35.7%
- **Information Technology and Services:** 19.8%
- **Telecommunications:** 8.3%
- **Computer & Network Security:** 3.6%
- **Internet:** 2.4%
- **Marketing and Advertising:** 2.0%
- **Music:** 2.0%
- **E-Learning:** 1.6%
- **Education Management:** 1.6%
- **Financial Services:** 1.6%
- **Other:** 21.4%

---
## Alternatives

### Alternatives to Base

- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [Higher Logic Thrive](https://www.g2.com/products/higher-logic-thrive/reviews) — 4.4/5 stars (435 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4058 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (416 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews)
- [PhotoShelter for Brands](https://www.g2.com/products/photoshelter-for-brands/reviews) — 4.3/5 stars (1093 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1078 reviews)
- [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews)
- [Mighty Networks](https://www.g2.com/products/mighty-networks/reviews) — 4.6/5 stars (691 reviews)
- [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews) — 4.2/5 stars (673 reviews)

### Alternatives to Gainsight Customer Communities

- [Higher Logic Thrive](https://www.g2.com/products/higher-logic-thrive/reviews) — 4.4/5 stars (435 reviews)
- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [Bettermode](https://www.g2.com/products/bettermode/reviews) — 4.6/5 stars (118 reviews)
- [Higher Logic Vanilla](https://www.g2.com/products/higher-logic-vanilla/reviews) — 4.3/5 stars (99 reviews)
- [Mighty Networks](https://www.g2.com/products/mighty-networks/reviews) — 4.6/5 stars (691 reviews)
- [Discourse](https://www.g2.com/products/discourse/reviews) — 4.0/5 stars (68 reviews)
- [Circle](https://www.g2.com/products/circle-so-circle/reviews) — 4.5/5 stars (476 reviews)
- [Hivebrite](https://www.g2.com/products/hivebrite/reviews) — 4.4/5 stars (212 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1078 reviews)
- [Forj](https://www.g2.com/products/forj/reviews) — 4.6/5 stars (81 reviews)

---
## Top Discussions

### Base

No discussions available for this product.

### Gainsight Customer Communities

- Title: [Can an Insided community (especially with your community powered knowledge base) exist as a bolt on, alongside an online help centre, or for real success, does a company need to commit to the community as the online resource for customer support?](https://www.g2.com/discussions/25155-can-an-insided-community-especially-with-your-community-powered-knowledge-base-exist-as-a-bolt-on-alongside-an-online-help-centre-or-for-real-success-does-a-company-need-to-commit-to-the-community-as-the-online-resource-for-customer-support) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Defining community success will depend upon the business's community goals; every company is different. We have found customers can be successful with both..."
- Title: [What does inSided Online Community Platform do?](https://www.g2.com/discussions/what-does-insided-online-community-platform-do) — 1 comment
  > **Top comment:** "Platform for hosting online community - including forums, events, updates, and feature requests."
- Title: [What is a community platform?](https://www.g2.com/discussions/insided-online-community-platform-what-is-a-community-platform) — 1 comment
  > **Top comment:** "An online space to host a community of users based around a common goal, creating the ability for users to connect, collaborate, and build relationships with..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/base-vs-gainsight-customer-communities)