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# Acoustic Campaign vs Oracle Responsys Comparison - What are their main differences?

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Acoustic CampaignOracle Responsys[+ Add Product](#)

Pricing

**Acoustic Campaign**

**Let's talk** · Essentials

**Let's talk** · Standard

**Let's talk** · Premium

**Oracle Responsys**
No pricing available

**Pricing Insights**
from reviews

Perceived Cost

**Acoustic Campaign**
$$$$$

**Oracle Responsys**
$$$$$

Average Discount

**Acoustic Campaign**
17%

**Oracle Responsys**
Not enough reviews yet

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Time to Implement

**Acoustic Campaign** 6 months
Based on 100 responses

**Oracle Responsys** 6 months
Based on 100 responses

Return on Investment

**Acoustic Campaign** 6 months
Based on 100 responses

**Oracle Responsys** 6 months
Based on 100 responses

 ![Acoustic Campaign](https://images.g2crowd.com/uploads/product/hd_favicon/effe6bbde3b0d18eb302d9efb55a90b7/acoustic-campaign.svg "Acoustic Campaign")

 ![Oracle Responsys](https://images.g2crowd.com/uploads/product/hd_favicon/1487565483/oracle-responsys.svg "Oracle Responsys")

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**Pros & Cons**
from reviews

**Acoustic Campaign**

Engagement Efficiency (2)

Automation Features (1)

Not Intuitive (1)

**Oracle Responsys**

Ease of Use (5)

Easy Setup (4)

Poor Interface Design (2)

Poor UX (2)

Integrations

**Acoustic Campaign**
Not enough data

**Oracle Responsys**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_66ffd4f613df56e55725c99cfdab848f/salesforce-b2c-commerce.jpg "Product Avatar Image")

Salesforce B2C Commerce

](https://www.g2.com/products/salesforce-b2c-commerce/reviews)[
View all
](https://www.g2.com/products/oracle-responsys/integrations)

Screenshots

**Acoustic Campaign**
 ![Acoustic Campaign screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1263096/Screen-Shot-2022-09-07-at-4.16.27-PM.png)

**Oracle Responsys**
 ![Oracle Responsys screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/3852/screenshot_lrg_Program_1_Cross_Channel_Visual_Design.png)

**Ratings**
from reviews

Meets Requirements

**Acoustic Campaign**

**7.8** /10

Based on 199 responses

**Oracle Responsys**

**7.9** /10

Based on 100 responses

Ease of Use

**Acoustic Campaign**

**6.8** /10

Based on 200 responses

**Oracle Responsys**

**6.8** /10

Based on 99 responses

Ease of Setup

**Acoustic Campaign**

**6.8** /10

Based on 97 responses

**Oracle Responsys**

**5.8** /10

Based on 46 responses

Ease of Admin

**Acoustic Campaign**

**7.4** /10

Based on 97 responses

**Oracle Responsys**

**6.4** /10

Based on 45 responses

Quality of Support

**Acoustic Campaign**

**7.3** /10

Based on 190 responses

**Oracle Responsys**

**6.5** /10

Based on 98 responses

Has the product been a good partner in doing business?

**Acoustic Campaign**

**7.5** /10

Based on 99 responses

**Oracle Responsys**

**7.1** /10

Based on 45 responses

Product Direction (% positive)

**Acoustic Campaign**

**6.8** /10

Based on 192 responses

**Oracle Responsys**

**6.4** /10

Based on 98 responses

**Features**
ratings from reviews

Marketing Automation

**7.0** /10

Based on 172 responses

**7.8** /10

Based on 54 responses

Push Notification

Not enough data

**7.7** /10

Based on 8 responses

Mobile Marketing

Not enough data

**8.4** /10

Based on 8 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
23.6%

Mid-Market(51-1000 emp.)
32.4%

Enterprise(\> 1000 emp.)
44.0%

Small-Business(50 or fewer emp.)
23.6%

Mid-Market(51-1000 emp.)
32.4%

Enterprise(\> 1000 emp.)
44.0%

Small-Business(50 or fewer emp.)
13.7%

Mid-Market(51-1000 emp.)
47.6%

Enterprise(\> 1000 emp.)
38.7%

Small-Business(50 or fewer emp.)
13.7%

Mid-Market(51-1000 emp.)
47.6%

Enterprise(\> 1000 emp.)
38.7%

**Reviewers' Industry**

[![Acoustic Campaign](https://images.g2crowd.com/uploads/product/hd_favicon/effe6bbde3b0d18eb302d9efb55a90b7/acoustic-campaign.svg "Acoustic Campaign")](https://www.g2.com/products/acoustic-campaign/reviews)
Acoustic Campaign

Marketing and Advertising
15.7%

Information Technology and Services
6.4%

Retail
6.4%

Financial Services
6.0%

Computer Software
6.0%

Other
59.4%

[![Oracle Responsys](https://images.g2crowd.com/uploads/product/hd_favicon/1487565483/oracle-responsys.svg "Oracle Responsys")](https://www.g2.com/products/oracle-responsys/reviews)
Oracle Responsys

Marketing and Advertising
26.6%

Retail
8.9%

Financial Services
7.3%

Information Technology and Services
4.8%

Internet
4.0%

Other
48.4%

Alternatives

**Acoustic Campaign Alternatives**

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

 ![Adobe Marketo Engage](https://images.g2crowd.com/uploads/product/hd_favicon/d05e573f5a86935da5bdf3ce23fd5ac5/adobe-marketo-engage.svg "Adobe Marketo Engage")

[
Adobe Marketo Engage
](/products/adobe-marketo-engage/reviews)

 ![Act-On](https://images.g2crowd.com/uploads/product/hd_favicon/baee7ac8618d39a6cacd4a78641b4bfd/act-on.svg "Act-On")

[
Act-On
](/products/act-on/reviews)

 ![Constant Contact Advanced Automation](https://images.g2crowd.com/uploads/product/hd_favicon/dc63bcf74173270f8007613ccba51fcb/constant-contact-advanced-automation.svg "Constant Contact Advanced Automation")

[
Constant Contact Advanced...
](/products/constant-contact-advanced-automation/reviews)

**Oracle Responsys Alternatives**

 ![Salesforce Marketing Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Salesforce Marketing Cloud")

[
Salesforce Marketing Cloud
](/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

 ![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/2885a17bfed3aea5feb1bb9f11865a7a/dotdigital.svg "Dotdigital")

[
Dotdigital
](/products/dotdigital/reviews)

 ![SAP Engagement Cloud (formerly SAP Emarsys)](https://images.g2crowd.com/uploads/product/hd_favicon/7e22a3a53aebe6a46a3bb1904e3c644c/sap-engagement-cloud-formerly-sap-emarsys.svg "SAP Engagement Cloud (formerly SAP Emarsys)")

[
SAP Engagement Cloud...
](/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

 ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze")

[
Braze
](/products/braze/reviews)

## Acoustic Campaign vs Oracle Responsys FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Oracle Responsys vs Acoustic Campaign?

Oracle Responsys stands out for its advanced orchestration and enterprise scalability, while Acoustic Campaign is favored for its user-friendly dashboard and efficient campaign management.

| [Oracle Responsys](https://www.g2.com/products/oracle-responsys/reviews) | [Acoustic Campaign](https://www.g2.com/products/acoustic-campaign/reviews) |
| --- | --- |
| 3.9/5 (130 reviews) | 3.8/5 (275 reviews) |
| Enterprise | Mid-Market |
| 5.8 | 6.8 |
| 6.5 | 7.3 |
| Advanced orchestration and cross-channel campaign management | User-friendly dashboard and efficient campaign management |

### How do the pricing models of Oracle Responsys and Acoustic Campaign compare?

Acoustic Campaign is rated higher for value, with a stronger Price/Cost satisfaction score than Oracle Responsys.

- **Oracle Responsys:** Reviewers frequently cite high cost and pricing concerns, especially for small and medium-sized businesses.
- **Acoustic Campaign:** Recent reviews highlight Acoustic Campaign as a reliable tool with good value, though some mention cost concerns compared to other platforms.
- **Switching reasons:** Reviewers mention switching from Oracle Responsys due to pricing and complexity, while Acoustic Campaign is chosen for its ease of use and campaign management efficiency.

### What are the best alternatives to Oracle Responsys and Acoustic Campaign?

The top 3 alternatives to Oracle Responsys and Acoustic Campaign are HubSpot Marketing Hub, Agentforce Marketing (formerly Salesforce Marketing Cloud), and Dotdigital.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Oracle Responsys](https://www.g2.com/products/oracle-responsys/reviews) | 3.9/5 (130) | Enterprise | Reviewers cite high cost and complexity | Advanced orchestration and cross-channel campaign management |
| [Acoustic Campaign](https://www.g2.com/products/acoustic-campaign/reviews) | 3.8/5 (275) | Mid-Market | Generally positive value sentiment, some cost concerns | User-friendly dashboard and efficient campaign management |
| [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) | 4.4/5 (14,921) | Small-Business | — | Comprehensive marketing automation and ease of use |
| [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) | 4.0/5 (4,629) | Enterprise | — | Enterprise-grade automation and integration capabilities |
| [Dotdigital](https://www.g2.com/products/dotdigital/reviews) | 4.4/5 (1,237) | Mid-Market | — | Strong multichannel marketing and segmentation tools |

### Which Marketing Automation features should I prioritize when comparing Oracle Responsys and Acoustic Campaign?

Buyers comparing Oracle Responsys and Acoustic Campaign should prioritize segmentation, automation, ease of setup, campaign orchestration, and reporting.

- **Segmentation:** Oracle Responsys (2 all-time mentions), Acoustic Campaign (segmentation and personalization frequently cited in recent reviews).
- **Automation:** Oracle Responsys (3 all-time mentions for automation efficiency), Acoustic Campaign (automation features cited in recent reviews).
- **Ease of Setup:** Oracle Responsys (Ease of Setup score: 5.8), Acoustic Campaign (Ease of Setup score: 6.8).
- **Campaign Orchestration:** Oracle Responsys (advanced orchestration and cross-channel management cited in recent reviews), Acoustic Campaign (multichannel campaign management cited in recent reviews).
- **Reporting:** Both products have reviewer feedback on reporting, with Acoustic Campaign noted for useful reporting features and Oracle Responsys for detailed analysis.

### What are the pros and cons of Oracle Responsys vs Acoustic Campaign?

Oracle Responsys is strongest in advanced orchestration and enterprise scalability, while Acoustic Campaign excels in user-friendly campaign management and reporting.

- **Oracle Responsys strengths:** Advanced orchestration and cross-channel campaign management (recent reviews), automation efficiency (3 all-time mentions), robust segmentation and personalization (2 all-time mentions), scalability for enterprise use.
- **Oracle Responsys trade-offs:** High cost and pricing concerns (recent reviews), complex and sometimes outdated user interface (2 all-time mentions for poor interface design), requires technical expertise for setup and integration.
- **Acoustic Campaign strengths:** User-friendly dashboard and efficient campaign management (recent reviews), strong automation features (recent reviews), robust email marketing and personalization services (recent reviews), flexible data handling and structured workflows.
- **Acoustic Campaign trade-offs:** User interface can feel outdated and not intuitive (recent reviews), reporting features could be more flexible, performance can be inconsistent with large datasets.

### Is Oracle Responsys or Acoustic Campaign better for small businesses?

Acoustic Campaign is a better fit for small businesses, as it is most popular in the Mid-Market segment and is frequently praised for ease of use and setup.

- **Oracle Responsys:** Largest reviewer segment is Enterprise, with reviewers noting complexity and higher cost as trade-offs for smaller organizations.
- **Acoustic Campaign:** Largest reviewer segment is Mid-Market, with recent reviews highlighting its user-friendly dashboard, simple setup, and efficient campaign management as advantages for smaller teams.

### Which Marketing Automation platform has better integrations?

Oracle Responsys and Acoustic Campaign are rated at parity for integrations, with both products receiving positive but limited recent mentions for integration capabilities.

- **Oracle Responsys:** Integrations cited in recent reviews, with 3 all-time mentions for integration capabilities and ease of connecting with other Oracle products.
- **Acoustic Campaign:** Integrations cited in recent reviews, with 1 all-time mention for easy integration and CRM connectivity.

### How do Oracle Responsys and Acoustic Campaign compare on customer support?

Acoustic Campaign leads Oracle Responsys in Quality of Support, with a 0.8-point higher score (7.3 vs 6.5).

- **Oracle Responsys:** Reviewers describe support as variable, with some citing slow response times and limited documentation, but others noting helpful support for onboarding and campaign setup.
- **Acoustic Campaign:** Reviewers consistently highlight responsive and helpful customer support, with several noting positive experiences and timely assistance.

### Which is easier to implement, Oracle Responsys or Acoustic Campaign?

Acoustic Campaign is easier to implement than Oracle Responsys, with a 1.0-point higher Ease of Setup score (6.8 vs 5.8).

- **Oracle Responsys:** Reviewers note that setup can be complex and often requires technical expertise or professional services, especially for advanced integrations.
- **Acoustic Campaign:** Reviewers frequently praise the simple and straightforward setup process, with many citing quick onboarding and ease of use for new teams.

### Which product has better Segmentation?

Both Oracle Responsys and Acoustic Campaign are strong in Segmentation, with reviewers citing robust segmentation capabilities for each.

- **Oracle Responsys:** Segmentation cited in 2 all-time mentions, with reviewers highlighting advanced audience segmentation and dynamic content personalization.
- **Acoustic Campaign:** Segmentation and personalization frequently cited in recent reviews, with reviewers noting flexible queries, robust segmentation tools, and effective targeting for campaigns.

## Acoustic Campaign vs Oracle Responsys

When assessing the two solutions, reviewers found them equally easy to use. However, Acoustic Campaign is easier to set up and administer.reviewers also preferred doing business with Acoustic Campaign overall.

- Reviewers felt that Oracle Responsys meets the needs of their business better than Acoustic Campaign.
- When comparing quality of ongoing product support, reviewers felt that Acoustic Campaign is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Acoustic Campaign over Oracle Responsys.