Best Marketing Automation Software for Small Business - Page 7

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 717

Category Stats (Sep 2026)

  • Average Rating: 4.39/5 (↓0.02 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Jobin.cloud (+1.58%) - Among all products in this category, Jobin.cloud recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 94,900+ Authentic Reviews
  • 717+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Klaviyo, Omnisend, Intuit Mailchimp All-in-One Marketing Platform, Insider One, Attentive, and Customer.io.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=klaviyo&focus%5B%5D=omnisend&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform&focus%5B%5D=insider-one&focus%5B%5D=attentive&focus%5B%5D=customer-io&segment=small-business)

Sailthru by Marigold

Sailthru by Marigold keeps media and retail organizations ahead of the digital curve with an industry-leading suite of cross-channel marketing solutions that maximize audience engagement, drive revenue through deeper personalization, and operationalize and amplify data. Powered by zero- and first-party data, Sailthru by Marigold empowers modern marketers to cultivate deep, life-long relationships with customers by curating personalized journeys that drive rich engagement and secure brand loyalty. The world’s most innovative publishers and fastest-growing ecommerce companies trust Sailthru by Marigold to help them succeed.

Average Rating: 4.2/5.0

Total Reviews: 153

How Do G2 Users Rate Sailthru by Marigold?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.9/10)
  • Customization : 7.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.8/10 (Category avg: 8.5/10)

Who Is the Company Behind Sailthru by Marigold?

  • Seller: Zeta Global
  • Year Founded: 2007
  • HQ Location: New York, NY
  • Twitter: @ZetaGlobal
    16,660 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,116 employees on LinkedIn®
  • Ownership: NYSE: ZETA

Who Uses This Product?

  • Who Uses This: Marketing Manager
  • Top Industries: Publishing, Retail
  • Company Size: 61% Medium, 21% Small

What Do G2 Reviewers Say About Sailthru by Marigold?

AI-generated summary from verified user reviews

Pros
  • Users value the advanced automation of Sailthru, enhancing engagement through personalized and effective campaign management.
  • Users appreciate the advanced automation features of Sailthru, enhancing personalization and campaign management for impactful engagement.
  • Users value the advanced automation features of Sailthru, enhancing personalization and engagement for tailored campaigns.
  • Users value the advanced personalization and predictive analytics of Sailthru, enhancing customer engagement effectively.
  • Users appreciate Sailthru by Marigold for its advanced personalization and predictive analytics, enhancing engagement across channels.
Cons
  • Users find the difficult learning curve of Sailthru challenging, especially for teams lacking technical support and resources.
  • Users find Sailthru's inadequate reporting tools cumbersome and difficult to interpret, hindering data-driven decision making.
  • Users find the steep learning curve of Sailthru challenging, especially for smaller teams without technical support.
  • Users find limited reporting options difficult to navigate, impacting their ability to interpret analytics effectively.
  • Users find reporting tools cumbersome and fragmented, making it difficult to extract meaningful insights effectively.

What Are Recent G2 Reviews of Sailthru by Marigold?

What Are G2 Users Discussing About Sailthru by Marigold?

Freshmarketer

Freshmarketer helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns using journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Freshmarketer, you gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams. Also, the self-serve landing page builder and native CRO help to accelerate lead generation and conversion. If you need to build a better partnership between marketing and sales, Freshsales Suite provides an all-in-one solution. It brings sales force automation, marketing automation, chat, and telephony together so that you can organize customer information and engagement in one central location. Marketing teams better understand who they are marketing to, and sales teams know who they’re selling to.

Average Rating: 4.1/5.0

Total Reviews: 35

How Do G2 Users Rate Freshmarketer?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 8.9/10)
  • Customization : 8.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Freshmarketer?

  • Seller: Freshworks
  • Year Founded: 2010
  • HQ Location: San Mateo, CA
  • Twitter: @FreshworksInc
    19,020 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7,783 employees on LinkedIn®
  • Ownership: NASDAQ: FRSH

Who Uses This Product?

  • Company Size: 49% Small, 31% Medium

What Do G2 Reviewers Say About Freshmarketer?

AI-generated summary from verified user reviews

Pros
  • Users value the intuitive visual journey builder that enhances collaboration between sales and marketing through CRM integration.
  • Users appreciate the automation efficiency of Freshmarketer, which streamlines marketing and sales alignment through intuitive tools.
  • Users appreciate the intuitive visual journey builder of Freshmarketer, enhancing alignment between sales and marketing teams.
  • Users praise the CRM integration of Freshmarketer for enhancing collaboration between sales and marketing teams effectively.
  • Users find the ease of use in Freshmarketer's visual journey builder enhances collaboration between sales and marketing teams.
Cons
  • Users find the reporting features inadequate, feeling they lack depth compared to other established platforms.
  • Users find the analytics and reporting features limited, especially when compared to more established platforms.
  • Users feel that the analytics and reporting features of Freshmarketer are limited compared to other platforms.
  • Users find the analytics and reporting features limited in Freshmarketer, affecting their experience with data insights.
  • Users find the reporting features limited, especially when compared to more mature analytics platforms.

What Are Recent G2 Reviews of Freshmarketer?

SuprSend

SuprSend is a notification infrastructure built for modern product teams who need reliable, scalable, and developer-friendly notifications without building everything from scratch. WHY TEAMS CHOOSE SUPRSEND: Stop Rebuilding Notifications Most teams waste 3-6 months building notification systems that break at scale. SuprSend gives you enterprise-grade infrastructure out of the box so you can ship notifications in days, not months. One API, Every Channel Send to email, SMS, WhatsApp, Slack, MS Teams, mobile push, web push, and in-app—all with a single API call. No more juggling multiple vendor SDKs or maintaining separate integrations. Built for Developers, Loved by Product Teams Developers get clean APIs and SDKs (Node, Python, Java, Go, PHP). Product teams get a no-code workflow builder to create, test, and launch notifications without engineering bottlenecks. Workflows That Actually Work Build smart notification workflows with batching, digests, delays, conditional logic, timezone support, and cross-channel routing. Send the right message, on the right channel, at the right time. WHAT YOU GET: - Unified Notification API - One API for all channels - Template Management - Version-controlled templates with live preview - Workflow Builder - Drag-and-drop workflows with conditions and delays - In-App Inbox & Feed - Drop-in React components for web and mobile - User Preferences - Out-of-the-box preference management - Multi-Tenancy - Per-tenant customization for B2B2C products - Vendor Management - Automatic failover between email/SMS providers - Smart Routing - Intelligent channel selection based on user behavior - Real-time Analytics - Logs, delivery rates, and failure alerts - Data Warehouse Integration - Run campaigns on top of your data BUILT FOR: - SaaS products needing transactional emails (password resets, invoices, alerts) - B2B2C platforms requiring per-tenant notification customization - Growth teams running engagement campaigns across multiple channels - Engineering teams who don't want to build notification infrastructure TRUSTED BY: Startups to scaling companies across SaaS, E-commerce, FinTech, HealthTech, and EdTech rely on SuprSend to handle millions of notifications daily. Try SuprSend for free: https://www.suprsend.com/

Average Rating: 4.8/5.0

Total Reviews: 128

How Do G2 Users Rate SuprSend?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind SuprSend?

  • Seller: SuprSend
  • Company Website:
  • Year Founded: 2022
  • HQ Location: San Francisco, CA
  • Twitter: @SuprSend
    102 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    17 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 73% Small, 22% Medium

What Do G2 Reviewers Say About SuprSend?

AI-generated summary from verified user reviews

Pros
  • Users value the visual workflow builder of SuprSend, enabling easy management and customization of notification flows.
  • Users appreciate the ease of use of SuprSend, enabling effortless management of notification workflows without coding.
  • Users value the intuitive workflow builder of SuprSend, enabling seamless management of notifications without coding hassles.
  • Users value the simple integrations of SuprSend, facilitating quick setups and enhancing notification management seamlessly.
  • Users value the easy setup of SuprSend, allowing for straightforward customization of notification flows without coding.
Cons
  • Users find the missing features in SuprSend limit its potential, suggesting improvements for a more complete product.
  • Users seek more comprehensive features on SuprSend, noting limited capabilities for complex marketing use cases.
  • Users find the limited templates frustrating, hoping for more options to streamline their email creation process.
  • Users find the difficult setup process of SuprSend time-consuming, taking longer than anticipated for initial configuration.
  • Users find the learning curve steep initially, requiring time and effort to configure the SuprSend platform effectively.

What Are Recent G2 Reviews of SuprSend?

Inflection.io

Inflection.io is an AI-native marketing automation product. It's an alternative or replacement for legacy products such as Marketo and Pardot. Inflection is used by product-led, sales-led, and AI-native companies, such as Twilio, Mural, Postman, Sendoso, Sentry, Bill.com, Clay and more.

Average Rating: 4.9/5.0

Total Reviews: 30

How Do G2 Users Rate Inflection.io?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Customization : 8.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.5/10)

Who Is the Company Behind Inflection.io?

  • Seller: Inflection.io
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Seattle, Washington
  • Twitter: @Inflection_Io
    111 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 57% Medium, 40% Small

What Do G2 Reviewers Say About Inflection.io?

AI-generated summary from verified user reviews

Pros
  • Users find Inflection.io exceptionally easy to use, enhancing their marketing effectiveness with streamlined data handling and integrations.
  • Users appreciate the seamless integrations with tools like Salesforce and Segment, enhancing efficiency and campaign performance.
  • Users love the effortless AI capabilities of Inflection.io, significantly enhancing email campaign building and customer journey understanding.
  • Users value the easy integration of Inflection.io, seamlessly connecting with various tools and enhancing marketing operations.
  • Users value the engagement efficiency of Inflection.io, enabling personalized communications based on user activity and needs.
Cons
  • Users note a lack of features for smaller teams and ongoing development, impacting overall usability.
  • Users face a learning curve when transitioning from legacy systems like Marketo to Inflection.io's modern approach.
  • Users note the limited features of Inflection.io, but are optimistic about future enhancements and user involvement.

What Are Recent G2 Reviews of Inflection.io?

Listrak

Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identity, and cross-channel messaging, Listrak empowers marketers to unify the customer journey and activate real-time engagement strategies that drive measurable growth and revenue. Designed for enterprise-level businesses across verticals like fashion, beauty, sporting goods, and more, Listrak goes beyond traditional marketing tools. It offers a truly unified platform that eliminates silos between channels—email, SMS, push notifications, and web—giving marketers full control over how, when, and where they connect with customers. With Listrak, brands can segment audiences with precision, personalize messaging based on predictive insights, and orchestrate campaigns that resonate deeply with individual customer needs. At the heart of Listrak’s platform is Listrak Intelligence, a suite of AI-powered capabilities including identity resolution, predictive segmentation, and recommendation engines. These tools enable marketers to anticipate customer behavior, tailor experiences in real time, and increase conversions while improving retention. Whether reactivating lapsed contacts or nurturing long-term loyalty, Listrak’s lifecycle marketing capabilities ensure brands stay connected with their customers beyond the first purchase. Listrak also stands out for its strategic partnership model. More than just a technology provider, Listrak offers hands-on guidance from retail experts who work as an extension of your team. From compliance support to campaign optimization, this collaborative approach helps brands navigate complexity and maximize impact. Efficiency is another core advantage. With an intuitive user interface, pre-built automation workflows, and real-time analytics, Listrak enables marketers to execute faster, make smarter decisions, and scale seamlessly. Its enterprise-grade infrastructure ensures reliability, security, and scalability—delivering billions of messages across channels with confidence. Ultimately, Listrak is built for marketers who demand results. Every feature is designed to increase engagement, reduce churn, and accelerate profitability. By turning insights into action and delivering deeply personalized experiences, Listrak helps brands build stronger customer relationships and achieve lasting business success.

Average Rating: 4.5/5.0

Total Reviews: 300

How Do G2 Users Rate Listrak?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 8.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Listrak?

  • Seller: Listrak
  • Company Website:
  • Year Founded: 1999
  • HQ Location: Lititz, PA
  • Twitter: @Listrak
    3,182 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    246 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Digital Marketing Manager
  • Top Industries: Retail, Consumer Goods
  • Company Size: 56% Medium, 33% Small

What Do G2 Reviewers Say About Listrak?

AI-generated summary from verified user reviews

Pros
  • Users value the responsive customer support of Listrak, which enhances their overall marketing experience and strategy implementation.
  • Users praise Listrak for its ease of use, enabling smooth setup and efficient marketing without heavy developer reliance.
  • Users value the expert support from Listrak, facilitating seamless onboarding, integration, and ongoing marketing strategies.
  • Users praise Listrak for its effective targeting and excellent support, enhancing their email marketing experience significantly.
  • Users value Listrak for its automation efficiency, enabling seamless targeting and substantial growth in email marketing results.
Cons
  • Users find the learning curve steep at first, needing guidance to navigate Listrak's complex interface effectively.
  • Users find Listrak's interface not intuitive, often needing support and facing challenges with file management and editing tools.
  • Users find Listrak's complexity overwhelming, often needing support to navigate its numerous features and functions effectively.
  • Users find it challenging to learn Listrak's features due to a difficult learning curve and interface differences.
  • Users find Listrak's limited features hinder flexibility, especially for mobile integration and automation options.

What Are Recent G2 Reviews of Listrak?

What Are G2 Users Discussing About Listrak?

BIK

BIK (bik.ai) is the most intelligent conversational marketing platform helping E-commerce businesses drive multiple ROI. This platform enables a brand to transact automation with Chatbots, manage multitasking with CRM, create customized broadcasts with campaigns & attain real-time growth insights. With the vision of creating a customer-centric platform, BIK (bik.ai) is helping various segments of businesses earn an ROI of 137x and empowering businesses worldwide with the slogan of Making Brands Limitless!

Average Rating: 4.5/5.0

Total Reviews: 66

How Do G2 Users Rate BIK?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Customization : 8.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.9/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.9/10 (Category avg: 8.5/10)

Who Is the Company Behind BIK?

  • Seller: BIK
  • Year Founded: 2019
  • HQ Location: Palo Alto
  • Twitter: @Bikglobal
    46 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    354 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Goods, Cosmetics
  • Company Size: 62% Small, 30% Medium

What Do G2 Reviewers Say About BIK?

AI-generated summary from verified user reviews

Pros
  • Users highlight the superb customer support of BIK, appreciating the team's quick responses and helpful guidance.
  • Users find BIK very easy to use with integrated features that streamline customer engagement and automation.
  • Users appreciate the user-friendly features of BIK, enhancing customer communication and support efficiency.
  • Users love the easy navigation and integration of BIK, enhancing daily communication and team productivity.
  • Users value the seamless integrations offered by BIK, consolidating all communication and marketing needs into one platform.
Cons
  • Users are disappointed by the missing features, particularly basic use cases essential for effective segmentation and functionality.
  • Users report software bugs causing lagging and functionality issues, affecting both mobile and laptop experiences.
  • Users note the expensive pricing of BIK compared to alternatives, but recognize its value and results.
  • Users criticize the update issues with BIK, noting lagging performance and difficulties in receiving new notifications.
  • Users find the campaign management tedious due to issues with reporting and UI, impacting their overall experience.

What Are Recent G2 Reviews of BIK?

Gist

Gist is a suite of tools businesses use to market, sell and communicate with their customers. And we're on a mission to help marketing, sales and support teams create great customer experiences in every interaction across the customer lifecycle, at scale. Today, over 10,000 businesses are using Gist and we're just getting started. Customers use us to talk to their leads and customers and be that central source of truth. We believe that we’re in the middle of a huge shift in SaaS space towards all-in-one platforms and we need your help. Join us on this journey and help us transform the way people run businesses :)

Average Rating: 4.6/5.0

Total Reviews: 219

How Do G2 Users Rate Gist?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)

Who Is the Company Behind Gist?

  • Seller: Gist
  • Year Founded: 2020
  • HQ Location: Newark, Delaware
  • Twitter: @gistplatform
    2,741 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    13 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 94% Small, 5% Medium

What Do G2 Reviewers Say About Gist?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Gist, effortlessly adding chat and engaging with customers across devices.
  • Users value the efficient customer support provided by Gist, enhancing their overall experience and satisfaction.
  • Users appreciate the all-inclusive platform of Gist, seamlessly integrating marketing and business process management in one app.
  • Users love the intuitive chat features of Gist, enhancing customer engagement and support efficiency.
  • Users appreciate Gist for its comprehensive email marketing capabilities integrated within an all-inclusive platform.
Cons
  • Users face a steep learning curve with Gist due to its complex interface and integration challenges.
  • Users express frustration with limited features in Gist, particularly in reporting, chatbot capabilities, and contact limits.
  • Users find Gist has limited options for chat and integration, impacting overall usability and functionality.
  • Users experience significant live chat issues with Gist's mobile app, often losing messages and needing to restart the app.
  • Users find Gist has a not intuitive setup, requiring time to familiarize with its features and settings.

What Are Recent G2 Reviews of Gist?

What Are G2 Users Discussing About Gist?

Voyado

Voyado is a type of software-as-a-service (SaaS) solution designed to help retail brands enhance customer engagement and foster loyalty through hyper-relevant shopping experiences. By leveraging advanced artificial intelligence, Voyado provides a comprehensive customer experience cloud that empowers brands to understand and anticipate customer needs, ultimately driving business growth. This innovative product suite is particularly beneficial for e-commerce businesses looking to optimize their online presence and improve customer satisfaction. Targeting retail brands across various sectors, Voyado caters to businesses that seek to elevate their customer interactions and streamline their marketing efforts. The products are designed for marketers, e-commerce managers, and business owners who want to harness data-driven insights to create personalized shopping experiences. With its robust product discovery engine, Voyado enables brands to predict and respond to visitors' intentions, ensuring that customers find the products that best meet their needs quickly and efficiently. Key products of Voyado include its powerful product discovery engine, which utilizes deep product knowledge to enhance the online shopping experience. This engine not only helps customers navigate through vast product catalogs but also tailors recommendations based on individual preferences and behaviors. Additionally, a CRM platform that offers invaluable insights and tools for executing automated campaigns, allowing brands to engage customers across various touchpoints seamlessly. This product helps businesses maintain consistent communication with their audience, ultimately fostering stronger customer relationships. The benefits of using Voyado extend beyond just improved customer experiences. By automating marketing efforts and providing actionable insights, brands can save time and resources while maximizing their marketing ROI. The products' ability to deliver personalized content and recommendations enhances customer loyalty, encouraging repeat purchases and long-term engagement. Furthermore, Voyado's rapid growth and expanding customer base across Europe and beyond demonstrate its effectiveness in meeting the evolving needs of retail brands in a competitive landscape. In summary, Voyado stands out in the SaaS market by offering a unique combination of AI-driven product discovery and multichannel marketing capabilities tailored specifically for retail brands. Its focus on creating hyper-relevant shopping experiences positions it as a valuable partner for businesses looking to thrive in the age of AI.

Average Rating: 4.5/5.0

Total Reviews: 82

How Do G2 Users Rate Voyado?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.9/10)
  • Customization : 8.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Voyado?

  • Seller: Voyado
  • Company Website:
  • Year Founded: 2005
  • HQ Location: Stockholm, SE
  • LinkedIn® Page: www.linkedin.com
    386 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 48% Medium, 29% Small

What Do G2 Reviewers Say About Voyado?

AI-generated summary from verified user reviews

Pros
  • Users value the intuitive and user-friendly interface of Voyado, simplifying complex tasks and enhancing productivity.
  • Users value the fast and helpful support from Voyado, enhancing their experience with the platform.
  • Users love the intuitive and user-friendly interface of Voyado, enhancing their ability to create personalized campaigns effortlessly.
  • Users commend the helpful support from Voyado, enhancing their experience with fast assistance and professionalism.
  • Users value the easy setup of Voyado, appreciating its straightforward process and excellent documentation for seamless onboarding.
Cons
  • Users note the limited features of Voyado, particularly for advanced analysis and on-site messaging flexibility.
  • Users wish for missing features in Voyado, particularly specific reporting options for enhanced usability and insights.
  • Users find the learning curve steep due to inadequate documentation and slow onboarding processes, causing frustration.
  • Users face integration issues with Voyado, especially during the initial setup and connecting with other tools.
  • Users find the complex features of Voyado frustrating, requiring developer involvement and extensive reading to navigate effectively.

What Are Recent G2 Reviews of Voyado?

What Are G2 Users Discussing About Voyado?

Cordial

Cordial's technology helps companies like PacSun, L.L. Bean and Realtor.com automate high-conversion messages across email, SMS, mobile app, social media, direct mail and more—driving scalable revenue and lasting customer connections. Designed with a customer-centric approach, Cordial combines industry leading data flexibility with sophisticated adaptive automations and top-rated AI to ideate, test, and implement new marketing strategies in record time - all in one platform. We’re an award-winning, high-growth company on a mission to help brands send a better message. Cordial was named a Strong Performer in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. Our AI capabilities "outshine other vendors" by focusing on productivity and email value. In a recent study commissioned by Cordial, Forrester Consulting found that brands switching to Cordial's marketing platform net $8.79 million in total benefits over 3 years with payback in less than 6 months. Learn more at www.cordial.com.

Average Rating: 4.6/5.0

Total Reviews: 55

How Do G2 Users Rate Cordial?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 8.9/10)
  • Customization : 9.1/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Cordial?

  • Seller: Cordial
  • Year Founded: 2014
  • HQ Location: San Diego, CA
  • Twitter: @cordialinc
    825 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    255 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 43% Small, 36% Medium

What Do G2 Reviewers Say About Cordial?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Cordial, finding onboarding and integration straightforward and efficient.
  • Users appreciate the automation capabilities of Cordial, valuing its personalized approach and adaptability to specific needs.
  • Users commend the outstanding support team at Cordial, highlighting their responsiveness and genuine investment in success.
  • Users highlight the easy setup of Cordial, appreciating its intuitive interface and excellent onboarding experience.
  • Users appreciate the personalized engagement features of Cordial, enabling brands to connect deeply with their customers.
Cons
  • Users find the learning curve challenging, requiring significant time to understand Cordial's advanced features and interface.
  • Users find the steep learning curve challenging, making it difficult to adapt to the advanced features of Cordial.
  • Users find the complex reporting features of Cordial challenging, requiring time and effort to master effectively.
  • Users find the difficult learning curve for Cordial challenging, requiring time to master the platform effectively.
  • Users find the cost excessive, leading to doubts about the return on investment and value received.

What Are Recent G2 Reviews of Cordial?

What Are G2 Users Discussing About Cordial?

Genoo

Marketing automation software that does what you need done: email marketing, forms, landing pages, lead nurturing, lead scoring, surveys, assessments, and more – with the #1 inbox deliverability in the business – getting more of your emails to the people you want to see them. We are honored to have recently received a Customer Service Excellence Award - because we love working with our customers to achieve the success they envision. Are you ready to leave ordinary marketing in the dust and get better results? It's time to market differently.

Average Rating: 4.3/5.0

Total Reviews: 34

How Do G2 Users Rate Genoo?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.9/10)
  • Customization : 9.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.5/10)

Who Is the Company Behind Genoo?

  • Seller: Genoo, LLC
  • Year Founded: 2008
  • HQ Location: Minneapolis, MN
  • Twitter: @GenooMarketing
    1,154 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®
  • Phone: +1 (763) 383-6081

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 47% Small, 39% Medium

What Do G2 Reviewers Say About Genoo?

AI-generated summary from verified user reviews

Pros
  • Users commend the ease of use of Genoo, facilitating quick, compliant campaign setup without technical expertise.
  • Users appreciate the easy creation process of Genoo, enabling quick setup and compliant regional campaign launches.
  • Users value the easy setup of Genoo, enabling quick compliance and campaign creation in a matter of days.
  • Users find Genoo's email marketing effective for managing scores and surveys seamlessly and efficiently.
  • Users appreciate the flexibility in custom call flows, adapting easily to their specific business needs.
Cons
  • Users are frustrated by the limited customization in Genoo's KPI library, requiring manual calculations for regional goals.
  • Users dislike Genoo's standardized KPI library, which hinders the creation of custom regional KPIs for their goals.

What Are Recent G2 Reviews of Genoo?

What Are G2 Users Discussing About Genoo?

Mapp Marketing Cloud

Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website. Mapp Marketing Cloud helps B2C and D2C companies: - Unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection. - Convert data into actionable insights around each customer’s socio-demographic, behavior, and preferences to create engaging online and offline experiences. - Personalize content using these customer insights and automate cross-channel marketing across your website, emails, SMS, mobile/web push notifications, and in-app messages. - Continuously monitor and optimize your campaigns with the help of AI to help drive high engagement, capitalize on new opportunities, activate churning customers, and build customer loyalty. More than 700 companies chose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Furla, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more. We've been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.

Average Rating: 3.9/5.0

Total Reviews: 66

How Do G2 Users Rate Mapp Marketing Cloud?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 8.9/10)
  • Customization : 5.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 6.7/10 (Category avg: 8.5/10)

Who Is the Company Behind Mapp Marketing Cloud?

  • Seller: Mapp Digital
  • Year Founded: 2016
  • HQ Location: London, GB
  • Twitter: @Mapp_Digital
    6,055 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    416 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 44% Medium, 39% Large

What Do G2 Reviewers Say About Mapp Marketing Cloud?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the strong and practical data insights of Mapp Marketing Cloud, enhancing efficiency without overwhelming complexity.
  • Users appreciate the time-saving automation tools of Mapp Marketing Cloud, finding them efficient and easy to use.
  • Users appreciate the automation efficiency of Mapp Marketing Cloud, finding it saves time and simplifies processes.
  • Users appreciate the time-saving automation features of Mapp Marketing Cloud, enhancing efficiency in marketing strategies.
  • Users appreciate the clean and practical interface of Mapp Marketing Cloud, enhancing user experience with intuitive automation tools.
Cons
  • Users find the difficult setup of Mapp Marketing Cloud challenging, especially due to its steep learning curve and unclear documentation.
  • Users find the insufficient guidance leads to a steep learning curve and confusion with advanced features in Mapp Marketing Cloud.
  • Users find the lack of clear documentation and steep learning curve a challenge when using Mapp Marketing Cloud.
  • Users find the steep learning curve of Mapp Marketing Cloud challenging, especially with unclear documentation and complex features.
  • Users find the non-intuitive features of Mapp Marketing Cloud challenging, leading to a frustrating learning curve.

What Are Recent G2 Reviews of Mapp Marketing Cloud?

What Are G2 Users Discussing About Mapp Marketing Cloud?

Bixjet

BixJet is a multichannel sales automation platform built to help teams generate leads, automate follow-ups, and close deals faster, with a strong focus on LinkedIn automation, email sequencing, WhatsApp outreach, and LinkedIn data extraction. Instead of manually switching between tools, BixJet centralizes prospecting, outreach, follow-ups, and pipeline management into one unified system.

Average Rating: 4.8/5.0

Total Reviews: 109

How Do G2 Users Rate Bixjet?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)

Who Is the Company Behind Bixjet?

  • Seller: Bixjet
  • Year Founded: 2021
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 86% Small, 11% Medium

What Do G2 Reviewers Say About Bixjet?

AI-generated summary from verified user reviews

Pros
  • Users praise the responsive customer support from Bixjet, ensuring satisfaction with every inquiry and need.
  • Users find Bixjet's platform to be easy to use, streamlining their LinkedIn outreach campaigns effectively.
  • Users appreciate the automation features of Bixjet, which streamline outreach and significantly enhance booking efficiency.
  • Users find Bixjet's lead management effective for organizing leads and enhancing sales activities, increasing potential customer outreach.
  • Users love Bixjet for its automation focus, streamlining LinkedIn outreach and freeing up valuable time for strategic tasks.
Cons
  • Users feel the need for more customization options in Bixjet, especially in task sequences and reports.
  • Users find the integration issues with Bixjet frustrating, particularly with lead uploading and LinkedIn features taking too long.
  • Users find the learning curve challenging, as advanced features require time to explore and setup can be lengthy.
  • Users find the lead update speed slow, wishing for a more efficient system to enhance their workflow.
  • Users desire a broader range of initial features in Bixjet CRM to enhance their onboarding experience.

What Are Recent G2 Reviews of Bixjet?

What Are G2 Users Discussing About Bixjet?

Aritic PinPoint

Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, service desk application and business automation stack. At present there is more than 1800+ business globally. Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the relationship with leads, automate marketing campaigns and convert leads to paying customers easily. It has features such as landing page builder, lead scoring, lead tracking, lead nurturing, email marketing, email marketing automation, marketing campaign builder, a/b testing, web site tracking features with marketing file and library management. PinPoint integrates natively with Salesforce, SugarCRM, Zoho CRM and Social platforms like, Facebook, Twitter, LinkedIn, Google Plus, Foursquare, Instagram. Aritic Mail is transactional email relay system which helps in delivering email to the mailbox of the recipients. Aritic CRM and Aritic Desk are state of the art, full-stack customer relationship management and service desk application which efficiently helps business to maintain a continuous relationship with their end customers. These application suites are perfect for sales and support team for small and medium businesses.

Average Rating: 4.8/5.0

Total Reviews: 41

How Do G2 Users Rate Aritic PinPoint?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 9.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Aritic PinPoint?

  • Seller: Aritic
  • Year Founded: 2015
  • HQ Location: Bangalore, IN
  • Twitter: @ariticdotcom
    857 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    43 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 67% Small, 19% Large

What Do G2 Reviewers Say About Aritic PinPoint?

AI-generated summary from verified user reviews

Pros
  • Users value the automation features of Aritic PinPoint for effectively managing multichannel marketing campaigns with ease.
  • Users value the effective customer engagement capabilities of Aritic PinPoint, streamlining multichannel campaigns effortlessly.
  • Users appreciate the ease of use in Aritic PinPoint, simplifying multichannel campaigns and lead nurturing from one dashboard.
  • Users appreciate the ease of multichannel engagement with Aritic PinPoint, streamlining campaigns from a unified dashboard.
  • Users value the comprehensive features of Aritic PinPoint that enhance digital marketing and streamline audience engagement.
Cons
  • Users find Aritic PinPoint’s complex pricing structure and setup overwhelming, particularly for beginners and small businesses.
  • Users find the difficult setup of Aritic PinPoint overwhelming, particularly for beginners integrating various features and products.
  • Users are concerned about Aritic PinPoint’s expensive pricing structure, especially due to multiple products and add-ons.
  • Users find the learning curve steep with Aritic PinPoint, as setup and features can be overwhelming for beginners.
  • Users experience limited integrations with Aritic PinPoint, affecting their ability to fully utilize the platform's capabilities.

What Are Recent G2 Reviews of Aritic PinPoint?

What Are G2 Users Discussing About Aritic PinPoint?

La Growth Machine

Introducing La Growth Machine, the first multi-channel prospecting platform that allows you to engage in conversations with potential customers on LinkedIn, Email, and Twitter. With La Growth Machine, you can: - Import leads from LinkedIn or a CSV file to easily manage your prospecting efforts. - Enrich your contact's profile with their details, including professional and personal email addresses, phone numbers, LinkedIn and Twitter profiles, to gain valuable insights about your prospects. - Build a multi-channel prospecting sequence to effectively engage with your leads across multiple touchpoints. - Automatically synchronize interactions in your CRM (including native integrations with HubSpot and Pipedrive or with Zapier) to keep your sales and marketing efforts organized and streamlined. Using La Growth Machine can save your sales, marketing and recruitment teams time and increase productivity by simplifying your lead generation and management efforts. Don't believe us? Sign up for a free trial of LaGrowthMachine today and see the benefits for yourself!

Average Rating: 4.6/5.0

Total Reviews: 57

How Do G2 Users Rate La Growth Machine?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 9.5/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind La Growth Machine?

  • Seller: LaGrowthMachine
  • Year Founded: 2018
  • HQ Location: Paris, FR
  • Twitter: @lgmrocks
    108 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 81% Small, 18% Medium

What Do G2 Reviewers Say About La Growth Machine?

AI-generated summary from verified user reviews

Pros
  • Users find La Growth Machine's ease of use remarkable, streamlining outreach with a seamless and integrated workflow.
  • Users love the seamless LinkedIn integration of La Growth Machine, simplifying outreach and enhancing productivity.
  • Users love the automation of La Growth Machine, streamlining LinkedIn and email outreach into a seamless workflow.
  • Users value the quick response from support and account managers, enhancing their experience with La Growth Machine.
  • Users value the flexibility of the sequence builder, despite its initial learning curve.
Cons
  • Users report frequent error issues with La Growth Machine, including bugs and frustrating tech problems that hinder usability.
  • Users often face software bugs that lead to issues like sync errors and unexpected logouts, disrupting the experience.
  • Users report technical issues such as bugs and sync errors that disrupt usability and workflow efficiency.
  • Users report significant data inaccuracies with La Growth Machine, leading to ineffective campaigns and credibility issues.
  • Users express frustration with email issues, citing bugs and limited customization that impact campaign effectiveness.

What Are Recent G2 Reviews of La Growth Machine?

What Are G2 Users Discussing About La Growth Machine?

Agile CRM

Agile CRM is a fully integrated CRM with sales tracking, contact management, marketing automation, web analytics, 2-way emails, telephony, helpdesk with a clean modern interface. With Agile CRM, SMB's can now: - Automate their marketing, sales and customer retention process with simple and powerful drag-drop editor - Convert website visitors directly to leads in the CRM - Nurture, track and score leads automatically based on web or email activity - Enable multi channel communication with the ability to call or email or tweet to a contact from the same page - Monitor customer behavior and get real time alerts for customer activity - Manage helpdesk tickets with all of the customers history in one place - Have a detailed record of all of the customer's details and communication history in one page, sorted chronologically - See customer data from various other business apps on one page using extensive integrations

Average Rating: 4.0/5.0

Total Reviews: 364

How Do G2 Users Rate Agile CRM?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Customization : 8.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Agile CRM?

  • Seller: Agile CRM
  • Year Founded: 2013
  • HQ Location: Dallas, TX
  • Twitter: @agilecrm
    6,703 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    103 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 76% Small, 16% Medium

What Do G2 Reviewers Say About Agile CRM?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Agile CRM, enjoying its simple interface for streamlined sales management.
  • Users value the effective consolidation of tools in Agile CRM, enhancing simplicity and efficiency for small teams.
  • Users value the affordable all-in-one toolset of Agile CRM, appreciating its intuitive automation and efficiency for small teams.
  • Users value Agile CRM's affordability, appreciating its all-in-one features and excellent value for small teams.
  • Users value the automated workflows of Agile CRM, enhancing organization and efficiency for small and medium-sized businesses.
Cons
  • Users find the interface not intuitive, complicating navigation and the use of advanced features.
  • Users report poor customer support, facing slow responses and difficulties with initial setup and updates.
  • Users find the interface dated and clunky, making navigation and advanced features difficult to use effectively.
  • Users face slow loading times with Agile CRM, which disrupts their workflow, especially with larger datasets.
  • Users find the interface lacking polish compared to competitors, with limited customization and reporting capabilities.

What Are Recent G2 Reviews of Agile CRM?

What Are G2 Users Discussing About Agile CRM?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated