# Aritic PinPoint Reviews
**Vendor:** Aritic  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 42
## About Aritic PinPoint
Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, service desk application and business automation stack. At present there is more than 1800+ business globally. Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the relationship with leads, automate marketing campaigns and convert leads to paying customers easily. It has features such as landing page builder, lead scoring, lead tracking, lead nurturing, email marketing, email marketing automation, marketing campaign builder, a/b testing, web site tracking features with marketing file and library management. PinPoint integrates natively with Salesforce, SugarCRM, Zoho CRM and Social platforms like, Facebook, Twitter, LinkedIn, Google Plus, Foursquare, Instagram. Aritic Mail is transactional email relay system which helps in delivering email to the mailbox of the recipients. Aritic CRM and Aritic Desk are state of the art, full-stack customer relationship management and service desk application which efficiently helps business to maintain a continuous relationship with their end customers. These application suites are perfect for sales and support team for small and medium businesses.



## Aritic PinPoint Pros & Cons
**What users like:**

- Users value the **automation capabilities** of Aritic PinPoint, enhancing engagement across channels from one user-friendly dashboard. (1 reviews)
- Users appreciate the **customer engagement capabilities** of Aritic PinPoint, facilitating easy interactions across multiple channels. (1 reviews)
- Users commend the **ease of use** of Aritic PinPoint, simplifying campaign management and enhancing engagement seamlessly. (1 reviews)
- Users value the **easy audience engagement** offered by Aritic PinPoint, streamlining multichannel campaigns effortlessly. (1 reviews)
- Users value the **rich features** of Aritic PinPoint, enabling effective multichannel campaigns and enhanced audience engagement. (1 reviews)
- Integrations (1 reviews)
- Marketing Efficiency (1 reviews)
- Segmentation (1 reviews)
- Workflow Efficiency (1 reviews)

**What users dislike:**

- Users find the **complex pricing and overwhelming setup** of Aritic PinPoint challenging, especially for beginners and small businesses. (1 reviews)
- Users often struggle with the **difficult setup** of Aritic PinPoint, finding it overwhelming and confusing as beginners. (1 reviews)
- Users find Aritic PinPoint **expensive** due to its confusing pricing structure and multiple add-ons required for full functionality. (1 reviews)
- Users find the **learning curve steep** for Aritic PinPoint, with a complicated interface and overwhelming features for beginners. (1 reviews)
- Users highlight the **limited integrations** of Aritic PinPoint, which restricts seamless functionality across various systems. (1 reviews)
- Not Intuitive (1 reviews)
- Performance Issues (1 reviews)
- Poor Customer Support (1 reviews)
- Poor UX (1 reviews)
- Software Glitches (1 reviews)

## Aritic PinPoint Reviews
  ### 1. Comprehensive Marketing Automation That Delivers Results

**Rating:** 4.5/5.0 stars

**Reviewed by:** parmeshwar s. | Consultant | Income Tax, GST, Web Design &amp; Business Automation, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 14, 2025

**What do you like best about Aritic PinPoint?**

Aritic PinPoint is packed with helpful features for digital marketers and growing businesses. The platform automates multichannel campaigns—including email, SMS, and social media—allowing for easy audience engagement from a single dashboard. Its advanced lead scoring, segmentation, and dynamic content tools help maximize conversion rates while making it simple to nurture leads throughout the sales funnel. Users appreciate the SEO features, landing page builder, responsive templates, and strong integrations with CRM systems. The tool is especially valued for boosting organic search results and providing detailed analytics for campaigns.

**What do you dislike about Aritic PinPoint?**

Some users find Aritic PinPoint’s pricing structure confusing, especially with multiple products and add-ons each requiring separate payment. Beginners or small businesses with few customers might find the initial setup and advanced features overwhelming. The interface—especially the landing page builder—can be complicated for new users, and video tutorials are not always clear. Performance issues or bugs have been reported, and customer support can occasionally be slow to resolve problems. Social media automation and some integrations may need further improvements according to recent reviews.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Aritic PinPoint is helping solve the challenge of managing and automating multi-channel marketing campaigns from one integrated platform. It simplifies lead capture, segmentation, nurturing, and conversion by providing tools for email marketing, SMS outreach, landing page creation, and CRM integration. This automation reduces manual work, improves customer targeting, and boosts engagement rates, resulting in more efficient workflows and better business growth. For consultancy or agency use, it is especially beneficial in tracking campaign performance and optimizing strategies with in-depth analytics.

  ### 2. Aritic pin pint review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 26, 2021

**What do you like best about Aritic PinPoint?**

Aritic PinPoint 

Full Stack Marketing Automation for Growing Business. 

Everything on the facade of robotization highlights you want to plan and carry out the fruitful advertising mechanization crusades that make the client venture smooth, lead age advantageous, lead the executives simple, and change leads into glad clients. 

Incredible + Comprehensive = The Only Automation Suite You Need 

Ace promoting mechanization for all your advertising endeavors, processes, and monotonous assignments with Aritic PinPoint. Flourish with our nonstop help group of showcasing and deals specialists 

Draw in your leads 

Lift your advertising approach by making special mechanized client experience work processes across various web-based roads to draw in, interface, and change leads into clients utilizing Aritic's showcasing robotization programming 

Construct connections 

Influence bi-directional local CRM combination innovation, tackle the total capability of a decent showcasing mechanization framework to build up connections quicker with your possibilities, leads, and clients 

Construct change pipe 

Access and utilize point by point execution information with Aritic's advertising mechanization apparatuses to empower your deals and showcasing groups to smooth out and adjust promoting deals crusade technique to charge higher promoting returns

**What do you dislike about Aritic PinPoint?**

Truly, I don't disdain anything about Aritic PinPoint. There's space for an improvement in the combinations part with other programming arrangements, and the Reporting area needs somewhat more visual specifying in the course of action of the information.

**Recommendations to others considering Aritic PinPoint:**

There are some delightful highlights this item is having which we are utilizing the most. Like lead scoring, nearby gadget, structure activity definition, Social dribble.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

A portion of the highlights which are accessible in Enterprise just and I want to request that they empower it in my expert arrangement. It is a numerous arrangement to empower a portion of the elements from Enterprise to Professional, however they helped me and it was ruined me.

  ### 3. best support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2021

**What do you like best about Aritic PinPoint?**

The aritic team has been very helpful and has guided us in several projects. A big thank you to Subhankar for providing us with the best support in an efficient way for all our requirements.

**What do you dislike about Aritic PinPoint?**

I cannot think of dislike to Aritic Pinpoint

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Aritic PinPoint helps us to retarget our customers.

  ### 4. Aritic PinPoint is a complete full-stack marketing automation tool.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Stephny M. | LNG Market Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** July 23, 2020

**What do you like best about Aritic PinPoint?**

Aritic PinPoint's latest automation quality helps track and monitor unidentified visitors and convert them into leads with authentic and retargeting strategies. Moreover, their knowledge base is a unique support and a significant tool, but there is still room for improvement. The bidirectional CRM sync is a great advantage, and we love their segment filters, which have helped us build several detailed segmentations for our contact base.

**What do you dislike about Aritic PinPoint?**

I face a lot of difficulties combining my Salesforce account, and it's such an extended process, and their video lessons were poor. The low quality of customer service, and I hate nothing about Aritic Pinpoint. One of the critical issues with Aritic Pinpoint helped us combat problems connected to certified guide generation and guide further exercise.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Aritic PinPoint is a good application and, in SAAS manufacturing for us, the digital medium is the key origin of guides and at the same time one-to-one appointment with all the arriving visitors and leads. We were having a very tough schedule to recognize the buyer's origin, the journey of the customer within the digital medium which involves external and internal aspects. Aritic PinPoint captures the complete journey of the buyer from unidentified visitors to converted buyers, allowing us to know the stage of the guides and which campaigns are performing well to shorten the buyer's journey within the funnel.

  ### 5. Aritic PinPoint is the best depot to deliver data and trail new ideas.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tracy-ava W. | Project Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 13, 2020

**What do you like best about Aritic PinPoint?**

Aritic PinPoint is a specific application and memo book and flexible software to remember the meeting agendas, daily routine, and any upcoming event. Hardly require to store the information in it and then this amazing application will inform through emails, messages, and an alerting call. A must-have choice for all cases of business setups. Nothing is compatible with its working in producing innovation in email and graphics to the messages. The best option for all traders with different and new business schemes.

**What do you dislike about Aritic PinPoint?**

Although a respectable choice for business, there are keys and boxes to put on data and files with day and time, to set an alarm one has to check all detail to store in the diligence. This is an amazing application for big scale business small setups may find it a bit costly, so always use the free trial first to experience its benefits.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Aritic PinPoint is an excellent application to provide better business detailing with memorizing the upcoming issues and meeting agenda. A monthly plan is stored in this software and it alerts with alarm and email to reach our work being done on time. Our clients are happy as all work is performed on time and nobody misses any meeting. Communication has been never easy before using this great application.

  ### 6. A web-based tool to track the emails and schedules.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marylee  M. | Sales Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** July 09, 2020

**What do you like best about Aritic PinPoint?**

Aritic PinPoint is an excellent application to remember emails, events, business meetings, and product pricing detail. Once data is stacked away in its memory, then it automatically notifies the event on time and day of the month. It alerts users with emails or calls them to commemorate the important issues and events. A matchless helper in the business industry to dominate the job development and tracking the price for clients.

**What do you dislike about Aritic PinPoint?**

This a good handler to all business activities, but it is not for a single individual. This application is for a whole group and operates in collaboration with other squad members. Always set the day and date in proper detail to get noticed at the right time and spot.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

A splendid application that does not simply save time, but also provide the best opportunity to oversee the details of every occasion. A good memo book in short words. Mobile application makes you worry-free from all things as you can bring every detail on your screen within minutes. A must-have software for communication with the business community and clients. Money doesn’t matter if I examine its features.

  ### 7. Fantastic tool to keep your customers more potential and for marketing automation.

**Rating:** 4.5/5.0 stars

**Reviewed by:** James K. | Web Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 20, 2020

**What do you like best about Aritic PinPoint?**

A good tool that can help you get more leads, and at the same time turn them into paying customers, you can keep in touch with them directly and thus respond to their needs. It has a very attractive and easy to use interface, it offers a dashboard that allows you to manage in a better way with the tool, it is a tool that has the ability to help you expand your business.

**What do you dislike about Aritic PinPoint?**

It is a tool that has responded to our needs, and we feel completely satisfied with the product, therefore I have no complaints to say about this wonderful software for our team.

**Recommendations to others considering Aritic PinPoint:**

It is a very suitable tool, which I would recommend to all organizations that are interested in obtaining excellent productive results and in achieving their objectives, because it has a set of features that allows companies to start their campaign automation, the analysis and reports are detailed and add to the tracking and monitoring in real time. Aritic PinPoint will improve your team's productivity and play an equal role in sales promotion.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

We use Aritic PinPoint in the organization more than anything else for marketing automation and communication automation. It has helped us build a direct relationship with potential customers and thus turn them into paying customers. With Aritic PinPoint we can activate our leads from one stage of purchase to the other automatically. It allows us to have a more fluid and reliable relationship with our customers, which makes them feel comfortable with our services.

  ### 8. Not at all good for a B2B small and medium enterprise

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mark D. | Investment banker at JB Inc, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2019

**What do you like best about Aritic PinPoint?**

We liked the push notification campaign building that we clubbed with our email and social campaigns. Also, Facebook custom ad audience sync is good. 

**What do you dislike about Aritic PinPoint?**

It says it is designed for enterprise but honestly, it is not. It is very complicated and too much advanced to suit our needs. We did a few campaigns but then we did not find most of the features applicable to our needs. 

**Recommendations to others considering Aritic PinPoint:**

I will say this tool is better for large companies only. For small companies like ours, where we run on budget, this tool is complicated and pretty costly. Also the customer support team is not that helpful in customizing features.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Not much of our business problems were resolved. Yes we did a few drip automation campaigns but that's not worth the amount we sent. Only thing we liked is the add-on for transactional messages on Aritic Mail. But availing all the services at once is really really costly. 

  ### 9. Account-based marketing is damn amazing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Albert H. | social marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 02, 2019

**What do you like best about Aritic PinPoint?**

As an agency catering to enterprise clients, Account-based marketing is something that we thrive on. Aritic PinPoint's account-based scoring has helped us in delivering relevant campaigns to our clients. We identified the most prefered channel for communication, and was available for any tuchpoint. We have our accounts grouped properly which helps us in running relevant campaigns and tracking the progress of each account. Since each account has more than 2 decision-makers, we have each contact segmented based on priority to offer more clarity to our sales and marketing teams. 

**What do you dislike about Aritic PinPoint?**

Understanding all the features and using it real-time can be little overwhelming at first but once you have passed the initial hiccup, its all robust and smooth. I will suggest taking the demo and product tour. Their support team is very cooperative and will guide you through all the features. They infact will tell you which features will benefit you most if you tell them your end-goal.

**Recommendations to others considering Aritic PinPoint:**

If you are looking to nurture enterprise clients, this is the best tool in market. It has all automation features, ABM, and social media marketing in one place. Also, Aritic PinPoint comes directly integrated with Aritic CRM. Apart from this, bidirectional integration with Salesforce and native integrtaion with Zoho and Microsoft Dynamics is an added bonus. Not just this, their integrtaion with popular plugins, tools, websites, CRMs and CMS has tied our marketing and sales activities together. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Our main problem was in our earlier marketing automation tool, we were unable to nurture anonymous visitors. Also, in some cases we wanted to turn off tracking cookies because at enterprise levels, sometimes you need to customize how you are nurturing. All these were not possible in our previous tool. Add to this, we badly needed to implement ABM strategy for which we had to buy a separate ABM tool, until we found Aritic PinPoint. We bought the enterprise plan after reading several reveiws and also taking a demo. It has drastcially helped us in retaining our clients and reducing client complaints. We are now driving happy client conversions better, what with detailed reports, omnichannel marketing and ABM. 

  ### 10. Easy drag and drop template builders are a winner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Troy I. | Director at Danny IT Farms, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 02, 2019

**What do you like best about Aritic PinPoint?**

Aritic PinPoint has simple template builders. All you need to do is drag and drop the elements into the builder and customize your campaign template. Be it emails or landing pages or SMS or social media campaigns, the template builders or "studios" as they say it in the tool, are amazing. It is neat and organized and you will find everything at an easy access. 

**What do you dislike about Aritic PinPoint?**

I found the customer support team to be a little laid-back. I had to connect four times before I got to speak with an expert for a few technical issues that I faced while setting up the tool. Yes, you will need help of the support team if you are not very conversant with all the technical setups, especially for email sending and landing page tracking JavaScript code. 

**Recommendations to others considering Aritic PinPoint:**

I will recommend this tool to all my peers. Features like predictive lead scoring, anonymous lead nurturing, competitor analysis and SEO tracking, and behavior-based campaign building are the heart-and-soul of this tool. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

We were in search of a tool that will cater not just to our present needs but also for our future plans. We plan to implement ABM strategy and Aritic PinPoint has so many amazing features for that. Also, we are looking forward to start our webinar series, which is going to be easy on Aritic PInPoint thanks to their integration with webinar tools. We are yet to start our push notification campaigns for mobile users. Its just amazing that Aritic PinPoint has it as well. 

  ### 11. SEO and Competitor tracking is very very useful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gerard N. | Network Engineer at IT Farm, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about Aritic PinPoint?**

I can monitor my competitors and their SEO strategies. I can do keyword analysis based on competitor research. Along with that, I am also tracking my backlinks, my Google rank out of 100 by tracking my website page speed score. I am also monitoring my mobile and desktop versions to understand my page score real-time. Add to this, I am also able to analze my MOZ rank with Aritic PinPoint. 

**What do you dislike about Aritic PinPoint?**

Nothing as of now. Each feature is very minute and goes in deep with detailed reporting and engaging dashboards. 

**Recommendations to others considering Aritic PinPoint:**

This is an amazing tool for an B2B business. You can do competitor analysis which is a great bonus with all the automation campaigns, multichannel drips, and sales CRM integration. I will say, Aritic PinPoint comes like a complete package. Highly recommended. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

My team is able to work on improving our search engine rankings which will definitely help us in driving more leads to our website and mobile apps. Since we can use targeting ads for anonymous lead nurturing, competitor analysis comes as a bonus because now we are able to hit the right kind of keywords, short and long ones as well as LSI keywords. 

  ### 12. Human-approach to lead nurturing is done right in Aritic PinPoint

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cheryl J. | Telecommunications Specialist at TV IT Farms, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about Aritic PinPoint?**

We are using Progressive profiling in our lead nurturing strategy and believe me, it has worked so well for us. We have forms that are behavior-based and smartly designed that make our visitors stay, and get converted

**What do you dislike about Aritic PinPoint?**

As of now, we are satisfied with the tool and its huge feature-list, although we haven't impelemented every single feature as of yet. 

**Recommendations to others considering Aritic PinPoint:**

If you are looking for a marketing automation tool that offers a human-touch to your marketing messages, then I will recommend Aritic PinPoint. It is GDPR-compliant which means even if you want you cannot do unsolicited marketing. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

We wanted to increase our website conversions. While talking to the support team of Aritic PinPoint, they suggested turning on the progressive profiling feature while building our forms and also in our existing forms. We got a demo on how to add fields and set up the conditions that will show auto-filled fields to a returning visitor and also ask for information gradually. We learnt that this technique is applicable throughout the lead journey. Upon implementing, we saw our visitor retention rate going up, and also the returning visitors' signing up rate also improved. We were able to capture more and more lead information which in turn helped in creating relevant campaigns and activities. 

  ### 13. Detailed reports are the key to success afterall

**Rating:** 5.0/5.0 stars

**Reviewed by:** Leon J. | Emailmarketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about Aritic PinPoint?**

The reports and analytics are by far the best I've seen and used. They are behavior-based, real-time and valuable insights that helps in designing automation campaigns better. 

**What do you dislike about Aritic PinPoint?**

The campaign builder may look a little intimidating if you are not aware of what "conditions" to add or what "decisions" to tag while building it. I will suggest going over their help docs for those who find it confusing.

**Recommendations to others considering Aritic PinPoint:**

Insights are our base when it comes to sales and marketing, and Aritic PinPoint has this perfectly synced. Whatever campaigns you run, whether single-channel or multi-channel drips, you have analytics and reports for each activity. Highly recommended. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Like I said, it helped us dig in deep into our automation campaigns, enabled our sales team, and soon we were having conversion rates going up. It is not a drastic spike but that it is headed north is enough for our business to stay stable and keep improving. 

  ### 14. Comprehensive tool with equally comprehensive help docs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah C. | Senior Network System Administrator at WB IT, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about Aritic PinPoint?**

The tool may seem overwhelming when you start for the first time but their help docs will save you. Each feature is explained with images and real-time videos. 

**What do you dislike about Aritic PinPoint?**

Very comprehensive in nature. A beginner will not be able to handle this. Aritic PinPoint is probably more suitable for experience marketers who know what they are doing

**Recommendations to others considering Aritic PinPoint:**

I will recommend it to those who do advanced automation campaigns like push notifications and kiosk mode nurturing.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Our website traffic has increased ever since we've started building more and more assets and landing pages on Aritic PinPoint. SInce every template is device responsive, we no more have complaints from our users that an email or content did not load or was not properly aligned. 

  ### 15. Awesome integrated marketing automation suite for sales and marketing teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephen K. | Business systems analyst, Computer & Network Security, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2018

**What do you like best about Aritic PinPoint?**

We migrated to Aritic PinPoint after struggling with multiple tools, plugins, CMS, and analytics tools. We were using one tool for every single aspect like analytics, social media scheduling, email marketing, email mailbox monitoring, landing pages, SMS campaigns, CRM, etc. Things were unmanagable until we found Aritic PinPoint. Migrating to Aritic platform was easy, thanks to their support team. And what a relief - we had everything intgerated on one platform now - be it lead capturing or email campaigns or campaign monitoring or doing multichannel marketing. We started off with a trial version. Seeing the positive impact on our sales numbers and on our teams, we finally moved to the paid version of Aritic PinPoint. 

**What do you dislike about Aritic PinPoint?**

Aritic PinPoint's core automation features are ideal for enterprises. If someone has a very small startup and very less udget, Aritic PinPoint will not work. Although they have a small plan for such customers, but mostly they are redircted to EasySendy Drip, a product of the same brand (but for small and medium businesses). 

**Recommendations to others considering Aritic PinPoint:**

"Like all others, I was also looking through Hubspot, Marketo, and Pardot before zero-ing on Aritic PinPoint. While they are all good, I will still recommend Aritic PinPoint because: 

1. Scaling up with Aritic PinPoint is easy unlike other tools that become more and more costly. For 100K subscribers, it costs $1,149 whereas Hubspot costs $3,300 and Marketo costs around $3,500. 
2. I loved the Double opt-in customization feature that I did not get on Hubspot. 
3. Multichannel marketing is smooth. Lead profiling and predictive lead scoring are on-point. 
4. Auto-resending of one-off emails to those who don't open emails - this is something that has helped in increasing our overall engagement rates."

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Inbound marketing needs a lot of monitoring, lead profiling, and customizing to drive a business. We initially tried several outbound practices which did not work. It was then that we realized how wrong we were to ignore organic marketing being a digital platform. Now that we know where we went wrong, we are leveraging the entire potential of Aritic PinPoint to drive more traffic to our brand and trigger more relevant conversions. We have narrowed down our funnel by creating proper buyer persona. Using dynamic segmentation, we are now doing hyper targeted multichannel marketing (SMS, push, emails, mobiles, social media, and web). With all the features in place, Aritic PinPoint is definitely help us place our building blocks properly. 

  ### 16. Aritic PinPoint is the key to our business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica R. | User interface specialist, Consumer Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2018

**What do you like best about Aritic PinPoint?**

The comprehensive feature list that encompasses marketing, sales, and support. This matched with our requirements and expectations. 

**What do you dislike about Aritic PinPoint?**

All's good. I think, the reports visuals can be more improved. There are various ways of viewing reports and also through various categories, but I think the representation can be more enriched in terms of visuals. 

**Recommendations to others considering Aritic PinPoint:**

We used Aritic PinPoint to assist our well-designed marketing strategy. We were then using the free version of Salesforce CRM. We had a great run until our Salesforce License got over. We moved to Aritic CRM along with Aritic PinPoint, and that has probably helped us increase our ROI far better. Ofocurse, I wont blame Salesforce here, after all we were using a free version. Anyway, Aritic PinPoint happens to be our best bet when it comes our inbound marketing strategy. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Surely a recommended tool. Instead of spending lakhs behind an agency, I think it is better to invest in a comprehensive tool and have the power to monitor the same. 

**Official Response from Ankit Prakash:**

> Thank you so much Jessica for taking the time to review Aritic PinPoint. Welcome!

  ### 17. Quite advanced and full stack automation suite

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nancy H. | Information architect, Arts and Crafts, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2018

**What do you like best about Aritic PinPoint?**

I have just started using Aritic PinPoint for my company. I am mainly looking into social media marketing here, and using Aritic PinPoint for that. Their social media monitoring features are really useful. I can track and monitor the entire engagement rates. Also, I have now set social media goals which makes tracking and monitoring really easy. Multiple social media platforms and one tool, I am loving it already. 

**What do you dislike about Aritic PinPoint?**

Nothing as of now. I am still exploring Aritic PinPoint. 

**Recommendations to others considering Aritic PinPoint:**

Sales-marketing coordination was our primary goal before we invested in a marketing automation tool. Aritic PinPoint has lived upto our expectations

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Surely a must buy. Our content team has benefitted a lot in terms of lead acquisition, and lead nurturing. We have done several automation campaigns across multiple marketing channels and mostly we have received good results. The behavioral tracking has helped us most. We got proper training from our management before we started using the tool. I'd suggest every company to do that so that they can leverage the full potential of this tool

  ### 18. Aritic PinPoint is great, but not WOW!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christine W. | Systems administrator, Consumer Electronics, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2018

**What do you like best about Aritic PinPoint?**

The automated workflow creation, workflow builders, and dynamic segmentations are note worthy. I liked their campaign monitoring features, reports and analytics, and competitor analysis metrics. 

**What do you dislike about Aritic PinPoint?**

I had navigation issues with the tool. It is vast in terms of features but hard to find. Some features are so simple to use while others are hard nuts to crack. With tutorials and FAQs also I couldn't grasp. Finally had to run to the support team for help (which they did in a few minute's time). 

**Recommendations to others considering Aritic PinPoint:**

I couldn't do much since mine is a startup and this tool is best fit for enterprises and corporates. So, I did not continue after free trial. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

If you are not very conversant with marketing terminologies or not much updated about the industry, this tool will scare you. I think it is best for experienced marketers who know what they are doing and why. 

**Official Response from Ankit Prakash:**

> Thank you so much for the valuable comments and review Christine.

  ### 19. Too much details but a great tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lynette S. | Marketing technologist, Market Research, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about Aritic PinPoint?**

It is one integrated and comprehensive solution but then there are soooo many features that at times we were almost spoilt for choices. It is a great tool though

**What do you dislike about Aritic PinPoint?**

The tool is great but I think you must be sure of the fetaures you need and what you want to achieve with it. 

**Recommendations to others considering Aritic PinPoint:**

We were looking at filling up our marketing funnel as well as drive in conversions. Aritic PinPoint has helped us reach our target goals faster when we genuinely strated aligning all our activities. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Yes, only if you are sure about your automation goals. We got results only when we strategised our marketing campaigns properly. There rae many features in this tool, and to leverage the full potential, you will have to know what to use when. 

  ### 20. Helped my teams improve

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph C. | Hedge fund trader, Telecommunications, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2018

**What do you like best about Aritic PinPoint?**

I read marketing automation tools can align marketing, sales and support team. Aritic PinPoint helped my teams do that. From creating buyers' persona to bringing in leads, nurturing them and pushing them down the funnel, triggering conversions and converting customers into advocates - Aritic PinPoint has features on-point for every stage, for every team.

**What do you dislike about Aritic PinPoint?**

It is ofocourse less costly than other tools, but still can get pricey after a while

**Recommendations to others considering Aritic PinPoint:**

I wanted to align my teams and also improve the overall ROI. Aritic PinPoint has all the features that brings in a transparency between all teams. This has improved our overall productivity and are ROI as well. A win-win investment.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Yes. try this tool to bring your teams together and improve your overall ROI

  ### 21. A robust and integrated platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Judith B. | Project Delivery Manager, Capital Markets, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2018

**What do you like best about Aritic PinPoint?**

This is a powerhouse of automation features. I can say it has the best of everything and is really smooth in terms of functionality. Starting with configuration to setting up your first campaign, tracking to improving your campaigns, and driving in conversions- Aritic PinPoint is robust and a well integrated marketing automation suite.

**What do you dislike about Aritic PinPoint?**

I think adding more marketing assets or resources that can be donloaded by marketers can help. They hardly have any. 

**Recommendations to others considering Aritic PinPoint:**

Nurturing leads across all marketing stages. We are now able to activate leads from one stage to another easily and automatically.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Surely a recommended tool. Rather than running behind popular names only I think it makes sense to opt for a new quality product. 

  ### 22. Hub of knowledge, seriously

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kay F. | Project manager, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2018

**What do you like best about Aritic PinPoint?**

Feature-wise, this tool is really comprehensive. What I liked the most is their resource section- their blogs and help docs are so nicely placed. You learn majority of the automation gigs from these.

**What do you dislike about Aritic PinPoint?**

I need more downloadable resources. Many platforms have their blogs converted in PDFs so that users can download. If I can have that here it will be great. 

**Recommendations to others considering Aritic PinPoint:**

Our teams and clients are getting educated which is helping us do better automation campaigns. So, thanks to Aritic PinPoint resource team for updating such useful information.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Highly recommended. Thier buyer persona profiling system is rellay great. also, you can use dynamic content in your landing page which creates more engagement.  

**Official Response from Ankit Prakash:**

> Thanks for the positive review Kay :)
Having a discussion with our success team could see they had resolved some screen resolution bugs within a few minutes and you appreciated the most :)
Thanks again Kay!

  ### 23. A perfect game changer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yolanda A. | Senior Software Developer, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2018

**What do you like best about Aritic PinPoint?**

I will say this tool is a game changer. Most people run towards popular names and shell out heavy amounts. But Aritic PinPoint is actually one tool that closes all the gaps left by popular names like Marketo, Hubspot or Pardot. Also, it goes easy on your pocket.

**What do you dislike about Aritic PinPoint?**

Still exploring the product. Haven't found anything as of now. 

**Recommendations to others considering Aritic PinPoint:**

We wanted a budget tool and this is definitely one such. We are happy how things have turned out and the positive impact on our marketing ROI.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

"
My recommended features would be:
1. Progressive profiling
2. Intuitive and smart forms
3. Mutlichannel marketing
Take a demo to see how Aritic PinPoint works. "

  ### 24. Super user friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melanie G. | Certified financial planner, Mechanical or Industrial Engineering, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about Aritic PinPoint?**

This tool has a lot of features but still it is very user friendly. The navigation was smooth and we could create and publish automation campaigns easily. even the integrations were simple. The FAQs are well written and will help you cruise through the tool easily.

**What do you dislike about Aritic PinPoint?**

They have mentioned about a feature Progressive Profiling. I read about it but somehow I did not understand where to do it in the tool. The support team sent me an FAQ but that did not really help. 

**Recommendations to others considering Aritic PinPoint:**

Our main target was to acquire and idenify qualified leads,w hich we did quite well with Aritic PinPoint.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

I will recommend Aritic PinPoint for the ease of use. 

  ### 25. Campaign builder is mind blowing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Renee C. | Mobile developer, Electrical/Electronic Manufacturing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about Aritic PinPoint?**

I loved the drag and drop campaign builder of Aritic PinPoint. The list of actions, conditions, and decisional triggers are really advanced, improved and to-the-point. Also, I like how it looks so nice after you have built the entire drip campaign.

**What do you dislike about Aritic PinPoint?**

Too complex for a newbie. You will need lot of time studying and analysing the pros and cons

**Recommendations to others considering Aritic PinPoint:**

Multichannel drip campaigns was the primary requirement. Ofcourse, their campaign builder has helped us do that pretty well. Also, adding to this, their lead behavior tracking and dynamic segmentation helped us create more relevant marketing campaigns.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Yes. Opt for a trial version or take a demo to know more the tool. 

  ### 26. Helps in improving team productivity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve C. | Sales Manager, Food & Beverages, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2018

**What do you like best about Aritic PinPoint?**

I am amazed how wrong I was to think that an automation tool cannot improve team productivity. The vast feature list and minutely designed navigation process has helped me improve my team's productivity manifold times. Our sales have gone up and I see my marketing and sales people fighting less. That's something!

**What do you dislike about Aritic PinPoint?**

I think more work can be done in terms of website design and UI/UX. 

**Recommendations to others considering Aritic PinPoint:**

Our main target was to reach our targets. We needed an integrated solution that would align our sales, marketing, and support team. Aritic PinPoint has been a great investment for all of us. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Highly recommended to those looking to improve their inbound marketing ROI. 

**Official Response from Ankit Prakash:**

> Thanks a lot for the review Steve. Great to hear that Aritic Product suite helped you with improving team productivity.

  ### 27. All set to beat all other hyped names in marketing automation industry

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2018

**What do you like best about Aritic PinPoint?**

I loved their support team through and through. Starting with setting up configurations to understanding the tool, their support team was one click away always. When you have such an advanced tool, if you don't get enough support it can be difficult. By far, the best support team. Phone, chat, email - they're there! 

**What do you dislike about Aritic PinPoint?**

Nothing much as of now. Will update if I find any. 

**Recommendations to others considering Aritic PinPoint:**

I am using Aritic PinPoint to get a 360-degree overview of my target customers. I wanted an advanced tool with high-end lead management and lead scoring features. I love how browser fingerprinting technology helps in nurturing anonymous visitors. They showed in the demo. I am yet to use it though. Design, integration, and user experience has been great till now. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

I am still on the free trial version of this tool. So far so good. I'd say you must first take the demo to know what you are signing up for. I am glad I subscribed to their content as well. Really useful to help you understand how to do automation, what to do, and why!

  ### 28. Best for enterprise businesses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Chemicals | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2018

**What do you like best about Aritic PinPoint?**

Aritic PinPoint has some powerful features that fit best for an enterprise. I have used this tool in my last company and it really worked well there. We had a user base of 1,00,000 which we could handle smoothly on Aritic PinPoint. The integrations were an asset and ofcourse, their ABM feature was the best we've seen. 

**What do you dislike about Aritic PinPoint?**

I am working for a startup now and we are just starting off with our lead acquisitions. Initially I had opted for Aritic PinPoint only, then realized, it is best when you have a stable lead inflow. They do have a small plan for SMBs but still if your company is in a very very nascent stage, don't go for Aritic PinPoint. I had to contact their support team who suggested me to check out their other product which they have for SMBs only. 

**Recommendations to others considering Aritic PinPoint:**

Our target in my previous company was to acquire leads and nurture them with properly placed content marketing. I think Aritic PinPoint was a great investment in bring together our paid ad team, organic marketing team, and sales team to achieve our targets. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

"It is a very complex product. Be sure that you have time to properly understand the features. 
"

  ### 29. Comprehensive tool but had issues with integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 25, 2018

**What do you like best about Aritic PinPoint?**

I will not disagree that Aritic PinPoint is a comprehensive and an integrated marketing automation solution. It is definitely making itself seen among popular players like Hubspot and Marketo [I had migrated to Aritic PinPoint from Marketo]. Features like browser fingerprint tracking, behavior-based automation campaigns, advanced contact segments, multichannel marketing, and host of integrations show the immense potential this tool has. 

**What do you dislike about Aritic PinPoint?**

"I am not very happy with the integrations part. I had trouble integrating my CRM as it kept on becoming 'unresponsive'. I don't know if it is my browser issue or not. However, I had to do the integration almost four times before it really got integrated. 
I'd appreciate if anyone tells me if it was a browser problem. I did not contact the support team though. "

**Recommendations to others considering Aritic PinPoint:**

My aim was to get together my sales and marketing team. Also, my brand deals with corporate accounts. So, we needed to implement Account-based marketing. Rather than opting for another tool, I was happy to get it all in Aritic Pinpoint. Loved their ABM features. To-the-point and compact. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

I will recommend Aritic PinPoint to all B2B marketers. However, please do not expect miracles from this tool if you have zero users or leads. I think Aritic PinPoint will work best for those who have a steady influx of leads. 

  ### 30. A host of integrations to make things easier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Donald C. | Loan officer, Banking, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2018

**What do you like best about Aritic PinPoint?**

The integrations has helped us do multichannel marketing better. We host webinars, schedule demos and meetings, do social media marketing across prominent social platforms, launch sms campaigns, and also mobile marketing - all simultaneously. Everything is made easy with this tool.

**What do you dislike about Aritic PinPoint?**

Nothing as such. Still exploring the product. 

**Recommendations to others considering Aritic PinPoint:**

We were looking for an integrated platform through which we could also host webinars and all. Aritic PinPoint's integration plugins helped us. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Check out the integrations. Also make sure to configure properly before using the features.

  ### 31. Aritic PinPoint is indeed an operating system for the advanced Marketers!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Navodit R. | Senior Digital Marketing Manager, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 15, 2018

**What do you like best about Aritic PinPoint?**

Aritic PinPoint is one of a permissive Marketing Automation Tool I have used! It has a simple and smooth user interface. I loved the advanced segmentation feature that allows me to segment the leads with their behavior pattern and associate suitable trigger pointers on them (Lead Scoring). 
Their Social platform behavior usage in Lead scoring  and Automation is not available anywhere else.
The integration with Webinar system is very well that once automation campaign setup done, we are just looking on metrics of attendees.

**What do you dislike about Aritic PinPoint?**

Honestly, I hate nothing about Aritic PinPoint but sometime we need to very cautious on our opt-in list usage within the application get more engagement to make sure to use their "Identical lead feature" as the AI algo suggestion may go wrong on those cases


**Recommendations to others considering Aritic PinPoint:**

Say Yes to Aritic PinPoint, it monitors the whole buyer's journey of your business.


**What problems is Aritic PinPoint solving and how is that benefiting you?**

We use to arrange the hackathon for our clients and we do marketing communication with hackathon candidates and it is a lot of manual work. We have started using Aritic PinPoint to increase productivity to manage more customers with existing resource.
Aritic PinPoint integration with Go-to-meetings, Go-to-webinars/Seminars, Go-to-training's are helpful for us as we can use these attributes Automation campaign, Automation system does all the followups before heckathon and provide the all attendees communications information. Once the automation process set we were able to manage 4 customer at the place of 1.5 customer with Aritic PinPoint.
One more benefits,we received from Identical lead feature that we know, who all are actually not going turned up for hackathon.

  ### 32. The Identical leads feature is awesome

**Rating:** 5.0/5.0 stars

**Reviewed by:** Moazzam A. | Area Business Manager, Pharmaceuticals, Enterprise (> 1000 emp.)

**Reviewed Date:** March 06, 2018

**What do you like best about Aritic PinPoint?**

The Identical leads feature always report us about the lead which can get closed and we have seen the sudden jump of 40% more closure by team  as they work only on the leads which can be get closed faster.  
The application webhook and Lead score triggers, it is something like marketing team always on work.

The approach of the team after sales is very good, we are completely new in marketing automation and the team of Aritic PinPoint has taken us from basics. We have taken a lot of time and they never given-up on same.

**What do you dislike about Aritic PinPoint?**

I most dislike about the application about the features list, it is huge and we are not able to use the all features.


**Recommendations to others considering Aritic PinPoint:**

Recommendations : BIG YES with an advice, Their Identical leads feature will keep your sales almost busy always and AI works so well in predicting.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

We have a huge sales team as due to pharmaceuticals domain with respect to marketing team.We need an application, which can increase the productivity of marketing team to match the sales team.
The application's identical leads feature and integration of CRM helped a lot.
The application's lead score based trigger reduce their time.
Now marketing team focus on creative and communication managed by the automation feature and among those - Automation drip campaign and Automation social campaign.

The sales ready leads coming to sales got increase by 40% and this is very great for us.

  ### 33. Onboarding and Implementation team amazed me

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rinki P. | chief dietitian, Hospital & Health Care, Enterprise (> 1000 emp.)

**Reviewed Date:** February 28, 2018

**What do you like best about Aritic PinPoint?**

The best part is their support ,service and implementation team . In to the product the best part is the application feature of On-site widget and Form action definition. I am using these two feature most to convert visitors into connections using Aritic PinPoint. 
The Social feature of application is amazing, I have seen a drip social 1st time and for people like me , it is just simple. Thanks for such a beautiful application

**What do you dislike about Aritic PinPoint?**

The dis-like part is their application feature list, it is so huge that people like me from non-software background , taking a lot of time to understand. I am still  learning from last 6 month.

**Recommendations to others considering Aritic PinPoint:**

If looking for complete marketing automation software with platinum class service support , than go for this without any doubt.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

I got to know about to Aritic PinPoint during discussion with one of my article publisher and my requirement was to increase the traffic on website and engage the visitors for diet consulting.
I had got my one engagement problem solved in 1st month of implementation and increasing visitors are happening slowly. 
Since, it was my initiative and so even after not knowing about marketing, this application taught me everything and my marketing team using Aritic PinPoint like a charm and always saying thanks to me. :)

  ### 34. It is more like clubbing Hubspot, Marketo, Pardot, and all the other automation tools together into 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2018

**What do you like best about Aritic PinPoint?**

After trying many automation tools, I have realized that all tools will have something, and miss out on other things. It depends on business to business to decide which tool suits them the most. In my opinion, I find Aritic PinPoint to be an amalgamation of all the popular marketing automation tools- where the best of everything has been put together. 

**What do you dislike about Aritic PinPoint?**

It lags a lot. Atleast it did for me. Why I am still sticking to it? It is fairly easier to scale up with Aritic PinPoint than other tools. 

**Recommendations to others considering Aritic PinPoint:**

Like all other tools, Aritic PinPoint also performs best against an inbound marketing strategy. 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Nothing much. 

  ### 35. Aritic PinPoint is really making targeted marketing advanced

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sanjay  K. | Enterprise (> 1000 emp.)

**Reviewed Date:** April 12, 2018

**What do you like best about Aritic PinPoint?**

Being into software myself, it obviously helped me when I could start tracking and retargeting my anonymous leads. Snce a huge chunk pf organic leads is anonymous, Aritic PinPoint helped me segment these leads, track their behaviour and source, and also retarget these with relevant ads. The features: anonymous lead tracking and ad synchronisation, have worked so well for my business. 

Add to this, I am now running multiple campaigns across multiple channels. I mostly require social networking, emails and push campaigns. 

Aritic PinPoint's integration with Zapier has benefitted me largely. Other integrations are also on-spot. 


**What do you dislike about Aritic PinPoint?**

I think Aritic Pinpoint is brushing up each and every feature really fast. I loved this software from the start. It has been an easy implementation and onboarding. Support team has been cooperative. 

Sometimes there are minor glitches in viewing reports of drip email campaigns. Otherwise it is great. 



**What problems is Aritic PinPoint solving and how is that benefiting you?**


Previously we are facing issues with Lead Management and Nurturing; Now, I can convert my anonymous visitors into potential leads and eventually nurture them to convert them into customers. With Aritic PinPoint, I have explored more avenues of content marketing, of doing content marketing better. With all the ready-made templates, drag and drop editors, and high-end behavior-based segmentation- I have achieved my marketing milestones pretty soon.

  ### 36. Application delivered what promised 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ravi S. | Product Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 08, 2018

**What do you like best about Aritic PinPoint?**

The way multi-channel campaign automation works and keeps updated the customers in the funnel with all the information about our services and the feature of webhook and trigger just keep all the software within the organization connected with the marketing and sales funnel.

**What do you dislike about Aritic PinPoint?**

The initial version given to us was without RabbitMQ and Elastic search and once reported about application performance they migrated us to it. I hope, they have to provide the high-performance system to Enterprise from the 1st day.

**Recommendations to others considering Aritic PinPoint:**

A big YES but with RabbitMQ and ElasticSearch and which they provide only in Enterprise or Professional only.So talk to them to provide on your version also

**What problems is Aritic PinPoint solving and how is that benefiting you?**

If looking for complete marketing automation software with platinum class service support, then go for this without any doubt.

  ### 37. All-inclusive marketing automation tool for effective Lead Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 27, 2018

**What do you like best about Aritic PinPoint?**

I have used much software for Marketing Automation at my workplace. When I joined a digital marketing agency, I was introduced to Aritic and since then there was no looking for a new tool. Since it offers the ease of segmenting our leads based on various criteria, the prospects are apt. The privilege of using many features under one umbrella makes it more beneficial for a digital marketing agency.

**What do you dislike about Aritic PinPoint?**

One thing that I noticed is that there isn't an option to take complete advantage of SEO reports. Because of this, I am not able to analyze what is happening in my SEO analytics.


**Recommendations to others considering Aritic PinPoint:**

Yes, Because Best tool to Generate good quality leads and find out the prospects.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

As I mentioned before, our team had a lot of problems with identifying a right prospect. Now we are succeeding in sending relevant leads to the sales team. Thus lessening the sales cycle and increase the sales.

  ### 38. Out Of Box - Integration Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tarasankar K. | Technical Lead, Enterprise (> 1000 emp.)

**Reviewed Date:** March 21, 2018

**What do you like best about Aritic PinPoint?**

I was involved in Banking system integration with Aritic PinPoint for one of the bank as we were the software vendor for Banking switch. The integration support and developer level support was just out of box.Their API documents and plugin module can integrate to any system as it was so easy for me connect with complex Banking system.

**What do you dislike about Aritic PinPoint?**

I just want highlighted about cons as they are having multiple modules and it seems, the experts of those modules sits in different timezones. So some of the time, I have to aligned my team as per that.

**Recommendations to others considering Aritic PinPoint:**

I had interaction during integration and their response and product quality is very high. The integration was just a cake walk. So go for their support and product quality for ease of integration.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Since this implementation was for bank and we were only the integration provider for the banking switch provided by our organization and so main benefits to bank.Only one benefits belongs to us was lesser ETL related issues or queries as realtime data is available to bank.

  ### 39. Nice features and very good support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kajal M. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 07, 2018

**What do you like best about Aritic PinPoint?**

The main purpose of this product is to automate the marketing activities and with that increase the business in a systemic manner. Also they have a very supportive team. They have supported us whenever we were stacked. There are some beautiful features this product is having which we are using the most. Like lead scoring, on-site widget, form action definition, Social drip. 

**What do you dislike about Aritic PinPoint?**

Their Social media automation needs to be improved. But they have said they have improved and implemented some new things in Social media, which will come in the upcoming release.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

We have purchased and using this product for increasing traffic, covert those traffic to leads and also to increase visibility in Social platforms. We are so happy to see that the traffic is increasing in last few months, once we started using this product. Also by using lead scoring, we are able to do segmentation of leads with ease and efficiently. 

  ### 40. A Platform For Any Digital Marketing Team which Is Result Oriented

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Aviation & Aerospace | Enterprise (> 1000 emp.)

**Reviewed Date:** March 21, 2018

**What do you like best about Aritic PinPoint?**

We personally like their advanced segmentation. Once an automation campaign is designed, you just have to monitor the reports.
We needed multi channel communication system to engage customers through right channel of individual preferences.
We should thank their onboarding and support team for their constant support in using the system as per our specific needs.

**What do you dislike about Aritic PinPoint?**

There is nothing as such we do not like about Aritic PinPoint. They can improve on existing reporting and focus more on in-depth options, listening to the customer needs.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Big problem that we were facing was to manage targeted communication based on derived metrics. With personalised messaging as target and their advanced segmentation, now we can target our customers/leads with precise communication using their preferred channel. Once automated and measured, we only have to monitor the reports and plan future activities. They have provided us custom integration with our ERP.

  ### 41. Well designed tool for online marketing team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Debashish K. | Journalist, Photography, Enterprise (> 1000 emp.)

**Reviewed Date:** November 29, 2017

**What do you like best about Aritic PinPoint?**

The way multi-channel campaign automation works and keep updated the customers in funnel with all the information about our services.

**What do you dislike about Aritic PinPoint?**

have been using app for last 2 years; now has improved a lot on performance. 

**Recommendations to others considering Aritic PinPoint:**

Feel free to connect with Ariitic team for any issue resolution.

**What problems is Aritic PinPoint solving and how is that benefiting you?**

Liked the native crm integration with Zoho crm; it is helping sales team a lot with all relevant sales qualified leads.

  ### 42. Stress free

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Policy | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2018

**What do you like best about Aritic PinPoint?**

it makes marketing campaigns easy and stress free

**What do you dislike about Aritic PinPoint?**

What needs work Is payment processing for this 

**Recommendations to others considering Aritic PinPoint:**

Stress free digital marketing 

**What problems is Aritic PinPoint solving and how is that benefiting you?**

great for digital marketing 


## Aritic PinPoint Discussions
  - [What is Aritic PinPoint used for?](https://www.g2.com/discussions/what-is-aritic-pinpoint-used-for)

- [View Aritic PinPoint pricing details and edition comparison](https://www.g2.com/products/aritic-pinpoint/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-01+00%3A13%3A26+-0500&secure%5Bsession_id%5D=48e0041f-b2d0-4815-8c48-e3f7fdef101f&secure%5Btoken%5D=c28e868dbf90ce5b5d11e8eaf3d9130109918d46ea05cf2fbdaf9ffb02378a01&format=llm_user)

## Aritic PinPoint Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Analysis**
- Application Attribution
- Campaign Analysis
- Uninstall Tracking
- Custom Dashboards

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Campaigns**
- Proximity Marketing
- Push Notifications
- Bulk SMS
- Two-Way Text Messaging
- Email Campaigns
- Audience Segmentation

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Engagement**
- Coupons and Promotions

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Platform**
- Optimization
- Integrations - Mobile Marketing
- Internationalization

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Agentic AI - Mobile Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

## Top Aritic PinPoint Alternatives
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  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,154 reviews)
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