Best Attribution Software - Page 16

How Many Attribution Software Products Does G2 Track?

Total Products under this Category: 244

Category Stats (Nov 2026)

  • Average Rating: 4.56/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Keitaro Tracker (+8.11%) - Among all products in this category, Keitaro Tracker recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Attribution Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 78,700+ Authentic Reviews
  • 244+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Attribution Software

G2 Grid® for Attribution Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, CallRail, impact.com, WhatConverts, Dreamdata, Everflow, RedTrack.io, and Fibbler.

Underlying data: [Grid® JSON](https://www.g2.com/categories/attribution/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=whatconverts&focus%5B%5D=dreamdata&focus%5B%5D=everflow&focus%5B%5D=redtrack-io&focus%5B%5D=fibbler)

Tellmetric

Tellmetric is attribution software for advertisers whose funnel ends in Telegram instead of on a checkout page. When an ad sends people to a Telegram group, channel or bot, the ad platform records the click and loses track of the person. Tellmetric records the click first, gives each visitor a single-use invite link or bot deep link, and matches the join, message or deposit that follows to that exact click. Conversions are reported server-side to Meta's Conversions API on every plan, and on Pro and Agency also to TikTok, Google Ads (Data Manager API), Snapchat, Reddit, Spotify and X. Email and phone are hashed and sent when available to improve matching. Leaves and refunds are recorded in your reports but not sent. Deposits arrive through a standard postback (the format Keitaro, RedTrack and Voluum use), a documented event API, a hosted confirmation form, or Telegram Stars payments. Telegram Mini App events are supported as well. The dashboard shows clicks, bot starts, joins, messages and deposits by campaign, ad and day, and what was sent to each platform, with sorting, filters and search on every table. Pro adds return on ad spend with spend imported from Meta and Google Ads, cost per join and deposit, match quality, country and cohort reports, and an activity log. Agency adds a custom domain and brand for links and hosted forms, and five workspaces and seats for client funnels. Setup needs no developer: add your bot to your group, enter two values from Meta Events Manager, and use a tracking link as the ad destination. Free costs nothing and needs no card.

Who Is the Company Behind Tellmetric?

the quantic factory

Quanticfy is a revolutionary application designed exclusively for Shopify e-merchants who are determined to achieve maximum profitability in their advertising campaigns. With Quanticfy, you can effortlessly discover the most valuable channels to target your high-end customers in the short, medium, and long-term. Our innovative technology ensures that your ROAS is true. Say goodbye to wasted advertising budgets and hello to unparalleled success with Quanticfy.

Average Rating: 4.3/5.0

Total Reviews: 2

Who Is the Company Behind the quantic factory?

Who Uses This Product?

  • Company Size: 50% Large, 50% Medium

What Do G2 Reviewers Say About the quantic factory?

AI-generated summary from verified user reviews

Pros
  • Users find the automation capabilities of Quantic Factory invaluable for effective email marketing and audience targeting.
  • Users value the detailed customer insights provided by Quantic Factory, enhancing their marketing strategies and growth potential.
  • Users praise the effective email marketing automation of Quantic Factory, helping them reach targeted audiences and gain new customers.
  • Users find the helpfulness of Quantic Factory in email marketing and automation invaluable for growing their customer base.
Cons
  • Users feel the lack of custom data set mapping limits the flexibility of Quantic Factory's data management.
  • Users find the software expensive and suggest improvements in customization and internal communication capabilities.
  • Users feel the software's limited customization options hinder its effectiveness and overall appeal.

What Are Recent G2 Reviews of the quantic factory?

tracerHQ

tracerHQ tracks and improves B2B revenue from search to payment screens. Built for founders, marketers, and growth teams, tracerHQ validates and proves SEO, and Web A/B testing ROI. Instead of guessing which pages matter, tracerHQ connects Search Console to your revenue data and behavioral analytics so you can see what organic traffic is really worth. It helps you identify high-value keywords, compare pages that drive signups versus traffic, and spot the exact points where customers drop off. The result is a simple, evidence-based roadmap for improving SEO, content, and conversion performance.

Who Is the Company Behind tracerHQ?

  • Seller: TracerHQ
  • Year Founded: 2018
  • HQ Location: Londres, GB
  • LinkedIn® Page: linkedin.com
    2 employees on LinkedIn®

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How it works

Trackeado

Trackeado is a sales tracker for media buyers who run paid traffic in Brazil. Your bot, checkout or sales platform sends each sale to Trackeado, and Trackeado shows which Meta, TikTok, Google or Taboola ad drove it, with profit next to it. The purchase event is sent to the ad platforms from Trackeado's own server, with the buyer data they use to optimize. On 5 November 2026, the Purchase event sent by Trackeado scored 9.3 out of 10 in Meta's Event Match Quality (the score varies by account and period). What you get: - Ad accounts connected by platform login (OAuth), no tokens to paste. - Unlimited ad accounts and team members on every paid plan. - Sales history import from your previous tracker, so a new pixel starts with data. - Creative ranking by hook, hold and profit, and creative download with clean metadata. - AI comment moderator for Meta and TikTok ads that deletes or hides what hurts conversion and learns from your choices. - Funnel view with the share of front, order bump, upsell and downsell in the average ticket. - Scheduled daily budgets, a safety lock on budget and on/off changes, and the last edit with the CPA before it. - Breakdown by age, gender, placement, platform, device and OS next to profit. - Push alerts when a campaign goes negative. Pricing: free up to 30 sales per month; paid plans from BRL 197 per month (up to 2,500 sales), BRL 397 (5,000) and BRL 497 (10,000). Kwai Ads integration is coming soon.

Who Is the Company Behind Trackeado?

Trackocity

Trackocity is an AI-powered marketing analytics and attribution platform designed for eCommerce brands, digital agencies, and performance marketers who are done guessing and ready to make data-backed decisions. In a post-iOS14 world where pixel tracking is increasingly unreliable and tools like Google Analytics fail to tell the full story, Trackocity steps in to provide accurate, real-time multi-touch attribution and granular campaign insights — all in one sleek dashboard. We help you track every ad, channel, and user journey — across Facebook, Instagram, Google, and other platforms — and connect it directly to your actual revenue, not just vanity metrics. Whether you're spending $1,000/month or $100,000/month, Trackocity answers the one question every marketer wants to know: “Which ad actually drove the sale?” Key Features True Attribution Engine Get visibility with first-click, last-click, linear, and lifetime attribution models. Custom Reporting Dashboard Deep-dive into ROAS, CPA, new vs returning users, product-level performance, and full-funnel journey maps — all by campaign, ad set, or creative. AI-Powered Insights Daily summaries, anomaly detection, and action-focused optimization suggestions to improve performance. Geolocation-Based Tracking Understand conversions and engagement by city, region, and device for sharper targeting. Lead Ads Integration Built-in support for Meta Lead Forms and offline event tracking with no added tools. Agency Multi-Client View Manage multiple brand accounts, switch easily, and export branded reports effortlessly. Why Trackocity? Trackocity offers everything modern marketers need — without the enterprise bloat, rigid pricing, or complicated setup. It delivers tracking accuracy on par with platforms like Hyros or TripleWhale — but at a much more accessible price, with faster support and more flexibility. If you're running paid campaigns and still relying on broken dashboards or guesswork, Trackocity helps you finally see what’s working and what’s wasting money — with clarity, speed, and precision. Whether you're scaling a DTC brand, fixing attribution gaps, or managing high-ticket funnels, Trackocity empowers you to spend smarter, scale faster, and stop flying blind.

Average Rating: 4.9/5.0

Total Reviews: 14

How Do G2 Users Rate Trackocity?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.4/10)

Who Is the Company Behind Trackocity?

Who Uses This Product?

  • Company Size: 79% Small, 14% Medium

What Do G2 Reviewers Say About Trackocity?

AI-generated summary from verified user reviews

Pros
  • Users highlight the ease of use of Trackocity, praising its friendly interface and seamless setup process.
  • Users value the deep analytics of Trackocity, allowing for precise optimization of ads and insightful campaign performance tracking.
  • Users find Trackocity's deep analytics and creative insights invaluable for optimizing ad performance and decision-making.
  • Users commend Trackocity for its exceptional customer support, noting fast and friendly assistance during setup and inquiries.
  • Users appreciate the comprehensive attribution tracking of Trackocity, effective in analyzing customer journeys and conversions.
Cons
  • Users criticize the poor design of Trackocity, highlighting the need for improved color palettes and UI consistency.
  • Users report that the dashboard feels too heavy, impacting their overall user experience and efficiency.
  • Users experience occasional time delays with Trackocity, affecting daily optimization and overall efficiency.

What Are Recent G2 Reviews of Trackocity?

Tradedoubler

We empower a thriving partner network where everyone wins. Tradedoubler hosts a digital marketing platform where Brands and Publishers connect and become winning advertising and sales partners. Across all digital channels and the globe. Established in 1999 in Stockholm, Sweden, Tradedoubler swiftly ascended to become Europe's no. 1 Partner Marketing network and having been listed on the Stockholm Stock Exchange since 2005. We are currently offering our proprietary Partner Marketing and Tech Solutions across 90+ countries and are backed by a dedicated team exceeding 350 Tradedoublers. While operating on a global scale, our ethos remains deeply rooted in local authenticity and a commitment to people-centric values.  We enable countless opportunities for partnerships with Publishers and Creators in our thriving partner network. Our product offering includes: Partner Programs, Influencer Programs, SaaS Partner Marketing, White Label/ Inhouse Solution, Lead Generation, and App Marketing.  Check out our website to learn more about our products and the international growth potential that we offer: https://www.tradedoubler.com/

Average Rating: 4.2/5.0

Total Reviews: 67

How Do G2 Users Rate Tradedoubler?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.4/10)

Who Is the Company Behind Tradedoubler?

  • Seller: TRADEDOUBLER
  • Company Website:
  • Year Founded: 1999
  • HQ Location: Stockholm, SE
  • LinkedIn® Page: www.linkedin.com
    732 employees on LinkedIn®
  • Ownership: STO: TRAD

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Leisure, Travel & Tourism
  • Company Size: 43% Medium, 37% Small

What Do G2 Reviewers Say About Tradedoubler?

AI-generated summary from verified user reviews

Pros
  • Users find Tradedoubler's platform to offer ease of use, making performance monitoring and issue identification seamless.
  • Users appreciate the excellent support from account managers at TradeDoubler, enhancing their affiliate marketing performance.
  • Users value the excellent support from TradeDoubler, particularly from dedicated account managers, enhancing affiliate marketing performance.
  • Users value the energetic and attentive communication from account managers, enhancing their experience with Tradedoubler.
  • Users appreciate the comprehensive data clarity in Tradedoubler, making it easy to track top affiliates and key metrics.
Cons
  • Users are frustrated with Tradedoubler's rigid and inflexible payment system that causes significant invoicing errors and delays.
  • Users face significant challenges with Tradedoubler's inflexible invoicing system, leading to prolonged error resolution and frustration.

What Are Recent G2 Reviews of Tradedoubler?

TrueROAS

TrueROAS gives your e-commerce shop a centralized truth of where their sales come from and forces fingerprint tracking back into your Meta & Google Ads Manager so you never turn off a winning ad again.

Who Is the Company Behind TrueROAS?

Twik

twik is an award winning startup in the Personalization Automation industry that automatically increasing conversions and retention for all websites to each and every visitor in real-time from the first page view even coming from incognito/private-mode. twik increases sales and revenue for thousands of ecommerce stores WW by assisting in presenting the right product/message at the right time. twik works seamlessly on B2B websites to increase leads and improve the visitors' experience. twik is fully GDPR/CCPA/ICO compliant, doesn’t use Cookies nor requires any prior data from 3rd party platforms as well as non intrusive from the server-side. Twik has apps for marketplaces (like Shopify) where every store owner can increase their sales in 1-click! That's right. In one click clients experiencing a 19% average increase in their revenue dollars. Twik was in the trending section of Shopify several times and featured at the prestigious Staff Picks. twik won the best startup award for innovation in retail and U+CX (User and Customer Experience) in a couple of competitions. twik has a USPTO pending-pending for its one-of-a-kind AI and ML proprietary algorithms which identify automatically all webpages goals and structure along with anonymously targeting each and every user's behavior, psychographics (interests, social media and where they shop) & demographics (age and gender) metrics in real-time and with zero configuration. Twik features an enterprise BI dashboard and connects to all major CRM/CDP platforms. twik utilizes all the aforementioned metrics and KPIs, to analyze and act on with one goal in mind - increase business goals: conversions, engagements, sales and revenue.

Who Is the Company Behind Twik?

  • Seller: Twik
  • Year Founded: 2017
  • HQ Location: Tel Aviv, IL
  • LinkedIn® Page: www.linkedin.com
    23 employees on LinkedIn®

UGCSignal

GCSignal is the revenue attribution and creator intelligence platform for brands that grow through creators. It automatically detects the content creators post about you, ties it to revenue, and shows you which creators and which specific videos actually drive sales. It's the ROAS dashboard your creator program never had.

Who Is the Company Behind UGCSignal?

Upside

Upside is a GTM intelligence platform for B2B revenue teams. It connects to the systems where go-to-market data lives — CRM, marketing automation, meeting recording tools, and ad platforms — and automatically builds a unified, cleaned-up view of what happened on every account and deal. This includes resolving duplicate contacts across systems, reconstructing full touchpoint timelines, detecting buying groups from communication signals, and healing gaps in CRM data. On top of that foundation, Upside provides an analytics dashboard with account, campaign, and channel explorers; AI-powered research that reasons across meeting transcripts, emails, and structured CRM records; configurable AI fields for classifying and extracting insights from unstructured data; custom mini-apps for purpose-built reporting; and an MCP interface that makes the data available inside AI tools teams already use.

Average Rating: 5.0/5.0

Total Reviews: 21

How Do G2 Users Rate Upside?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.4/10)

Who Is the Company Behind Upside?

  • Seller: Dragonsight Labs
  • Company Website:
  • Year Founded: 2024
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software
  • Company Size: 73% Medium, 14% Small

What Are Recent G2 Reviews of Upside?

UTM.io

UTM.io is the all-in-one solution for seamless, effective, and collaborative UTM tracking. Replace that old messy spreadsheet with a streamline solution. Our app simplifies the process of creating and managing UTM links, ensuring consistency and accuracy across all your campaigns. With advanced features like branded domains, click tracking, rules and team collaboration, our platform is perfect for large teams and complex conversions. Sign up today to streamline your marketing workflows and unlock your full potential with UTM.io.

Average Rating: 4.8/5.0

Total Reviews: 12

How Do G2 Users Rate UTM.io?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.4/10)

Who Is the Company Behind UTM.io?

  • Seller: UTM.io
  • Year Founded: 2018
  • HQ Location: Orlando, Florida
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Small, 25% Large

What Are Recent G2 Reviews of UTM.io?

What Are G2 Users Discussing About UTM.io?

VISIT Local

Reveal Mobile provides geofencing marketing software to digital agencies, retailers, brands, and media and entertainment companies. Creator of VISIT Local, the company’s award-winning product allows companies of any size to leverage location data to understand, reach and measure the right audiences. Reveal Mobile is CCPA and GDPR compliant and adheres to the Network Advertising Initiative Code of Conduct. The company is based in Raleigh, NC.

Average Rating: 3.9/5.0

Total Reviews: 4

Who Is the Company Behind VISIT Local?

Who Uses This Product?

  • Company Size: 75% Medium, 25% Large

What Are Recent G2 Reviews of VISIT Local?

Web3Trackers

Web3Trackers is a self-serve attribution platform for crypto marketing teams. Track which marketing campaigns drive on-chain conversions (swaps, mints, transfers) across Ethereum, Base, Solana, and TON. Key Features: - Multi-chain attribution tracking - Wallet quality scoring to filter bots - Real-time ROI dashboards - UTM-style tracking links - Transparent pricing ($99-$249/month) - 15-minute setup (no SDK required) Use Cases: - Track crypto marketing ROI - Prove channel performance to investors - Optimize marketing spend - Measure influencer (KOL) campaign effectiveness

Who Is the Company Behind Web3Trackers?

Weberlo ROI

Weberlo.com is an online platform that offers advanced marketing and advertising tools, primarily focusing on real-time marketing and Pay-Per-Click (PPC) attribution. The service is designed to provide businesses with cookieless tracking, ensuring accuracy while complying with modern privacy standards. It helps businesses maximize their Return On Ad Spend (ROAS) through precise ad tracking and offers insights into the customer journey from initial interest to post-purchase behavior.

Average Rating: 4.7/5.0

Total Reviews: 6

How Do G2 Users Rate Weberlo ROI?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.4/10)

Who Is the Company Behind Weberlo ROI?

  • Seller: Weberlo
  • Year Founded: 2020
  • HQ Location: Coimbra, PT
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 83% Small, 17% Large

What Do G2 Reviewers Say About Weberlo ROI?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the responsive customer support of Weberlo ROI, especially through live chat availability.
Cons
  • Users find the limited access to custom tracking domain on the business plan restrictive for their needs.

What Are Recent G2 Reviews of Weberlo ROI?

What Are G2 Users Discussing About Weberlo ROI?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 10, 2026