Tellmetric is attribution software for advertisers whose funnel ends in Telegram instead of on a checkout page. When an ad sends people to a Telegram group, channel or bot, the ad platform records the click and loses track of the person. Tellmetric records the click first, gives each visitor a single-use invite link or bot deep link, and matches the join, message or deposit that follows to that exact click.
Conversions are reported server-side to Meta's Conversions API on every plan, and on Pro and Agency also to TikTok, Google Ads (Data Manager API), Snapchat, Reddit, Spotify and X. Email and phone are hashed and sent when available to improve matching. Leaves and refunds are recorded in your reports but not sent.
Deposits arrive through a standard postback (the format Keitaro, RedTrack and Voluum use), a documented event API, a hosted confirmation form, or Telegram Stars payments. Telegram Mini App events are supported as well.
The dashboard shows clicks, bot starts, joins, messages and deposits by campaign, ad and day, and what was sent to each platform, with sorting, filters and search on every table. Pro adds return on ad spend with spend imported from Meta and Google Ads, cost per join and deposit, match quality, country and cohort reports, and an activity log. Agency adds a custom domain and brand for links and hosted forms, and five workspaces and seats for client funnels.
Setup needs no developer: add your bot to your group, enter two values from Meta Events Manager, and use a tracking link as the ad destination. Free costs nothing and needs no card.
