Best Academic Advising Software

How Many Academic Advising Software Products Does G2 Track?

Total Products under this Category: 61

Category Stats (Sep 2026)

  • Average Rating: 4.14/5 The average rating of products in this category, based on all submitted ratings

Last updated: September 02, 2026

How Does G2 Rank Academic Advising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 700+ Authentic Reviews
  • 61+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Academic Advising Software

G2 Grid® for Academic Advising Software plotting products by satisfaction and market presence

Highlighted products: Jenzabar One, Ellucian Advising, Achieve, Ellucian Student, Navigate360, Agentforce Education (formerly Salesforce Education Cloud), Ellucian Smart Planning & Registration, and Watermark Student Success & Engagement.

Underlying data: [Grid® JSON](https://www.g2.com/categories/academic-advising/grids.json?focus%5B%5D=jenzabar-one&focus%5B%5D=ellucian-advising&focus%5B%5D=e2e-advising-achieve&focus%5B%5D=ellucian-student&focus%5B%5D=eab-navigate360&focus%5B%5D=agentforce-education-formerly-salesforce-education-cloud&focus%5B%5D=ellucian-smart-planning-registration&focus%5B%5D=watermark-watermark-student-success-engagement)

Jenzabar One

Jenzabar One gives institutions the freedom to choose a solution that meets their needs today and tomorrow. Jenzabar One gives you the ability to adapt as your institution changes and technology evolves. Built to be highly adaptable, the Jenzabar One platform easily integrates to other software systems - those you currently use and others you might use in the future.

Average Rating: 4.0/5.0

Total Reviews: 57

How Do G2 Users Rate Jenzabar One?

  • Ease of Use: 7.3/10 (Category avg: 8.2/10)
  • Quality of Support: 7.5/10 (Category avg: 8.4/10)
  • Ease of Admin: 6.9/10 (Category avg: 8.3/10)
  • Ease of Setup: 6.9/10 (Category avg: 7.8/10)

Who Is the Company Behind Jenzabar One?

  • Seller: Jenzabar
  • HQ Location: Boston, MA
  • Twitter: @Jenzabar
    1,841 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    572 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 91% Medium, 7% Small

What Are Recent G2 Reviews of Jenzabar One?

What Are G2 Users Discussing About Jenzabar One?

Ellucian Advising

Student success depends on timely, personalized support. Advising capabilities in Ellucian Student help institutions connect students with the guidance they need to stay on track and achieve their goals. By bringing together student information, engagement history, and AI-powered insights, advisors gain a more complete view of each learner and can proactively identify opportunities for intervention before challenges become barriers. Built specifically for higher education, Advising helps institutions improve engagement, strengthen retention, and deliver more personalized support throughout the student journey. The result is stronger student outcomes, improved completion rates, and more effective advising experiences.

Average Rating: 3.9/5.0

Total Reviews: 13

How Do G2 Users Rate Ellucian Advising?

  • Ease of Use: 7.7/10 (Category avg: 8.2/10)
  • Quality of Support: 9.2/10 (Category avg: 8.4/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.3/10)
  • Ease of Setup: 9.4/10 (Category avg: 7.8/10)

Who Is the Company Behind Ellucian Advising?

  • Seller: Ellucian
  • Year Founded: 1968
  • HQ Location: Reston, Virginia, United States
  • Twitter: @EllucianInc
    6,148 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4,312 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education
  • Company Size: 60% Medium, 27% Small

What Are Recent G2 Reviews of Ellucian Advising?

What Are G2 Users Discussing About Ellucian Advising?

Achieve

Achieve - Student Success and Retention Platform. An end-to-end student service advising platform for higher education to recruit, retain, and graduate more students on time. Achieve offers a real-time two-way sync feature with Microsoft Outlook and Google Calendar, making scheduling appointments a breeze. Integrated self-check-in virtual or in-person kiosk for queue and case management. Meaningful analytics and insights with data visualizations that drive student success and retention decisions. Directly integrate with SIS systems (Banner, Colleague, or PeopleSoft), Canvas, D2L Brightspace, and Blackboard Learn—optional integration with Salesforce.

Average Rating: 4.8/5.0

Total Reviews: 57

How Do G2 Users Rate Achieve?

  • Ease of Use: 9.6/10 (Category avg: 8.2/10)
  • Quality of Support: 9.8/10 (Category avg: 8.4/10)
  • Ease of Admin: 9.2/10 (Category avg: 8.3/10)
  • Ease of Setup: 9.3/10 (Category avg: 7.8/10)

Who Is the Company Behind Achieve?

  • Seller: E2E Advising
  • Year Founded: 2012
  • HQ Location: Bloomington, Indiana
  • Twitter: @e2eadvising
    27 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 52% Medium, 30% Large

What Are Recent G2 Reviews of Achieve?

What Are G2 Users Discussing About Achieve?

Ellucian Student

Ellucian Student is higher ed’s complete solution that powers the end-to-end student lifecycle. Together, Student, HCM, and Finance operate as one AI-native platform, aligning people, resources, and decisions around a single vision: to unlock learning for all. Purpose-Built for Higher Education, Ellucian Student brings together key capabilities in one connected experience: *Recruiting & Admissions — Engage prospective students earlier and simplify enrollment *Student Aid — Reduce financial friction with personalized aid experiences *Student Success — Keep learners on track with AI-guided planning and advising *Lifelong Learning — Connect learning to workforce outcomes with flexible credential pathways *Advancement — Strengthen alumni and donor engagement Built SaaS-native and powered by AI trained on the richest dataset in higher education, Ellucian Student helps institutions improve outcomes and adapt to evolving learner needs.

Average Rating: 3.4/5.0

Total Reviews: 261

How Do G2 Users Rate Ellucian Student?

  • Ease of Use: 6.3/10 (Category avg: 8.2/10)
  • Quality of Support: 7.0/10 (Category avg: 8.4/10)
  • Ease of Admin: 7.1/10 (Category avg: 8.3/10)
  • Ease of Setup: 6.6/10 (Category avg: 7.8/10)

Who Is the Company Behind Ellucian Student?

  • Seller: Ellucian
  • Company Website:
  • Year Founded: 1968
  • HQ Location: Reston, Virginia, United States
  • Twitter: @EllucianInc
    6,148 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4,312 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 49% Medium, 46% Large

What Do G2 Reviewers Say About Ellucian Student?

AI-generated summary from verified user reviews

Pros
  • Users value the centralized information provided by Ellucian Student, enhancing accessibility and efficiency across systems.
  • Users value the comprehensive features of Ellucian Student, benefiting from extensive support and resources for optimal use.
  • Users value the helpful customer support provided by Ellucian Student, enhancing their overall experience with the product.
  • Users appreciate the ease of access to resources and support provided by Ellucian Student for effective navigation.
  • Users enjoy the ease of use of Ellucian Student, finding it simple and effective for their needs.
Cons
  • Users often face technical issues like error codes and inadequate support, complicating their overall experience with Ellucian Student.
  • Users highlight access limitations during SIS transitions, citing difficult implementations and inadequate support across departments.
  • Users struggle with learning difficulties due to the complex implementation and inadequate support during the transition to Ellucian Student.
  • Users report poor support, facing issues due to siloed departments and ineffective problem resolution processes.

What Are Recent G2 Reviews of Ellucian Student?

What Are G2 Users Discussing About Ellucian Student?

Navigate360

Navigate360 is higher education's leading student CRM, built based on a decade of research to improve recruitment, student success, and the student experience. The Navigate360 platform includes student empowerment tools, advisor and staff workflow solutions, and integrated analytics. Trusted by more than 850 colleges and universities – and serving more than 10 million students – Navigate360 unites administrators, faculty, staff, and students in a collaborative network to measurably improve outcomes across the entire student journey. Navigate360 partners see graduation rate increases of 3% to 15% and a typical ROI of 5:1.

Average Rating: 4.5/5.0

Total Reviews: 10

How Do G2 Users Rate Navigate360?

  • Ease of Use: 8.8/10 (Category avg: 8.2/10)
  • Quality of Support: 8.9/10 (Category avg: 8.4/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.3/10)
  • Ease of Setup: 7.5/10 (Category avg: 7.8/10)

Who Is the Company Behind Navigate360?

  • Seller: EAB
  • HQ Location: Washington, DC
  • Twitter: @EAB
    4,016 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2,102 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education
  • Company Size: 64% Medium, 36% Large

What Are Recent G2 Reviews of Navigate360?

Agentforce Education (formerly Salesforce Education Cloud)

Education Cloud is a CRM platform that powers connected constituent experiences. Manage engagements with students, alumni, faculty & staff in one place. With products and solutions for recruitment & admissions, student experience, advancement, and operations, institutions can use Education Cloud across the entire education journey. Education Cloud is built on top of the world’s #1 CRM. This means institutions not only have access to purpose-built education products and solutions but also tools like Tableau, Mulesoft, and now Slack to power your digital campus. The flexibility of Education Cloud enables institutions to easily customize the platform, including leveraging integrations from a robust ecosystem of partner apps available on the AppExchange, the leading enterprise cloud marketplace.

Average Rating: 4.2/5.0

Total Reviews: 38

How Do G2 Users Rate Agentforce Education (formerly Salesforce Education Cloud)?

  • Ease of Use: 8.9/10 (Category avg: 8.2/10)
  • Quality of Support: 8.5/10 (Category avg: 8.4/10)
  • Ease of Admin: 8.1/10 (Category avg: 8.3/10)
  • Ease of Setup: 7.4/10 (Category avg: 7.8/10)

Who Is the Company Behind Agentforce Education (formerly Salesforce Education Cloud)?

  • Seller: Salesforce
  • Year Founded: 1999
  • HQ Location: San Francisco, CA
  • Twitter: @salesforce
    579,511 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    89,711 employees on LinkedIn®
  • Ownership: NYSE:CRM

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 50% Medium, 36% Large

What Do G2 Reviewers Say About Agentforce Education (formerly Salesforce Education Cloud)?

AI-generated summary from verified user reviews

Pros
  • Users praise the impressive customization of Agentforce Education, making it adaptable to their unique needs and vision.
  • Users praise the impressive level of customization in Agentforce Education, enabling tailored solutions for diverse educational needs.
  • Users value the impressive level of customization in Agentforce Education, enabling tailored solutions for various needs.
  • Users appreciate the efficient payment management allowing real-time transactions directly within the community for seamless service access.
  • Users value the robust security features of Agentforce Education, ensuring their data remains protected and trustworthy.
Cons
  • Users find the product time-consuming due to frequent changes and complex automation, requiring extensive custom work.
  • Users often face complex data management challenges, requiring dedicated expertise to navigate frequent changes and automation issues.
  • Users find update issues frustrating due to frequent changes and challenges in managing data migrations effectively.

What Are Recent G2 Reviews of Agentforce Education (formerly Salesforce Education Cloud)?

What Are G2 Users Discussing About Agentforce Education (formerly Salesforce Education Cloud)?

Ellucian Smart Planning & Registration

Students need a clear path to completion. Smart Planning & Registration capabilities in Ellucian Student help learners make informed decisions, stay aligned to degree requirements, and register with confidence. Using AI-powered recommendations and automated planning, students gain visibility into academic progress while institutions reduce administrative complexity and improve student momentum. Smart Planning & Registration helps students stay on the fastest path to completion while giving advisors more time to focus on meaningful student engagement. The result is improved retention, faster time to degree, and a more connected registration experience.

Average Rating: 4.1/5.0

Total Reviews: 13

How Do G2 Users Rate Ellucian Smart Planning & Registration?

  • Ease of Use: 7.9/10 (Category avg: 8.2/10)
  • Quality of Support: 9.4/10 (Category avg: 8.4/10)

Who Is the Company Behind Ellucian Smart Planning & Registration?

  • Seller: Ellucian
  • Year Founded: 1968
  • HQ Location: Reston, Virginia, United States
  • Twitter: @EllucianInc
    6,148 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4,312 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education
  • Company Size: 46% Medium, 38% Large

What Are Recent G2 Reviews of Ellucian Smart Planning & Registration?

What Are G2 Users Discussing About Ellucian Smart Planning & Registration?

Watermark Student Success & Engagement

Watermark gives higher education institutions the tools they need to easily track, manage, and examine their data. For over twenty years, colleges and universities have used Watermark solutions to complete assessment and accreditation requirements, capture and analyze student feedback, showcase faculty accomplishments, and improve student engagement. Watermark's Educational Impact Suite (EIS) puts data into context so faculty and staff can focus on what really matters: institutional and student success. Learn why Watermark is trusted by over 1,700 colleges and universities to support continuous improvement at www.watermarkinsights.com.

Average Rating: 4.3/5.0

Total Reviews: 12

How Do G2 Users Rate Watermark Student Success & Engagement?

  • Ease of Use: 8.5/10 (Category avg: 8.2/10)
  • Quality of Support: 8.2/10 (Category avg: 8.4/10)
  • Ease of Admin: 8.5/10 (Category avg: 8.3/10)
  • Ease of Setup: 7.9/10 (Category avg: 7.8/10)

Who Is the Company Behind Watermark Student Success & Engagement?

  • Seller: Watermark
  • HQ Location: Austin, TX
  • Twitter: @watermark_ed
    492 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    668 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education
  • Company Size: 100% Medium

What Are Recent G2 Reviews of Watermark Student Success & Engagement?

Workday Student

Workday Student elevates student experience and empowers staff with responsible, AI-powered agility and insights. The solution guides learners by helping them find and stay on their educational pathway, seamlessly surfacing real-time information about their courses, their finances, and their path to graduation. The cloud-based solution includes student recruitment and admissions, curriculum management, student record and enrollment management, and financial aid and tuition management. As part of the Workday platform, the solution provides an intuitive user experience for the campus community across all of their roles. For example, students register for classes in the same system they use to enter the hours worked for their campus job, and faculty enter grades in the same system they use to view financial information about their grants or select their employee benefits.

Average Rating: 4.0/5.0

Total Reviews: 55

How Do G2 Users Rate Workday Student?

  • Ease of Use: 8.1/10 (Category avg: 8.2/10)
  • Quality of Support: 8.1/10 (Category avg: 8.4/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.3/10)
  • Ease of Setup: 6.7/10 (Category avg: 7.8/10)

Who Is the Company Behind Workday Student?

  • Seller: Workday
  • Year Founded: 2005
  • HQ Location: Pleasanton, CA
  • Twitter: @Workday
    52,273 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    25,204 employees on LinkedIn®
  • Ownership: NYSE:WDAY

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 47% Large, 43% Medium

What Are Recent G2 Reviews of Workday Student?

What Are G2 Users Discussing About Workday Student?

Starfish

The patented Starfish Enterprise Success Platform can help your institution scale its student support initiatives in a way that enables students to engage more effectively with the campus community and, ultimately, achieve their academic goals.

Average Rating: 4.1/5.0

Total Reviews: 28

How Do G2 Users Rate Starfish?

  • Ease of Use: 7.8/10 (Category avg: 8.2/10)
  • Quality of Support: 8.2/10 (Category avg: 8.4/10)
  • Ease of Admin: 5.8/10 (Category avg: 8.3/10)
  • Ease of Setup: 5.0/10 (Category avg: 7.8/10)

Who Is the Company Behind Starfish?

  • Seller: EAB
  • HQ Location: Washington, DC
  • Twitter: @EAB
    4,016 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2,102 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 54% Large, 39% Medium

What Are Recent G2 Reviews of Starfish?

PowerSchool Naviance CCLR

PowerSchool Naviance is a comprehensive platform for college, career, and life readiness, empowering students to explore and plan for their futures.​

Average Rating: 3.7/5.0

Total Reviews: 36

How Do G2 Users Rate PowerSchool Naviance CCLR?

  • Ease of Use: 7.6/10 (Category avg: 8.2/10)
  • Quality of Support: 7.3/10 (Category avg: 8.4/10)
  • Ease of Admin: 7.3/10 (Category avg: 8.3/10)
  • Ease of Setup: 7.8/10 (Category avg: 7.8/10)

Who Is the Company Behind PowerSchool Naviance CCLR?

  • Seller: PowerSchool
  • HQ Location: Folsom, CA
  • Twitter: @MyPowerSchool
    12,129 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,303 employees on LinkedIn®
  • Ownership: NYSE: PWSC

Who Uses This Product?

  • Top Industries: Primary/Secondary Education, Education Management
  • Company Size: 39% Medium, 37% Large

What Are Recent G2 Reviews of PowerSchool Naviance CCLR?

What Are G2 Users Discussing About PowerSchool Naviance CCLR?

uConnect

uConnect's marketing platform helps schools embed their unique career content into program exploration, academic advising, & career planning

Average Rating: 4.1/5.0

Total Reviews: 12

How Do G2 Users Rate uConnect?

  • Ease of Use: 8.8/10 (Category avg: 8.2/10)
  • Quality of Support: 7.8/10 (Category avg: 8.4/10)
  • Ease of Admin: 10.0/10 (Category avg: 8.3/10)
  • Ease of Setup: 8.3/10 (Category avg: 7.8/10)

Who Is the Company Behind uConnect?

  • Seller: uConnect
  • Year Founded: 2013
  • HQ Location: Cambridge, Massachusetts
  • Twitter: @gouconnect
    915 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    88 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 57% Medium, 36% Small

What Are Recent G2 Reviews of uConnect?

What Are G2 Users Discussing About uConnect?

VisitDays

VisitDays helps helps K-12 districts and private schools connect their students with our network of over 1,800 colleges and universities. Finding and communicating with the right college has never been easier. With unlimited events, live sessions, and on-demand content, we ensure that you never need to worry about if your event will cost you more -- you will always have the tools needed to succeed.

Average Rating: 4.9/5.0

Total Reviews: 30

How Do G2 Users Rate VisitDays?

  • Ease of Use: 9.8/10 (Category avg: 8.2/10)
  • Quality of Support: 9.8/10 (Category avg: 8.4/10)
  • Ease of Admin: 9.8/10 (Category avg: 8.3/10)
  • Ease of Setup: 9.5/10 (Category avg: 7.8/10)

Who Is the Company Behind VisitDays?

  • Seller: VisitDays
  • Year Founded: 2013
  • HQ Location: New York, US
  • Twitter: @VisitDays
    434 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    5 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education
  • Company Size: 50% Small, 23% Medium

What Are Recent G2 Reviews of VisitDays?

What Are G2 Users Discussing About VisitDays?

Panorama Education

Panorama Education is the leading platform for student insight and action in K-12 education. Panorama partners with districts and states to serve more than 15 million students across 25,000 schools and 2,000 districts nationwide. By connecting academics, attendance, behavior, and engagement in a unified solution, Panorama gives educators the full picture of every student. With AI grounded in district context, educators can quickly understand what’s happening, why it matters, and what to do next—so they can take faster, more effective action across instruction, student support, special education, and graduation pathways. This leads to higher student achievement and better preparation for life beyond the classroom. Backed by secure, research-based technology and hands-on professional development, Panorama is how the modern school system drives student success. Learn more at www.panoramaed.com.

Average Rating: 3.8/5.0

Total Reviews: 16

How Do G2 Users Rate Panorama Education?

  • Ease of Use: 7.1/10 (Category avg: 8.2/10)
  • Quality of Support: 7.0/10 (Category avg: 8.4/10)
  • Ease of Admin: 6.7/10 (Category avg: 8.3/10)
  • Ease of Setup: 6.7/10 (Category avg: 7.8/10)

Who Is the Company Behind Panorama Education?

  • Seller: Panorama Education
  • Year Founded: 2012
  • HQ Location: Boston, MA
  • Twitter: @PanoramaEd
    4,796 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    404 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Education Management, Primary/Secondary Education
  • Company Size: 44% Small, 31% Large

What Are Recent G2 Reviews of Panorama Education?

What Are G2 Users Discussing About Panorama Education?

Anthology Beacon

The Campus Labs platform provides a centralized hub for a holistic view of your campus, so you can collect and connect your data and then explore the right questions.

Average Rating: 3.2/5.0

Total Reviews: 23

How Do G2 Users Rate Anthology Beacon?

  • Ease of Use: 6.8/10 (Category avg: 8.2/10)
  • Quality of Support: 8.0/10 (Category avg: 8.4/10)
  • Ease of Admin: 7.7/10 (Category avg: 8.3/10)
  • Ease of Setup: 5.6/10 (Category avg: 7.8/10)

Who Is the Company Behind Anthology Beacon?

  • Seller: Ellucian
  • Year Founded: 1968
  • HQ Location: Reston, Virginia, United States
  • Twitter: @EllucianInc
    6,148 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4,312 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Higher Education, Education Management
  • Company Size: 57% Large, 30% Medium

What Are Recent G2 Reviews of Anthology Beacon?

What Are G2 Users Discussing About Anthology Beacon?

Emma Stein
ES
Researched and written by Emma Stein
Updated October 3, 2024

Learn More About Academic Advising Software

What is Academic Advising Software?

Academic advisors at any school want to provide the best service to students. However, this can be difficult when the number of students in an advisor’s caseload increases. Academic advising software empowers advisors to provide personalized support to students and allows them to monitor the progress of multiple advisees. Advisors can create comprehensive course plans for students and track their progress. When students fall behind, advisors can receive alerts that let them intervene and provide extra support to help students get back on track.

Why Use Academic Advising Software?

Advisors at colleges and universities use academic advising software to promote student success and increase retention rates. Course-planning tools embedded in advising software allow advisors to collaborate with students. This encourages students and advisors to design a clear plan so students understand which courses they must complete to graduate on time. Students struggling with academics or finances might need to leave school; identifying those students early on is crucial to ensure they receive prompt support. Many academic advising software have analytics functions and online alerts built in. These functions enable counselors to automate some monitoring responsibilities necessary for their job.

At the high school level, academic advising software helps counselors guide students toward college or career paths that match their interests and strengths. Assessment tools within advising software can generate suggested majors or industries that might interest a student. Matching features provide a list of best-fit colleges for students, based on an individual’s academic record, location preferences, potential college majors, and other data points.

Who Uses Academic Advising Software?

The primary users of academic advising technology are K-12 schools and higher education institutions.

Advisors at colleges and universities — Higher education institutions use academic advising software to offer guidance to students throughout their college careers and assist students who are falling behind.

Advisors at K-12 schools — Counseling at the high school level tends to focus on helping students explore their postsecondary options, including attending college or going into the workforce or other alternative training program.

Students — Students at all levels use tools in advising software to help them plan for their future goals. A student might use a degree-planning tool to lay out a long-term course sequence or take a quiz that indicates which colleges or careers would be a good fit.

Faculty — Some advising tools allow teachers and professors to have direct involvement in the advising process. High school teachers can use software to organize and submit letters of recommendation for students. College professors can leave notes about students they are concerned about or connect with advisors to coordinate support across departments.

Academic Advising Software Features

Many academic advising software products contain some or all of the following features:

Appointment scheduling — Most advising software products contain an online scheduling tool that allows students to book appointments with their advisors. University staff members help set up appointments with students. Some tools sync these appointments to a student or advisor’s personal calendar.

Course planning — Students can build customized degree plans that align with their goals and schedule, with the assistance of their advisor. Administrators can define university requirements for each program within the software so students know if their plan leaves out any essential courses.

Schedule simulators — Students considering changing their major can use what if functions in academic advising tools to visualize the impacts of a potential change before making any final decisions.

Advisor dashboard — Academic advising software typically offers dynamic dashboards that show updated information about a student’s progress. Advisors using these online portals can see notes from students, academic progress reports, contacts the student has had with different departments, and other information on a single screen.

Note-taking — Collaborative note-taking tools allow advisors, faculty, tutors and other staff members to record notes about interactions with students or log concerns about a student’s progress and view notes that others have left.

Predictive analytics — Computer modeling built into some academic advising software can leverage data from different campus departments to identify at-risk students—both individuals and groups—so counselors know which students need additional support. This predictive modeling technology is often custom-built for each college or university, based on factors unique to each campus.

Automated alerts — Advisors can configure software tools to automatically notify them about concerning developments for students on their caseload, such as a student repeatedly missing classes or getting poor grades in a given academic term. These alerts can be sent to students directly, letting them know they’re off track and connecting them with resources for extra help.

Messaging — Both individual and group messaging functions allow advisors to reach out to students between meetings. Messaging features in mobile apps allow students to easily contact their counselors.

Assessments — Some advising tools have integrated tests for students to help them explore which major to pursue, which careers might be right for them, what their strengths are, or which colleges could be a good fit.

College matching — Advising tools for high school guidance counselors can combine multiple student data points such as GPA, test scores, college major preferences, and personal interests, to generate a list of schools for a student to consider.

Potential Issues with Academic Advising Software

Student profiling — While predictive modeling is a powerful tool, it also has the potential to have negative impacts on certain student demographic groups if not implemented carefully. A computer algorithm that takes demographic data into account might consider students from historically underrepresented groups to be more “at risk" than other students. Consequently, this system might discourage, for example, a student of color from pursuing a more challenging college major, or may be more sensitive if they are doing poorly in a class. Advisors must be cognizant of the potential for bias in predictive analytics and should use these tools thoughtfully to avoid unintentionally discouraging students and limiting their potential.

Data privacy — Colleges and universities must properly secure the sensitive data that academic advising software relies upon, such as students’ academic records and students’ demographic information. This becomes more important when institutions share this data with third-party software companies. Students should be well-informed about what data their school is collecting and how it is used. Handling student data improperly could put institutions at risk of violating federal student privacy laws.

Adequate staffing — Despite the potential of academic advising software to streamline advising operations, these tools are not a substitute for human advisors. Advisors are often responsible for hundreds of students. Educational institutions must prioritize staffing so advisors have the capacity to meet one-on-one with students and the bandwidth to respond promptly to student needs.