Epsilon Retail Media is a comprehensive retail media platform that empowers retailers and brands to effectively manage and optimize their advertising campaigns across both on-site and off-site channels. By integrating advanced identity resolution and artificial intelligence, the platform delivers personalized and measurable marketing solutions that enhance customer engagement and drive sales.
Key Features and Functionality:
- Unified Platform: Combines on-site and off-site retail media capabilities within a single, self-serve interface, enabling seamless campaign management.
- Advanced Identity Resolution: Utilizes Epsilon's CORE ID technology, which encompasses over 300 million global privacy-protected consumer identifiers, to provide a comprehensive view of customers across various touchpoints.
- AI-Driven Decisioning: Employs artificial intelligence to analyze shopper behavior and optimize ad content, bidding strategies, and placement decisions in real-time.
- Omnichannel Activation: Supports advertising across multiple channels, including sponsored products, display ads, video, connected TV, digital screens, and email, ensuring consistent messaging throughout the customer journey.
- Privacy-Centric Data Collaboration: Features clean room technology that allows retailers and brands to securely collaborate on permissioned data, optimizing sales strategies in a privacy-safe environment.
Primary Value and Solutions Provided:
Epsilon Retail Media addresses the growing need for retailers and brands to effectively reach and engage consumers in a fragmented digital landscape. By offering a unified platform that integrates on-site and off-site media capabilities, it enables advertisers to extend their reach beyond owned channels, maximizing monetization opportunities. The platform's advanced identity resolution and AI-driven decisioning ensure that marketing efforts are personalized and efficient, leading to increased sales and a higher return on advertising spend. Additionally, its privacy-centric approach to data collaboration allows for secure and compliant optimization of marketing strategies, making it a valuable tool for navigating the complexities of modern retail advertising.
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Selzy is an ecosystem of easy-to-use marketing automation tools that helps small and medium businesses grow.
Launch email campaigns in less than 15 minutes, no html/design skills needed with Selzy’s drag-and-drop editor. Build email blocks (headers, footers) and save them to plug into any template later. Use 140+ goal oriented templates, custom countdown timers, access 800k+ images and GIFs.
Grow your audience with ease. Use embedded sign-up forms or pop-ups for effortless email list building.
Automate your campaigns. Use 12+ goal-oriented automated sequence templates or create yours from scratch in a few clicks.
Make the most of your audience with 70+ segmentation criteria.
Connect Selzy to any tool you like via Albato. Make use of direct integrations with WooCommerce, Shopify, Salesforce, Hubspot, Wordpress, and so much more. Generate leads directly from Facebook thanks to a seamless integration with Facebook Lead Ads.
Get access to 150+ tutorials and 100+ how-to’s: from setting up a campaign to learning about general email marketing examples, cases and strategies.
SUPSIS Live Support
Thanks to Supsis live support system, you can respond to requests from all communication channels in a single application and provide online support to your visitors.
Supsis provides live support communication between you and your website visitors by adding a chat bubble to your website.
Features
Video Call , Audio Call , Screen Sharing
You can provide full and on-site support to your customers, not only by texting, but also by video calling, voice calling or screen sharing.
Chat Bot
With Chatbot, you can support more of your customers at the same time. Chatbot answers your customers' questions, and if necessary, you can direct them to a live representative. With ChatBot, you can open a ticket to the system for some of your customers' requests. Tickets can be resolved later by your agents
Departments
You can divide your representatives into departments and connect your customers to the department they want support.
Visitor Tracking
You can track information such as how many visitors are on your site right now, which pages they are browsing, on SUPSIS.
Shortcut Messages
Your agents keep their highest typing skill level by adding a message template with the keyboard shortcut they want. It's easy to use
Multi Language Translation
Your agents by using only their own language, they can provide full support to your customers all over the world with the automatic multilingual translation feature.
Offline Messaging , Ticketing
If you wish, even if your representatives are not online, your customers can enter your site and leave messages and tickets to your representatives via the supsis balloon.
Chat Bubble & Theme Customization
You can design the chat bubble and chat screen that will appear on your site as you wish, select the chat bubble location and change its colors.
File Transfer , Audio Message
Your agents and customers can send unlimited image files and audio recordings to each other.
InBuilt Chat Room of Representatives
Your agents can talk to each other without the need for any messaging app. Agents can send messages to each other by private chat room of agents
Detailed Reports
There are many reports about your representatives and customers
Android & IOS App
With the SUPSIS mobile application, your representatives help your customers from anywhere
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All the features you need to run and grow your business, efficiently
📦 Add stock effortlessly
Zadinga's automated inventory management will save you hours and avoid human errors. Just scan the product barcode and the app identifies the product along with detailed descriptions and images.
📊 Keep track of stock levels
Whether someone buys a product in-store, on your online shop, or at an online marketplace, your inventory levels get updated everywhere, instantly. Receive low and out-of-stock alerts on the checkout screen so you can easily reorder stock in advance.
🛒 Speed up checkout
Quickly add products at checkout with a product search or using the barcode scanner. Add discounts to specific products or to the entire sale. Instantly share payment confirmation receipts via WhatsApp.
💰 Collect payments easily
Enhance your POS setup with card swiping machines. Collect payments via credit/debit cards, all popular UPIs, Wallets and one-time payment links.Give customers the freedom to make partial or split payments within a single transaction.
🌐 Set up your online shop and enable Ecommerce
Create your online shop within minutes. Easily upload stock from your physical store to your online shop and marketplaces and start selling immediately. No matter where you sell, Zadinga makes inventory management simple.
🚚 Deliver orders to customers near you
Give your customers a delightful shopping experience with doorstep delivery of products within a few hours. Integrate with popular delivery partners like Dunzo, Shadowfax and more.
📈 Track store performance
Built-in reports give you an overview of how your online store is doing. Check your daily, monthly and yearly sales and see how they compare with past performances. Stock reports show the number of items currently in stock and the total stock worth.
With Zadinga, your shop is in good hands. For more information, visit https://zadinga.in
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