Mid-Market Grid® for SaaS Backup Software
SaaS Backup Software Definition
SaaS backup software enables businesses to securely back up and recover data created within cloud-based software as a service (SaaS) applications. These tools are designed to protect data from accidental deletion, corruption, cyberattacks, or service outages by ensuring continuous data availability and compliance with data retention policies.
SaaS backup solutions are commonly used to protect data generated in platforms like as cloud office software, email, customer relationship management (CRM) software, and business instant messaging software. They are essential for IT teams, compliance officers, and data protection professionals who need to ensure data continuity and resilience in cloud-first environments. Unlike online backup software, which typically protects files and systems on local devices, SaaS backup software focuses specifically on data stored within SaaS applications.
Most SaaS backup tools are purpose-built for specific SaaS platforms or ecosystems, offering deep integrations to ensure reliable and comprehensive data capture. SaaS backup software often functions as part of a broader data backup, disaster recovery, or data loss prevention strategy. These tools may include features for automated backups, granular recovery, compliance monitoring, and encryption, and often integrate with third-party cloud storage or on-premise environments.
To qualify for inclusion in the SaaS Backup category, a product must:
- Integrate with one or more SaaS applications to capture data for backup
- Back up data created and stored within supported SaaS applications
- Store backed-up data either on-premises, in the vendor’s cloud, or in third-party cloud storage
- Provide security and/or compliance capabilities such as encryption, access controls, or audit logging
- Integrate with other data protection, backup, or data management tools
Mid-Market SaaS Backup Grid® Scoring Description
Products shown on the Mid-Market Grid® for SaaS Backup have received a minimum of 10 reviews/ratings in
data gathered by February 17, 2026. Products are ranked by customer satisfaction (based on user reviews) and market
presence (based on market share, seller size, and social impact) and placed into four categories on the
Grid®:
- Products in the Leader quadrant are rated highly by G2 users and have substantial Market Presence scores. Leaders include: Salesforce Backup & Recover, Druva Data Security Cloud, Barracuda Cloud-to-Cloud Backup, Acronis Cyber Protect Cloud, Keepit, HYCU, and Cove Data Protection
- High Performing products have high customer Satisfaction scores and low Market Presence compared to the rest of the category. High Performers include: SpinOne, SysCloud, CrashPlan Platform, Rewind Backups, NAKIVO Backup & Replication, and Afi Backup for Microsoft 365 and Google Workspace
- Contender products have relatively low customer Satisfaction scores and high Market Presence compared to the rest of the category. While they may have positive reviews, they do not have enough reviews to validate those ratings. Contenders include: AvePoint Confidence Platform, Spanning Backup, Cohesity, Clumio, and Unitrends Backup and Recovery
- Niche products have relatively low Satisfaction scores and low Market Presence compared to the rest of the category. While they may have positive reviews, they do not have enough reviews to validate those ratings. Niche products include: Backupify, 365 Total Backup (formerly Altaro Office 365 Backup for MSPs), CyberSentriq, Gearset DevOps, BDRShield, Flosum, IDrive Online and SaaS Backup, Object Storage e2, Odaseva, Redstor Backup for Microsoft 365, Sesame Software, and SaaSAssure
© 2026 G2, Inc. All rights reserved. No part of this publication may be reproduced or distributed
in any form without G2’s prior written permission. While the information in this report has been
obtained from sources believed to be reliable, G2 disclaims all warranties as to the accuracy,
completeness, or adequacy of such information and shall have no liability for errors, omissions, or inadequacies in such information.
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