--- title: StackAdapt Reviews meta_title: 'StackAdapt Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 903 reviews by the users' company size, role or industry to find out how StackAdapt works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 903 scale: '5' date_modified: '2026-09-17' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # StackAdapt Reviews **Vendor:** StackAdapt **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.7/5.0 **Total Reviews:** 903 **AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality. ## About StackAdapt StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM. ## StackAdapt Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users highlight the **ease of use** of StackAdapt, appreciating its user-friendly interface and efficient campaign setup. (121 reviews) - Users praise StackAdapt for its **superior customer support** , receiving proactive assistance that enhances their advertising strategies. (116 reviews) - Users commend StackAdapt's **exceptionally helpful team** for providing strategic insights and fast support, enhancing campaign management. (98 reviews) - Users value StackAdapt for its **excellent customer service and helpful support team** , enhancing their advertising experience significantly. (87 reviews) - Users value the **user-friendly interface and robust features** of StackAdapt for managing ad campaigns effectively. (77 reviews) - Users value the **user-friendly campaign management** of StackAdapt, appreciating its intuitive features and effective support team. (68 reviews) - Campaigns (61 reviews) - Audience Targeting (57 reviews) - Setup Ease (55 reviews) - Targeting (46 reviews) **What users dislike:** - Users note **reporting limitations** in StackAdapt, finding it complex and time-consuming to organize necessary data. (26 reviews) - Users find **reporting issues** complicate data organization and rely on support for custom pulls, hindering efficiency. (21 reviews) - Users find the **budget management process complicated** with transparency issues and restrictions on credit card billing limits. (20 reviews) - Users find **limited reporting capabilities** make data organization more complex and time-consuming than expected. (19 reviews) - Users find the **reporting functionality complex** , often needing custom support pulls to access organized data efficiently. (19 reviews) - Users find the **steep learning curve** of StackAdapt challenging despite available onboarding support and detailed capabilities. (18 reviews) - Users note **limited features** in StackAdapt, particularly in audience creation and forecasting tools, impacting usability. (18 reviews) - Poor Interface Design (15 reviews) - Expensive (12 reviews) - Navigation Issues (12 reviews) ## StackAdapt Reviews ### 1. Streamlined Multi-Channel Ad Management **Rating:** 4.0/5.0 stars **Reviewed by:** Javier A. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 06, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about StackAdapt?** I like that StackAdapt centralizes access to a range of channels like display, video, CTV, and native without needing different ad accounts with different vendors. It helps me craft relevant audiences across different channels for a cohesive approach. I particularly like the audiences section, especially the access to third-party segments. It makes it easy for me to find professionals from different industries to target in my employer brand or recruitment marketing campaigns, rather than just relying on interest-based targeting. The initial setup was fairly easy for my team. **What do you dislike about StackAdapt?** Ivy, the chat assistant, tends to not work for me and usually gives me an error unless I clear up cookies every time. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt centralizes access to multiple channels like display, video, CTV, and native without separate ad accounts, and allows me to craft cohesive, relevant audiences. It helps generate awareness and move candidates down the funnel. ### 2. User-Friendly with Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** June 06, 2026 **What do you like best about StackAdapt?** I find StackAdapt easy to use, and their team is always very helpful and responsive. I really like having access to their self-service platform, which is great for making quick changes. They've got a great array of third-party audiences and data, and their tracking setups are impressive. Working with StackAdapt's team during onboarding was very easy, as they are attentive and made sure everything was up and running quickly. Additionally, using StackAdapt alongside Google Analytics and for retargeting on Meta ad platforms is very helpful, especially with the ability to set up a pixel for building retargeting audiences. **What do you dislike about StackAdapt?** Nothing comes to mind **What problems is StackAdapt solving and how is that benefiting you?** I use StackAdapt for ads for all of our clients, with access to a self-service platform for quick changes and a helpful, responsive team. ### 3. Exceptional Client Service, Easy Setup **Rating:** 5.0/5.0 stars **Reviewed by:** Priscilla D. | Director of Programmatic, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** June 06, 2024 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about StackAdapt?** I love using StackAdapt for running programmatic campaigns as it provides excellent client service, saving precious time and allowing me to focus on strategic planning and decision-making. Their client services always deliver best-in-class support to all accounts, which makes a significant difference in managing campaigns. I am particularly impressed with StackAdapt's Dynamic Creative Optimization (DCO) capabilities that are available at no cost, offering easy reporting integration and actionable insights. The initial setup of StackAdapt was very easy for my team, and it provides better scalability with DOOH campaigns, which has been a significant advantage. I also greatly appreciate the seamless reporting integration, which makes extracting and applying insights straightforward and efficient. StackAdapt's emphasis on providing truly outstanding client services combined with their effective tech solutions makes it a standout choice for my business needs. **What do you dislike about StackAdapt?** I find the inventory access to be lacking, particularly when it comes to platforms like Netflix. Although there have been improvements, there is still room for growth in this area. **What problems is StackAdapt solving and how is that benefiting you?** I use StackAdapt for excellent client service, saving time and allowing for strategic planning. Its DCO capabilities provide free, actionable insights with easy reporting integration, enhancing campaign execution. ### 4. Incredible Customer Service with Results That Speak for Themselves **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 04, 2026 **What do you like best about StackAdapt?** The customer service is incredible, and the results speak for themselves. **What do you dislike about StackAdapt?** I wish the column headers had tooltips that explained what each item means. **What problems is StackAdapt solving and how is that benefiting you?** ChatGPT pilot test helped us offer our biggest client a first to market opportunity which was very important to them. The dsp interface gives us access to performance in real time. ### 5. Helpful Account Managers Supporting Campaign Success **Rating:** 5.0/5.0 stars **Reviewed by:** Henry . | growth manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 24, 2026 **What do you like best about StackAdapt?** account managers been really helpful to help witcampaigns **What do you dislike about StackAdapt?** Ui could' be enhanced sometimes it’s not the most updated **What problems is StackAdapt solving and how is that benefiting you?** Omnichannel analytics and media buying. ### 6. Expert Support with Room for Improved Capacity **Rating:** 4.5/5.0 stars **Reviewed by:** Lily R. | Director of Brand Media, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 14, 2026 **What do you like best about StackAdapt?** I really appreciate that the team at StackAdapt, especially Kerry and Ryan, feels like an extension of our team. They're proactive with their insights and recommendations, which helps us achieve maximum efficiency for our clients' budgets and deliver brilliant results in quality environments. The expert support is another big plus for me. Also, the initial setup of StackAdapt was very easy. **What do you dislike about StackAdapt?** The team capacity to support can be limiting with things like PCAs or technical support. **What problems is StackAdapt solving and how is that benefiting you?** I get a full picture of multi-touch, multi-channel attribution, creative blocks, and expert support which maximizes efficiency for our clients' budgets and delivers brilliant results in quality environments. ### 7. User-Friendly DSP with Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Joshua L. | Senior Manager, Head of Digital and Social Media, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** September 09, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about StackAdapt?** I find StackAdapt to be an outstanding demand side platform due to its excellent mix of product features and customer support, which stands out compared to other DSPs. Its self-serve model allowed us to start testing it swiftly, with customer support assisting us throughout the setup process. Setting up StackAdapt was remarkably easy, and the universal pixel feature expedited our access to their DSP. The customer support was unexpectedly proactive and helpful in troubleshooting and answering our questions, enabling us to be fully operational within a week. StackAdapt has resolved previous challenges we faced in accessing inventory sources by consolidating everything with our other systems, including Looker Studio, which is incredibly beneficial. I appreciate StackAdapt's exceptional post-campaign reporting capabilities, particularly the feature for conversion lift studies that help prove the ROI of our marketing campaigns. Building campaigns with StackAdapt is user-friendly and intuitive, despite the complex nature of DSPs. The platform's documentation is thorough and dependable. Additionally, the integration with Looker Studio and LiveRamp enhances our ability to conduct reporting, analytics, and audience connectivity effectively. Overall, StackAdapt offers a streamlined experience that is both simple to understand and provides depth and complexity when we need it. **What do you dislike about StackAdapt?** I dislike the requirement to select numerous checkboxes for accessing specific reporting data such as demographics, age ranges, and gender. This step is necessary even if I do not want to use those criteria in my campaign, making it an unnecessary restriction. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt solves access to hard-to-find inventory with a large DSP, consolidates point solutions, integrates with systems like Looker Studio, and simplifies campaign setup. It offers post-campaign reporting and conversion studies, crucial for demonstrating marketing ROI. ### 8. Comprehensive Campaign Management, But Pricing Lacks Transparency **Rating:** 4.5/5.0 stars **Reviewed by:** Ifeoma E. | Operational Supervisor , Health, Wellness and Fitness, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** October 21, 2025 **What do you like best about StackAdapt?** StackAdapt is comprehensive in supporting CTV, video, audio and others, which facilitates in campaigns management The program has a vibrant machine learning features that ensures our targeting abilities are optimal StackAdapt has effective and responsive performance in matters help and this ensures easy account management The handling of diverse and growing campaigns makes it possible for us to deal with large volumes of information and content The program is systematic and programmatic in addressing campaigns and communication **What do you dislike about StackAdapt?** The budget threshold of StackAdapt is way above the normal limit, more so for firms in the phase of startup or development The premium version of StackAdapt lacks transparency and understanding, where subscribers struggle to comprehend the software costs **What problems is StackAdapt solving and how is that benefiting you?** We use StackAdapt to manage different advertising campaigns and this involves audio, visual displays and texts through SEO The privacy management and compliance aspect is something StackAdapt had considered and this supports the contextual targeting We scale and tailor make our campaigns details and this helps us allocate resources that are optimal to improve performance The campaigns trends and results are visible on StackAdapt dashboard, helping us see the most relevant metrics and trends ### 9. Easy to Use, Intuitive, and Packed with Amazing Offerings **Rating:** 5.0/5.0 stars **Reviewed by:** Mihir T. | Senior Media Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** May 28, 2026 **What do you like best about StackAdapt?** Easy to use and very intuitive, with amazing offerings. **What do you dislike about StackAdapt?** adding stores to foot traffic attribution, still have to use latitude and longitude, which is not difficult, just time consuming **What problems is StackAdapt solving and how is that benefiting you?** Great alternative to DV360 and other platforms we use beyond Meta and YouTube ### 10. Excellent Account Support and Resources for Campaign Setup **Rating:** 5.0/5.0 stars **Reviewed by:** Megan K. | Director, Full Funnel Advertising, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** May 01, 2026 **What do you like best about StackAdapt?** The account support, Ivy, resources are all excellent for campaign set up and optimization. **What do you dislike about StackAdapt?** Ivy doesn't always work. Interface is a bit clunky, but I'm sure efficiency with reports will come with time and development. **What problems is StackAdapt solving and how is that benefiting you?** Full funnel solutions, lowering barriers to entry for things like video and audio with their creative studio. ### 11. Highly Available Team That Makes Adjustments Fast **Rating:** 4.5/5.0 stars **Reviewed by:** Jessica P. | Associate Media Director, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 20, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about StackAdapt?** How available the team is - Brandon and Ryan are available to make any adjustments as needed **What do you dislike about StackAdapt?** Set up on payment on AV brand study was a bit of a hassle **What problems is StackAdapt solving and how is that benefiting you?** we work with StackAdapt on Live Sports CTV ### 12. StackAdapt Delivers Exceptional Performance **Rating:** 5.0/5.0 stars **Reviewed by:** Alexandra M. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 10, 2026 **What do you like best about StackAdapt?** I use StackAdapt for mobile display and OOH advertising. They are a performance marketing channel that performs very well. I like the reporting tools because they are great and pretty easy to navigate and shape to whatever KPIs we need. I think the team is best in class, and everything about StackAdapt is great, making them one of our top partners. We tested out StackAdapt about 3 years ago, and it has only improved over time. I'm definitely likely to recommend it, giving it a rating of 10! **What do you dislike about StackAdapt?** Stackadapt is fantastic, there are no dislikes **What problems is StackAdapt solving and how is that benefiting you?** I find StackAdapt to be a strong performance marketing channel with excellent reporting tools that are easy to navigate and tailor to our KPIs. ### 13. StackAdapt - High CPCs and Underwhelming Performance **Rating:** 1.0/5.0 stars **Reviewed by:** Charles S. | Digital Marketing and Optimization Manager, Enterprise (> 1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic Review from Pop Up:** Invitation from G2. This reviewer was not provided any incentive by G2 for completing this review. **Reviewed Date:** September 15, 2025 **What do you like best about StackAdapt?** The customer support team was responsive, and account management made a genuine effort to assist us throughout the test. Despite their efforts, the results did not meet expectations, and we ultimately found better efficiency and ROI with other platforms. **What do you dislike about StackAdapt?** We tested StackAdapt for one month to compare results with Mountain and Google. During this time, we found that CPCs were consistently 3–4x higher than on other platforms, making it difficult to achieve an efficient return on spend. Overall performance fell short of expectations and significantly underperformed compared to competitors. **What problems is StackAdapt solving and how is that benefiting you?** In our case, StackAdapt did not solve the problems we were hoping to address. We tested the platform to evaluate whether it could deliver cost-efficient display advertising at scale, but CPCs ended up being 3–4x higher than comparable platforms like Mountain and Google. While the account management and support teams were helpful, the actual performance did not provide measurable benefits to our business. ### 14. Very User-Friendly and Easy to Navigate **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 27, 2026 **What do you like best about StackAdapt?** Very user-friendly and easy to navigate. **What do you dislike about StackAdapt?** No Meta integration or TikTok. Would love to see more channels added. **What problems is StackAdapt solving and how is that benefiting you?** A streamlined approach for running ads for our clients in 1 central location. ### 15. Stackadapt: The Best ABM Targeting DSP I’ve Used **Rating:** 5.0/5.0 stars **Reviewed by:** Sanket D. | Media Planner Manager, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 10, 2026 **What do you like best about StackAdapt?** Stackadapt is the best ABM targeting platform DSP that I’ve used. **What do you dislike about StackAdapt?** Inventory for EMEA and APAC regions have limited **What problems is StackAdapt solving and how is that benefiting you?** Stackadapt do great for ABM through channels display, native,Video it has proven audience in many areas that used for b2b ### 16. Exceptional Support and User-Friendly Setup **Rating:** 5.0/5.0 stars **Reviewed by:** Andrea D. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 05, 2026 **What do you like best about StackAdapt?** I really appreciate StackAdapt's comfortable setup compared to other DSPs I've used. The team is amazing, including us in beta testing and updates, which makes my job easier. The reps have been incredible with training us during one-on-ones and office hours, helping me feel like an expert on the platform. Even though it took a bit to get the hang of it at first, I now love the platform. **What do you dislike about StackAdapt?** My only request for improvement is the option to preview the display creatives when the tags are uploaded to the creative library. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt has the most comfortable setup among DSPs I've used. The team includes us in beta testing and updates, making our job easier. ### 17. Helpful support and robust targeting options **Rating:** 4.5/5.0 stars **Reviewed by:** Whitney V. | Associate Media Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** September 04, 2025 **What do you like best about StackAdapt?** While we are set up as a self-serve account, we still work with fantastic account managers who are supportive and helpful for any request that we bring to them. We work with very specific targeting parameters for many of our accounts, and StackAdapt is one of, if not the only platform that has been able to meet all of them. The platform itself is user friendly and easy to use, and setup and training were both straightforward. Campaigns can be monitored and updates can be made in real time to optimize performance.

We've also found that StackAdapt drives much better quality traffic to our landing pages. We see more backend engagement and less traffic from junk or MFA sites. StackAdapt is also consistently updating their features and offerings, adding new partnerships and opportunities based on feedback from users.

As a whole, it's a cost-efficient DSP with an extremely helpful support system. **What do you dislike about StackAdapt?** We have found that StackAdapt does have somewhat higher CPM's that some other platforms. However, since there is no retainer associated with using StackAdapt, and the traffic itself is higher quality, we feel that it balances out.

Some of their custom solutions are still in flux, with minimum spend requirements changing, which has made planning a couple of campaigns a challenge. **What problems is StackAdapt solving and how is that benefiting you?** One of the biggest concerns from our clients right now is brand safety. StackAdapt has strong tools and partnerships in place so that our clients feel confident in the inventory and positioning where their ads run. This has been huge for our clients and their willingness to include programmatic media in their campaigns.

StackAdapt also does a great job of taking user feedback and actually listening to it. There have been numerous occasions where we've made a suggestion or request, and they have found a way to integrate it into the platform. ### 18. Exceptional Support and Guidance from the StackAdapt Team **Rating:** 5.0/5.0 stars **Reviewed by:** Taylor I. | Client Success Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 27, 2025 **What do you like best about StackAdapt?** I love the team at StackAdapt! They are always super helpful and informative - whether it be campaign strategy to providing updates about campaign performance. **What do you dislike about StackAdapt?** There is not much to dislike about StackAdapt. The only thing I can say is that there is always a lot going on and new features/products being released and it can be dificult to keep up with it all. **What problems is StackAdapt solving and how is that benefiting you?** It is easier for me to try new advertising tactics with my clients and they are excited to enter a new space too. Traditionally, this would be a lot of coordination on my end in order to do things like TV ads, audio ads, billboards, etc. StackAdapt takes a lot of the heavy lift out of it! ### 19. Amazing Team and Powerful Metrics for Multi-Channel Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** April 14, 2026 **What do you like best about StackAdapt?** I love the platform and all the metrics we can track. I love the team we work with, they are amazing. I think its a great way to market across multiple traditional media mediums **What do you dislike about StackAdapt?** I don't really have anything that I dislike about it. **What problems is StackAdapt solving and how is that benefiting you?** It gives us access to different placements all through one vendor instead of utilizing multiple different vendors. We can control more metrics, audiences and campaigns compared to other traditional media platforms ### 20. Easy to Use with Exceptional Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Christian G. | Performance Marketing Specialist **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** November 12, 2025 **What do you like best about StackAdapt?** I use StackAdapt for programmatic advertising across various industries, and I appreciate its ability to provide access to a wider inventory than other platforms like Google Ads. This capability allows me to cater to clients with diverse budget ranges effectively. I find StackAdapt easy to use, which simplifies the management of advertising campaigns. Our account executives have been exceptionally helpful, offering strategic insights and recommendations that enhance my client interactions and pitches. I value StackAdapt's commitment to continuous innovation, which keeps it competitive in the advertising technology space. Furthermore, StackAdapt's customer service is superior to what we've experienced with previous platforms, and its reporting capabilities are robust. The initial setup process was straightforward, and based on these experiences; I highly recommend StackAdapt to colleagues or friends, reflected in my likelihood rating of 10 out of 10. **What do you dislike about StackAdapt?** nothing **What problems is StackAdapt solving and how is that benefiting you?** I find that StackAdapt provides a wider inventory for programmatic advertising, accommodating various client budgets. It’s easy to use, offers excellent customer service, insightful account executives, and improved reporting capabilities, which were key reasons for switching from Basis Technologies. ### 21. Fast Launch, User-Friendly UI, but Slow Tech Response **Rating:** 4.5/5.0 stars **Reviewed by:** Daniel M. | Senior Campaigns Associate, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 06, 2026 **What do you like best about StackAdapt?** I like StackAdapt's UI; it's easy to use, clean, and always evolving. Their attention to our team is great with good communication and fast responses. The initial setup was very easy as well, making StackAdapt the go-to DSP whenever a campaign needs to launch fast or requires a lot of attention. **What do you dislike about StackAdapt?** The requested changes sometimes take long, and their technical team is slow to respond. We have weekly meetings with them, and they should update us more about when certain features are coming during these meetings or over the chat. **What problems is StackAdapt solving and how is that benefiting you?** I use StackAdapt for quick media buys and quality inventory in programmatic advertising for political campaigns. ### 22. Precise Ad Targeting Made Easy with StackAdapt **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 20, 2026 **What do you like best about StackAdapt?** I like StackAdapt's ability to target precisely who I want to reach. It's incredibly useful for targeting specific audiences on my ABM list and generating pipelines with its comprehensive touchpoints. **What do you dislike about StackAdapt?** n/a **What problems is StackAdapt solving and how is that benefiting you?** I use StackAdapt for programmatic display ads to reach my target audience on my ABM list, providing touchpoints and generating pipelines. It's great for precise targeting. ### 23. A full-service programmatic offering with a team that sets itself above the competition **Rating:** 5.0/5.0 stars **Reviewed by:** Julianna P. | Associate Director, Media, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 13, 2025 **What do you like best about StackAdapt?** StackAdapt has always provided great full-service programmatic offerings to myself and my team, but it's their team's continually optimal white-glove service that truly sets them apart. Our StackAdapt partners have consistently remained on top of not only our needs, but also the changing landscape for their product and our clients' various industries. Their recommendations are legitimate and well thought-out, offering actual campaign optimization success and new ideas for us to pitch. **What do you dislike about StackAdapt?** Like all programmatic offerings, there is always a level of reporting that can be lacking at times. Generally, StackAdapt's report capabilities are fantastic, but there are inevitably a few deeper insights that we aren't able to glean from StackAdapt's platform (DOOH final reported locations and POPs, CTV program reporting, etc). Additional audience data at the forecasting phase would also be incredibly helpful. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt acts as a true programmatic product, offering every channel that our team inevitably is tasked to use. The quick turnaround capabilities from our StackAdapt team is incredibly helpful when planning and reporting to the client. ### 24. Enhances Campaign Success with Stellar Support **Rating:** 4.0/5.0 stars **Reviewed by:** Brooke M. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 10, 2026 **What do you like best about StackAdapt?** I like the customer experience and the level of attention that we get from our reps. I appreciate how accessible they are and how they help us problem solve, activate, and educate us to better our campaigns. I think their audiences are the most valuable for me and it's how we kind of differentiate StackAdapt from different DSPs partners. **What do you dislike about StackAdapt?** I think the reporting could be a little more streamlined. It's pretty manual to find the answers that I'm looking for. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us creatively hit and exceed our clients' KPI goals with different audiences and inventory offerings. ### 25. Attentive Team Support From Onboarding to Reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 24, 2026 **What do you like best about StackAdapt?** They have a great, attentive team that supports you throughout the whole process, from onboarding through campaign management and reporting. **What do you dislike about StackAdapt?** The minimums are a bit high but otherwise nothing. **What problems is StackAdapt solving and how is that benefiting you?** This helps our business get the exposure it needs to strengthen our brand equity, and it also lets us retarget our website visitors effectively. ### 26. Great Dashboards, but Window Attribution Needs Improvement **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 03, 2026 **What do you like best about StackAdapt?** Customizable dashboards — Features include ad hoc queries, performance metrics, forecasting, scheduled/automated reports, data import/export, and multiple data sources **What do you dislike about StackAdapt?** Lack of specific window attribution for certain period when is needed **What problems is StackAdapt solving and how is that benefiting you?** Integrations — Easy to pull reports and integrate with BI tools, Google Analytics, etc. Many users praise the ability to export and analyze data efficiently. ### 27. A Great Tool with Strong Potential **Rating:** 4.0/5.0 stars **Reviewed by:** Baileigh T. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** March 05, 2026 **What do you like best about StackAdapt?** The team is the major upside to working with Stack Adapt **What do you dislike about StackAdapt?** The tool functionality is a bit confusing and makes me less likely to work independently **What problems is StackAdapt solving and how is that benefiting you?** They are a major DSP with many products and a clean pricing structure- having both is hard to come by ### 28. Centralized Media Buying with Excellent Support **Rating:** 5.0/5.0 stars **Reviewed by:** Sheri P. | Founder/CEO, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 12, 2026 **What do you like best about StackAdapt?** I like that StackAdapt gives me the ability to access inventory across the country with one platform. I also appreciate the access to data through the real-time dashboard and the integration of all media. I enjoy working with the team that helps with the platform, as they made the initial setup easy. **What do you dislike about StackAdapt?** We had an issue where the platform shut down our buy because a credit limit was placed on our account without our knowledge. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows me to access inventory nationwide on one platform. I value the real-time dashboard for integrated media access. ### 29. Excellent Support and Customization, Minor Feature Requests **Rating:** 4.5/5.0 stars **Reviewed by:** Nick G. | Associate Director of Programmatic, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 24, 2025 **What do you like best about StackAdapt?** The platform support team is very knowledgable and accommodating. In our short time working together they have already made some feature adjustments based on our conversations. **What do you dislike about StackAdapt?** I don't have anything too significant to identify here. I would like it if there was a flag that campaign group budgets and campaign budgets were not in alignment. I would also like it if we could overlay contextual targeting and third party audience targeting in the same campaign. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is assisting us in launching programmatic ad campaigns, which is to be expected. The platform's projection tools give us the capability to accurately set budget recommendations and manage client expectations. ### 30. Responsive Account Service Team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 05, 2026 **What do you like best about StackAdapt?** The account service team seems genuinely eager to earn my business. Whenever I have a question or need some research done, they respond quickly and make sure I get what I need. **What do you dislike about StackAdapt?** Most of our campaigns include a paid social component, and unfortunately they don’t offer managed paid social. That becomes a sticking point for many campaigns, since we believe everything should work together as one integrated effort. **What problems is StackAdapt solving and how is that benefiting you?** They have assisted me with RMN research and capabilities. They also provide the support our small agency needs to execute campaigns. ### 31. Incredibly Helpful Account Managers and Strong Forecasting Tools **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** April 15, 2026 **What do you like best about StackAdapt?** My account managers (Cody and Jess) have been incredibly helpful. As far as the platform goes, I like being able to forecast and build audiences. **What do you dislike about StackAdapt?** I'd like unique reach to be a little more carved out. **What problems is StackAdapt solving and how is that benefiting you?** Being able to launch a campaign so quickly and the transparency of the dashboard has been great. ### 32. Enjoy StackAdapt **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 11, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about StackAdapt?** I love how easy StackAdapt is to use and how they continue to be innovative and inform their clients of new features! **What do you dislike about StackAdapt?** One part I would love StackAdapt to include is an option to compare data and see percent changes. I find myself having to move the data into a sheet and manually track changes. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt makes it so much easier to reach the right audience and optimize campaigns. StackAdapt helps to reduce the busy work and helps me to focus more on strategy. ### 33. Easy-to-Use Programmatic Platform with Massive Reach **Rating:** 4.5/5.0 stars **Reviewed by:** David K. | Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 16, 2026 **What do you like best about StackAdapt?** Mass reach programmatic platform that is easy to use. **What do you dislike about StackAdapt?** This is just a one-off, but they provide all pixel fire for attribution, where I only care about performance from my campaign. **What problems is StackAdapt solving and how is that benefiting you?** Mass reach to find new customers. ### 34. Great DSP with the availability for customization by client **Rating:** 4.5/5.0 stars **Reviewed by:** Brittany C. | Director of Client Success, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** September 26, 2025 **What do you like best about StackAdapt?** I like the customization options for each clients campaigns. Every client is different so it is imperative to have that flexibility. The platform is also very easy to navigate. **What do you dislike about StackAdapt?** We sometimes have issues with our pixels, is and is tough to get help from support to figure out the issue. I also don't like that I can't separate out billing invoices by client for their co-op campaigns where I need to provide the platform spend. I have to send the client invoices with all the clients on them. **What problems is StackAdapt solving and how is that benefiting you?** It eliminates the need to use separate platforms across different advertising channels, keeping everything centralized for our campaigns. ### 35. Fantastic DSP, Great audience solutions, and fabulous support team **Rating:** 5.0/5.0 stars **Reviewed by:** Collette P. | Senior Programmatic Strategist, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 29, 2025 **What do you like best about StackAdapt?** StackAdapt has the most hands-on and supportive account managers I’ve ever worked with. As a small team, this level of support makes a huge difference, far exceeding what I’ve experienced with other DSPs. Their audience solutions are outstanding, particularly for B2B clients, which sets them apart from competitors. Additionally, their reporting capabilities, including detailed conversion journey reports, provide valuable insights that enable us to make more informed decisions. **What do you dislike about StackAdapt?** Not the easiest platform to use due to the layout of campaigns being less streamlined vs other DSPs, but luckily their team is always on hand to help with this **What problems is StackAdapt solving and how is that benefiting you?** - Highly targetable audience solutions that other DSP's are currently lacking - Easy access to CTV and audio inventory, without the need to set up external deals - Fantastic support team who are always happy to help ### 36. Easy to Use with Powerful Targeting and Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Transportation/Trucking/Railroad | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 26, 2025 **What do you like best about StackAdapt?** StackAdapt is easy to use and offers powerful targeting and reporting tools. It helps us run effective multi-channel campaigns with great visibility into performance. The platform’s support team is responsive and always helps us optimise for better results. **What do you dislike about StackAdapt?** There’s very little to dislike. At times, managing larger or more complex campaigns can take a bit of extra setup, but the platform continues to evolve and improve. The StackAdapt team is always responsive and proactive in addressing any challenges, which makes the overall experience very positive. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us reach the right audiences across multiple channels from one easy-to-use platform. It streamlines our campaign management, improves targeting precision, and provides clear performance insights. This allows us to deliver better results for our clients and make data-driven decisions faster. ### 37. Smooth User Interface & Reliable Results **Rating:** 5.0/5.0 stars **Reviewed by:** Breanne G. | Media Distribution Coordinator, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 07, 2025 **What do you like best about StackAdapt?** I like that StackAdapt is constantly innovating to help its' users be competitive. I get notifications frequently about new features in StackAdapt that actually make my life easier as an advertiser. I also like how personable the reps are at StackAdapt. They're also friendly, professional, and helpful. **What do you dislike about StackAdapt?** Sometimes I'm overwhelmed with all the tools within StackAdapt because I don't know how to use them all. I'd love to have hands on trainings that would walk me through the use of how to use the tools available in the platform and features within campaigns. **What problems is StackAdapt solving and how is that benefiting you?** They bring social ads to programmatic display which is a huge time saver for me. I can repurpose high performing Facebook ads as programmatic display and video ads and get amazing CTRs and CPC rates. ### 38. Robust DSP With Advanced Targeting and Strong Support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** September 04, 2025 **What do you like best about StackAdapt?** StackAdapt makes targeting simple and effective — the contextual and semantic tools hit the right audiences without relying too much on third-party data. I like having native, display, video, and CTV all in one place, and the reporting dashboard makes optimization quick. Support has also been responsive and easy to work with. **What do you dislike about StackAdapt?** The learning curve for new users can be steep when setting up advanced features like custom audience modeling or multi-touch attribution. Once mastered, though, the depth of functionality is worth it. **What problems is StackAdapt solving and how is that benefiting you?** For us as an agency, StackAdapt makes it much easier to manage campaigns across different channels in one place. The CTV inventory is strong and well-organized, with targeting options that let us narrow in by audience, context, and even device types, so we know we’re reaching the right households. On display and native, the contextual targeting has helped us keep performance high without relying too heavily on third-party data. We’ve also been able to extend reach through digital audio, which adds another touchpoint for clients’ audiences. Having all of this in a single platform, with reporting that updates quickly, saves us time and helps us explain results more clearly to clients. ### 39. Finally, a self-service alternative with quality support! **Rating:** 5.0/5.0 stars **Reviewed by:** Lucile C. | Responsable Marketing Digital, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **AI Translated:** This review has been translated from French using AI. **Reviewed Date:** July 30, 2025 **What do you like best about StackAdapt?** Since we started using StackAdapt, everything is simple and efficient. The teams are highly responsive, available, and know their subject perfectly. We were able to launch our campaigns quickly (thanks also to our provider) and they quickly gained strength. The fact that the DSP is self-service really changes the game: the budget is controlled, with real freedom in management. The variety of campaign formats is also a real plus, allowing for the creation of real synergies between our actions. As for the results, nothing to complain about: the performances are well above those obtained with other DSPs. **What do you dislike about StackAdapt?** No inconvenience to date, the platform meets expectations **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt has allowed us to access programmatic campaigns without the exorbitant entry costs of competitors. ### 40. Quick to Launch, Easy to Use, Brilliant Team **Rating:** 4.0/5.0 stars **Reviewed by:** Nathan L. | Digital Campaign Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 30, 2025 **What do you like best about StackAdapt?** StackAdapt makes campaign setup incredibly fast and intuitive. Alan Dooney got us up and running in no time, and Kerian Scannell has been fantastic on ongoing support, always responsive and clear. The platform's ability to use third-party audiences allows for really granular targeting, which has been a big plus. The final campaign report was also easy to understand and made end-of-campaign analysis straightforward. **What do you dislike about StackAdapt?** The UI can be a bit overwhelming at first, especially when navigating deeper features. That said, there's plenty of training available and excellent support on hand, which really smooths out the learning curve. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows us to overcome targeting limitations on paid social by using third-party data to reach specific demographics more accurately. This has made our campaigns more focused and effective. ### 41. Agile, Results-Driven Team That Feels Like an Extension of Ours **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 06, 2026 **What do you like best about StackAdapt?** Our contacts (Neil, Charlotte, Wiktoria) feel like a true extension of our team. They are so agile, help us solve client challenges, and get amazing results. **What do you dislike about StackAdapt?** 1 account for all clients, it would be easier if it was standard to create a different account per client. **What problems is StackAdapt solving and how is that benefiting you?** Time is poor at our agency, StackAdapt have helped us through their managed service get campaigns live quickly to keep clients happy. ### 42. User-Friendly Interface, But Bulk Editing Needs Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** Abhishek y. | Performance Marketing and Analytics Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 27, 2025 **What do you like best about StackAdapt?** The UI and ease of use of the platform is really accommodating for any one using the platform for first time. The agency reps and customer support that we get is also exceptional helping us with ease of integration and ease of implementation within the team as well as outside of it. **What do you dislike about StackAdapt?** Need better help with bulk edits specially while naming ads at a large scale. **What problems is StackAdapt solving and how is that benefiting you?** Helping us reach millions and spread brand awareness within our target markets. ### 43. Effortless Campaigns and Tracking, But Media Spend Limit Frustrates At Times **Rating:** 5.0/5.0 stars **Reviewed by:** Jacob V. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 24, 2025 **What do you like best about StackAdapt?** Campaign building is smooth and easy. It's easy to look at all my metrics in one place. The biggest thing I love about StackAdapt is how easy it is to generate tracking pixels for all my clients. **What do you dislike about StackAdapt?** The $300 media spend limit on the campaign level. **What problems is StackAdapt solving and how is that benefiting you?** It is solving a whole lot. We are able to access inventory at a good CPM rate. In addition, I love how easy it is to pull reports, and set up lead/conversion campaigns. ### 44. Easy-to-Use Backend Platform with Knowledgeable, Idea-Driven Account Managers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 12, 2026 **What do you like best about StackAdapt?** Easy to use backend software platform. Knowledgable account managers that bring fresh ideas to the table and are able to assist with campaign strategy. **What do you dislike about StackAdapt?** There are a lot of products in the platforms that take a significant amount of time to learn. **What problems is StackAdapt solving and how is that benefiting you?** We're able to leverage multiple channels to maximize our brand reach while focusing on efficient use of our budget. ### 45. Great partner with excellent programmatic ad tech **Rating:** 5.0/5.0 stars **Reviewed by:** Greg A. | VP, Marketing & Media, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** May 27, 2025 **What do you like best about StackAdapt?** I've been working with StackAdapt for the last two years after working with a number of different programmatic providers and platforms. StackAdapt prioritizes establishing and sustaining great partnerships, whether for managed services or self-service. Their ad buying platform is very user-friendly, and they are constantly investing in improving it and seeking customer feedback. I'm always impressed with their focus on fine-tuning all aspects of their platform and providing the necessary resources to ensure our team gets the most out of its capabilities. In terms of StackAdapt's ad buying capabilities, their wide range of targeting options, placements, and format types easily compete with the best of the other DSPs. **What do you dislike about StackAdapt?** To be honest, there's not a lot to dislike about StackAdapt. StackAdapt has seen pretty significant growth over the last few years, and with that comes some growing pains, which can be expected. This has led to the shuffling of team members or folks who handle our accounts, which, at times, was a bit jarring, but despite that, StackAdapt is always seeking feedback and trying to improve wherever it can and has been very upfront about its changes. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows us to leverage very sophisticated targeting capabilities across both B2B and B2C audiences. From initial research through execution, the platform itself provides a lot of features that streamline our workflow and save us a lot of time. The wide variety of placement and format types give us a ton of creative options to work with and their templates and creative solutions help us achieve even more than we could in the past with other DSP platforms. ### 46. Outstanding Account Support, but UX for Campaign Implementation could be better **Rating:** 5.0/5.0 stars **Reviewed by:** Nick B. | Senior Media Director, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 24, 2025 **What do you like best about StackAdapt?** The customer service from our account manager at StackAdapt is excellent - quick to respond, engaged with our clients business and strong consultative support. **What do you dislike about StackAdapt?** There's been some feedback about the challenges of UX for planners implementing campaigns in-platform.. Other issues are the quality of the brand lift study outputs and the belieft that other DSP's offer more premium inventory for CTV. **What problems is StackAdapt solving and how is that benefiting you?** As a DSP, StackAdapt offers efficient digital advertising at scale through programmatic ad buying. ### 47. Top platform, top service! **Rating:** 5.0/5.0 stars **Reviewed by:** Felipe E. | Senior Paid Media Manager, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** July 30, 2025 **What do you like best about StackAdapt?** Aside from their very comprehensive and ever-evolving features, the platform is self-serve, which suits me and my team to keep control of our paid media activity. However, the StackAdapt team is always there to help, regardless of how small or big the ask is! Our account manager, Phoebe Ellis, is super responsive, friendly and helps us make everything run smoothly.

Getting started is super easy, the platform allows you to implement campaigns and get them live in minutes. Even better, if you're pressed for time (as we all are), the StackAdapt team can set them up within a day.

StackAdapt has become a staple in our programmatic activity, and we frequently use it for almost all our paid media activity.

Something very important for us, and our clients, is to be able to integrate our programmatic campaigns across other activities and platforms. It's very easy to do it, and you can even house all your activity (for the lack of better terms) in StackAdapt for a holistic view. **What do you dislike about StackAdapt?** It's hard to say, honestly, but I think a lot of the features are very comprehensive, and the service is top-notch. But if I had to pick something, it would be the reporting downloads, which are emailed to you as opposed to straight data downloads (if you want specific reports, that is). **What problems is StackAdapt solving and how is that benefiting you?** As a senior performance marketing manager focused on B2B, it's always difficult to trust programmatic targeting as much as other channels. However, StackAdapt offers a vast range of targeting capabilities that are quite unique and rare to find in other programmatic platforms we use. ### 48. Advanced Yet User-Friendly Platform with Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 31, 2025 **What do you like best about StackAdapt?** StackAdapt offers advanced capabilities, but a simplified user-experience. Mid to senior performance marketers, don't need to feel daunted when setting up campaigns! Their team's support and account management are excellent. I appreciate how the products are continually evolving to foster innovation and enhance performance. In my experience, setting up and measuring campaigns is straightforward. **What do you dislike about StackAdapt?** For entry-level digital marketers, it may feel a bit technical at first. However, after completing the training, most of the steps become fairly intuitive and are similar to those found on other major ad platforms. I strongly suggest dedicating enough time to training and setting up test campaigns before launching anything live. **What problems is StackAdapt solving and how is that benefiting you?** We use StackAdapt to manage full-funnel campaigns across various channels. The platform offers outstanding access to inventory and audience targeting, as well as features like multi-touch attribution, carbon emission measurement, and unique conversion events. ### 49. Effortless Insights and Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Lily H. | Account Coordinator, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** November 11, 2025 **What do you like best about StackAdapt?** I really like the display format and how easy it is to access really cruical data like customer insights, results, locations and any potential optimisations. Plus the team are super quick to respond to any queries or thoughts we have to bring our client's campaigns to life. Implementation of campaigns and integration is super easy! **What do you dislike about StackAdapt?** My only suggestion (which i believe is being worked on) is a week-on-week comparison feature. **What problems is StackAdapt solving and how is that benefiting you?** Reaching BVOD target demographics as well as integrating retargeting opportunities with ease to provide clients with high performing campaigns that align with the brand and goals. ### 50. Outstanding Customer Service and Support from Stack Adapt **Rating:** 5.0/5.0 stars **Reviewed by:** Tanya R. | Senior Director of Media Buying and Client Management, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** October 24, 2025 **What do you like best about StackAdapt?** Stack Adapt's customer service and our account management team is always ready to help and trouble shoot issues with us. Also, our finance department loves how they invoice our campaigns. **What do you dislike about StackAdapt?** At this point, I have no issues. Everything has been running smoothly. **What problems is StackAdapt solving and how is that benefiting you?** They are helping us waterfall our premium inventory in a way that is ensuring our clients are bidding on the best placements. ## StackAdapt Discussions - [Is StackAdapt worth it for agencies new to programmatic display advertising?](https://www.g2.com/discussions/is-stackadapt-worth-it-for-agencies-new-to-programmatic-display-advertising) - 1 comment, 1 upvote - [How do I set up my first campaign if I have not used programmatic advertising before?](https://www.g2.com/discussions/tactical-3b9ceb60-2573-44c7-afde-b7a689478660) - 1 comment, 1 upvote - [How granular is your geographic targeting?](https://www.g2.com/discussions/tactical-d519b678-0014-4986-abba-bb816bbfa7f2) - 1 comment, 1 upvote - [Who are your suppliers?](https://www.g2.com/discussions/tactical-7b9b212e-447c-4eee-95e9-20b0bb5ef0cd) - 1 comment, 1 upvote - [I don’t want to bother people with irrelevant ads. How does StackAdapt make sure my ads are delivered to the right people at the right time?](https://www.g2.com/discussions/tactical-949064f9-07af-4ac3-ba96-38ef6cc6b0db) - 1 comment, 1 upvote - [View StackAdapt pricing details and edition comparison](https://www.g2.com/products/stackadapt/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-09-17+03%3A15%3A08+-0500&secure%5Bsession_id%5D=58d4dc44-eab7-41b5-b843-f29ea5b074e5&secure%5Btoken%5D=773af88d8afd028a2fbeb599f500a133c2d67c2d097f5c34baf3ad0b10b270a0&format=llm_user) ## StackAdapt Features **Channel Functionality** - Display Functionality **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Platform - Connected TV (CTV) Advertising Platforms** - Personalized Segmentation - Ad Serving - Streaming Capabilites - Performance Analytics **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Native Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Campaign Management - Connected TV (CTV) Advertising Platforms** - Creative Assets - Campaign Dashboard **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Task Planning - Project Planning **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Connected TV (CTV) Advertising Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities - Activity Dashboard - Retargeting Ads **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting - Audience Targeting **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities - AI/Machine Learning **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications - Budget Management - Display Ad Management - Campaign Management - Ad Inventory Management - Alerts/Notifications - Document Management - File Management - Workflow Management - Email Management - Display Ad Management - Calendar Management - Task Management - Campaign Management - Deadline Management - Client Management - Project Management **Additional Functionality** - Multi-Channel Marketing - Customer Segmentation - Generative AI - AI Copilot - For Advertising Agencies - Bidding Strategies - ROI Tracking **Additional Functionality** - Campaign Analytics - Generative AI - Dynamic Content - Performance Metrics - Data Visualization - Project Time Tracking - Real-Time Updates - Data Import/Export - Real-Time Data - Cross Channel Attribution - Prioritization - Heatmaps - Customizable Branding - Customizable Templates - Drag & Drop - Monitoring - Access Controls/Permissions - Search/Filter - Personalization - Real-Time Reporting - A/B Testing - Reminders - Reporting & Statistics - Activity Tracking - Collaboration Tools - Tagging - AI Copilot - Behavior Analytics - Task Progress Tracking - Commenting/Notes - Task Scheduling - Projections ## Top StackAdapt Alternatives - [Basis](https://www.g2.com/products/basis/reviews) - 4.5/5.0 (263 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) - 4.4/5.0 (179 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (765 reviews)