Qualtrics Strategy & Research Features

Text-based surveys or quizzes related to user experience. 12 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Individually recorded video clips based on situations or prompts.

One-on-one video conferences with users.

Screenshots or in-context photos sent in from users.

Text responses to situational prompts. 10 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Intercepting users during application usage. 10 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Intercepting customers during in-person shopping experience.

Intercepting visitors while on particular webpage.

Vendor-provided database of respondents.

As reported in 12 Qualtrics Strategy & Research reviews. Actionable data generated from user responses.

Based on 10 Qualtrics Strategy & Research reviews. Collaborative tools for analyzing or repurposing responses.

Tools for tagging, storing, and searching responses. This feature was mentioned in 11 Qualtrics Strategy & Research reviews.

Data quality consists of deduplication, cleansing, and appending your marketing database.

Allows users to select samples of data for defined procedures.

Share data across your organization.

Communicate complex information clearly and effectively through advanced graphical techniques.

Supports evaluation of durations, events, and reliability in relation to statistical analysis

Identify risk data attributes such as description, category, owner, or hierarchy.

Tools to analyze financial data in order to gain usable insights.

Supports analysis of variance (ANOVA) to determine observed variance.

Supports various regression methods such as ordinary least squares (OLS), weighted least squares (WLS), or generalized linear model (GLM).

Supports the analysis of time series data for predictive analytics and exploratory analysis.

Calculates net promoter score (NPS) using customer feedback data.

Calculates customer satisfaction (CSAT) score using customer feedback data.

Calculates customer effort score (CES) using customer feedback data.

Provides gamification tools to incentivize employees to leverage customer feedback insights.

Provides insight concerning engagement with various stakeholders in regards to customer feedback and experience.

Allow users to create surveys and repond to customer feedback in a variety of languages.

Allows users to deploy surveys and intake feedback data for multiple brands.

Vendor provides industry- or role-specific experience management solutions.

Provides NLP features for filtering data collection down to specific data points

Provides a wide selection of data sources for aggregated news and MARKET data

Allows users to make custom data collection queries

Provides features for users to verify, correct, and include additional information to a lead in order to enhance data accuracy

Provides advanced data points including but not limited to company size, org charts, technology installs, company funding history,

Provides features for tracking competitors websites including information such as pricing changes or new product features

Provides features for tracking competitor activity on social media

Allows users to benchmark their product against other competitors in order to understand competitive position in the market

Allows users to know how much financing has flowed to a particular industry with real deal activity visualizations

Provides users with search tools in order to find the data they need quickly

Allows users to grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Allows software to be easily used on multiple mobile devices, including phone and tablet devices

Provides features for email and messaging alerts surrounding contact and company updates

Allows multiple users to access and collaborate on the platform

Provides features for users to follow domestic and international privacy and data colelction compliance laws

Allows users to create custom market intellignece dashboards

Allows users to build and export reports for market data

Allows users to inegrate dashboards with analytics platforms, CRMs and marketing automation software

As reported in 449 Qualtrics Strategy & Research reviews. Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor

Based on 452 Qualtrics Strategy & Research reviews. Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings

Offers pre-built templates for creating surveys with different audiences or use cases 397 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Provides tools for distributing surveys through email, SMS, social media, etc. This feature was mentioned in 448 Qualtrics Strategy & Research reviews.

Helps create more intelligent surveys based on respondent's actions and answers This feature was mentioned in 432 Qualtrics Strategy & Research reviews.

Allows users to customize survey colors, logos, and URLs to match company branding 394 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Ability to embed videos, photos, or other rich media 360 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

As reported in 313 Qualtrics Strategy & Research reviews. Allows for creation of surveys in different languages and advanced survey translation

Provides tools to visualize and analyze data This feature was mentioned in 440 Qualtrics Strategy & Research reviews.

Based on 289 Qualtrics Strategy & Research reviews. Allows integration with third -party reporting and business intelligence applications

Based on 437 Qualtrics Strategy & Research reviews. Allows users to export reports from the product into an .xsl, .csv, or .pdf file

As reported in 386 Qualtrics Strategy & Research reviews. Allows administrators to set permissions on viewing, filtering, or sharing survey results

Based on 67 Qualtrics Strategy & Research reviews. Compare and contrast products, brands, sentiment, etc.

Based on 66 Qualtrics Strategy & Research reviews. Provides AI generated insights.

Quantifies digital consumer intelligence to analyze brand health. This feature was mentioned in 66 Qualtrics Strategy & Research reviews.

As reported in 69 Qualtrics Strategy & Research reviews. Identification and analysis of brand or product trends.

Capability to track and measure brand results over time. This feature was mentioned in 70 Qualtrics Strategy & Research reviews.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Condenses long documents or text into a brief summary.

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Improves performance based on feedback and experience 12 reviewers of Qualtrics Strategy & Research have provided feedback on this feature.

Anticipates needs and offers suggestions without prompting This feature was mentioned in 12 Qualtrics Strategy & Research reviews.

Makes informed choices based on available data and objectives This feature was mentioned in 13 Qualtrics Strategy & Research reviews.

Supports various research types: brand tracking, concept testing, CX, campaign evaluation, journey mapping.

Adjusts templates, quotas, norms, language, and structure for different markets, verticals, and geographies.

Suggests logic paths, mitigates bias (order, fatigue), and optimizes question flow.

Enables users to build surveys with branching, quotas, randomization without needing vendor support.

Dynamically generates follow-up questions during survey based on respondent answers to deepen insight.

Supports multiple sourcing modes: panels, open links, partner audiences.

Allows uploading of first-party customer / CRM lists for sampling or recontact.

Gives access to pre-profiled consumer panels for targeting.

Enables launching, collecting, and closing studies quickly (hours to days) for agile insights.

Implements checks (fraud, attention, logic, cleaning) during collection to ensure data reliability.

Supports surveys via mobile, SMS, app, web, adapting delivery to device and context.

Automates summary, trend detection, clustering, and insights generation.

Supports qualitative methods like open-text, video, or discussion feedback.

Offers benchmarks, industry norms, comparative analytics.

Provides interactive dashboards, narrative visualizations, and embedding into external systems or BI tools.

Allows embedding insight modules, export to other systems, push-to BI or product dashboards.

Enables team collaboration, commenting, version control, and stakeholder review flows.