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Data Management Platforms (DMP)
Oracle BlueKai Data...
Oracle BlueKai Data... Reviews

Oracle BlueKai Data Management Platform

3.9/5(19)

3.9 out of 5 stars

2 star

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Oracle BlueKai Data Management Platform Reviews & Product Details

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Oracle BlueKai Data Management Platform offers its customers a solution for managing and activating all their 1st and 3rd party data for use in their marketing and customer interactions.

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Oracle BlueKai Data Management Platform Community

Overview by

Chris Cha

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

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Top-Rated Alternatives

MediaMath by Infillion

MediaMath by Infillion

Lotame Spherical Platform

Lotame Spherical Platform

Adobe Audience Manager

Adobe Audience Manager

View All Alternatives

User Insights

Average based on 19 real user reviews.

Implementation Time

3 months

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Oracle BlueKai Data Management Platform Reviews (1)

Reviews

Oracle BlueKai Data Management Platform Reviews (1)

3.9

19 reviews

9

6

3

0

1

What do users say?

Generated using AI from real user reviews

Users consistently praise the platform for its extensive data solutions and ease of integration with various partners, making it effective for targeted digital campaigns. Many appreciate the vast amount of audience data available, which enhances their marketing strategies. However, some users note that the user interface can be outdated and challenging to navigate.

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Mid-Market (51-1000 emp.) (1)

User (1)

Data Management Platform (DMP) (1)

Media Production (1)

Asia (1)

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Ankit D.

Head of Marketing and Product

Newspapers

Mid-Market (51-1000 emp.)

12/19/2018

"Dependable product, subpar support and implementation team"

1/5

What do you like best about Oracle BlueKai Data Management Platform?

1. Bluekai has multiple data providers including Forbes, Bomboora among others which makes it extremely strong for B2B marketing

2. The product is robust and has high uptime without any major issues in UI or UX Review collected by and hosted on G2.com.

What do you dislike about Oracle BlueKai Data Management Platform?

The support team in India is lethargic. It takes multiple emails and calls to get them to speak to us. They have made us question the decision of subscribing to the product. The sales team has gone completely silent (or left the company) and no one wants to take responsibility of questions and integrations. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle BlueKai Data Management Platform:

Do not work with the India support team Review collected by and hosted on G2.com.

What problems is Oracle BlueKai Data Management Platform solving and how is that benefiting you?

They haven't finished end to end integration so there is no business case for using the product. A complete let down Review collected by and hosted on G2.com.

Questions about Oracle BlueKai Data Management Platform? Ask real users or explore answers from the community

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MP

Monika Patle

•

Last activity over 6 years ago

Offline data upload in bluekai

1 Upvote

1

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Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

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Oracle BlueKai Data Management Platform Comparisons

Adobe

4/5(28)

Lotame Spherical Platform

4.3/5(117)

MediaMath by Infillion

3.9/5(126)

Oracle BlueKai Data Management Platform Features

Data Integration

1st-Party Data Integration

2nd-Party Data Integration

3rd-Party Data Integration

Data Analysis & Optimization

Audience Segmentation

Recommendations

Standard Dashboards

Platform

Data Permissions

User, Role, and Access Management

Enterprise Scalability

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Consulting Services for Oracle BlueKai Data Management Platform

Accenture

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Data Management Platform (DMP)

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Oracle BlueKai Data...

3.9/5(19)

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