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Noibu

By Noibu

4.6 out of 5 stars
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Noibu Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Noibu Media

Noibu Demo - Noibu ecommerce monitoring & experience analytics platform
Gain clear insights into what’s blocking conversions across your ecommerce funnel, how much it’s costing, and what to fix first.
Noibu Demo - Issue detection & alerts
Automatically detect every conversion-blocking issue, and prioritize what to fix with AI and expert verification.
Noibu Demo - Complete technical details
Pinpoint the root cause of issues and friction with detailed stack traces, HTTP request & response data, browser and OS breakdowns, page lifecycle events, and more.
Noibu Demo - Session replay
See friction through the eyes of your customer, pinpoint frustration signals, and trace blockers to their root cause.
Noibu Demo - Performance monitoring
Track trends in site speed, interactivity, and visual stability with real user data, and quantify the cost of slowdowns.
Noibu Demo - Page analysis
See where customers click, how they engage, and where they drop off with heat maps, scroll maps, and page-level diagnostics.
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Noibu Reviews (50)

Reviews

Noibu Reviews (50)

4.6
50 reviews

Pros & Cons

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SR
Principal Software Architect
Mid-Market (51-1000 emp.)
"Stop reading my review and go add Noibu to your website!"
What do you like best about Noibu?

I have been a professional developer for around 20 years and an architect for a big chunk of that time. In that time I've used so much software that has left me wanting, frustrated, confused and/or angry that has purported to make my life easier, improve the quality of my work, and decrease the mean time to resolution of issues. Noibu is one of a very small number (think: less than 10) of technologies that actually lives up to those laudable goals.

I'll start with the humans. You'll likely not meet a more amiable and savvy vendor in your travels. That plays a huge role in both the implementation and running of any third-party software. They are very responsive, incredibly knowledable -- both about their technology and the industry at large -- and they engage in open-minded discourse about new ideas for features -- really getting in deep on the scenarios rather than the usual brush off one tends to get.

Next, from an implementation perspective, Noibu is very simple and straight-forward to integrate and with their SDK, you can continue to tune it very precisely to your platform's needs. The folks there are very engaged on helping you if you run into issues and it's really very pleasant. I use it pretty much every day I work and it has helped (and continues to) significantly improve the customer experience on our sites.

A few of the many features that I find absolutely invaluable:

* The unbelievably accurate session playback makes understanding the flow of issues much easier to get a handle on. As you know, any bug you can recreate reliably you can fix; it's the mysterious ones that can live for extended periods of time. Being able to watch precisely how the customer interacted with the site, including the error is brilliant.

* Issue detection is huge and always improving. Customers have to be really agitated to report issues on a website and many will just get frustrated and dip. The Noibu issue detection is there to help bring those issues to the folks who can fix it, including the sessions you can watch to learn the causes and impacts along with a variety of metrics to help you prioritize the most important ones.

* The session detail, including HTTP requests/responses is pure gold. You can also have it always store request elements, for instance a request id that may be used in your other monitoring. Combining this with adding the ability to search for sessions based on details specific to your platform makes it perfect in either direction -- finding bugs in Noibu and tracking them in your other monitoring systems/logs or finding bugs externally and tracking them in Noibu.

* Their thoughtful approach to maintaining high fidelity session playback while also securing customers PII and PCI data. This was a must for me and one of my initial concerns when I learned about the product. I think they've done a great job of balancing these critical concerns.

* I am really getting into their new performance monitoring section and being able to see trends in the critical Web Vitals metrics as well as hot spots that are not performing as they should.

* The product is always improving so its value is monotonically increasing as time goes on. That's always important, but doubly so in times of economic softness. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

I literally have nothing I dislike about Noibu the technology or fine folks there. The tech and the people are incredible. Review collected by and hosted on G2.com.

Chelsea A.
CA
Senior Product Owner
Mid-Market (51-1000 emp.)
"Great product and even better team!"
What do you like best about Noibu?

The team at Noibu is the best part of the product. They are prompt, informed, and truly care about their clients! They go above and beyond ensuring our team knows how to use the product! Review collected by and hosted on G2.com.

What do you dislike about Noibu?

I don't have any dislikes about Noibu! The product is easy to use, the team is easy to reach, and the value is seen daily! Review collected by and hosted on G2.com.

Verified User in Retail
UR
Mid-Market (51-1000 emp.)
"A critical part of our application monitoring infrastructure"
What do you like best about Noibu?

Noibu is an easy to use and follow dashboard that raises useful insights and helps to prioritize customer-facing issues is a way that makes it easy to make a business case. The Noibu support teams are adept at helping you to better utilize the tool and are incredibly receptive to feedback. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

The only downside to using Noibu that I've experienced is that it makes me want to do even more than the tool is currently capable of doing. I'd very much like to push the tool to its limits. Review collected by and hosted on G2.com.

Hugh S.
HS
VP, Technology
Mid-Market (51-1000 emp.)
"Great product, helpful set of tools for site & code health management"
What do you like best about Noibu?

- seeing the most (estimated) revenue-impactful bugs, based on critical areas: browse, cart, checkout, etc.

- seeing when bugs are resolved (on a line graph visual), after a release

- table to tag and filter lists of issues

- seeing live playback video of dom sessions, to understand the obstacle that real visitor/customers are facing

- beta: seeing which pages or page type/categories are impacted by WebVitals scores

- seeing ai-generated steps to recreate

- stack trace developer details to quickly root-cause analyze where and what to fix or resolve

- ability to adjust the timeline view (7, 14, 30, 60, 90, 180, 365 days), to best pinpoint when the bug started and when it was resolved

- solution docs and assistance from the noibu support team Review collected by and hosted on G2.com.

What do you dislike about Noibu?

- resolving a bug that's revenue impacting, doesn't necessarily = net new revenue will see a lift

- some of the line graph views were just removed in the last release

- challenging to integrate with jira/cicd, without being a jira admin Review collected by and hosted on G2.com.

MG
eCommerce Platform Manager
Mid-Market (51-1000 emp.)
"Great Insight"
What do you like best about Noibu?

We are able to see everything that is going on with our site in a very clear and concise way. We love the new tools that keep coming out that help us even further. Our account manager is also really great and communicative. Shout out to Bash! Review collected by and hosted on G2.com.

What do you dislike about Noibu?

Sometimes the issues we see are inherent to certain integrations, so it can be tough to comb through all of them to find the ones that are actually causing distress for our customers. Review collected by and hosted on G2.com.

RW
Small-Business (50 or fewer emp.)
"Good product with room to improve. Great onboarding."
What do you like best about Noibu?

The onboarding was quite smooth and the team was more than supportive throughout the process. The product provides valuable insight into the things that you cannot necessarily see that may or may not be impacting your business. I think that "Noibu-ing" is a skill that when learned can be leveraged for positive ROI at most businesses. I feel the pricing is fair - as sometimes solving just 1 issue more quickly can make back the yearly cost of the product. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

The marketing was cold-calling, which I'm not a fan of. But it worked on me so what can I say. I think there is some work to be done on prioritization of issues, but I have seen their in progress work here and it looks promising. We did have a hiccup in the sales cylce where their script was overfiring View Content events in Facebook, but the team was able to remedy. It's not necessarily a beginner's tool, which is why I wouldn't currently recommend to everyone - it does take a development background to weed through which issues are relevant and which are not. Review collected by and hosted on G2.com.

Ben B.
BB
Digital Product Manager
Mid-Market (51-1000 emp.)
"Great tool, great team!"
What do you like best about Noibu?

The automated detection and priority sorting of issues on our sites. The connection with AI to suggest resolution. The great account manager Review collected by and hosted on G2.com.

What do you dislike about Noibu?

The automated notification could be more granular Review collected by and hosted on G2.com.

Mike B.
MB
Mid-Market (51-1000 emp.)
"Really friendly team of people and a great system, which we're already massively benefitting from"
What do you like best about Noibu?

The ability to view customer sessions so we get a real insight into how our sites are being used, as well as obviously seeing the erros first hand. Whenever we have had issues until now, they've been reported by customers and staff and 9 times out of 10 are impossible to recreate so they get untouched. Now we can see the bugs occurring first hand as well as how many people are being affected by it. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

If I had to say anything negative, I'd say the wording in the issue titles can be slightly too techy, but once you click into each one, the use os AI has meant there's a user-friendly description for each issue which helps hugely. Review collected by and hosted on G2.com.

KG
Mid-Market (51-1000 emp.)
"Revolutionizing Customer Insights: Unveiling the Power of Noibu's Session Analysis Tool!"
What do you like best about Noibu?

Noibu is a game-changer! The customer filters and #helpcode are lifesavers for developers, making bug fixing a breeze. The tool's ability to highlight revenue loss is eye-opening, driving impactful improvements. The user-friendly panel seals the deal – a must-have for teams focused on top-notch customer experiences. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

It would be great if Noibu also gives features like heatmaps and the option to run customer surveys on the website. While the current set of features is already impressive, the addition of heatmaps could provide a visual representation of user interactions, further enhancing our understanding of how customers engage with our platform. Additionally, incorporating the ability to run customer surveys directly on the website would offer a holistic approach to capturing user feedback, providing us with even more data to fine-tune our user experience optimization efforts. These potential additions would undoubtedly complement Noibu's existing capabilities and take its impact to the next level. Review collected by and hosted on G2.com.

Christopher P.
CP
Director, Digital Web Experience
Enterprise (> 1000 emp.)
"Great Way to Prioritize Bugs"
What do you like best about Noibu?

The best parts about Noibu must be seeing the product grow as they add new features and take in customer feedback. The platform has grown so much since we started using the platform and we're seeing better ways to review and use the platform every year of service. Review collected by and hosted on G2.com.

What do you dislike about Noibu?

What I dislike about Noibu is the number of times we've rotated customer success managers and the lack of flexibility I get around notifications about revenue decreases versus the previous week. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Perceived Cost

$$$$$
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Noibu Features
Alerting
Multi-Site Monitoring
Reporting
Real-Time Monitoring
Session Replay
Behavioral Analysis
Content Management
Alerts
Budget Analysis
Uptime Monitoring
Performance Monitoring
Issue Tracking