Noibu Reviews & Product Details

Noibu has become a core part of how our team works. Over the past year and a half, it’s helped us catch errors that were quietly costing us revenue, and the team adopted it quickly thanks to a clean, easy-to-navigate interface. Support has been excellent, and the feature set continues to grow in a way that feels genuinely useful. The MCP server works smoothly with Claude, and the skills provide a practical way to bring store data into our AI workflows. The newer A/B testing and user session explorer features have also been welcome additions. Review collected by and hosted on G2.com.

Pricing could be more flexible, and a better connection to Google Analytics would be welcome. That said, I know some of this is also due to Google Analytics restrictions. Overall, there’s really nothing I dislike about Noibu. Review collected by and hosted on G2.com.

Noibu shows us which site errors are actually costing us orders, so our team fixes what matters instead of chasing noise. We run several storefronts, and Noibu is now part of how we monitor and release them.

UI and performance: The console is clean and fast. Jumping from an issue straight to the session replay is the feature I use most, because everyone from QA to the business can see exactly what the shopper experienced.

Integrations: Issues flow directly into our Jira and Teams workflows, and the weekly report gives leadership a quick health view across all our domains.

AI: Noibu's team built a release analysis skill with us that we run in Claude Cowork. It summarizes new issues after each deployment, which has made our releases more confident.

Support: Our account team is hands-on, responsive and proactive. They feel like a true partner.

ROI: Every checkout issue we catch early is revenue we keep, which makes the investment easy to justify. Review collected by and hosted on G2.com.

There isn't anything I dislike. After a release, third-party scripts like review and payment widgets can surface a lot of non-blocking errors, so it takes a little time to confirm what really affects checkout. An easy way to mark known vendor noise would help us stay focused on the issues that matter. This has been a mutual work in progress for our teams. Review collected by and hosted on G2.com.

Where Noibu has really earned its place for us is the data. We very rarely log into the platform itself; instead we pull Noibu's error, checkout and site performance data straight into our own LLMs and AI agents, and that's been profoundly impactful on how we spot and prioritise issues across our UK and US Shopify stores. The team are responsive and genuinely interested in how we use it. Review collected by and hosted on G2.com.

Because we work mostly through our own AI tools rather than the dashboard, we haven't explored every part of the platform yet, so there's still some of it we're getting up to speed on. It's early days for us. Review collected by and hosted on G2.com.

I like a variety of the features. The performance tracker and session replays are my most used features. I've also found that the MCP has really unlocked a lot of information and allows us to focus on what are the most impactful issues to fix. Review collected by and hosted on G2.com.

I find the help code process incredibly frustrating. When we have reports of a bug or major issue, the time for a help code session to show up is way too long. The live session beta for help codes has never worked for me. Review collected by and hosted on G2.com.

Detects revenue-impacting website issues by automatically identifying JavaScript, HTTP, GraphQL, image, and other technical errors that affect shoppers. It also groups recurring errors into actionable issues, rather than overwhelming teams with raw logs.

Session replay lets you watch real customer sessions to understand exactly where users encountered friction, and it makes it easier to reproduce intermittent issues that are difficult to recreate internally.

Real User Monitoring (RUM) for performance tracks Core Web Vitals (LCP, INP, and CLS) using real customer data rather than synthetic tests. Review collected by and hosted on G2.com.

We need a better way to bucket issues that are identified as out of our control, so we don’t end up spending too much time reviewing and revisiting them. Review collected by and hosted on G2.com.

The team and the full coverage of session recordings. We're not missing a thing, and if we have a question about the service the team are present. Review collected by and hosted on G2.com.

Nothing at this point... We've worked together for a while and there haven't been any issues. It's a genuine value-add. Review collected by and hosted on G2.com.

While the platform itself is very good. What separates out Noibu from most other vendors I have worked with are its people. Each and every person irrespective of department or level I have met has been a joy to work with. Review collected by and hosted on G2.com.

I cannot think of any. They have been growing their product constantly. Review collected by and hosted on G2.com.

I find Noibu incredibly easy to use. The team is consistent at updating the user interface for better ease of use. The homepage quickly informs us if our website is working correctly, showing that no pages have dropped. The ease of use helps us be more efficient, allowing us to sift through data quickly and focus on other work. Review collected by and hosted on G2.com.

I feel with the issues that are on site health, there is a lot of overlaps. When we look for issues that our website is having, it creates many new issues when they are exactly the same as others. This does make it sometimes harder to find issues that are actually an issue to us. Review collected by and hosted on G2.com.

The ability to identify issues impacting revenue and the tools they provide to help us find the root cause and fix those issues faster. Review collected by and hosted on G2.com.

Filtering out bot traffic and separating issues with multiple root causes are the only things that have caused any friction but the team at Noibu has provided work arounds for every need not immediately met. Review collected by and hosted on G2.com.

I have been a professional developer for around 20 years and an architect for a big chunk of that time. In that time I've used so much software that has left me wanting, frustrated, confused and/or angry that has purported to make my life easier, improve the quality of my work, and decrease the mean time to resolution of issues. Noibu is one of a very small number (think: less than 10) of technologies that actually lives up to those laudable goals.

I'll start with the humans. You'll likely not meet a more amiable and savvy vendor in your travels. That plays a huge role in both the implementation and running of any third-party software. They are very responsive, incredibly knowledgeable -- both about their technology and the industry at large -- and they engage in open-minded discourse about new ideas for features -- really getting in deep on the scenarios rather than the usual brush off one tends to get.

Next, from an implementation perspective, Noibu is very simple and straightforward to integrate and with their SDK, you can continue to tune it very precisely to your platform's needs. The folks there are very engaged on helping you if you run into issues and it's really very pleasant. I use it pretty much every day I work and it has helped (and continues to) significantly improve the customer experience on our sites.

A few of the many features that I find absolutely invaluable:The unbelievably accurate session playback makes understanding the flow of issues much easier to get a handle on. As you know, any bug you can recreate reliably you can fix; it's the mysterious ones that can live for extended periods of time. Being able to watch precisely how the customer interacted with the site, including the error is brilliant.

Issue detection is huge and always improving. Customers have to be really agitated to report issues on a website and many will just get frustrated and dip. The Noibu issue detection is there to help bring those issues to the folks who can fix it, including the sessions you can watch to learn the causes and impacts along with a variety of metrics to help you prioritize the most important ones.

The session detail, including HTTP requests/responses is pure gold. You can also have it always store request elements, for instance a request id that may be used in your other monitoring. Combining this with adding the ability to search for sessions based on details specific to your platform makes it perfect in either direction -- finding bugs in Noibu and tracking them in your other monitoring systems/logs or finding bugs externally and tracking them in Noibu.

Their thoughtful approach to maintaining high fidelity session playback while also securing customers PII and PCI data. This was a must for me and one of my initial concerns when I learned about the product. I think they've done a great job of balancing these critical concerns.

I am really getting into their new performance monitoring section and being able to see trends in the critical Web Vitals metrics as well as hot spots that are not performing as they should.

The product is always improving so its value is monotonically increasing as time goes on. That's always important, but doubly so in times of economic softness. Review collected by and hosted on G2.com.

I literally have nothing I dislike about Noibu the technology or fine folks there. The tech and the people are incredible. Review collected by and hosted on G2.com.