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Maptitude Reviews & Product Details

Maptitude Overview

What is Maptitude?

Maptitude is the best mapping software to: • Optimize sales territories, vehicle routes, and site locations • Visualize, analyze, and present mission-critical data • Maximize profits, time, and resources Maptitude GIS and mapping software gives you the tools, maps, and data you need to analyze and understand how geography affects you and your organization. Maptitude is the most capable, and least expensive, full-featured mapping software available. With Maptitude you can create maps and map images from spreadsheets and you can see external data on the map from a variety of sources including Google Maps KML/KMZ files. Designed for data visualization and geographic analysis, Maptitude comes with a comprehensive library of maps and GIS data for your country.

Maptitude Details
Languages Supported
English, Spanish, Chinese (Simplified)
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Product Description

Maptitude Geographic Information System (GIS) software gives you the tools, maps, and demographic data you need to analyze and understand how geography affects you and your business.


Seller Details
Seller
Caliper
Year Founded
1983
HQ Location
Newton, MA
Twitter
@Maptitude
1,260 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®

🌎 Stewart B.
🌎B
Overview Provided by:
🌎 VP Product Management 🗺 Maptitude Location Intelligence for Operations & Business Development Analysis

Recent Maptitude Reviews

Elena R.
ER
Elena R.Small-Business (50 or fewer emp.)
5.0 out of 5
"Excellent experience"
I think that Maptitude is a great software for mapping, it is really easy to use and there is no need to be particularly computer skilled. If you h...
RP
Robin P.Small-Business (50 or fewer emp.)
4.5 out of 5
"The Answer to Our Need"
I love the ability to layer items we need. For example, Jacksonville FL just received a wonderful 144 million dollar grant for the new initiative ...
Verified User
C
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Revue Maptitude"
Maptitude possède des fonctionnalités très bonne au niveau de l'optimisation des routes et au niveau des la localisation des facilités
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Maptitude Media

Maptitude Demo - Maptitude Drive Time Ring Zones
Create multiple Drive Time Ring Zones around one or more locations, calculate demographics within driving distances, and control driving speed.
Maptitude Demo - Maptitude Charts & Statistics
Use sophisticated charting and statistical analytics both inside and outside of maps.
Maptitude Demo - Maptitude Heat Maps
Analyze your data or the wealth of demographics included with Maptitude to improve business decisions.
Maptitude Demo - Maptitude Route & Delivery Calculations
Model one or more routes for single or multiple vehicle fleets for pickup and delivery schedules.
Maptitude Demo - Maptitude ring & site location analysis
Use extensive tools for location and market research. Identify geodemograhics that you can best serve.
Maptitude Demo - Maptitude Competitive Analysis
Explore your network, competitor networks and locations, cannibalization, and market opportunities.
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Have you used Maptitude before?
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Video Reviews

138 Maptitude Reviews

4.7 out of 5
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138 Maptitude Reviews
4.7 out of 5
138 Maptitude Reviews
4.7 out of 5

Maptitude Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MaptitudeQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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RP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

I love the ability to layer items we need. For example, Jacksonville FL just received a wonderful 144 million dollar grant for the new initiative the Emerald Trail. While we are doing an affordable housing initiative we want to make sure that we are creating permanent affordability near that trail. I can elect to include the trail (via GIS Map) or not. I can show a future homeowner how close the ammentities are to our lots but when we don't need this data we do not have to busy up our map.

You know how you know in your head what you want in a product and you begin to believe that there is no affordable product that can do that for you? Well Maptitude showed me "it can be done, and it can be affordable"! Thank you! Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

The time it will take to learn all the options available to us. I am just starting to look at it but the beginning is always a little overwhelming. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

We have properties all over the city. To define by say a council land area or a school district are great options. We also drive from lot to lot and since I am not from Jacksonville originally that is a great time saver! We also must keep some properties in a certain perameter for grant requests and this can help me do that! Review collected by and hosted on G2.com.

Brianna S.
BS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

The basics of the program are easy to use. There are a lot of features, and everything is available at once. The customer support has been very fast and very thorough, helping with all issues I have run into and explaining how to find more advanced tools. Installation was easy and fast. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Advanced features take a while to figure out and not all features are availble for the Canada Map Pack. It is slow to use on the desktop and certain things (like removing an area from a territory and adding it to another territory at the same time) can really slow down the entire program and once I had my computre crash when I tried to transfer too much at once. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

I needed a program where I can have detailed geographical information, while having the ability to create dynamic territories. Review collected by and hosted on G2.com.

Elena R.
ER
Research Fellow
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Maptitude?

I think that Maptitude is a great software for mapping, it is really easy to use and there is no need to be particularly computer skilled. If you have any double personal assistance will guide you in order to guarantee an excellent experience. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

I don't have anything in particular to say. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

I used it in a project. It helped me mapping all the things. Review collected by and hosted on G2.com.

Shreyasi S.
SS
Founder
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Maptitude?

I can be everything you need for marketing, it was our first maping software, we got used to it in no time. Provides customer consumption data, locates everything to zip codes and visual descriptions are on point. We identified our "hotspots" and "blindspots", where to invest more, where to promote more. Customer support team was very available. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

It had scopes for progress in graphics and pricing may be. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

It was most worth because we were able to identify our "hotspots" and "blindspots", where to invest more, where we needed to start from scratch. Review collected by and hosted on G2.com.

Verified User in Management Consulting
CM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

Maptitude possède des fonctionnalités très bonne au niveau de l'optimisation des routes et au niveau des la localisation des facilités Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Le fait qu'il faut créer les routes une par une et initialement, il est difficile de comprendre comment fonctionne l'outil, mais une fois les vidéos regardées, elle devient plus facile à prendre. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

Il permet de déterminer et d'optimiser les routes, déterminer les localisations optimales des sites selon la répartition des clients. Review collected by and hosted on G2.com.

Joseph D.
JD
Managing Director Information Technology and Marketing
Management Consulting
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Maptitude?

I am able to track down my leads and sales to the zip code level. This is great in the home improvement and door to door sale industries. Work well with the built-in demo graphics for finding new territory. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

The interface could improve a little to be more user-friendly. Undo does not always work. It could be more intuitive. Does require some training to get good at but worth it in the end. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

Zip code tracking of leads and sales. Help define marketing down to the zip code level. Driving radius from a sales person home help define territory. Review collected by and hosted on G2.com.

CM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

The ability to visually describe the characteristics, including demographics, of an area you are interested in investigating. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Can't think of many downsides. I suppose if your GIS focus is on natural features, other GIS software could do a more comprehensive analysis. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

I am not using Maptitude for business. I am using Maptitude in environmental justice research. When exporting the demographic (and other characteristics) of an area of interest to Excel, it makes it easy to import that data to SPSS and conduct statistical analysis. This has been of great help to our research. Review collected by and hosted on G2.com.

NP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

Maptitude gave me a perfect solution to understand my customers just with their purchase datas, it is very simple and cost effective tool on market for all your need for business data management. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Just need little improvisation in graphics that's what I noticed Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

It gave me a chance to understand my customers, where I need to focus and which areas are going good, so it improves my sales than previous. Not only for business it also made my personal trip more good Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Maptitude?

It works the way I need it to, every time! Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

It's not very intuitive, and with so many features it takes a while to learn to use properly. It's also quite finicky. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

Selecting sites by AADT and location criteria Review collected by and hosted on G2.com.

Verified User in Higher Education
UH
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Maptitude?

The product is the 'full package'. Everything I needed. Customer support outstanding and responsive. I do not typically use mapping software so I appreciate how easy it was to learn. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

To be very honest I have not found anything at all that I dislike. I opened the product jaded by other software experiences and to my surprise.... No issues. And, once again, the availability of support from Maptitude is great! Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

I am using it to describe multiple geographic characteristics Review collected by and hosted on G2.com.