Maptitude Reviews & Product Details

Maptitude is the best mapping software and GIS, on both desktop and online/SaaS/Cloud, to: • Optimize sales territories, vehicle routes, and site locations • Visualize, analyze, and present mission-critical data • Maximize profits, time, and resources Maptitude GIS and mapping software gives you the tools, maps, and data you need to analyze and understand how geography affects you and your organization. Maptitude is the most capable, and least expensive, full-featured mapping software available. With Maptitude you can create maps and map images from spreadsheets and you can see external data on the map from a variety of sources including Google Maps KML/KMZ files. Designed for data visualization and geographic analysis, Maptitude comes with a comprehensive library of maps and GIS data for your country. What Can You Do with Maptitude Mapping Software Features? • Optimize sales territories, districts, service areas, vehicle routes, and site locations • Map customer locations, visualize sales performance, and identify over- and under-served areas • Reveal hidden geographic patterns, trends, data density, and hotspots from spreadsheets and databases • Visualize and analyze population, income, and other demographic data • Plan efficient travel routes with advanced proximity, navigation, and travel time tools • Customize every aspect of your maps including symbols, themes, layers, annotations, and 3D graphics to tailor both appearance and functionality to your specific needs • Customize maps with flexible color schemes, layers, and annotations to highlight mission-critical data • Connect to corporate databases, add your own data, and answer geographic questions impacting operations • Find growth opportunities by spotting patterns you can't see in tables • Create, edit, and manage interactive maps with zoom, pan, filter, query, and layer toggle features for dynamic exploration and improved decision-making • Create, edit, and manage interactive, shareable maps for better decision-making

Seller

Caliper

Discussions

Maptitude Community

Languages Supported

English, Spanish, Chinese (Simplified)

Solution Type

All-in-One

Overview by

🌎 Stewart Berry (🌎 VP Product Management 🗺 Maptitude Location Intelligence for Operations & Business Development Analysis )

Pricing

Pricing provided by Maptitude.

Maptitude 1st year price

$795.00

1 User Per Year

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Maptitude Integrations

(22)

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Elena R.

Research Fellow

Small-Business (50 or fewer emp.)

6/25/2024

"Excellent experience"

5/5

What do you like best about Maptitude?

I think that Maptitude is a great software for mapping, it is really easy to use and there is no need to be particularly computer skilled. If you have any double personal assistance will guide you in order to guarantee an excellent experience. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

I don't have anything in particular to say. Review collected by and hosted on G2.com.

Response from of Maptitude

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We're glad to hear that Maptitude helped you with your project. If you ever have any specific feedback or suggestions, feel free to share them with us.

Shreyasi S.

Founder

Small-Business (50 or fewer emp.)

12/11/2023

"One of the best visual describer in market"

5/5

What do you like best about Maptitude?

I can be everything you need for marketing, it was our first mapping software, we got used to it in no time. Provides customer consumption data, locates everything to zip codes and visual descriptions are on point. We identified our "hotspots" and "blindspots", where to invest more, where to promote more. Customer support team was very available. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

It had scopes for progress in graphics and pricing may be. Review collected by and hosted on G2.com.

Response from of Maptitude

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We're happy to hear that Maptitude has been beneficial for your business in identifying where to invest and promote more effectively.

Verified User in Management Consulting

Small-Business (50 or fewer emp.)

3/19/2024

"Maptitude Review"

4/5

What do you like best about Maptitude?

Maptitude has very good features for route optimization and facility location. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

The fact that you have to create the routes one by one and initially, it is difficult to understand how the tool works, but once the videos are watched, it becomes easier to grasp. Review collected by and hosted on G2.com.

Response from of Maptitude

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We're glad to hear that you find the Maptitude route optimization and facility location features helpful. We have a multiple vehicle routing tool in the software that creates multiple routes in bulk. If you have not already used it, please reach out to our support team and we would be happy to help. For example, please see: https://www.caliper.com/video/maptitude/maptitude-fleet-logistics-video/maptitude-fleet-logistics-video.html

Joseph D.

Managing Director Information Technology and Marketing

Management Consulting

Small-Business (50 or fewer emp.)

5/23/2023

"Great for Marketing"

5/5

What do you like best about Maptitude?

I am able to track down my leads and sales to the zip code level. This is great in the home improvement and door to door sale industries. Work well with the built-in demo graphics for finding new territory. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

The interface could improve a little to be more user-friendly. Undo does not always work. It could be more intuitive. Does require some training to get good at but worth it in the end. Review collected by and hosted on G2.com.

Response from of Maptitude

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It's great to hear that Maptitude is helping you define marketing down to the ZIP Code level and with driving radii from a sales person's home. We have free training and other free resources to work with Maptitude: https://www.caliper.com/training/maptitudetutorials.htm , so please feel free to reach out to us if you need assistance.

Charles M.

Small-Business (50 or fewer emp.)

5/11/2023

"Maptitude - The Merger of GIS and Demographic Analysis"

5/5

What do you like best about Maptitude?

The ability to visually describe the characteristics, including demographics, of an area you are interested in investigating. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Can't think of many downsides. I suppose if your GIS focus is on natural features, other GIS software could do a more comprehensive analysis. Review collected by and hosted on G2.com.

What problems is Maptitude solving and how is that benefiting you?

I am not using Maptitude for business. I am using Maptitude in environmental justice research. When exporting the demographic (and other characteristics) of an area of interest to Excel, it makes it easy to import that data to SPSS and conduct statistical analysis. This has been of great help to our research. Review collected by and hosted on G2.com.

Response from of Maptitude

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We appreciate your feedback and are pleased to know that Maptitude is proving beneficial for your environmental justice research by simplifying the process of importing data for statistical analysis.

Nandha Kumar P.

Small-Business (50 or fewer emp.)

6/6/2023

"After lot of research I found maptitude which is perfectly suits for my business"

5/5

What do you like best about Maptitude?

Maptitude gave me a perfect solution to understand my customers just with their purchase datas, it is very simple and cost effective tool on market for all your need for business data management. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Just need little improvisation in graphics that's what I noticed Review collected by and hosted on G2.com.

Response from of Maptitude

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It's great to hear that Maptitude has helped you understand your customers and improve your sales. We appreciate your feedback on the graphics: please contact support with any specific issues and we would be happy to look into them.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

7/7/2023

"Great technical tool"

5/5

What do you like best about Maptitude?

It works the way I need it to, every time! Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

It's not very intuitive, and with so many features it takes a while to learn to use properly. It's also quite finicky. Review collected by and hosted on G2.com.

Response from of Maptitude

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It's great to hear that Maptitude is helping you select sites based on traffic counts (AADT) and location criteria. If you have any specific issues or suggestions for improvement, please feel free to reach out to our support team.

Verified User in Higher Education

Enterprise (> 1000 emp.)

6/27/2023

"Great Resource packed with Features"

5/5

What do you like best about Maptitude?

The product is the 'full package'. Everything I needed. Customer support outstanding and responsive. I do not typically use mapping software so I appreciate how easy it was to learn. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

To be very honest I have not found anything at all that I dislike. I opened the product jaded by other software experiences and to my surprise.... No issues. And, once again, the availability of support from Maptitude is great! Review collected by and hosted on G2.com.

Response from of Maptitude

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We're delighted to hear that Maptitude has met all your mapping needs and that you found our customer support to be great. It's our goal to make geographic description easy and accessible for all users, and we're pleased to hear that you've had a positive experience with our software.

Verified User in Retail

Mid-Market (51-1000 emp.)

4/18/2023

"software with a remarkable suite of options at an affordable price"

5/5

What do you like best about Maptitude?

I was able to add multiple layers of data and work with a large number of addresses in a couple of days without having GIS experience Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

So far, nothing. It works well. It is as simple as you can make powerful software Review collected by and hosted on G2.com.

Response from of Maptitude

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We appreciate your kind words and are delighted to hear that Maptitude has been instrumental in helping you optimize your mailings and access donor characteristics. Thank you for choosing Maptitude!

Kendrick B.

Data Analyst

Small-Business (50 or fewer emp.)

1/20/2023

"Maptitude provides me with the best maps and mapping software on the market!"

5/5

What do you like best about Maptitude?

I love layering and the border filters. The software is easy to use, but you can still do complex projects. Review collected by and hosted on G2.com.

What do you dislike about Maptitude?

Maptitude may not be able to handle the amount of data I will be using, so I will have to break it into sections. Review collected by and hosted on G2.com.

Response from of Maptitude

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We're glad to hear that Maptitude is helping your company provide mapping visuals via the styling possible on each layer. Maptitude can handle extremely large datasets, so we would like to meet with you to explore any issues you encountered.