[ Klaviyo Reviews ](https://www.g2.com/products/klaviyo/reviews) [ Klaviyo Reviews ](https://www.g2.com/products/klaviyo/reviews) # Klaviyo Pricing Overview [Editedit](https://my.g2.com/klaviyo/pricings) Free Trial **Klaviyo has not provided pricing information for this product or service.** This is common practice for software sellers and service providers. Contact Klaviyo to obtain current pricing. Paid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, product reviews tools, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing Pricing information for Klaviyo is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Klaviyo must be conducted with the seller. Pricing information was last updated on July 13, 2023 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 7 months ### Average Discount 7% ### Perceived Cost $$$$$ ## Top-Rated Alternatives [ ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") ActiveCampaign 4.4/5 (14,166) ](https://www.g2.com/products/activecampaign/reviews) [ ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze") Braze 4.5/5 (1,661) ](https://www.g2.com/products/braze/reviews) [ ![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/fa64090a79b0dbe361cb5e7ad73b2f97/dotdigital.svg "Dotdigital") Dotdigital 4.4/5 (1,186) ](https://www.g2.com/products/dotdigital/reviews) [ View All Alternatives ](https://www.g2.com/products/klaviyo/competitors/alternatives) ## Klaviyo Pricing Reviews (2) ![Adrien P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adrien P.") AP Adrien P. Responsable des Opérations et Service Client Small-Business (50 or fewer emp.) 3/10/2026 More Options - - [Respond as Klaviyo](https://www.g2.com/survey_responses/klaviyo-review-6745554/official_response/new) "Very Easy to Use" 5/5 What do you like best about Klaviyo? What I like most about Klaviyo is how powerful its segmentation and automation features are, while still being relatively easy to use. The Shopify integration is seamless and lets us use real customer data to create highly targeted campaigns and flows. The flow builder is a standout as well; it makes it straightforward to set up automated sequences such as abandoned cart, post-purchase, and win-back campaigns. I also appreciate the analytics and reporting, which help us clearly see the revenue generated by each campaign or flow. Review collected by and hosted on G2.com. What do you dislike about Klaviyo? The biggest drawback is the pricing, which can get quite expensive as your contact list grows. Some areas of the interface can also feel a bit complicated when you’re managing lots of flows or segments, especially if you’re new to the platform. I’d also like to see more advanced built-in reporting, or at least easier ways to analyze performance across multiple campaigns without having to export the data. Review collected by and hosted on G2.com. What problems is Klaviyo solving and how is that benefiting you? Klaviyo helps us automate a large part of our customer communication and marketing lifecycle. Rather than sending generic email blasts, we can segment and target customers based on their behavior, purchase history, and engagement. That makes it easier to deliver more relevant messages, which improves both engagement and conversion rates. It also saves us a lot of time, since automated flows keep running in the background and continue generating revenue without manual intervention. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Ryan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ryan D.") RD Ryan D. COO Small-Business (50 or fewer emp.) 3/10/2026 More Options - - [Respond as Klaviyo](https://www.g2.com/survey_responses/klaviyo-review-12461791/official_response/new) "Used to be Good, But Rising Costs and Poor Small Business Support Killed it" 1/5 What do you like best about Klaviyo? Solid segmenting, easy to user interface. Review collected by and hosted on G2.com. What do you dislike about Klaviyo? No support for small business', prices have continued to increase, they always try to sell you more services without caring if they are supporting your growth in what you have. Review collected by and hosted on G2.com. What problems is Klaviyo solving and how is that benefiting you? Allows us to send emails to our list Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite Klaviyo Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5 (14,817) [ Compare Now ](https://www.g2.com/compare/hubspot-marketing-hub-vs-klaviyo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image") ActiveCampaign 4.4/5 (14,703) [ Compare Now ](https://www.g2.com/compare/activecampaign-vs-klaviyo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image") Intuit Mailchimp Email... 4.3/5 (12,976) [ Compare Now ](https://www.g2.com/compare/intuit-mailchimp-email-marketing-vs-klaviyo) ##### Categories on G2 [ Online Form Builder ](https://www.g2.com/categories/online-form-builder)[ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Marketing Automation ](https://www.g2.com/categories/marketing-automation) [ Conversational Marketing ](https://www.g2.com/categories/conversational-marketing)[ Email Deliverability ](https://www.g2.com/categories/email-deliverability)[ Marketing Analytics ](https://www.g2.com/categories/marketing-analytics)[ Customer Journey Analytics ](https://www.g2.com/categories/customer-journey-analytics)[ Email Template Builder ](https://www.g2.com/categories/email-template-builder)[ AI Marketing Agents ](https://www.g2.com/categories/ai-marketing-agents)[ Pop-Up Builder ](https://www.g2.com/categories/pop-up-builder)[ Personalization ](https://www.g2.com/categories/personalization)[ WhatsApp Marketing ](https://www.g2.com/categories/whatsapp-marketing)[ Customer Data Platform (CDP) ](https://www.g2.com/categories/customer-data-platform-cdp)[ RCS Business Messaging ](https://www.g2.com/categories/rcs-business-messaging)[ Review Management ](https://www.g2.com/categories/review-management-software) Show More ##### Explore More [ Leading customer comms software for SaaS companies ](https://www.g2.com/discussions/leading-customer-comms-software-for-saas-companies)[ What are the best field sales software and recruitment tools for high-volume hiring across multiple locations? ](https://www.g2.com/discussions/what-are-the-best-field-sales-software-and-recruitment-tools-for-high-volume-hiring-across-multiple-locations)[ What local listing management system offers real-time update tracking? ](https://www.g2.com/discussions/what-local-listing-management-system-offers-real-time-update-tracking) [ Best rated HR tools for automation ](https://www.g2.com/discussions/best-rated-hr-tools-for-automation)[ How do organizations use Box to keep content secure and compliant when adopting AI? ](https://www.g2.com/discussions/how-do-organizations-use-box-to-keep-content-secure-and-compliant-when-adopting-ai)[ Pros and Cons Details ](https://www.g2.com/products/klaviyo/reviews?qs=pros-and-cons) Show More [ Leading customer comms software for SaaS companies ](https://www.g2.com/discussions/leading-customer-comms-software-for-saas-companies)[ What are the best field sales software and recruitment tools for high-volume hiring across multiple locations? ](https://www.g2.com/discussions/what-are-the-best-field-sales-software-and-recruitment-tools-for-high-volume-hiring-across-multiple-locations)[ What local listing management system offers real-time update tracking? ](https://www.g2.com/discussions/what-local-listing-management-system-offers-real-time-update-tracking) [ Best rated HR tools for automation ](https://www.g2.com/discussions/best-rated-hr-tools-for-automation)[ How do organizations use Box to keep content secure and compliant when adopting AI? ](https://www.g2.com/discussions/how-do-organizations-use-box-to-keep-content-secure-and-compliant-when-adopting-ai)[ Pros and Cons Details ](https://www.g2.com/products/klaviyo/reviews?qs=pros-and-cons)