Iconosquare Features
Social Management (7)
Social Analytics
This feature was mentioned in 28 Iconosquare reviews.
Reports on the performance of social media posts and campaigns.
Social Publishing
Based on 27 Iconosquare reviews.
Allows the creation, management, and scheduling of content to be shared across social media channels.
Campaign Optimization
Based on 21 Iconosquare reviews.
Identifies trends in social media campaigns, such as optimal posting times, to improve performance.
Social Engagement
As reported in 25 Iconosquare reviews.
Centrally manages social media content and conversations across multiple social channels.
Social Ads
17 reviewers of Iconosquare have provided feedback on this feature.
Provides features for managing and optimizing paid advertisements across social channels.
Campaign Planning
As reported in 19 Iconosquare reviews.
Allows for categorizing or grouping individual posts to streamline social media marketing campaigns.
Hashtag Capabilites
Based on 13 Iconosquare reviews.
Monitor hashtags, their trends, and analytics across all social media platforms
Reports & Dashboards (4)
Report Customizability
Based on 70 Iconosquare reviews.
Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.
Report Exporting
This feature was mentioned in 66 Iconosquare reviews.
Allows users to export reports from the product into an .xsl, .csv, or .pdf file.
Scalability
Based on 60 Iconosquare reviews.
Allows marketer to add, track, and measure a multitude of social media accounts.
White Label
17 reviewers of Iconosquare have provided feedback on this feature.
Offers a white labeling service for agencies or resellers to customize platform branding.
Social Analytics (5)
Competitor Analysis
As reported in 70 Iconosquare reviews.
Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.
Follower Analysis
This feature was mentioned in 90 Iconosquare reviews.
Analyzes and illustrates follower information such as demographics, location, interests, etc.
Post Performance
As reported in 94 Iconosquare reviews.
Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.
Paid Campaign Tracking
This feature was mentioned in 26 Iconosquare reviews.
Tracks and measures the success of paid advertising initiatives run on social media sites.
Hashtag Analytics
Based on 23 Iconosquare reviews.
Analyzes the performance of hashtags and identifies popular or trending hashtags.
Content & Collaboration (6)
Content Calendar
As reported in 22 Iconosquare reviews.
Enables users to visualize all scheduled social campaigns and content in a timeline or calendar.
Content Library
20 reviewers of Iconosquare have provided feedback on this feature.
Allows users to upload and publish brand content from a shared library.
Shared Inbox
This feature was mentioned in 17 Iconosquare reviews.
Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox.
Approval Workflows
This feature was mentioned in 16 Iconosquare reviews.
Automates the content approval process to ensure social posts are approved by managers or clients before publishing.
Users and Permissions
As reported in 18 Iconosquare reviews.
Allows administrators to assign permissions for different users or teams to access certain platform features.
Content Creation
18 reviewers of Iconosquare have provided feedback on this feature.
Provides features for creating or editing social media assets.
Monitoring & Listening (5)
Social Measurement
Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.
Brand Monitoring
As reported in 10 Iconosquare reviews.
Monitors social media channels for brand mentions and reports on the quality and quantity of conversations about a brand or product.
Keyword Tracking
Provides features for monitoring multiple keywords, topics, or hashtags, with the ability to increase the number of terms being tracked.
Trend Analysis
Identifies and analyzes trends in topics, hashtags, or audiences to help brands anticipate changes in consumer attitudes.
Competitor Analysis
10 reviewers of Iconosquare have provided feedback on this feature.
Allows users to monitor conversations about competitors and measure performance against them.
Data Management & Analysis (3)
Social Reporting
11 reviewers of Iconosquare have provided feedback on this feature.
Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.
Alerts and Notifications
Self-monitors important metrics and sends notifications to users in-app or through email, text message or otherwise.
Advanced Data Filtering
Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group social listening data.
Agentic AI - Social Media Management (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Social Media Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Social Media Listening Tools (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Technology Glossary Features
View definitions of the features and discover new technology terms.
Social engagement is the process of communicating and participating with members of an online community. Discover how brands can measure their social engagement and implement best practices for online success.
Content libraries are a huge digital asset in a company’s content creation process. Learn more about content libraries and how they benefit marketing strategies.



