Compare Iconosquare and Sprout Social 
At a Glance
Market Segments
Small-Business (62.6% of reviews)
Small-Business (44.7% of reviews)
Entry-Level Pricing
Free
Starting at $79.00 1 user/per month (billed annually)
Iconosquare
Star Rating
(135)4.5 out of 5
Market Segments
Small-Business (62.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSprout Social
Star Rating
(6,412)4.4 out of 5
Market Segments
Small-Business (44.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $79.00 1 user/per month (billed annually)
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in its social listening capabilities, allowing users to spot trends and potential crises before they escalate. This feature is particularly appreciated by users who value proactive engagement and monitoring across multiple platforms.
- Users say that Iconosquare stands out for its intuitive user interface, making it easy to navigate and use. Reviewers highlight the platform's layout and the ability to preview the feed before publishing, which enhances the overall user experience for teams.
- According to verified reviews, Sprout Social's customer support receives high praise, with users noting the helpfulness and responsiveness of the support team. This aspect is crucial for businesses that rely on timely assistance for their social media management needs.
- Reviewers mention that Iconosquare offers detailed reporting features, which users find comprehensive and beneficial for analyzing performance metrics. This capability is particularly valuable for teams looking to measure the effectiveness of their social media strategies.
- G2 reviewers highlight that while Sprout Social has a more extensive feature set, including advanced analytics and scheduling tools, some users find it less accessible due to its higher price point compared to Iconosquare, which offers a free tier that appeals to small businesses.
- Users report that both platforms have their strengths, but Sprout Social's overall quality and satisfaction metrics are significantly higher, indicating a more robust solution for businesses that require a comprehensive social media management tool.
Pricing
Entry-Level Pricing
Iconosquare
Free
Free
Free access after your trial
- Basic analytics
- Limited reporting
- 10 posts per month per profile
Sprout Social
Essentials
Starting at $79.00
1 user/per month (billed annually)
Created for social media professionals focused on simplifying publishing workflows.
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting
Free Trial
Iconosquare
Free Trial is available
Sprout Social
Free Trial is available
Ratings
Meets Requirements
8.4
118
8.5
5,429
Ease of Use
9.1
119
8.8
5,489
Ease of Setup
9.2
62
8.7
3,844
Ease of Admin
8.9
59
8.8
2,245
Quality of Support
8.8
92
8.6
4,845
Has the product been a good partner in doing business?
8.5
51
8.7
2,211
Product Direction (% positive)
8.1
116
8.9
5,313
Features by Category
Social Analytics
7.6
70
7.7(won by 0.1)
2977
8.2(won by 0.4)
90
7.8
3155
8.8(tied score)
94
8.8(tied score)
3377
5.8
26
7.2(won by 1.4)
2600
Feature Not Available
7.0(won by default)
2606
8.5(won by 1.2)
23
7.3
2369
Feature Not Available
7.1(won by default)
2307
Reports & Dashboards
7.6
70
8.1(won by 0.5)
3227
8.3
66
8.5(won by 0.2)
3270
8.6(won by 0.1)
60
8.5
3126
8.2(won by default)
17
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.2(won by default)
893
Not enough data
6.3(won by default)
890
Not enough data
6.2(won by default)
879
Not enough data
6.3(won by default)
887
Not enough data
6.3(won by default)
892
Content & Collaboration
9.2
22
8.9
3215
8.8
20
7.9
2925
7.5
17
8.2
3024
8.5
16
8.0
2909
8.6
18
8.3
3011
8.2
18
Feature Not Available
Social Management
8.3
28
8.6
4376
8.4
27
8.9
4412
7.9
21
8.1
3824
8.4
25
8.5
4238
6.3
17
Feature Not Available
8.7
19
7.9
2911
8.2
13
7.5
2493
Agentic AI - Social Media Management
Not enough data
6.2
1064
Not enough data
6.4
1054
Not enough data
6.6
1070
Not enough data
6.5
1046
Not enough data
6.4
1037
Not enough data
6.4
1038
Not enough data
6.5
1038
Monitoring & Listening
7.8
9
8.5
1907
Feature Not Available
7.0
1432
7.7
10
8.1
1230
7.5
8
7.9
1196
7.9
7
7.7
1168
8.3
10
7.8
1192
Agentic AI - Social Media Listening Tools
Not enough data
6.4
386
Not enough data
6.5
396
Not enough data
6.4
386
Not enough data
6.4
387
Not enough data
6.5
387
Data Management & Analysis
Feature Not Available
7.5
1212
8.3
11
8.6
1995
8.1
9
8.1
1230
8.0
9
7.8
1128
Generative AI
Not enough data
7.1
865
Not enough data
7.0
850
Process
Not enough data
8.4
1468
Not enough data
7.9
1247
Not enough data
7.7
1008
Channels
Not enough data
Feature Not Available
Not enough data
8.9
1522
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1125
Not enough data
8.4
1433
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Iconosquare and Sprout Social are categorized as Social Media Management, Social Media Analytics, Social Media Suites, and Social Media Listening Tools
Unique Categories
Iconosquare has no unique categories
Sprout Social is categorized as Social Customer Service
Reviews
Reviewers' Company Size
Iconosquare
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
24.4%
Retail
6.1%
Food & Beverages
4.6%
Non-Profit Organization Management
3.8%
Public Relations and Communications
3.8%
Other
57.3%
Marketing and Advertising
20.4%
Non-Profit Organization Management
6.2%
Higher Education
5.5%
Information Technology and Services
3.7%
Financial Services
3.2%
Other
60.9%
Discussions
Is Iconosquare free?
2 Comments
IH
No, Iconosquare has different types of subscriptions with different fees. There is no free subscription, but you can use a temporary free trial to see if it...Read more
Which social media platform does Iconosquare work with?
1 Comment
Official Response from Iconosquare
Iconosquare is integrated with Facebook, Instagram, Twitter (X), LinkedIn & TikTok. Read more
Is there a place of education for users?
7 Comments
BR
General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:...Read more
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