Healthy Planet is great way for companies to coordinate their population health needs.
Not much I can here other than licensing costs may be a bit much for smaller companies.
I work as a healthcare analyst for a large ambulatory system. Health planet works based off of Epic's data ware enterprise, Cogito. It helps with monitoring of our organization's population health needs by currently registeries to identify and monitor patients with certain disease states (diabetes, CKD, hypertension, etc.). From there, you now have the capability to send bulk communications, bulk orders, track outreach, etc.