--- title: Domo Reviews meta_title: 'Domo Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 1024 reviews by the users' company size, role or industry to find out how Domo works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 1024 scale: '5' date_modified: '2026-07-06' parent_category: name: Analytics Tools & Software url: https://www.g2.com/categories/analytics-tools-software --- # Domo Reviews **Vendor:** Domo **Category:** [Analytics Platforms](https://www.g2.com/categories/analytics-platforms) **Average Rating:** 4.3/5.0 **Total Reviews:** 1,024 ## About Domo Domo's AI and Data Products Platform empowers organizations to turn data into actionable insights and solutions. It allows users to seamlessly connect diverse data sources, prepare data for use, and generate dynamic reports and visualizations—all within a single interface. With built-in AI and automation capabilities, teams can easily build and use AI agents, streamline workflows, and create tailored solutions. ## Domo Pros & Cons **What users like:** - Users find Domo's **ease of use** beneficial, allowing non-tech savvy individuals to access and utilize data efficiently. (247 reviews) - Users love the **flexible dashboards** of Domo, which simplify data visualization and enhance decision-making processes. (116 reviews) - Users appreciate the **intuitive design** of Domo, making data management accessible for all skill levels. (95 reviews) - Users value the **easy integrations** of Domo, allowing seamless data connectivity across various platforms for enhanced management. (92 reviews) - Users value the **seamless integration** capabilities of Domo, enhancing their data management and decision-making processes. (88 reviews) - Users value the **ease of use and integration capabilities** of Domo for effective data reporting and insights. (86 reviews) - User Interface (81 reviews) - Data Integration (75 reviews) - Data Access (68 reviews) - Visualization (65 reviews) **What users dislike:** - Users find the **learning curve steep** , often needing to adapt to new features and manage glitches effectively. (66 reviews) - Users find Domo lacks **key features** like flexible pivot charts and a clear consumption model, hindering usability. (59 reviews) - Users face **data management issues** with Domo, citing unreliable connectors and challenges in generating accurate reports. (55 reviews) - Users express concern about Domo's **expensive pricing** , citing drastic increases and lack of transparency in billing. (44 reviews) - Users find Domo to be **complex and rigid** , making fast dataset changes and management difficult and time-consuming. (43 reviews) - Lacking Features (40 reviews) - Users note the **limited customization** of Domo's visualizations, finding default options basic and tedious to modify. (39 reviews) - Users find Domo's **limited features** hamper flexibility, customization, and overall functionality, impacting user experience significantly. (37 reviews) - Users find Domo's **steep learning curve** challenging, especially for newcomers and those less data-driven. (37 reviews) - Learning Difficulty (33 reviews) ## Domo Reviews ### 1. Domo Makes Real-Time Dashboards Effortless with Intuitive ETL and Mobile Metrics **Rating:** 5.0/5.0 stars **Reviewed by:** Karthik S. | SDET LEAD, Enterprise (> 1000 emp.) **Reviewed Date:** June 25, 2026 **What do you like best about Domo?** I love how Domo pulls data from basically anywhere and throws it into clean, real-time dashboards without needing a degree in data science. The ETL tools (Magic ETL) are super intuitive—you can drag and drop your way to combining messy data sources quite easily. Plus, being able to check accurate, live metrics on the mobile app while on the go is a huge lifesaver. **What do you dislike about Domo?** The pricing can be pretty steep and feels a bit non-transparent, which makes it tough for smaller teams to justify. Also, while it’s great for high-level dashboards, trying to do deep, granular data exploration can feel surprisingly clunky. There's definitely a learning curve when you want to move past the basic features and customize things. **What problems is Domo solving and how is that benefiting you?** Before Domo, our data was trapped in isolated spreadsheets and different software, meaning we wasted hours manually building reports that were already outdated by the time they were finished. Domo connects everything into one central hub automatically. The biggest benefit is having a single, reliable source of truth. We can instantly see what’s working and what isn’t in real time, which saves us massive amounts of time and lets us make quick decisions based on actual facts rather than gut feelings. ### 2. Interactive Real-Time Dashboards That Make Complex Data Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Anil B. | Fresher, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2026 **What do you like best about Domo?** The most appealing aspect about Domo is the presence of interactive dashboard along with real-time data visualization. Through simple charts and reports, the complicated data can be made comprehensible easily. It is also an attractive aspect for me that it connects all types of data sources together into one system and helps to measure the performance of the business. **What do you dislike about Domo?** The things I do not like about Domo include the fact that it can be costly for small organizations to use. Some of the sophisticated capabilities might be challenging to master due to the fact that users are new to analytics software. Some large amounts of data may impact performance at times, and customization of reporting/dashboards can take extra training effort. **What problems is Domo solving and how is that benefiting you?** The issue of distributed and hard-to-analyze company data is addressed through Domo's consolidation of data from several sources onto one platform. With this application, one can get real-time dashboards and reports. This helps me save time and make faster and more accurate decisions since the data is not manually collected from various systems. ### 3. All-in-One Platform for Real-Time Analytics and Dashboards **Rating:** 5.0/5.0 stars **Reviewed by:** Anuj T. | Sr. Software Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Domo?** What I like best about Domo is its ability to bring data from multiple sources into a single, easy-to-use dashboard. The real-time data updates and interactive visualizations make it very convenient to monitor performance and make quick decisions. It also offers strong reporting features and user-friendly interface, which helps both technical and non-technical users work efficiently. Additionally, the cloud-based access allows me to view insights anytime, anywhere, improving overall productivity. **What do you dislike about Domo?** One downside of Domo is its relatively high cost compared to other BI tools, which can be a concern for smaller teams. Additionally, some advanced features have a learning curve and may require technical knowledge to fully utilize. At times, performance can slow down when handling large datasets, and customization options in certain areas feel limited. Improving documentation and support response time would also enhance the overall experience. **What problems is Domo solving and how is that benefiting you?** Domo helps solve the problem of scattered and disconnected data by bringing multiple data sources into one centralized platform. Earlier, it was time-consuming to manually collect and analyze data from different systems, which often led to delays and inconsistencies. With Domo, data is integrated and updated in real time, allowing for faster and more accurate reporting. This has benefited me by saving time, improving data visibility, and enabling quicker decision-making. The interactive dashboards make it easy to track key metrics, identify trends, and share insights with the team, ultimately increasing productivity and efficiency. ### 4. Streamlined Data Integration with Real-Time Updates **Rating:** 4.0/5.0 stars **Reviewed by:** Manohar D. | SEO Analyst, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** July 06, 2026 **What do you like best about Domo?** I love how intuitive the drag and drop dashboards are with no coding needed, everything just clicks. The real-time data updates are a game changer too, saving me so much time because I can whip up a dashboard in minutes instead of hours, and the real-time updates mean I'm always looking at fresh data, no more guessing if yesterday's numbers are still accurate. I mostly use Domo to pull all our sales and marketing data into one place so I can actually see what's working without jumping between five different tools. It saves me hours of manual reporting every week because I don't have to export CSV files and mess around in Excel anymore. Domo connects pretty smoothly with most of our tools, which is a big plus, and we actually switched from Tableau because Domo felt more collaborative and cloud-native for our whole team. The setup was quite easy, and what made it easier was Domo's support team and their online community, where we found quick fixes for most of our hiccups. **What do you dislike about Domo?** The learning curve can be a bit steep at first and some of the advanced features feel hidden or not very intuitive. Also, the mobile app is a little clunky compared to the desktop version. Honestly, things like data blending and complex beast mode calculations took me a while to figure out, I had to rely on YouTube more than I'd like. **What problems is Domo solving and how is that benefiting you?** I use Domo to consolidate sales and marketing data in one place, saving hours of manual reporting by eliminating CSV exports and Excel. The intuitive drag-and-drop dashboards and real-time data updates keep my insights accurate and quick. ### 5. High-Value Live Dashboards and Alerts for Amazon PPC Reporting **Rating:** 4.5/5.0 stars **Reviewed by:** Barnabas S. | Amazon Advertising Specialist (New job), Mid-Market (51-1000 emp.) **Reviewed Date:** June 23, 2026 **What do you like best about Domo?** The dashboard layer is where I would say I have experienced the highest value proposition elements out of using Domo just because I saw more usability throughout my day to day work - building views around TACOS by SKU or WoW or MoM unit changes or other KPI changes and even Ad Spend pacing, all in an Amazon PPC context which is my field. Having such metrics pop out live than needing to manually rebuild in excel or google sheets or even with how other similar tools would have you need to tweak certain elements making the process of prepping for presentation calls weekly, was a major timesaver for me. The calculated field logic sitting at the dataset level helped when I was updating the TACOS formula as it would just auto apply and that kind of consistency matters when you have a large catalog of SKUs/ASINs to work with or even accounts too as you dont see as much if at all, any version drift between the tabs. I was surprised by how useful it became as a client communication tool in real time because one of my clients Mayfair Linen would ask for a specific snapshot that I sometimes didn't have as part of the presentation and I wouldnt need to export a snapshot but instead I could present a live filtered view so the client could see their numbers and request other filtered views as we went on in the calls which really alleviated pressure as this client was extremely hands on and always asked for in call updates that weren't always in the agenda. The alerting is another unexpected shift I noticed as I could set thresholds on KPIs like ACOS or daily ad spend and I would only get notified when there was a significant or relevant shift so this really freed up some mental space on my end and even when it came to spotting SKUs witnessing drops in units before it was too dire, this was useful and gave me enough time to act proactively before the impact was monumental **What do you dislike about Domo?** The pricing model was the most significant frustration as it was consumption-based and not fully transparent upfront I felt. Why? Because as the data set grows in volume, so do the costs and we work with very large datasets so this pricing model then works better for the smaller teams if they have small datasets otherwise it becomes difficult to justify using such a tool. Onboarding took longer than expected I would also add because the interface itself isn't also as intuitive as one can imagine and Beast Mode in particular i'd say has a long way to go in adaptation terms. I say this because a lot of times, I found myself piecing things together referencing external sources like online forums that have encountered similar hurldes or bottlenecks rather than internal guidance that gets me where I want to be. Lastly, connector reliability was inconsistent and as someone who tried the Amazon Ads one and saw results, there was lag in attribution of results which meant having to always work with data 2 days behind to ensure we were working with more accurate results with clients and to prevent discrepancies if they had calculated amounts on their side - something that actually gave us a headache once when we went with the real time data and found out the hard way when the client had their manual dashboard show otherwise **What problems is Domo solving and how is that benefiting you?** The core problem that was solved was fragmentation. Before having a centralised dashboard I had been previously getting the Amazon Ads data into Excel spreadsheets and then using formulas to reconcile data and calculate shifts in data which was the key focus and this kind of process eats into your schedule heavily - we are talking 4 -6 hours each time I had to do that for our big clients. In comes DOMO, and the process is collapsed so to speak and I can actually use that time for analyses and even expanding the types of views I can come up with beyond my own imagination sometimes and sometimes within that but now executable unlike with Excel where there were limitations at points. TACOS by SKU especially which I have previously mentioned was something I had previously calculated manually weekly, and being able to move that into a live dashboard meant I could see a SKU trending incorrectly on a tuesday in the week rather than when I reconciled the data the following week for example for the client call which often meant I have to explain why we had this issue and why it took us longer to fix - as compared to now where I can bring it up and mention what we have done to ensure it trends correctly before too much bleeding in the account ### 6. Comprehensive Analytics Tool with a Learning Curve **Rating:** 5.0/5.0 stars **Reviewed by:** John L. | Head Dude and Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2024 **What do you like best about Domo?** I use Domo for analytics like monitoring finances, subscriptions, revenue, and reviews, which is really helpful. I find Domo great for allowing me to have a pulse on problems by showing how I'm doing across multiple metrics so I can quickly know if things are good or bad. I really like that Domo has all the connectors and that everything is in the browser. It has over 1000 connectors, which is very convenient for connecting to different data sources like finances, web traffic, and banking. Also, once I understand the mechanics, the initial setup is very easy. **What do you dislike about Domo?** Domo does take a bit to learn. Some users don’t put in the time to learn it and expect everything to be very intuitive. **What problems is Domo solving and how is that benefiting you?** Domo gives me a pulse on problems by letting me see performance across various metrics quickly. It connects to 1000+ data sources, making data integration convenient. ### 7. Domo Unifies BI, Dashboards, and Data Connectors with a Solid User Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Vytas J. | Field CTO – Cybersecurity , Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** June 17, 2026 **What do you like best about Domo?** Domo is strong because it brings BI, dashboards, data connectors, and executive reporting into one platform that business users can actually navigate without always needing engineering support. I gave it an 8 because the visualization and data integration experience is solid, but there can still be friction around cost, governance, and performance tuning as usage scales. **What do you dislike about Domo?** its xpensive as adoption expands, especially when more teams start adding connectors, dataflows, and dashboards. I also dislike that some advanced governance, performance tuning, and complex data modeling work still requires technical support, so it is not always as self-service as the front-end experience makes it seem. **What problems is Domo solving and how is that benefiting you?** Domo helps centralize reporting across different systems so leadership and business teams can get a single view of KPIs without waiting on manual spreadsheet updates or one-off analyst pulls. The benefit is faster decision-making, ### 8. Data monitoring **Rating:** 5.0/5.0 stars **Reviewed by:** Adolfo M. | Risk Manager, Airlines/Aviation, Enterprise (> 1000 emp.) **Reviewed Date:** June 23, 2026 **What do you like best about Domo?** It is very useful for data analysis and automation; it is easy to load the information and the design is very user-friendly. Additionally, it is very fast at processing and visualizing the data. I used it as a pilot for a while to test integrations with our own systems. **What do you dislike about Domo?** When there is a lot of data, the tool cannot process so much information; it seems that the AI does not have the capacity to do so. **What problems is Domo solving and how is that benefiting you?** It allows for data analysis and information summarization. It also facilitates the joint analysis of data from many sources, which helps to centralize information, all at a good price. ### 9. Easy Dashboards, Real-Time Insights, and Powerful Data Integration with Domo **Rating:** 4.5/5.0 stars **Reviewed by:** Luciana S. | IT Manager , Health, Wellness and Fitness, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Domo?** Domo has a significantly easy to build dashboard, where it sets very appealing visual reports for easy understanding The software gives remarkable data integration measures, where it works with thousands of data sources, without missing on anything The data updates are done in real time, where the dashboard keeps refreshing instantly and It teams keep monitoring its performance The platform issues a remarkable and favorable mobile experience, more so on users who needs some analytics It’s easy to collaborate on this dashboard, share information or reports and even discuss the insights inside the program The software is capable of accommodating low code users, those that lacks extensive skills on coding Large organizations finds Domo as a brilliant and scalable application to use **What do you dislike about Domo?** Domo is charged more than what small scale users can afford, making it expensive among other tools For advanced features, Domo is slightly complex and proper training is a must **What problems is Domo solving and how is that benefiting you?** Domo is outstanding in centralizing business data, more so when one needs proper analytics and reporting The program creates an automated dashboard that is easy to report and this creates a collaborative environment The software improves the efficiency of decision making, where team members keep an eye on the operations, sales, snd even marketing in real time The program makes analytics more accessible, where companies explore different data sets without any technical limitations The sharing of dashboard and data makes the application easier for supporting collaboration, and this makes all departments to work as a team There is brilliant organization visibility, and this includes mastering customers behavior, marketing performance and others ### 10. Domo: Organized All-in-One Analytics with Powerful Connectors and Collaboration **Rating:** 4.5/5.0 stars **Reviewed by:** Rinalon E. | Threat Intelligence Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2026 **What do you like best about Domo?** Domo is organized, where it comprehensively combines ETL, data integration, analytics and dashboard into a centralized cloud platform The dashboard shows actual or real visuals, and this guides the teams in monitoring company performance and KPIs The software has a wide range of connectors, working with tools like Google Analytics, Salesforce, Shopify, and Snowflake. The interface for Domo is simple and approachable for both technical and non technical teams and this allows data transformation The collaboration capabilities from Domo is something impressive and it allows a consistent sharing to facilitate teams in making rational decisions **What do you dislike about Domo?** Domo price is described as very expensive and sometimes, users wish the vendor could revise it The visualization customization is inflexible and this makes some users opt to buy other tools **What problems is Domo solving and how is that benefiting you?** Domo is impressive in data centralization and this allows sourcing from diverse and reliable data sources The process of reporting and analysis is conducted using BI and this brings a satisfactory experience and workflow We use Domo to Monitor all operations, including sales, marketing and customer metrics, which happens in real time The process of data preparation is fully enhanced by Domo and this makes other data processes to be reliable There is high collaboration, where teams share dashboard, insights and alerts across al departments Business decisions are arrived in a timely manner and this is through the automated reporting ### 11. Intuitive Dashboards and Powerful Real-Time Data Visualization **Rating:** 4.0/5.0 stars **Reviewed by:** Hesham E. | Data Analyst, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Domo?** What I like most about Domo is its intuitive dashboard creation and powerful data visualization capabilities. It makes it easy to combine data from multiple sources into interactive dashboards that are simple to understand and share with others. I also appreciate the real-time reporting, which helps monitor key metrics and make faster decisions. **What do you dislike about Domo?** The biggest drawback of Domo is its learning curve. While the platform is powerful, new users may need time to understand how to build dashboards, create data flows, and use advanced features effectively. **What problems is Domo solving and how is that benefiting you?** Domo has helped us centralize data from multiple sources into a single platform, making it much easier to monitor business performance. Instead of manually combining reports from different systems, we can access real-time dashboards that provide clear insights into key metrics. ### 12. No-Code Ease with Domo, Boosting Sales Insights **Rating:** 4.0/5.0 stars **Reviewed by:** Caitlin R. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2025 **What do you like best about Domo?** I find Domo super easy to use, especially for nontechnical people. It's really straightforward to learn the analytics side, which is great since the people creating visualizations in my team don't typically have a technical background. Using Domo's no-code platform makes it easy to train up the team, which is awesome for filtering and changing date ranges on cards. It's also been easy to train our salespeople on how to do what they need to do on the cards. **What do you dislike about Domo?** I know that my team always has a hard time on launch day when new products come out. It significantly slows down the rest of Domo. But all things considered, like, that's a you know, once a month max problem. And it usually bounces back pretty quickly. **What problems is Domo solving and how is that benefiting you?** Domo lets our sales teams easily access data and contacts in real-time on their phones. It's user-friendly for nontechnical folks, making it easy to create visualizations without coding and train our team on filtering and date ranges. ### 13. Intuitive and User-Friendly Reporting with Domo **Rating:** 5.0/5.0 stars **Reviewed by:** Rick W. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 09, 2026 **What do you like best about Domo?** I really like Domo's analyzer and how easy it is to bring in data using the connectors. The interface is wonderful and super simple. The ability to create cards and dashboards is very user-friendly, unlike any other reporting tool. I love Domo, and I'm all in. It's definitely a product I'd recommend to others. **What do you dislike about Domo?** Sometimes there's challenges with those connectors on knowing which ones to use. So, you know, there's OAuth and different API ones. Like, even with NetSuite, there's several different types of connectors, and it's a little confusing on which one to use and how to get it to work. We usually get past it, but those connectors sometimes are difficult. Also the AI features have been difficult to ramp up to be useful. **What problems is Domo solving and how is that benefiting you?** I use Domo to combine system data for reporting, overcoming poor reporting in systems like NetSuite and Shopify, giving us easy-to-digest insights. ### 14. Real-Time Dashboards That Bring All Our Data Together **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Alternative Dispute Resolution | Mid-Market (51-1000 emp.) **Reviewed Date:** June 26, 2026 **What do you like best about Domo?** Domo pulls all of our data into one place, and the dashboards update in real time, so I’m not waiting on anyone to build a report. It’s easy to share live visualisations with the team, and to spot trends quickly without exporting everything to spreadsheets. **What do you dislike about Domo?** The pricing can get steep as you add users, integrations and editions, and the learning curve is real at first. Some of the more advanced features take time to set up properly, and building customer cards isn’t always intuitive until you’ve done it a few times. **What problems is Domo solving and how is that benefiting you?** Domo solved our fragmented reporting problems. Our data used to live in separate systems, and pulling it together meant manual exports and stale spreadsheets. Now everything feeds into one platform with live dashboards, so the team makes decisions based on current numbers instead of last week’s. We also spend less time on reporting overall. ### 15. User-Friendly and Intuitive: A Great First BI Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Angela T. | Enterprise (> 1000 emp.) **Reviewed Date:** March 24, 2026 **What do you like best about Domo?** It's super user friendly. It was my first BI tool after switching careers from working in a lab at a hospital to becoming a BI Analyst, and I'm so glad it was my first BI tool because it's so intuitive. Switching career paths is scary, and I think I would have been discouraged otherwise. **What do you dislike about Domo?** There are some querks. You have to know why it gets "angry" sometimes. The error messages are not very descriptive whenever you're writing SQL -- especially in the Views Editor. Also, users can do things that "break" cards, like clicking a random number to go into a drilldown instead of a name. **What problems is Domo solving and how is that benefiting you?** Whenever I started at my new job, they were barely using Domo. They only had tables of data and not much visualization. I completely changed that by building them a dashboard in App Studio, with the company's color scheme to make everything cohesive. They love the look, but more importantly, they love having access to data pulled from multiple sources in a way that they can visualize the relationships and really get a whole view of the business. ### 16. Empowers Self-Service Yet Maintains Governance and Quality **Rating:** 5.0/5.0 stars **Reviewed by:** Zac L. | Senior IT Manager - Enterprise Data Warehouse, Enterprise (> 1000 emp.) **Reviewed Date:** March 26, 2026 **What do you like best about Domo?** I like that Domo enables decision makers to self-serve while also allowing a central analytics practice to instill governance and standards. It helps my data engineers focus on giving foundational validated data to SMEs, who can then shape it as needed. I also appreciate that we can monitor usage and ensure the right data is adopted, eliminating duplicated efforts. Additionally, the initial setup of Domo was easy. **What do you dislike about Domo?** Domo makes it hard to manage consumption credits. I know people are consuming them but it is hard to distinguish when they are good credit spend or bad credit spend. Domostats could also use a nice overhaul. It is frustrating I have to pay to see my own stats. **What problems is Domo solving and how is that benefiting you?** I use Domo to support decision-making in our manufacturing company, managing orders, inventory, and optimizing processes. It allows decision-makers to self-serve with validated data while ensuring governance, reducing duplicated efforts and fostering adoption of the right data. ### 17. Intuitive Tool with Robust Features, AI Needs Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Danny M. | IT Data Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** October 21, 2025 **What do you like best about Domo?** I find Domo very easy to use, especially since it's made for people without a technical background. I'm really impressed with the Magic ETL feature—it’s a simple tool that lets me modify data without needing to know programming, and it’s been updated to handle almost anything I need. I also like the beastmode calculation feature because it allows me to do complex calculations on a card level without altering the original data, which is really helpful. The cards themselves are great too, offering small features like easily sorting values with just a click, which I don't see in other tools like Power BI. **What do you dislike about Domo?** My company's data isn't a good fit for Domo AI features, and Domo is pushing a lot on AI stuff. **What problems is Domo solving and how is that benefiting you?** Domo helps our employees with compliance by using checklists on job sites, and integrates various information into a single dashboard for HR and accounting to avoid multiple data sources. ### 18. Comprehensive, Flexible Reporting That Finds the Data You Need **Rating:** 4.0/5.0 stars **Reviewed by:** Stephanie R. | Director of Product Design, Mid-Market (51-1000 emp.) **Reviewed Date:** April 09, 2026 **What do you like best about Domo?** Very comprehensive reporting that can be filtered and sorted in a variety of ways to find the data that I need. **What do you dislike about Domo?** Domo can quickly feel overwhelming because of the sheer number of filters and boards, and I sometimes find it difficult to tell whether I’m interpreting the data correctly. **What problems is Domo solving and how is that benefiting you?** What user trends are we seeing that affect renewal and retention rates, and how should that guide what we build as a design and product team? I also leverage it to find top or bottom users of a feature so I can pull a list for user interviews. ### 19. Next-Level Visuals and Easy In-Interface Filtering **Rating:** 4.0/5.0 stars **Reviewed by:** Eli R. | Customer Success Manager - Client Success, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** July 06, 2026 **What do you like best about Domo?** I really like two things about Domo: 1. The visuals are next level. 2. The fact that I can filter or change what I'm seeing by simply clicking a button, right in the interface is a huge win. **What do you dislike about Domo?** Sometimes I can be a little slow. And it also can be tricky to find the right reports if it's buried in so much data. **What problems is Domo solving and how is that benefiting you?** Domo solved my issues of getting quality screenshots for QBRs and EBRs as a CSM. It was very helpful in getting the right data in front of the right customers. ### 20. Highly Customizable, AI-Driven Data Analysis Tool with Ease of Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Trey B. | Data Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2026 **What do you like best about Domo?** I appreciate Domo's customization capabilities which allow me to create dashboards and apps that truly fit our needs, making it feel personalized. I also like the AI forward thinking, as the implementation of AI has rapidly increased our productivity in development. Additionally, the initial setup of Domo was very easy for us. **What do you dislike about Domo?** I don’t love the worry of credit usage. I don’t have a clear idea of how many credits I am using for each execution and I’m not sure when I need to be worried about when a project is eating up more credits than I planned for. **What problems is Domo solving and how is that benefiting you?** Domo brings all our different data into one place to answer business questions and offers customization capabilities that make dashboards and apps feel personalized. The AI implementations rapidly increase development productivity. ### 21. Easy to Use, Highly Customizable **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew P. **Reviewed Date:** January 15, 2026 **What do you like best about Domo?** I use Domo for my job as a BI analyst, and it helps us pull data from all our different sources and display it in a clean way all in one place. I love how easy it is to use and learn. It has been really valuable because if Domo doesn’t natively have a visualization I’m looking for, I can build a custom one. I enjoy that Domo gives us the ability to create our own apps inside of it. I've built a custom home page, custom visualizations, and many other things using pro code apps. **What do you dislike about Domo?** I would love to see some more governance around App Studio apps, specifically mapping app pages to the parent app and the ability to give users access to specific pages within the app. **What problems is Domo solving and how is that benefiting you?** Domo helps pull data from different sources and displays it cleanly in one place. It's easy to use and learn, allows building custom visualizations, and supports creating own apps within Domo. ### 22. Intuitive for Quick Simple Powerful Reporting, but Complex Needs are Hard to Support **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Biotechnology | Mid-Market (51-1000 emp.) **Reviewed Date:** January 15, 2026 **What do you like best about Domo?** domo is extremely intuitive for new BI platform users. you can easily stand up a small reporting cycle without knowing the platform in a single day **What do you dislike about Domo?** the abstraction of no-code greatly limits the ability to improve or enhance processes. the more complex reporting architecture and needs suddenly become massive complicated and are no longer intuitive and there are not nearly enough resources available between both Domo, Inc and the community to be able to help support and troubleshoot/instruct **What problems is Domo solving and how is that benefiting you?** domo does a lot for us, centralizes business logic and produces reporting and visualization, it's also being considered for AI platform uses since many of our users are familiar with Domo versus a 3rd party AI platform that is a bit distanced from our business logic and data. ### 23. Comprehensive BI Tool with Room for Pricing Improvements **Rating:** 5.0/5.0 stars **Reviewed by:** Venkata M. | Bench Sales Recruiter, Small-Business (50 or fewer emp.) **Reviewed Date:** January 30, 2026 **What do you like best about Domo?** I like Domo because it is practical. It's less about perfect modeling and more about helping teams act on data every day. The feature I value the most is Magic ETL with Alerts as a very close second. It eliminates the dependency on data engineers for every small change and speeds up dashboard delivery dramatically. It bridges the gap between raw data and usable metrics. The initial setup with Domo is fairly easy compared to more engineer-heavy BI tools. We moved to Domo from Power BI because of faster time to insight, it's an all-in-one platform, and it offers better operational use. I would definitely recommend Domo to a friend or colleague. **What do you dislike about Domo?** The main things that don't work and should improve are complex data modeling and governance. There's no strong semantic layer like Looker's LookML, which makes it harder to enforce metric definitions across large organizations. It should have better version control, testing, and reuse for ETL, along with stronger centralized metric governance. Additionally, the cost and licensing complexity can be an issue; the pricing feels high as usage scales, and the licensing for users and storage can be confusing. It should improve by offering simpler, more transparent pricing and better cost visibility for admins. **What problems is Domo solving and how is that benefiting you?** Domo solves visibility, speed, and alignment problems around data. It centralizes scattered data and speeds up report building, making it easier for teams to act on data every day. ### 24. DOMO: Powerful End-to-End Cloud Data Platform for Massive-Scale Analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Enterprise (> 1000 emp.) **Reviewed Date:** January 29, 2026 **What do you like best about Domo?** It’s a end-to-end data platform that enables users to connect data from various sources, merge/wrangle data through its various powerful dataflow tools, and visual the data with its flexible dashboards/Apps. The best thing about it is that it’s happening on the cloud which means it can process billions of rows without overwhelming your local device. **What do you dislike about Domo?** I like how DOMO continuously adapt to the market, but sometimes it can be difficult to keep up to date of all the new features and updates. It almost feels like we need a dedicated person to keep track of the updates and determine whether the updates are relevant to our environment. **What problems is Domo solving and how is that benefiting you?** It helps get information or insights to the end users a lot faster than the traditional excel-based reports. Which means, decision and changes can be implemented a lot faster. It also reduces the amount of manual effort by the end users and provides them with additional time to focus on decisions and actions. ### 25. Unifies Complex Data into Intuitive, Real-Time Visual Dashboards **Rating:** 5.0/5.0 stars **Reviewed by:** Deepali B. | Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Domo?** The best part about Domo is its ability to unify massive amounts of complex data into a single, intuitive, and highly visual dashboard without requiring heavy IT or coding expertise. It’s perfect for fast-paced teams that need real-time, actionable insights at their fingertips **What do you dislike about Domo?** Domo is widely considered a premium product **What problems is Domo solving and how is that benefiting you?** Domo’s core problem-solving mission is to help companies "drive" by looking at a real-time dashboard on the dashboard, allowing them to react to the road ahead in the moment ### 26. Streamlined Data Magic, A Must-Have **Rating:** 5.0/5.0 stars **Reviewed by:** Brent F. **Reviewed Date:** January 21, 2026 **What do you like best about Domo?** I love Domo because it's such a great tool, simple to use with a wide capability to connect to your data wherever it resides. The Magic ETL is unbelievable and instrumental in taking raw data and preparing it for visualization and actionability. The Work Flow component is very powerful and impressive. I like that I can connect to our source data platforms, extract data easily, transform it, and visualize it in both App and Dashboard formats all within Domo, eliminating the need for multiple software platforms. The presence of over 1,000 connectors is fantastic, and the ability to build custom connectors gives tremendous capability. The extract, transform, and visualize tools provide a simple path to convert raw data into actionable insights quickly. I found the initial setup of Domo to be very easy and efficient, being able to get started and have workflows and Apps in place swiftly. **What do you dislike about Domo?** I'm on a learning curve in using the workflow module, but with more time using it, I expect it to be as friendly and easy to use as the rest of the Domo platform. I would like to see the grid type format that has been added to Magic ETL be added to the workflow module. **What problems is Domo solving and how is that benefiting you?** Domo simplifies connecting, extracting, transforming, and visualizing data all in one platform, speeding up the process from concepts to actionable insights in hours or days. It supports client self-service with secure data permissions and integration, enhancing my team's data delivery to clients. ### 27. Powerful Features, But Needs Refinement **Rating:** 3.0/5.0 stars **Reviewed by:** Sahana R. | Data Scientist **Reviewed Date:** January 21, 2026 **What do you like best about Domo?** I like Domo primarily for its Magic ETLs and its ability to centralize data from multiple sources. Magic ETLs are a strong core feature. They’re icentral to how my team builds and maintains our data pipelines. Domo also makes it relatively easy to build dashboards and present data in a visually appealing way, particularly through cards and apps. The wide range of connectors, especially for Salesforce and Eloqua, is a key reason we use the platform. **What do you dislike about Domo?** I feel that some newer features are being rolled out before they’re fully ready, especially Domo Apps. More noticeably, the AI-powered tools often feel underdeveloped or not sufficiently thought through for real-world workflows. Another challenge is visualization flexibility. The current set of chart and card visualization options feels quite limited compared to other modern BI tools. Additionally, the sudden shift from an all-you-can-eat model to the credit consumption model has been disruptive. The lack of a gradual transition has significantly impacted how our team experiments, iterates, and develops in Domo, fundamentally changing our workflow and discouraging exploration. **What problems is Domo solving and how is that benefiting you?** Domo solves the problem of centralizing data from multiple systems and enabling analysts to transform and present that data within a single platform. It allows my team to build and maintain data pipelines using Magic ETLs, connect to key sources like Salesforce and Eloqua, and deliver dashboards that make insights accessible to stakeholders. ### 28. Domo Makes Data Easy to Manage **Rating:** 5.0/5.0 stars **Reviewed by:** Steve H. | Director of Technology, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2025 **What do you like best about Domo?** Domo makes data easy. It has opened up the ability for me to dive into the data without knowing code. **What do you dislike about Domo?** For some of my staff, it was hard to get started and they eventually quit. It was easier to go back to what they were use to. But I have been able to get over the barrier of entry and have been able to expose more in the ministry to data and became the go to guy for data. **What problems is Domo solving and how is that benefiting you?** Domo allows me to get the data that should have been able to be given by my CRM. I now have the power in my hands to get what I need and answer the questions of the ministry ### 29. Robust Features, Needs More Visualization Flexibility **Rating:** 4.5/5.0 stars **Reviewed by:** Parker L. **Reviewed Date:** January 15, 2026 **What do you like best about Domo?** I like the breadth of Domo's features and their cohesiveness, yet simplicity. It's amazing that entry-level marketing analysts and data scientists can all work in the same tool. Magic ETL is huge for us as it allows us to simply transform data in the ways we need for reporting. I appreciate that workflows are becoming a more important component, enabling us to automate tasks and take more control of our instance. Once we had access to Domo, I found it really easy to get data in and start building things. **What do you dislike about Domo?** I would like more flexibility out of the box with visualization. The ability to size cards to any size and place cards anywhere without having to follow locking grid patterns. **What problems is Domo solving and how is that benefiting you?** Domo helps us access data quickly and adapt in a changing landscape. It combines feature breadth, simplicity, and caters to various expertise levels. Magic ETL simplifies data transformation, and workflows automate tasks, enhancing our control. ### 30. The one to beat!!!! **Rating:** 4.5/5.0 stars **Reviewed by:** Bharath R. | Principal Analytics Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2024 **What do you like best about Domo?** We have been using Domo for about 6 years now. The best thing about Domo are the connectors. You can pretty much connect to all major data systems. Also there were several major updates done to the product to make it more powerful and make it much easier to build reports. The new App Studio makes it easier to build good looking and customizable dashboards. Worksheets, Fixed Input Tile, Split joins in ETL and other new features introduced in 2025 has been extremely beneficial in easing the pain points for ETL and report creation/implementation. The customer support is also very prompt in responding. Over the years Domo has been constantly upgrading the product and adding more and more features both to their ETL tool and the report builder (Analyzer). This has truly made Domo a leader when it comes to BI tools. The DomoAI is also constantly improving and is going to be a force to reckon with in the coming years. **What do you dislike about Domo?** The pivot chart still needs a lot of work as its not very flexible in its current state. Domo needs provide some kind of a show/hide columns dynamically on the table charts. We also need to be able to set dynamic column names based on filters/variable values selected. The new consumption model is very confusing. They should just streamline it and make it customer friendly. Legacy vs new is also very unclear. As there is no way to know upfront about how much credits a particular implementation will incur. This could result in customers overshooting their budgets. The old model was way better. **What problems is Domo solving and how is that benefiting you?** Domo is helping us analyze performance of our site and also monitor and analyze various features we have introduced. It makes it easier to connect and combine data from different data sources. ### 31. Streamlined Data Insights with Room for Improvement **Rating:** 4.5/5.0 stars **Reviewed by:** Alexandria K. **Reviewed Date:** January 15, 2026 **What do you like best about Domo?** I like how Domo allows for quick, automated, real-time data access that everyone can see and work on together, ensuring we're all on the same page for optimizing our marketing. It's easy for those without data backgrounds to understand how to build and use data. The data I can get and use is really limitless with Domo, and I can put all my data together to get a complete picture from both the technical and business sides. Domo is much easier for non-data specific users and offers better real-time data compared to what we used before. The initial setup was very easy. **What do you dislike about Domo?** Sometimes Domo has bugs. I want my documentation from one column to follow through all of the ETLs with that column. I want better visibility into my cloud connections and ensuring things are running correctly from Domo. I want sandbox and dev to talk better to each other. I want the run times to be automatically synced between instances and I want better governance between my instances directly from Domo rather than having to create them myself. **What problems is Domo solving and how is that benefiting you?** Domo allows for quick, automated, real-time data sharing, helping my team stay on the same page. I connect to various datasets, creating dataflows and dashboards to evaluate marketing and accounts effectively. ### 32. Always improving & extending their toolkit! **Rating:** 4.5/5.0 stars **Reviewed by:** Allison Lorraine S. | Marketing Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** October 30, 2025 **What do you like best about Domo?** The platform makes it easy to create and duplicate content, which I find very convenient. The wide range of connectors simplifies the process of linking data sources. I also appreciate the available AI tools and training resources, which are quite helpful. Ultimately, it is great to see that they are consistently enhancing and expanding their toolkit. **What do you dislike about Domo?** The introduction of new features, or changes to existing ones, is often not communicated clearly, which can occasionally result in dataflows or cards breaking. Additionally, the training resources are sometimes outdated, making the training process slower and more confusing. **What problems is Domo solving and how is that benefiting you?** Domo simplifies the process of unifying and merging our data from multiple sources, which supports more sustainable cross-analysis. The ability to automate report delivery, along with the new option to create agentic workflows that summarize insights, has enhanced both the transparency and the practical use of our data resources. This, in turn, is helping to drive a more data-driven strategy and foster greater cross-collaboration throughout the company. ### 33. Challenges in Flexibility and Security with Domo **Rating:** 2.5/5.0 stars **Reviewed by:** Bill M. **Reviewed Date:** January 12, 2026 **What do you like best about Domo?** I like that there was a vendor involved that made the learning curve issues approachable. **What do you dislike about Domo?** I'm concerned about the security aspect since Domo uses a different data store, not like our AWS S3 buckets, which adds worries about pushing sensitive data and requires additional security reviews and monitoring. We don't have the expertise to work with Domo on our own, which means more money and time to partner with external teams, and involves vetting them for ongoing security and work. The initial setup was not that simple, even with partner help, as the internal team was not fully on board, causing friction and taking them away from regular work. We weren't able to show enough value with Domo to move forward, and there's a sense that other tools could solve the problems differently, particularly in the engineering division. **What problems is Domo solving and how is that benefiting you?** Domo helps us combine data from different sources to create dashboards and charts that are not standard, even when data is not in the Data Warehouse. ### 34. Intuitive UI, Effortless Data Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2025 **What do you like best about Domo?** I like the intuitive UI of Domo because all of the features appear where you'd expect them to be. It's very well-designed software with a simple setup for bringing all of your data. The connectors, particularly the Snowflake connector, are well-designed. I also really enjoy being able to use the SQL tile and query our Snowflake instance directly from Magic ETL. The initial setup of Domo was very easy, and I'm happy that I can access our data from our Centralized Data Platform (Snowflake). **What do you dislike about Domo?** The Mobile experience from the Mobile App. My data often doesn't display in the App. The issue that displays is 'Preview Unavailable'. **What problems is Domo solving and how is that benefiting you?** I use Domo to present data to stakeholders and create new data features. It solves accessing our data from Snowflake, simplifying our data integration with its Snowflake connector and SQL tile in Magic ETL. ### 35. Streamlined Reporting with Robust AI, Yet Room for Feature Improvements **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2026 **What do you like best about Domo?** I love using Domo for managing reporting for our business. It helps with broad insights sharing, data centralization, and it has amazing AI capabilities. The Cloud amplifier feature makes it faster for us to get data into Domo, the AI function lets us chat with our data, and workflows allow us to set up automations effortlessly. Plus, the initial setup of Domo was very easy. **What do you dislike about Domo?** Sometimes it feels like features are released half baked. A specific example would be semantic models. **What problems is Domo solving and how is that benefiting you?** Domo helps with broad insights sharing, data centralization, and AI capabilities. It speeds up data integration with its cloud amplifier, allows chatting with data using AI, and automates workflows. ### 36. Effortless AI Workflows with Powerful Multi-Dashboard Management **Rating:** 5.0/5.0 stars **Reviewed by:** Rohan B. | Financial Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** June 28, 2026 **What do you like best about Domo?** The best thing is that it can create multiple dashboards and manage various AI related workflows easily **What do you dislike about Domo?** It lacks somewhere in deep visualisation capabilities and it is pretty expensive as well to obtain the license **What problems is Domo solving and how is that benefiting you?** Domo helps in creating complex Dashboards within minimal time and instead of manual email chains, you could build workflows to automate client notifications ### 37. DOMO - Data driven metrics visualization and integration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** June 24, 2026 **What do you like best about Domo?** I appreciate the visualisation of metrics derived from data integration, such as Jira's completion metrics, Bitbucket usage statistics, and business reports. **What do you dislike about Domo?** I didn't find any to date in my usage of Domo **What problems is Domo solving and how is that benefiting you?** We combine data extraction, cleansing, and visualisation into a single platform. We can also track the Jira integration of different teams' completion ratios in one place. ### 38. DOMO provides an excellent platform for a range of uses by experienced and novice analysts. **Rating:** 4.0/5.0 stars **Reviewed by:** Zachary F. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2025 **What do you like best about Domo?** The best part of DOMO is the ability to manipulate data, visualize, and story-board it all within one platform. A close second is the routine improvements that the DOMO team pushes showing the platform is growing to accommodate more business needs. My favorite singular feature is DOMO Apps. I became proficient in AppSheet before learning about DOMO, and I realized that no-code is the direction for most platforms. Having a BI system combined with an in-platform app builder has been a sublime experience. **What do you dislike about Domo?** There aren't many things that DOMO misses when it comes to the minutiae, but a few big items seem to have left their radar. One is the organization of content within DOMO. The breakaway from typical folder subfolders for saved card content doesn't quite jive with navigational heuristics we have all come to use with new software. Two, the ability to create dev versions or deployed versions of cards means our internal team must keep some of them locked down. A small missing feature that goes along with both of these is the inability to create display vs internal development names for cards or data sources (though for datasources, I understand DOMO wants to use the Views feature). These improvements would make me like DOMO all the more. **What problems is Domo solving and how is that benefiting you?** DOMO is helping us join siloed data and create insights from a collection of years of business information that was once locked down in our ERP. Before, it would take months to generate a report with zero ability to answer ad hoc questions without significant, time-consuming hours. Now, we can answer questions that drive our business with very little fear of having to remake or rework reports since we can integrate those controls in the dashboards and apps. ### 39. One-stop Data Hub for Nonprofit KPI's **Rating:** 4.0/5.0 stars **Reviewed by:** Tawna F. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2026 **What do you like best about Domo?** I like how Domo is a one stop place for all our data - where it can all be connected - and it's been easy enough that people who are nontechnical, such as our team, have been able to work with some people at Domo and still create really useful info for our organization. **What do you dislike about Domo?** That initial little bit of learning curve does take some time, so people need to invest in that. **What problems is Domo solving and how is that benefiting you?** Domo provides a focal point for all our data, making it easily accessible and understandable for our teams across different locations, which boosts our data-driven decision-making processes. ### 40. Beast Mode Makes Master Data Flexible and Powerful **Rating:** 4.0/5.0 stars **Reviewed by:** Brayan P. | Accounting Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** June 17, 2026 **What do you like best about Domo?** Beast Mode and the different ways to use master data. **What do you dislike about Domo?** Sometimes the data has a lot of errors with the dates, and the numbers are inconsistent—sometimes they’re read as text and other times as numbers. **What problems is Domo solving and how is that benefiting you?** It doesn’t benefit me much. It could be a lot better and easier to use, but sometimes it’s a little difficult. ### 41. Domo from a Transitioning Career Perspective **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** January 15, 2026 **What do you like best about Domo?** Great environment as someone switching careers from design into a data-centric position. I've learned so much about data wrangling, data transformation, and really been able to enhance my design skills through the data visualization tools available. **What do you dislike about Domo?** Transitioning our non-profit instance into a consumption-based model has been a bit rough. Conversations with staff have flip-flopped across several different people and it's a bit anxiety-inducing as our current contract is coming up. We don't have large staff so as much as I like using the product, this potential transition is scary, especially if we can't renew our contract as a result of increased cost. **What problems is Domo solving and how is that benefiting you?** This is a great way to join data from multiple platforms, big and small. We're able to reconcile data between platforms, visualize data, and have real time updates for our users. ### 42. Versatile product with vast potential to be and remain one of the best BI tools. **Rating:** 4.0/5.0 stars **Reviewed by:** LOKANATH CHAITANYA Y. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2026 **What do you like best about Domo?** I like how it integrates multiple technologies, such as Jupyter, Magic ETL, and others. The functionality is strong, and I especially appreciate using Beast expressions. I’m looking forward to using the workflows, data science modules, and AI-related features, such as agentic AI, more extensively to help make the company's processes more streamlined and efficient. **What do you dislike about Domo?** I have used the AI related features available in it as of today and I wasn't impressed when compared to the competition available in the market today. It needs to get better and get better fast in order to remain competitive. **What problems is Domo solving and how is that benefiting you?** Operational reporting. ### 43. Easy-to-Understand Visuals for Non-Data Scientists **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** June 17, 2026 **What do you like best about Domo?** The visuals make it easy to digest data for someone that is not a data scientist. **What do you dislike about Domo?** Since I engage with the tool at a "user" level, I've not identified anything that I dislike. **What problems is Domo solving and how is that benefiting you?** I'm able to easily pull up my current progress towards renewals, as well as yearly success metrics at annual reviews. ### 44. Great AI-Powered Data Analysis with Insightful Visuals **Rating:** 4.0/5.0 stars **Reviewed by:** Lorenzo L. | Project Manager, Sporting Goods, Enterprise (> 1000 emp.) **Reviewed Date:** March 16, 2026 **What do you like best about Domo?** Great tool for data analysis. It integrates AI in some processes that allows to work through the definition process whether it is possible or not. The variety of visuals provides great insights from your data. **What do you dislike about Domo?** Data management could be though when many users have the ability to create **What problems is Domo solving and how is that benefiting you?** beast mode feature works perfect with AI when trying to create a syntax ### 45. Easy to Learn, Highly User-Friendly Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Winter M. | Data Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** July 06, 2026 **What do you like best about Domo?** It’s easy to use and learn, also very user friendly **What do you dislike about Domo?** Something you get error with no explanation, it support sometimes is not very helpful **What problems is Domo solving and how is that benefiting you?** ETL and dashboards creation are very easy to pick up even if you’re new using the app ### 46. Intuitive Yet Dated Visuals, Still a Strong Choice **Rating:** 4.5/5.0 stars **Reviewed by:** Kobi B. **Reviewed Date:** January 22, 2026 **What do you like best about Domo?** I like that Domo is intuitive and easy to use. The interface is quite simple, which makes it easier to quickly pull the metrics I need and understand how those numbers could be impacting metrics and numbers elsewhere. This helps me to write a story about what's happening within our users' experience on our platform. **What do you dislike about Domo?** I always think Domo could have a better visual experience. It is simplistic, which is great, but it's also simplistic in a way that feels outdated. **What problems is Domo solving and how is that benefiting you?** Domo allows us to have more visibility into unique data points and metrics, helping us dive into client interactions with our software. It simplifies data understanding and lets me quickly pull necessary metrics, enabling me to analyze user experiences and impact. ### 47. Effortless Data Transformation, Needs Better Analyzer **Rating:** 4.0/5.0 stars **Reviewed by:** Jacob R. **Reviewed Date:** November 26, 2025 **What do you like best about Domo?** I love using Domo for its functionality that allows me to perform complex data transformations without needing to write long queries, which significantly simplifies my workflow. The data visualization tools are remarkable, as they enable me to deliver cleanly displayed data to business leaders, enhancing the effectiveness of my presentations. The MagicETL and DataFlows features are particularly valuable, as they automate my transformed datasets, thus saving me a lot of time and effort. The use of tiles instead of lines of code is a brilliant feature, as it makes managing tasks much more manageable and less overwhelming. Additionally, I find learning the Admin components of Domo quite easy, which suggests a user-friendly interface. These aspects collectively contribute to my positive experience with Domo. **What do you dislike about Domo?** I find the Analyzer tool limited, lacking in options and functionality that I need. **What problems is Domo solving and how is that benefiting you?** I use Domo to perform complex data transformations without writing long queries, and its data visualization tools help me present clean data to business leaders. The MagicETL/DataFlows automate my datasets, saving time and making data management easier. ### 48. Powerful Features, Less advanced Visualizations **Rating:** 5.0/5.0 stars **Reviewed by:** Zac P. **Reviewed Date:** November 21, 2025 **What do you like best about Domo?** I really like Domo a lot and find its user interface to be incredibly friendly and easy to use, while still offering advanced features that other tools might not have. Compared to other visualization and transformation tools I've used, such as Power BI and Tableau, Domo stands out. I am especially impressed with the ability to use Python, R, and Jupyter Notebooks. Domo supports advanced users with an impressive list of features, yet it remains simple enough for beginners, making it a versatile tool for any skill level. Additionally, the automation capabilities Domo provides in managing tasks like PDP creation, unsharing, sharing, and data archiving are commendable, allowing a small admin team to efficiently manage the system. The setup for new users can be easily automated as well, making Domo straightforward and easy to manage once it's operational. **What do you dislike about Domo?** The one aspect of Domo that I find could use improvement is the out-of-the-box visualizations. While they are good, they tend to be a bit basic in terms of their default configurations. Unlike Power BI, which offers highly customizable visualizations, Domo's default options don't always allow for fine-tuning to the extent I desire. Although creating custom visualizations is possible, it often requires coding, which demands time and effort I'm reluctant to spend. Additionally, I wish there was more robust security around app pages in Domo. This feature is relatively new in Domo, and while I expect it to improve over time, currently it lacks some security measures I'd prefer. **What problems is Domo solving and how is that benefiting you?** I use Domo to create dashboards and resolve data discrepancies. It helps search for PII and automate data masking, enhancing data accuracy before impacting downstream teams. ### 49. Quick Reports with Room for Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Belen G. | Sr Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** January 22, 2026 **What do you like best about Domo?** I like how easy Domo is to use and that it is compatible with SQL syntax, which makes it easy to create Beast Modes and custom calculations. Setting up Domo was very simple, and it helps me create quick ad-hoc reports that would otherwise take me hours to do in Excel, allowing quick sharing with stakeholders. I appreciate using the Domo API call to export to Power Query, enhancing my workflow. **What do you dislike about Domo?** It has poor window functions and it's not very flexible when it comes to how I want to display custom formulas. **What problems is Domo solving and how is that benefiting you?** I use Domo to create data transparency and quickly generate ad-hoc reports that would otherwise take hours in Excel, making it easier to share with stakeholders. ### 50. Accurate Daily Updates and an Easy-to-Use Interface **Rating:** 4.0/5.0 stars **Reviewed by:** Kassandra W. | Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2026 **What do you like best about Domo?** The daily updates are accurate, and it's easy to use. **What do you dislike about Domo?** The app frequently experiences delays and recurring issues with date synchronization. **What problems is Domo solving and how is that benefiting you?** Domo helps us identify and resolve problems in our surveys and, as a result, improves our overall performance. ## Domo Discussions - [What is Domo?](https://www.g2.com/discussions/what-is-domo) - 1 comment, 2 upvotes - [What is Domo used for?](https://www.g2.com/discussions/what-is-domo-used-for) - 1 comment - [View Domo pricing details and edition comparison](https://www.g2.com/products/domo/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-07+00%3A51%3A16+-0500&secure%5Bsession_id%5D=0bfd2070-8950-465e-921e-f69a378ee83f&secure%5Btoken%5D=04860136352f3dcea55e50758c0b25e57e16bfc35c865b4480ba732af75a2395&format=llm_user) ## Domo Integrations - 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[Entrata](https://www.g2.com/products/entrata/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Google BigQuery Data Transfer Service](https://www.g2.com/products/google-bigquery-data-transfer-service/reviews) - [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [Graylog](https://www.g2.com/products/graylog/reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [Jira](https://www.g2.com/products/jira/reviews) - [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) - [LogRocket](https://www.g2.com/products/logrocket/reviews) - [Microsoft Dynamics 365 Business Central](https://www.g2.com/products/microsoft-microsoft-dynamics-365-business-central/reviews) - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews) - [Microsoft Outlook](https://www.g2.com/products/microsoft-outlook/reviews) - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) - [Microsoft SQL Server](https://www.g2.com/products/microsoft-sql-server/reviews) - [MRI Property Management](https://www.g2.com/products/mri-property-management/reviews) - [NE Digital Hybrid Cloud](https://www.g2.com/products/ne-digital-hybrid-cloud/reviews) - [Net Health Therapy for Senior Living](https://www.g2.com/products/net-health-therapy-for-senior-living/reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) - [NextGen Healthcare EHR](https://www.g2.com/products/nextgen-healthcare-ehr/reviews) - [Nexus](https://www.g2.com/products/nexus-compliance-nexus/reviews) - [Oracle Database](https://www.g2.com/products/oracle-database/reviews) - [Rent Manager](https://www.g2.com/products/rent-manager/reviews) - [Riskonnect Risk Management Information System (RMIS)](https://www.g2.com/products/riskonnect-risk-management-information-system-rmis/reviews) - [Safety Mojo](https://www.g2.com/products/safety-mojo/reviews) - [Sage Intacct](https://www.g2.com/products/sage-intacct/reviews) - [Salesforce Agentforce](https://www.g2.com/products/salesforce-agentforce/reviews) - [SAP Concur](https://www.g2.com/products/sap-concur/reviews) - [SAP ECC](https://www.g2.com/products/sap-ecc/reviews) - [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [Sigma](https://www.g2.com/products/sigma-computing-sigma/reviews) - [Smartsheet](https://www.g2.com/products/smartsheet/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) - [SQL Developer](https://www.g2.com/products/sql-developer/reviews) - [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) - [Workfront](https://www.g2.com/products/workfront/reviews) - [Yardi Voyager](https://www.g2.com/products/yardi-voyager/reviews) - [Zendesk for Employee Service](https://www.g2.com/products/zendesk-for-employee-service/reviews) ## Domo Features **Reports** - Reports Interface - Steps to Answer - Graphs and Charts - Score Cards - Dashboards **Data Source Access** - Breadth of Data Sources - Ease of Data Connectivity - API Connectivity **Administration** - Data Modelling - Recommendations - Workflow Management - Dashboards and Visualizations **Management** - Reporting - Auditing **System** - Data Ingestion & Wrangling **Data Preparation** - Connectors - Data Governance **Management** - Business Glossary - Data Discovery - Data Profililng - Reporting and Visualization - Data Lineage **Reports** - Reports Interface - Share Reports - Steps to Answer **Generative AI** - AI Text Generation - AI Text Summarization **Customization - AI Agent Builders** - Natural Language Configuration - Tone Customization - Security Guardrails **Data Connectivity and Prep - Agentic Analytics** - Data Source Connectivity - Automated Data Preparation **Model Development** - Language Support - Drag and Drop - Pre-Built Algorithms **Data Interaction** - Profiling and Classification - Metadata Management - Data Modeling - Data Joining - Data Blending - Data Quality and Cleansing - Data Sharing - Data Governance **Compliance** - Sensitive Data Compliance - Training and Guidelines - Policy Enforcement - Compliance Monitoring **Functionality** - Extraction - Transformation - Loading - Automation - Scalability **Model Development** - Feature Engineering **Data Modeling and Blending** - Data Querying - Data Filtering - Data Blending **Security** - Access Control - Roles Management - Compliance Management **Visualization** - Graphs and Charts - Score Cards - Dashboards - Formats **Functionality - AI Agent Builders** - Omni-channel Support - Agent Branding - Proactive Response Capabilities - Seamless Human Escalation **Autonomous Insight Generation - Agentic Analytics** - Continuous Pattern Detection - Multi‑Step Reasoning - Predictive & Prescriptive Analytics **Machine/Deep Learning Services** - Natural Language Processing - Natural Language Generation **Data Exporting** - Breadth of Integrations - Ease of Integrations - Data Workflows **Data Quality** - Data Preparation - Data Distribution - Data Unification **Machine/Deep Learning Services** - Natural Language Understanding - Deep Learning **Maintainence** - Data Quality Management - Policy Management **Data Updates** - Historical Snapshots - Real-Time Updating **Generative AI** - AI Text Generation - AI Text Summarization **Data and Analytics - AI Agent Builders** - Analytics & Reporting - Contextual Awareness - Data Privacy Compliance **Interaction and Workflow - Agentic Analytics** - Natural Language Query and Conversational Analytics - Action Triggering & Workflow Orchestration - Explainability & Audit Trails **Deployment** - Managed Service - Application - Scalability **Collaboration** - Sharing - Co-Editing - Devices **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation **Integration - AI Agent Builders** - Workflow Automation - API Usage - Platform Interoperability - CRM Data Integration **Agentic AI - Analytics Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **AI Agent Management - Agentic Analytics** - Agent Configuration & Goals - Continuous Learning & Feedback **Self Service ** - Calculated Fields - Data Column Filtering - Data Discovery - Search - Collaboration / Workflow - Automodeling **Generative AI** - AI Text Generation - AI Text Summarization - AI Text-to-Image **Agentic AI - Data Governance** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Deployment & Integration - Analytics Platforms** - No-code Dashboard Builder - Report Scheduling and Automation - Embedded Analytics and White-labeling - Data Source Connectivity **Advanced Analytics** - Predictive Analytics - Data Visualization - Big Data Services **Agentic AI - Data Science and Machine Learning Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Performance & Scalability - Analytics Platforms** - Large data handling and Query Speed - Concurrent User Support **Advanced Analytics & Modeling - Analytics Platforms** - Data Modeling and Governance - Notebook and Script Integration - Built-in Predictive and Statistical Models **Agentic AI Capabilities - Analytics Platforms** - Auto-generated Insights and Narratives - Natural Language Queries - Proactive KPI Monitoring and Alerts - AI Agents for Analytical Follow-ups **Personalized Intelligence - Analytics Platforms** - Behavioral Learning for Contextual Query Refinement - Role-based Insight Personalization - Conversational and Prompt-based Analytics **Building Reports** - Data Transformation - Data Modeling - WYSIWYG Report Design - Integration APIs **Platform** - Mobile User Support - Customization - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Breadth of Partner Applications **Data Updates** - Historical Snapshots - Real-Time Updating - Email Reports ## Top Domo Alternatives - [Alteryx](https://www.g2.com/products/alteryx/reviews) - 4.6/5.0 (829 reviews) - [Tableau](https://www.g2.com/products/tableau/reviews) - 4.4/5.0 (3,631 reviews) - [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) - 4.2/5.0 (328 reviews)