--- title: Dalton Reviews meta_title: 'Dalton Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 12 reviews by the users' company size, role or industry to find out how Dalton works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 12 scale: '5' date_modified: '2026-11-14' parent_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools ---

Dalton Reviews & Product Details

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Pricing

Pricing provided by Dalton.

Essential

Starting at $74.00
Per Month

Pro

Starting at $299.00
Per Month

User Insights

Average based on 12 real user reviews.

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$0k - $0k

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Dalton Reviews (12)

Reviews

Dalton Reviews (12)

4.6
12 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

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Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Easy-to-use CRO platform with test ideas that fit our brand and a team that goes above and beyond"
4.5/5
What do you like best about Dalton?

Dalton is easy to use and provides A/B test suggestions that genuinely fit our store, our brand, and the specifics of our products and markets, rather than relying on generic best practices. Setting up and running experiments is straightforward, and the results are presented clearly enough that we can act on them with confidence.

The Dalton team also goes above and beyond. They support us closely, are happy to get hands-on with building and launching experiments when needed, work with us on our testing roadmap, and genuinely listen to our feedback on how the platform could be improved.

The Claude connector is a big plus. Being able to work with Dalton through Claude, for example reviewing experiment results or setting up page groups for new tests, makes our CRO work much faster and easier. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

The translations of test variants into our different languages aren’t always spot on, so we sometimes need to adjust the copy before launching tests in certain markets. It’s a small step, but more precise translations would make multi-market testing even faster. Review collected by and hosted on G2.com.

Alexander S.
AS
Alexander S.
Small-Business (50 or fewer emp.)
"Fast, AI-Powered CRO Testing That’s Easy to Launch"
5/5
What do you like best about Dalton?

I like that Dalton is easy to use and responsive, with good design and coding. It’s a five-star solution for me. It’s much faster than a traditional CRO setup, and I can run tests in minutes. I also value the AI agent that helps design and code experiments and provides ideas. Setup was very easy: I didn’t need onboarding, and it only took a few clicks. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

I have a few requests, and they’re already in development. I just hope Dalton can develop them as fast as possible. Review collected by and hosted on G2.com.

Verified User in Human Resources
UH
Verified User in Human Resources
Mid-Market (51-1000 emp.)
"AI-Powered A/B Testing That Scales, Backed by Responsive Support"
4/5
What do you like best about Dalton?

This tool has been very useful for scaling our A/B testing. The AI suggestions make it easy to come up with new ideas, and customer support stays on top of any custom requests you might have. The pricing is doable and comparable to competitors like VWO, which often require more technical background. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

There’s still some room for improvement when it comes to reporting and sharing results with stakeholders. For example, there’s currently no option to export data, so you end up relying on screenshots. That said, it sounds like they have plans on the roadmap to address this. Review collected by and hosted on G2.com.

Verified User in Furniture
AF
Verified User in Furniture
Mid-Market (51-1000 emp.)
"Quick, Intuitive A/B Testing Setup with a World-Class AI Agent"
5/5
What do you like best about Dalton?

Easy to setup, quickest way to setup a/b tests in the industry, extremely intuitive to use, the ai agent is world class. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

No dislikes at this time, which is rare for me to say for any vendor. Review collected by and hosted on G2.com.

Jack B.
JB
Jack B.
Mid-Market (51-1000 emp.)
"Revolutionized Landing Page Optimization"
4.5/5
What do you like best about Dalton?

I really like Dalton's prompting functionality, which is really good for generating experiments. It's really easy to use, and most proposed experiments look great as well. The click-through rate improvement is great and inline with our target. The team has been really responsive, addressing problems quickly. Dalton eliminates the need to write tickets for every small change, giving marketing much more autonomy. I love how it simplifies a multi-week process (not to mention multi-team process!) into a few minutes, empowering marketing and providing a flexible, customizable experience. It allows easy idea iteration and launching of experiments. It's an awesome experience and has been very easy to integrate. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

The main way I see Dalton able to improve would be if they rolled out more campaign specific functionality. Having landing page groups similar to ad groups on the marketing side would be great, allowing for more focused campaign landing pages. Additionally, having more granular reporting access would be helpful, especially for when you get asked a question that you can't answer because sometimes you can't find the data in there. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
AH
Verified User in Health, Wellness and Fitness
Enterprise (> 1000 emp.)
"Excellent Website A/B Testing Tool"
5/5
What do you like best about Dalton?

Their platform makes it easy to set up new A/B tests with the help of their AI prompts. I also really like that it proactively suggests additional tests to run, which makes it simpler to keep experimenting and improving. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

I haven’t found much to dislike about Dalton. On rare occasions, the platform doesn’t fully understand the changes I’m trying to make through prompts. When that happens, their customer service team is quick to step in and help. Review collected by and hosted on G2.com.

Valerie D.
VD
Valerie D.
Marketing Lead Acquisition
Mid-Market (51-1000 emp.)
"Empowers Marketers to Launch Experiments Without Developers"
4/5
What do you like best about Dalton?

Helping non-technical marketeers to set-up experiments on their own, without depending on developers and their priorities and timings. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

If you have a clear vision of the design you want, it's sometimes difficult to reach that exact design via de Dalton prompt. Review collected by and hosted on G2.com.

Ray L.
RL
Ray L.
Growth Strategist
Small-Business (50 or fewer emp.)
Originally submitted 11/4/2025
"Effortless Performance Boost with This Tool"
4.5/5
What do you like best about Dalton?

Dalton lets us run A/B tests on our product pages and landing pages without waiting on a dev team. We didn't test before, now we're running 5-6 experiments simultaneously.

The AI suggests relevant experiments based on our site, which saves us from starting from scratch. We can launch a test in minutes - just describe what we want to test, review it, and go live. Setup was simple (one script in our Shopify header), and we saw results within 2 weeks.

We don't have crazy monthly traffic, so what's really smart is that Dalton automatically shifts more traffic to better-performing versions instead of waiting months to call a winner. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

Though the product is very intuitive, there was still a slight learning curve. Review collected by and hosted on G2.com.

Félix M.
FM
Félix M.
Small-Business (50 or fewer emp.)
"Connexion Agency’s Experience & Feedback on Dalton"
4.5/5
What do you like best about Dalton?

What I like best about Dalton is how easy it is to use. Integrations are extremely smooth to set up, and the data visualization dashboards are clean, clear, and really well designed. Review collected by and hosted on G2.com.

What do you dislike about Dalton?

We don’t have any major negative points. We previously had a few requests for features that weren’t available yet but would be very useful for our workflows. We shared them with the Dalton team, and those features should be released soon. Review collected by and hosted on G2.com.

Lieven O.
LO
Lieven O.
Head of Growth Marketing
Mid-Market (51-1000 emp.)
"Effortless Multi-Variate Testing with Smart AI Suggestions"
5/5
What do you like best about Dalton?

AI-based suggestions for multi-variate tests. Easy to launch multiple tests in no-time Review collected by and hosted on G2.com.

What do you dislike about Dalton?

There isn't anything to mention here. Some features were initially missing, but have been added to the product in no time after giving feedback. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Dalton.

Essential

Starting at $74.00
Per Month

Pro

Starting at $299.00
Per Month

Max

Starting at $699.00
Per Month