Choozle Features
Channel Functionality (1)
Display Functionality
Overall product functionality for display advertising. This feature was mentioned in 141 Choozle reviews.
Video Functionality (1)
Video Functionality
Based on 68 Choozle reviews. Overall product functionality for video advertising.
Mobile Functionality (1)
Mobile Functionality
As reported in 86 Choozle reviews. Overall product functionality for mobile advertising.
Campaign Management (12)
Campaign Dashboard
Based on 143 Choozle reviews and verified by the G2 Product R&D team. Overview of all media purchases and campaigns in a single interface.
Campaign Optimization
Based on 142 Choozle reviews and verified by the G2 Product R&D team. Enables marketer to set metrics by which their campaigns are automatically optimized.
Reach
Based on 137 Choozle reviews and verified by the G2 Product R&D team. Amount and quality of inventory partner sites on which ads can be placed.
Batch Uploading
Based on 119 Choozle reviews and verified by the G2 Product R&D team. Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.
Brand Safety
Based on 110 Choozle reviews and verified by the G2 Product R&D team. Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation.
Fraud Protection
Based on 100 Choozle reviews and verified by the G2 Product R&D team. Ensures marketer's ad reach and performance is not inflated by bots or spam websites.
Frequency Capping
Based on 116 Choozle reviews and verified by the G2 Product R&D team. Allows marketer to set a limit on how many times a consumer sees their ad.
Budget Pacing
Based on 135 Choozle reviews and verified by the G2 Product R&D team. Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids.
Creative Optimization
Based on 117 Choozle reviews and verified by the G2 Product R&D team. Tools offered for creating and optimizing creative components of campaigns.
Rich Media Capabilties
Based on 86 Choozle reviews and verified by the G2 Product R&D team. Supports rich media display and video ads that involve user interaction.
In-App Ads
Based on 66 Choozle reviews and verified by the G2 Product R&D team. Allows for ads to be placed in mobile apps.
Mobile Rich Media Capabilities
Based on 60 Choozle reviews and verified by the G2 Product R&D team. Supports rich media mobile ads that involve user interaction.
Targeting (4)
Targeting
Based on 139 Choozle reviews and verified by the G2 Product R&D team. Able to target desired audiences based on demographics and behavior variables.
Retargeting
Based on 126 Choozle reviews and verified by the G2 Product R&D team. Able to retarget previous impressions to your site across the web to increase conversion rates.
Geo-Targeting
Based on 127 Choozle reviews and verified by the G2 Product R&D team. Able to tailor ads based on consumer general region, state or designated market area (DMA).
Contextual Targeting
Based on 122 Choozle reviews and verified by the G2 Product R&D team. Able to match the marketer's ad with specific content on a site or page.
Mobile (3)
Mobile Tracking
Able to track consumers on their mobile devices where cookies do not apply. This feature was mentioned in 61 Choozle reviews.
In-App Ads
Based on 66 Choozle reviews and verified by the G2 Product R&D team. Allows for ads to be placed in mobile apps.
Mobile Rich Media Capabilities
Based on 60 Choozle reviews and verified by the G2 Product R&D team. Supports rich media mobile ads that involve user interaction.
Demand Side Platforms (4)
Machine Learning Optimization
Based on 70 Choozle reviews and verified by the G2 Product R&D team. DSP learns from previous ad buys and optimizes bidding to increase marketer's ROI
Estimate and Projections
Based on 75 Choozle reviews and verified by the G2 Product R&D team. DSP pulls accurate estimates of available impressions and their cost.
Cross-Device Capabilities
Based on 73 Choozle reviews and verified by the G2 Product R&D team. Able to use functions such as targeting, frequency capping, budget pacing, creative optimization, etc. across mobile devices
Cross Channel Capabilities
Based on 15 Choozle reviews. DSP has the ability to place ads accross multiple mediums; such as display, video, audio, mobile, etc.
Platform (7)
API / Integrations
Based on 79 Choozle reviews and verified by the G2 Product R&D team. Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.
Custom Reports
Based on 105 Choozle reviews and verified by the G2 Product R&D team. Able to create custom reports to cater to specific metrics and key performance indicators.
User, Role, and Access Management
Based on 121 Choozle reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Performance and Reliability
Based on 133 Choozle reviews and verified by the G2 Product R&D team. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Enterprise Scalability
Based on 96 Choozle reviews and verified by the G2 Product R&D team. Provides features to allow scaling for large organizations.
Internationalization
Based on 65 Choozle reviews and verified by the G2 Product R&D team. Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.
Notifications
Based on 108 Choozle reviews and verified by the G2 Product R&D team. Alerts marketer of the performance of particular campaigns.
Audiences (2)
Audience Insights
As reported in 12 Choozle reviews. Delivers in-depth, actionable insights on audience demographics, interests, affinities, and behaviors
Segmentation
Offers tools for building custom audience segments
Data Analysis (3)
Dashboards
Based on 12 Choozle reviews. Offers customizable dashboards and reports
Visualizations
Allows users to visualize and interact with data to gain deeper insights 10 reviewers of Choozle have provided feedback on this feature.
Advanced Filtering
As reported in 10 Choozle reviews. Allows users to drill down or slice and dice audience data with filters
Administration (3)
Marketing Integrations
Integrates with marketing software to assist with the creation of targeted marketing campaigns
Ad Integrations
Integrates with digital advertising platforms to optimize and target ad campaigns
Data Exporting
Allows users to export audience data into different formats
Platform Basics (4)
Cross-Device Advertising
Provides the ability to stream audio ads on a variety of devices like desktop, mobile phones, over-the-top televisions, and smart speakers.
Audio Ad Formats
Ability to create a variety of audio ad formats, including standard ad spots, dynamic audio ads, podcast ads, companion ads, etc.
Programmatic Audio
Ability to serve audio ads programmatically by connecting to a demand-side platform that supports audio formats.
Audience Targeting
Provides the ability to target listeners by age, gender, location, language, and even music or talk genre. This feature was mentioned in 10 Choozle reviews.
Platform Reporting (4)
Performance Monitoring
Based on 10 Choozle reviews. Provides reporting on performance metrics such as daily impressions, daily unique listeners reached, and daily number of clicks.
Reporting Dashboards
Provides a reporting dashboard to showcase overall campaign progress and mettrics like total spend, total impressions, and total listeners. This feature was mentioned in 10 Choozle reviews.
Dashboard Exports
Based on 10 Choozle reviews. Ability to export dashboard reports on audio ad campaign performance.
Music Genre Reporting
Ability to track audio ad impressions by top music genres.
Agentic AI - Display Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Mobile Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Video Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Audience Intelligence Platforms (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Audio Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Demand Side Platform (DSP) (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Cross-Channel Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





