--- title: Choozle Reviews meta_title: 'Choozle Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 211 reviews by the users' company size, role or industry to find out how Choozle works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 211 scale: '5' date_modified: '2026-08-09' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Choozle Reviews **Vendor:** Choozle, Inc. **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.2/5.0 **Total Reviews:** 211 ## About Choozle Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campaigns across display, connected TV, video, mobile, and more—using one intuitive interface backed by strategic support. ## Choozle Pros & Cons **What users like:** - Users appreciate Choozle's **brilliant audience targeting** and behavioral analytics for enhancing their digital marketing efforts. (2 reviews) - Users value the **supportive campaign management team** at Choozle, which enhances collaboration and strategic insights. (2 reviews) - Users commend the **supportive and collaborative team** at Choozle, enhancing campaign management and strategic recommendations. (2 reviews) - Users appreciate the **easy-to-use interface** of Choozle, simplifying their digital marketing efforts and campaign tracking. (2 reviews) - Users find Choozle to be **affordable** , providing high ad technology without breaking the budget. (1 reviews) - Users value the **brilliant targeting and behavioral analytics** of Choozle, optimizing campaign performance effectively. (1 reviews) - Users value the **brilliant targeting and behavioral analytics** provided by Choozle, enhancing their campaign performance. (1 reviews) - Users value the **effective audience analysis** and support from Choozle, enhancing campaign management and strategy. (1 reviews) - Collaboration (1 reviews) - Communication (1 reviews) **What users dislike:** - Users report **insufficient training** for beginners, leading to difficulties in achieving optimal performance with Choozle. (2 reviews) - Users express concerns about **account management issues** , feeling that details are often overlooked due to workload. (1 reviews) - Users note **account management issues** with Choozle, leading to missed details and less dedicated time for support. (1 reviews) - Users report facing **multiple errors** during campaigns, causing delays and impacting desired results. (1 reviews) - Users face challenges due to **data inaccuracy** , hindering effective reporting and analysis in Choozle. (1 reviews) - Data Incompleteness (1 reviews) - Data Management (1 reviews) - Data Overload (1 reviews) - Delayed Implementation (1 reviews) - Delay Issues (1 reviews) ## Choozle Reviews ### 1. Not recommended **Rating:** 0.0/5.0 stars **Reviewed by:** Todd E. | Digital Marketing Mentor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2021 **What do you like best about Choozle?** I like what they say the platform will do. **What do you dislike about Choozle?** I would not recommend this company. The platform is very dated, the industry terminology is not standard, you'll find typos all over the system which makes me realize how sloppy the company is, the company denies working with certain agencies based on arbitrary reasons, anything other than programmatic has to be manually linked by their team and takes several days, as creatives get stuck in pending mode, and more. **What problems is Choozle solving and how is that benefiting you?** No benefits over other platforms ### 2. Account Manager and Sales Do Not care about your clients **Rating:** 1.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2021 **What do you like best about Choozle?** They use Trade Desk the backend without the high fees and required spend. **What do you dislike about Choozle?** Our client made several changes to their site based on Choozle's compliance requirements, which was communicated by an account manager. The requirements kept changing and the account manager took no responsibility for this and could not care less that our client had been changing their site several times. In the end, the clients' site SEO was severely affected which massively damaged their business. The sales and management did not seem to think that there was an issue with the way the AM was communicating - it was obvious from the email chain that we were getting different instructions over a period of months. **What problems is Choozle solving and how is that benefiting you?** They have only created problems for us and our client. ### 3. Don't like that I lost my account manager out of nowhere. You should have Included old clients. **Rating:** 1.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 16, 2021 **What do you like best about Choozle?** Easy to access the platform and make basic budget chnages. **What do you dislike about Choozle?** Don't like that I lost my account manager out of nowhere. You should have Included old clients. **Recommendations to others considering Choozle:** More account management calls. **What problems is Choozle solving and how is that benefiting you?** Trying to generate roi **Official Response from Sarah Lilly:** > As Choozle continues to grow our client base and expand our product offering we want to ensure that we continue to always strive to deliver the best client experience possible at every turn. We appreciate your feedback and are sorry to hear you had a frustrating experience. As such, the implementation of media buying thresholds allows Choozle the flexibility to service our active clients as expeditiously as possible and develop relationships that allow Choozle to best assist in your growth as an advertiser. Clients who do not meet the media buying thresholds still have access to our account coordinator team who works hand-in-hand with our account management team. Additionally, as a Choozle client, you have access to our Choozle Help Center, the Choozle Knowledge Base, and Academy, and are still able to request ad-hoc 30-minute campaign optimization calls that are run by our excellent account coordinator team. ### 4. Worst Programmatic Platform **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 02, 2017 **What do you like best about Choozle?** The tool itself is east to use and the list of data providers is extensive. **What do you dislike about Choozle?** Reporting and Conversion module is very poor and non-existent respectively. You have to submit a ticket for comprehensive reports (?). But, the worst is the people that work there. It seems the company is being run by an amateur group of sales people. They think that because they have an OK product they can completely ignore their customers. We made a big effort to sell the tool to our clients, when we finally started onboarding some of the brands we manage, we started seeing some small problems with the tool, granted it can happen, but what really scared us was the inability of Choozle to respond and actually help us. And not only that, we also started getting charged fees out of nowhere. When we approached our rep, as well as other people from Choozle including the "Director of Client Success" (LOL), they completely ignored us. We had no choice but to leave the platform, although we really saw the potential, is very scary to partner with companies that don't care. **Recommendations to others considering Choozle:** Don't do it. At least until you have the assurance that they will provide you with the correct and minimal support. **What problems is Choozle solving and how is that benefiting you?** We are not using the tool anymore. Very bad experience. **Official Response from Rachel Mimken:** > Hello, My name is Rachel Mimken and as head of Customer Experience, we sincerely regret you had such a dissatisfying experience with our platform. To address your provided concerns: - Reporting for all standard metrics is available directly within the platform. Only the detailed level reports (fold, dayparting metrics, etc.) are available in a scheduled email format due to delays of that data being aggregated from the exchanges and delivered to us. -Our apologies that any fees were unclear. We never want clients to feel they were not aware of charges after signing up. My team works with our sales folks to educate on any possible fees in order to set good expectations with pre-sale clients so I appreciate the feedback here to help tighten this up with all client-facing Choozle employees. If you would be open to speaking, I'd be glad to hop on a call and at the very least, hear your feedback. Please feel free to email me at Rachel@Choozle.com to set up a time. Thank you, Rachel ## Choozle Discussions - [Choozle - Insights into pricing needed!](https://www.g2.com/discussions/32770-choozle-insights-into-pricing-needed) - 1 comment, 1 upvote - [Interaction details](https://www.g2.com/discussions/7594-interaction-details) - 2 comments, 1 upvote - [What are Choozle Insights CRM Data Packages?](https://www.g2.com/discussions/what-are-choozle-insights-crm-data-packages) - 2 comments, 1 upvote - [Where will my ads be served? What types of ads can I run?](https://www.g2.com/discussions/where-will-my-ads-be-served-what-types-of-ads-can-i-run) - 1 comment, 1 upvote - [What can I track with Choozle?](https://www.g2.com/discussions/what-can-i-track-with-choozle) - 1 comment, 1 upvote - [View Choozle pricing details and edition comparison](https://www.g2.com/products/choozle/reviews?filters%5Bnps_score%5D%5B%5D=1§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+00%3A33%3A22+-0500&secure%5Bsession_id%5D=816051a7-568a-4eea-a083-68cd26907120&secure%5Btoken%5D=4fcdeac9df666ddca6304edf3183b6db9c7dfb8a35ec648529c2cca46f2f97d5&format=llm_user) ## Choozle Integrations - [CampaignTrackly](https://www.g2.com/products/campaigntrackly/reviews) ## Choozle Features **Channel Functionality** - Display Functionality **Audiences** - Audience Insights - Segmentation **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Data Analysis** - Dashboards - Visualizations - Advanced Filtering **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Task Planning - Project Planning **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Administration** - Marketing Integrations - Ad Integrations - Data Exporting **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Mobile Functionality** - Mobile Functionality **Agentic AI - Mobile Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Audience Intelligence Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities - Activity Dashboard - Retargeting Ads **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting - Audience Targeting **Mobile** - Mobile Tracking - In-App Ads - Mobile Rich Media Capabilities **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities - AI/Machine Learning **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Internationalization - Notifications - Budget Management - Display Ad Management - Campaign Management - Ad Inventory Management - Alerts/Notifications - Document Management - File Management - Workflow Management - Email Management - Display Ad Management - Calendar Management - Task Management - Campaign Management - Deadline Management - Client Management - Project Management **Additional Functionality** - Multi-Channel Marketing - Customer Segmentation - Generative AI - AI Copilot - For Advertising Agencies - Bidding Strategies - ROI Tracking **Additional Functionality** - Campaign Analytics - Generative AI - Dynamic Content - Performance Metrics - Data Visualization - Project Time Tracking - Real-Time Updates - Data Import/Export - Real-Time Data - Cross Channel Attribution - Prioritization - Heatmaps - Customizable Branding - Customizable Templates - Drag & Drop - Monitoring - Access Controls/Permissions - Search/Filter - Personalization - Real-Time Reporting - A/B Testing - Reminders - Reporting & Statistics - Activity Tracking - Collaboration Tools - Tagging - AI Copilot - Behavior Analytics - Task Progress Tracking - Commenting/Notes - Task Scheduling - Projections ## Top Choozle Alternatives - [Basis](https://www.g2.com/products/basis/reviews) - 4.5/5.0 (263 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) - 4.4/5.0 (178 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - 4.7/5.0 (889 reviews)