Administrador de Lista de Correo Electrónico Software

One challenge I noticed is that when emails face deliverability issues, it is not always easy to identify the exact reason or understand domain health clearly.

I also felt that reporting and filtering could provide deeper visibility for analyzing larger communication activities more effectively.

Another limitation is that some integrations and automation workflows may require additional setup effort to work smoothly with external tools. Reseña recopilada por y alojada en G2.com.

Before using Instantly, supplier follow-ups and external communication activities were handled manually through Outlook conversations, reminders, and spreadsheets. During busy project phases, this often caused missed follow-ups, delayed responses, and difficulty tracking ongoing discussions across multiple vendors.

Instantly solved this by centralizing outreach tracking, scheduling, automated follow-ups, and reply monitoring within one platform. For example, during one supplier clarification activity related to pending engineering documents, I could manage multiple external discussions together and track responses more systematically instead of manually checking individual mail chains repeatedly.

From a practical perspective, it reduced the manual effort involved in tracking repeated follow-ups through separate email chains and spreadsheets. By organizing outreach and communication workflows in one place, it helped save time during supplier coordination and external communication activities, which improved overall workflow efficiency.

This reduced manual coordination effort, improved follow-up consistency, and helped avoid delays in project communication activities. From a workflow perspective, it saved time during vendor coordination and improved visibility into ongoing external discussions. Reseña recopilada por y alojada en G2.com.

The pricing structure is frustrating. Costs rise quickly as you start adding more contacts which honestly feels like a tax on success, and its specially frustrating to have basic features that could be expected in the lower/basic pricing tiers up in the higher pricing tiers. I also found the landing page builder to be too simple, lacking in customization features. Reseña recopilada por y alojada en G2.com.

It's the solution we needed since we were missing a CRM tool that could maximize our Sales Department potential. Reseña recopilada por y alojada en G2.com.

The major thing that I wanted to bring to Constant Contact's attention this time is what really frustrates me in my workflow. If I create a new list and upload contacts, it asks me again what list I want to upload the contacts to, and I have to re-write/find the list I'm already in. Who thought this was a good idea? It's literally double the work. I'm already in the list; why should I have to reclarify that I want to upload emails to that list? Reseña recopilada por y alojada en G2.com.

Honestly, right now, I don't care for most of the updates Constant Contact is making. The new sidebar on the right-hand side of the designer I constantly have to close because it's taking up space. The fact that I have to reclarify which list I'm uploading to. I'd rather you all work on the designer, maybe allow us to add more to our brand, like fonts, so when we make a new email, it has all our company-branded stuff as the defaults. Reseña recopilada por y alojada en G2.com.

Lo que más me disgusta es el constructor de correos electrónicos. Es torpe, difícil de usar y no muy intuitivo.

Otra cosa que no me gusta es el sistema de informes. La forma en que filtra y muestra las métricas es difícil de entender y navegar. Preferiría que fuera más directo y se centrara en lo que importa, como la efectividad del título del correo electrónico, la tasa de apertura y la tasa de clics.

Además, la función de duplicación de campañas podría mejorarse. Ayudaría si cada campaña duplicada pudiera agruparse en una sola categoría para que pueda encontrarlas rápidamente, en lugar de terminar con una copia aislada cada vez. Reseña recopilada por y alojada en G2.com.

Las funciones principales que más valoro son el CRM y las automatizaciones. Reseña recopilada por y alojada en G2.com.

The customer support has been good but it can take some time to book with them as their schedule is booked 3-5 days out. It would be great if I could talk to someone the same day, if I needed support. Reseña recopilada por y alojada en G2.com.

Lemlist solves the problem of using multiple tools for outreach, letting me organize campaigns. I like building custom sequences, email warmup, and using multiple email addresses and domains. It's flexible, allowing LinkedIn connections when no email or phone number is available, helping me win. Reseña recopilada por y alojada en G2.com.

The AI integration could be improved, and the output could be more helpful overall.

This isn’t a major dislike, but having more direct AI features built into the dashboard—especially while designing emails and creating campaigns—would make the experience smoother and more useful.

The performance tracking interface of the campaigns can be better and more explained. Reseña recopilada por y alojada en G2.com.

The platforms makes it easy to execute and track outbound marketing efforts within few clicks.

The setup is easy and the features are well traversable.

The pricing makes it a more better tool with a lot of integrations available to connect along with exports and analysis of the data.

For me it is making my schedule more easier with the campaign scheduling, easy designing and simple tracking of the campaign that saves a lot of my time with priority support that listens and help in terms of any fault. Reseña recopilada por y alojada en G2.com.

Because Insider One offers so many capabilities across AB testing, personalization, and the general journey, the platform can feel a bit overwhelming. At the beginning of our relationship, we noticed there was a learning process to fully understand all the advanced options, but with Insider's ongoing enablement and customer success support our teams have become very comfortable operating it day to day. Reseña recopilada por y alojada en G2.com.

We definitely recommend Insider as one of the top platforms to help you drive your marketing metrics and create some of the most dynamic and individualized customer experiences on digital channels. Reseña recopilada por y alojada en G2.com.

Insider One helps Vietnam Airlines shift from sporadic UX changes to a conituous experimentation mindset, where every critical step in the booking flow is tested and optimized. Thoughout our 8 years partnership, structured A/B tests on elements like flight search modules, location-based departures and ancillary offers have delivered double-digit uplift in flight searches and ancillary take-rate, driving incremental revenue without increasing acquisition costs. The platform also lets us better understand traveler behavior across segments, so we can personalize offers by rout, location and engagement, improving both conversion and customer experience. Reseña recopilada por y alojada en G2.com.

Pricing was probably the biggest downside for us. It’s fine when you’re testing or working with smaller lists, but costs start increasing pretty quickly as your contacts grow.

We also found some integrations a bit more limited than expected unless you move to higher plans. Nothing dealbreaking, but compared to some other tools we tested, it became harder to justify for our budget long term. Reseña recopilada por y alojada en G2.com.

We mainly tested Mailchimp to see if it could work for newsletters and client campaigns without needing too much setup or technical work.

What helped the most was how quickly we could get everything running. Importing contacts, setting up campaigns, and sending emails was pretty straightforward, even for people on our team without much experience in email marketing.

It also made collaboration easier because we didn’t need a designer or developer involved for every small campaign. The analytics were useful too, especially for quickly checking opens and engagement after sending newsletters. Reseña recopilada por y alojada en G2.com.

There are a few areas in the UI that could feel smoother, especially while switching between modules or updating records quickly. Sometimes pages take an extra second to load when working with larger contact lists, but overall it has not created any serious issues for my daily work. Reseña recopilada por y alojada en G2.com.

Before using EngageBay, we were managing leads and follow-ups manually through spreadsheets and emails, which made it easy to miss tasks or delayed responses. Now everything is tracked in one system including deals, calls, notes and follow-ups.

It has helped us respond to leads faster, keep the sales pipeline organized, and maintain better follow-up consistency without needing additional tools. For a growing business it has been practical and easy to manage without a complicated setup. Reseña recopilada por y alojada en G2.com.

Flodesk currently doesn’t have an A/B split-testing feature for email subject lines, but once they add it, the platform will feel flawless :) I reached out by email about this a while ago, and they responded promptly to say they’re in the process of rolling it out, which would be amazing. Reseña recopilada por y alojada en G2.com.

I can design beautiful, striking emails in no time at all, while easily incorporating my small business brand kit — fonts, colours, and overall style — for a personalised look and feel my customers have come to expect.

I also love that I can integrate newsletter sign-up forms and pop-ups on my WooCommerce/Wordpress website to gather new email leads. I use the same sign-up links across my social media channels via Linktree as well, which makes growing my audience feel seamless and connected. Reseña recopilada por y alojada en G2.com.

Como mencioné antes, el precio ha sido la razón principal por la que no he tenido la oportunidad de usar Braze en mi carrera de Marketing hasta ahora. Aunque definitivamente es competitivo cuando se mide contra productos de igual calibre, aún puede ser un poco intimidante, especialmente para las empresas que buscan comprometerse con una plataforma durante años.

CONTRAS:

- Los canales de contenido en la aplicación y las tarjetas de contenido tienen precios separados

- Tarifa única de incorporación por separado

- Un puñado de materiales de aprendizaje bloqueados detrás de un muro de pago Reseña recopilada por y alojada en G2.com.

Creando recorridos automatizados complejos para atender múltiples etapas del ciclo de vida para una base de usuarios altamente segmentada. Introduciendo posibilidades para una personalización profunda a través de etiquetas líquidas, creando bloques de contenido para automatizar la mayor parte de la creación de plantillas. Reseña recopilada por y alojada en G2.com.

The customer service is atrocious. Every time I need to ask for help, the agent takes 3 to 5 minutes in between replies, often forgets what we're talking about, and usually doesn't solve the issue. The last time I needed help, it was 45 minutes in between replies. This is completely unacceptable.

The integration with Google Drive needs attention. Also, there should be an integration with Canvas for better image handling. I want to have modules that automatically update that are not part of the universal templates.

Additionally, I'd like to integrate Omnisend with Claude to create more options and emails faster. The onboarding was not easy; the team didn't move all our flows properly, and I had to rebuild certain flows like the abandoned browse and cart because the dynamic content wasnt available the way they set it up and couldn't be actively dropped in. Reseña recopilada por y alojada en G2.com.

Omnisend helps me create robust, personalized flows that connect with my audience in ways I couldn't build myself. I switched from MailerLite because Omnisend offers better integration capabilities and easier ways to create personalized workflows with improved analytics. Reseña recopilada por y alojada en G2.com.

El recorrido del usuario puede parecer complejo a veces, y los pequeños cambios en las campañas a menudo requieren un esfuerzo considerable. Los paneles de informes también carecen de suficiente personalización y flexibilidad para comparar eficazmente el rendimiento entre iniciativas. Reseña recopilada por y alojada en G2.com.

EVAM ha sido un pilar fundamental de las iniciativas de campaña promocional de nuestro equipo, permitiendo el acceso a múltiples canales de interacción, incluyendo SMS, Push, WhatsApp y META. También ofrece capacidades como reembolsos, ofertas, personalización y recorridos de campaña dinámicos. Más recientemente, se ha expandido para apoyar interfaces para clientes empresariales, extendiendo su valor más allá de la ejecución de campañas internas. Reseña recopilada por y alojada en G2.com.

Despite the overall quality, at times, the platform feels a bit outdated in certain areas. For example, scheduling future campaigns can be confusing. Reseña recopilada por y alojada en G2.com.

Automating our clients’ emails is a very handy tool, saving time and ensuring consistency. Also, one of the major advantages is the very responsive and knowledgeable support team, which is very important for us. Great collaboration in all aspects. Reseña recopilada por y alojada en G2.com.

Some of their advanced features feels bit limited when compared with the enterprise tools, particularly in segmenting and reporting customisation. Their template library, though it's functional, can be more modern and diverse. Also, their integration is not that extensive when compared with other larger competitors. Reseña recopilada por y alojada en G2.com.

This platform helps me solve the problem of having a simplified campaign execution, right from managing the list to automation; it doesn't need any steep learning curve. This also helps reduce the dependency on technical teams and speed up the go-to-market timeline for campaigns. It also improves engagement tracking and campaign consistency across multiple channels. Reseña recopilada por y alojada en G2.com.

Tan fácil como es de usar, como alguien que no tiene mucha experiencia en gestión de correos electrónicos o CRM, hay mucho que ver cuando navegas y a veces me preocupa que no estemos utilizando todas las funciones a nuestro favor. Reseña recopilada por y alojada en G2.com.

Nos está ayudando a impulsar las ventas, a aumentar la conciencia sobre nuevas colecciones y colaboraciones, y nos proporciona una forma de rastrear a nuestros clientes. Además, se sincroniza con Shopify, lo que nos permite segmentar fácilmente nuestra lista. Reseña recopilada por y alojada en G2.com.

One thing I dislike about Customer.io is that the platform can feel a bit overwhelming at first, especially for new users who aren’t familiar with marketing automation tools. Some advanced workflows and integrations also require technical knowledge, which can slow down setup. Additionally, pricing can become expensive as contact lists grow. While the platform is powerful, there’s definitely a learning curve to fully utilize all its features. Reseña recopilada por y alojada en G2.com.

Customer.io solves the challenge of sending personalized and timely communication at scale. Instead of manually managing emails, push notifications, or SMS campaigns, it automates customer journeys based on user behavior and real-time data. That benefits me by saving time, improving engagement, and helping deliver more relevant experiences to customers. I also like that it brings data, automation, and analytics into one platform, making campaigns easier to manage and optimize. Reseña recopilada por y alojada en G2.com.

Nothing major, only downside for me is that the platform still feels slightly early-stage in some areas. I’ve noticed occasional slow loading, small bugs, and limited control over individual leads/messages inside active campaigns. I’d also like deeper analytics and more customization options for sequences and AI prompts. It lacks a couple of integrations and the credits occasionally runs out a bit too soon but the pricing is reasonable compared to other tools out there so cant complain much there.

That said, the team seems to be shipping updates quickly and support has been responsive whenever issues came up. Reseña recopilada por y alojada en G2.com.

Sendpilot AI solves the problem of manual and inconsistent LinkedIn outreach. Before using it, managing prospecting, follow-ups, and tracking conversations across LinkedIn was very time-consuming and messy.

Now most of that process is automated in one place, which saves me several hours every week and makes outreach much more consistent and scalable. The biggest benefit is that I can focus more on actual conversations and qualified leads instead of repetitive manual tasks. Reseña recopilada por y alojada en G2.com.

Algunas reglas avanzadas de automatización son menos flexibles, lo que requiere soluciones alternativas para los recorridos de clientes entre regiones. El panel de informes carece de una personalización profunda para las exportaciones de cumplimiento de la UE y KPI específicos para mayoristas, como el ROI de campañas de pedidos repetidos. Las integraciones con algunas herramientas logísticas y contables más pequeñas de Alemania requieren configuración adicional en lugar de conectores nativos. La interfaz de usuario puede parecer menos moderna, y ciertas acciones masivas requieren más pasos de lo esperado. La entregabilidad de SMS a ciertos países de la UE puede ser inconsistente, lo que afecta las alertas de reabastecimiento sensibles al tiempo. Reseña recopilada por y alojada en G2.com.

Comarch Marketing Automation unifica nuestros leads, previniendo la pérdida de datos y automatizando las comunicaciones, ahorrando horas de contacto manual. Puntúa y segmenta a los clientes, se enfoca en compradores de alto valor y reduce las inconsistencias, mejorando las tasas de conversión. Reseña recopilada por y alojada en G2.com.

Creo que hay demasiadas funciones. De todo el conjunto, solo uso unas pocas. Reseña recopilada por y alojada en G2.com.

Automatización del soporte técnico en el sitio. Reseña recopilada por y alojada en G2.com.