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Compare Unleash and VWO Testing 
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At a Glance
Market Segments
Mid-Market (54.7% of reviews)
Mid-Market (56.5% of reviews)
Entry-Level Pricing
Starting at $75.00 1 Seats Per Month
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Unleash
Star Rating
(118)4.7 out of 5
Market Segments
Mid-Market (54.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $75.00 1 Seats Per Month
Browse all 3 pricing plansVWO Testing
Star Rating
(927)4.4 out of 5
Market Segments
Mid-Market (56.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that VWO Testing has a solid A/B Testing feature with a score of 9.0, but reviewers mention that Unleash excels in Feature Testing with a score of 9.1, highlighting its versatility in testing various elements on a webpage.
- Reviewers mention that Unleash offers superior Rollout & Rollback Control with a score of 9.2, while VWO Testing falls behind at 7.3, indicating that users may find Unleash more reliable for managing changes in their testing environments.
- G2 users report that VWO Testing's AI/Machine Learning capabilities are lacking with a score of 6.5, whereas Unleash shines with a score of 8.5 for its Low-Code Interface, making it easier for users to implement changes without extensive coding knowledge.
- Users on G2 highlight that VWO Testing's Quality of Support is rated at 8.9, but reviewers mention that Unleash surpasses this with a score of 9.2, suggesting that users may receive more effective assistance when using Unleash.
- Reviewers say that VWO Testing's Visitor Behavior Monitoring is rated at 8.3, but Unleash's overall monitoring capabilities are rated lower at 8.1, indicating that VWO Testing may provide a more comprehensive view of user interactions.
- Users report that VWO Testing has a more extensive library for templates with a score of 7.5, while Unleash's customization options are rated higher at 8.3, suggesting that users may find more flexibility in tailoring their tests with Unleash.
Pricing
Entry-Level Pricing
Unleash
Cloud Hosted - Pay-as-you-go
Starting at $75.00
1 Seats Per Month
All the features of Enterprise with no long term commitment.
- Free Trial
- Unlimited Projects
- Unlimited Environments
VWO Testing
GROWTH
Contact Us
Get started with experimenting to optimize your user experiences.
- Create A/B, MVT, and Split Tests powered by SmartStats.
- Perform advanced targeting for A/B, MVT, and split testing.
- Perform A/B, MVT, and split testing for mobile websites.
Free Trial
Unleash
Free Trial is available
VWO Testing
Free Trial is available
Ratings
Meets Requirements
9.1
85
8.5
794
Ease of Use
9.0
89
8.3
803
Ease of Setup
8.9
60
8.6
525
Ease of Admin
9.2
48
8.7
363
Quality of Support
9.3
56
9.0
766
Has the product been a good partner in doing business?
9.3
40
8.9
360
Product Direction (% positive)
9.5
87
9.0
790
Features by Category
Visitor Behavior
Not enough data
8.2
76
Not enough data
8.2
74
Not enough data
7.6
67
Templates
Not enough data
7.5
68
Not enough data
8.0
74
Not enough data
8.4
72
Personalization
Not enough data
7.6
68
Not enough data
7.9
63
Not enough data
7.0
63
Not enough data
6.8
60
Not enough data
7.0
63
Not enough data
6.9
60
Not enough data
9.0
78
Not enough data
7.7
61
Multichannel
Not enough data
7.7
69
Not enough data
5.5
56
Not enough data
7.4
61
Administration
Not enough data
7.5
60
Not enough data
8.2
73
Not enough data
7.5
70
Not enough data
7.7
69
Agentic AI - E-Commerce Personalization
Not enough data
7.2
10
Not enough data
8.0
10
Segmentation
Not enough data
8.8
11
Not enough data
7.9
8
Targeting
Not enough data
8.7
10
Not enough data
8.3
10
Triggered Content
Not enough data
8.8
7
Not enough data
Not enough data
Not enough data
7.7
5
Personalized Content
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
8.5
9
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
9.5
78
7.8
53
9.3
69
7.8
55
8.0
72
8.4
62
Functionality
8.9
70
8.0
57
9.3
73
8.5
65
8.4
69
8.0
62
Computing
Not enough data
8.0
435
Not enough data
6.7
389
Not enough data
7.6
467
Experimental Design
Not enough data
8.4
464
Not enough data
8.6
456
Not enough data
8.2
448
Analytics
Not enough data
8.2
514
Not enough data
7.6
477
Agentic AI - A/B Testing
Not enough data
6.5
79
Not enough data
7.1
78
Not enough data
6.8
78
Not enough data
7.2
78
Agentic AI - Personalization
Not enough data
7.2
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
6.7
13
Not enough data
7.4
13
Variation Testing
Not enough data
9.3
32
Not enough data
8.1
27
Not enough data
8.7
30
Not enough data
8.8
30
Not enough data
8.3
30
Not enough data
8.5
28
Reporting
Not enough data
8.6
29
Not enough data
8.6
32
Personalization
Not enough data
8.3
27
Not enough data
8.1
26
Not enough data
8.5
24
Administration
Not enough data
8.5
24
Not enough data
8.3
22
Not enough data
8.9
29
Not enough data
9.0
28
Categories
Categories
Shared Categories
Unleash and VWO Testing are categorized as Feature Management
Unique Categories
Unleash has no unique categories
VWO Testing is categorized as Personalization, Personalization Engines, A/B Testing, Mobile App Optimization, and E-Commerce Personalization
Reviews
Reviewers' Company Size
Unleash
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
VWO Testing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
18.8%
Information Technology and Services
13.7%
Financial Services
7.7%
Computer & Network Security
7.7%
Retail
4.3%
Other
47.9%
Computer Software
11.7%
Marketing and Advertising
9.9%
Retail
8.3%
Information Technology and Services
6.5%
Leisure, Travel & Tourism
4.6%
Other
58.9%
Alternatives
Discussions
Unleash has no discussions with answers
How scalable is Visual Website Optimizer?
1 Comment
BS
I've used VWO on a few different sites and its pretty scablable, as long as the pagetypes align with a URL string, you should be able to test at...Read more
How do I set up click and scrollmaps?
1 Comment
SV
Heatmaps are always-on in VWO Insights. It does not require any configuration. It runs continuously and setup is as simple as a toggle-on. Scrollmaps present...Read more
Will there be any improvement of setting up goals?
1 Comment
SV
A general ‘add to cart’ goal can be setup and segmented based on conversion URL to narrow down to the specific product was added to cart. The list of...Read more
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