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At a Glance
Market Segments
Small-Business (55.8% of reviews)
Small-Business (63.2% of reviews)
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free
Supermetrics
Star Rating
(807)4.4 out of 5
Market Segments
Small-Business (55.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansWindsor.ai
Star Rating
(74)4.6 out of 5
Market Segments
Small-Business (63.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Supermetrics excels in "Custom Reports and Dashboards," with a score of 8.7, allowing for tailored insights that meet specific business needs, while Windsor.ai, although strong, scores slightly lower at 9.0, indicating a more standardized approach to reporting.
- Reviewers mention that Windsor.ai shines in "ROI Tracking" with a score of 9.5, highlighting its robust capabilities in measuring return on investment, whereas Supermetrics scores 8.2, suggesting it may not provide as comprehensive tracking features.
- G2 users note that Supermetrics offers superior "Real-Time Reporting" capabilities, scoring 8.1, which is crucial for businesses needing immediate insights, while Windsor.ai's score of 7.3 indicates a lag in this area.
- Users on G2 report that Windsor.ai provides better "Customer Insights" with a score of 9.3, making it a preferred choice for businesses focused on understanding their audience, compared to Supermetrics' score of 7.9.
- Reviewers say that Supermetrics has a strong performance in "Multichannel Tracking," scoring 8.3, which is essential for businesses running campaigns across various platforms, while Windsor.ai outperforms with a score of 9.5, indicating a more integrated approach.
- Users report that Windsor.ai's "Predictive Analytics" feature, scoring 9.0, is a standout, providing advanced forecasting capabilities, while Supermetrics falls short with a score of 6.7, suggesting limited predictive functionalities.
Pricing
Entry-Level Pricing
Supermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Supermetrics
Free Trial is available
Windsor.ai
Free Trial is available
Ratings
Meets Requirements
8.5
610
8.8
52
Ease of Use
8.2
618
8.1
55
Ease of Setup
8.1
405
8.1
43
Ease of Admin
8.0
371
8.6
30
Quality of Support
7.8
552
9.1
49
Has the product been a good partner in doing business?
8.2
366
9.4
31
Product Direction (% positive)
7.9
569
9.3
50
Features by Category
Metrics
8.6
310
8.8
16
8.3
291
8.4
15
8.1
262
8.0
16
8.4
291
7.8
16
8.0
280
7.5
16
7.9
250
7.6
13
8.0
250
7.6
15
8.6
322
8.2
16
7.8
268
8.0
14
Reporting
8.2
310
8.4
15
7.9
278
7.0
15
8.4
304
7.9
14
8.1
291
8.9
14
7.6
251
8.2
14
Feature Not Available
8.3
14
8.7
324
8.5
13
Other
8.2
271
8.9
15
7.9
241
8.1
13
7.2
218
8.1
14
8.6
317
8.8
13
8.4
267
8.3
13
7.2
207
7.8
13
7.4
215
8.3
13
Agentic AI - Digital Analytics
6.3
10
Feature Not Available
7.0
10
Feature Not Available
6.7
10
Feature Not Available
6.8
10
Feature Not Available
Administration
8.3
272
8.3
14
7.5
212
8.2
13
8.1
311
8.5
14
8.0
295
8.3
12
Management
8.6
67
Not enough data
8.1
57
Not enough data
Functionality
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.2
312
|
Verified
9.0
34
|
Verified
8.7
350
|
Verified
9.5
36
|
Verified
7.8
280
|
Verified
8.9
30
|
Verified
7.9
297
|
Verified
9.1
31
|
Verified
8.0
160
9.0
25
|
Verified
Feature Not Available
7.8
21
Campaign Activity
8.6
348
|
Verified
9.5
31
|
Verified
8.9
374
|
Verified
9.5
33
|
Verified
8.0
273
|
Verified
8.7
29
|
Verified
8.3
321
|
Verified
9.0
31
|
Verified
7.9
273
|
Verified
8.6
28
|
Verified
Feature Not Available
Feature Not Available
Agentic AI - Marketing Analytics
6.5
12
7.8
9
6.8
12
9.4
9
6.3
12
7.5
8
Categories
Categories
Shared Categories
Supermetrics and Windsor.ai are categorized as ETL Tools, Google Workspace for Marketing, Marketing Analytics, and Digital Analytics
Unique Categories
Supermetrics has no unique categories
Windsor.ai has no unique categories
Reviews
Reviewers' Company Size
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Windsor.ai
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.2%
Information Technology and Services
2.3%
Online Media
1.9%
Other
34.0%
Marketing and Advertising
39.7%
Retail
7.4%
Education Management
5.9%
Computer Software
4.4%
Leisure, Travel & Tourism
2.9%
Other
39.7%
Discussions
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
What is Windsor.ai used for?
1 Comment
Official Response from Windsor.ai
To bring data from more than 70 marketing data sources (such as Facebook Ads, Google Analytics, Instagram, Salesforce, HubSpot,..) to your data destination...Read more
Windsor.ai has no more discussions with answers
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