# Supermetrics vs Windsor.ai Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Supermetrics excels in user experience, particularly with its seamless integration with Google Sheets. Users appreciate how it saves them time by efficiently pulling data from multiple sources, allowing them to focus on more critical tasks.
- **Users say** that Windsor.ai offers exceptional value for money, especially with its wide range of connectors. Reviewers highlight its flexibility and the ability to automate data collection processes, which significantly enhances their dashboard architecture and daily operations.
- **According to verified reviews** , Supermetrics has a higher overall satisfaction score, reflecting its strong performance in quality and support. Users commend the personal and quick assistance they receive, which contributes to a smoother experience when navigating the platform.
- **Reviewers mention** that Windsor.ai stands out for its outstanding customer support, often described as quick and helpful. This level of support is particularly beneficial for users who require immediate assistance with their data integration needs.
- **G2 reviewers highlight** that while Supermetrics has a straightforward UI/UX that simplifies setup and data source management, some users find it challenging to configure for specific workflows. This can lead to a steeper learning curve for new users compared to Windsor.ai.
- **Users report** that Windsor.ai's pricing model, which includes a free tier, makes it an attractive option for small businesses. This contrasts with Supermetrics, which starts at a paid level, potentially limiting access for budget-conscious users.



---
## Frequently Asked Questions

### What is the difference between Supermetrics vs Windsor.ai?

Supermetrics and Windsor.ai are both rated 4.4/5, but Supermetrics stands out for its integrations and automation, while Windsor.ai is noted for its customer support and unification features.

| [Supermetrics](https://www.g2.com/products/supermetrics/reviews) | [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews) |
| --- | --- |
| 4.4/5 (823 reviews) | 4.4/5 (89 reviews) |
| Small-Business | Small-Business |
| 8.1 | 8.1 |
| 7.8 | 8.9 |
| Integrations | Customer Support |



### How do the pricing models of Supermetrics and Windsor.ai compare?

Windsor.ai is rated higher for value, with a stronger Price/Cost satisfaction score than Supermetrics.

- **Supermetrics:** In recent reviews, many cite Supermetrics as expensive, with 14 all-time mentions of cost as a trade-off and 8 mentions of pricing issues.
- **Windsor.ai:** Reviewers highlight Windsor.ai as budget-friendly and offering great value, with several noting its lower cost compared to competitors.
- **Switching reasons:** Recent reviewers have switched to Windsor.ai for its lower price and broader connector coverage, especially when cost is a primary concern.



### What are the best alternatives to Supermetrics and Windsor.ai?

The top three alternatives to Supermetrics and Windsor.ai are Adverity, Dataslayer.ai, and Funnel.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Supermetrics](https://www.g2.com/products/supermetrics/reviews) | 4.4/5 (823) | Small-Business | Expensive for smaller teams | Integrations |
| [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews) | 4.4/5 (89) | Small-Business | Budget-friendly, great value | Customer Support |
| [Adverity](https://www.g2.com/products/adverity/reviews) | 4.4/5 (326) | Mid-Market | — | Data integration flexibility |
| [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) | 4.8/5 (311) | Small-Business | — | Ease of use |
| [Funnel](https://www.g2.com/products/funnel/reviews) | 4.5/5 (165) | Small-Business | — | Automation and reporting |



### Which Marketing Analytics features should I prioritize when comparing Supermetrics and Windsor.ai?

Buyers should prioritize Integrations, Reporting, Automation, Customer Support, and Pricing when comparing Supermetrics and Windsor.ai.

- **Integrations:** Supermetrics (27 all-time mentions), Windsor.ai (24 all-time mentions)
- **Reporting:** Supermetrics (12 all-time mentions for Insights), Windsor.ai (6 all-time mentions for Insights)
- **Automation:** Supermetrics (8 all-time mentions), Windsor.ai (7 all-time mentions)
- **Customer Support:** Supermetrics (17 all-time mentions), Windsor.ai (22 all-time mentions)
- **Pricing:** Supermetrics (14 all-time mentions as a trade-off), Windsor.ai (multiple recent reviews cite value and affordability)



### What are the pros and cons of Supermetrics vs Windsor.ai?

Supermetrics is strongest in integrations and automation, while Windsor.ai leads in customer support and value.

- **Supermetrics strengths:** Integrations (27 all-time mentions), ease of use (29), time-saving (15), automation (8), and reliable connectors (14).
- **Supermetrics trade-offs:** Expensive (14), missing features (10), pricing issues (8), and data limitations (7).
- **Windsor.ai strengths:** Customer support (22), ease of use (27), integrations (24), value (multiple recent reviews), and easy setup (8).
- **Windsor.ai trade-offs:** Missing features (10), connector issues (7), learning curve (6), and billing system complexity (recent reviews).



### Is Supermetrics or Windsor.ai better for small businesses?

Both Supermetrics and Windsor.ai are primarily used by small businesses, but Windsor.ai is more frequently praised for affordability and support in this segment.

- **Supermetrics:** Largest segment is Small-Business; reviewers note ease of use and integrations but frequently mention cost as a barrier for smaller teams.
- **Windsor.ai:** Largest segment is Small-Business; reviewers consistently highlight budget-friendly pricing and responsive support as key benefits for small companies.



### Which Marketing Analytics platform has better integrations?

Supermetrics is favored for integrations, with more reviewer-cited integration mentions and broader connector coverage.

- **Supermetrics:** Facebook (130 all-time mentions), Looker (77), Shopify (19)
- **Windsor.ai:** Claude (4 recent mentions), Data Studio (4), ChatGPT (1)



### How do Supermetrics and Windsor.ai compare on customer support?

Windsor.ai scores materially higher on Quality of Support, with a 1.1-point lead over Supermetrics (8.9 vs 7.8).

- **Supermetrics:** Reviewers describe support as generally helpful, though some note slow responses and variability in support quality.
- **Windsor.ai:** Reviewers consistently praise Windsor.ai for fast, responsive, and helpful support, with 22 all-time mentions and multiple recent reviews highlighting outstanding service.



### Which is easier to implement, Supermetrics or Windsor.ai?

Supermetrics and Windsor.ai score equally on Ease of Setup, both at 8.1, indicating parity in implementation experience.

- **Supermetrics:** Reviewers frequently mention easy setup, especially for Google Sheets and Looker Studio, but note some complexity for new users and advanced configurations.
- **Windsor.ai:** Reviewers highlight quick and straightforward setup, with several citing "plug & play" experiences and rapid onboarding, though a few mention a learning curve for advanced features.



### Which product has better Reporting?

Supermetrics is favored for Reporting, with more reviewer-cited mentions and higher reporting-related sentiment.

- **Supermetrics:** 12 all-time mentions for Insights, 8 for Automated Reporting, and 8 for User Interface; reviewers highlight robust reporting templates and dashboard automation.
- **Windsor.ai:** 6 all-time mentions for Insights; reviewers note reliable reporting and dashboard creation, but fewer cite reporting as a standout feature compared to Supermetrics.



| | Supermetrics | Windsor.ai | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 824 | 90 | 
| **Largest Market Segment** | Small-Business (55.4% of reviews) | Small-Business (61.7% of reviews) | 
| **Entry Level Price** | Starting at €39.00 1 user Per Month | Free | 

---
## Top Pros & Cons

### Supermetrics

Pros:
- Ease of Use (29 reviews)
- Integrations (27 reviews)

Cons:
- Expensive (14 reviews)
- Missing Features (10 reviews)

### Windsor.ai

Pros:
- Ease of Use (18 reviews)
- Integrations (17 reviews)

Cons:
- Missing Features (8 reviews)
- Learning Curve (6 reviews)

---
## Ratings Comparison
| Rating | Supermetrics | Windsor.ai | 
|---|---|---|
  | **Meets Requirements** | 8.5 (625 reviews) | 8.8 (60 reviews) | 
  | **Ease of Use** | 8.2 (633 reviews) | 8.2 (65 reviews) | 
  | **Ease of Setup** | 8.1 (420 reviews) | 8.1 (53 reviews) | 
  | **Ease of Admin** | 8.0 (380 reviews) | 8.6 (33 reviews) | 
  | **Quality of Support** | 7.8 (566 reviews) | 8.9 (56 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.2 (375 reviews) | 9.2 (34 reviews) | 
  | **Product Direction (% positive)** | 7.9 (582 reviews) | 9.2 (57 reviews) | 

---
## Pricing

### Supermetrics

#### Entry-Level Pricing

Plan: Starter

Price: Starting at €39.00 1 user Per Month

Description: For individuals and small teams starting out with marketing intelligence.

Key Features:
- Starting at 1 user
- Starting at 3 data sources
- No data volume fees

[Browse all 4 editions](https://www.g2.com/products/supermetrics/pricing)

#### Free Trial

Yes

### Windsor.ai

#### Entry-Level Pricing

Plan: Free

Price: Free

Key Features:
- 1 user
- 1 data source
- 1 account

[Browse all 6 editions](https://www.g2.com/products/windsor-ai/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Supermetrics** | 7.9/10 | 379 |
| **Windsor.ai** | 8.2/10 | 26 |

#### Metrics

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.6 (312 reviews) | 8.8 (17 reviews) | 
| **Engagement** | 8.3 (292 reviews) | 8.4 (15 reviews) | 
| **Entry and Exit Pages** | 8.1 (262 reviews) | 8.0 (16 reviews) | 
| **Standard Event Tracking** | 8.4 (291 reviews) | 7.8 (16 reviews) | 
| **Custom Event Tracking** | 8.0 (280 reviews) | 7.5 (16 reviews) | 
| **Retention** | 7.9 (250 reviews) | 7.6 (13 reviews) | 
| **Return** | 8.0 (250 reviews) | 7.6 (15 reviews) | 
| **Conversions** | 8.6 (322 reviews) | 8.2 (16 reviews) | 
| **Funnels** | 7.8 (269 reviews) | 8.0 (14 reviews) | 

#### Reporting

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Real-Time Reporting** | 8.2 (311 reviews) | 8.4 (15 reviews) | 
| **Trending** | 7.9 (278 reviews) | 7.0 (15 reviews) | 
| **Retroactive Reporting** | 8.4 (304 reviews) | 7.9 (14 reviews) | 
| **Segmentation** | 8.1 (292 reviews) | 8.9 (14 reviews) | 
| **Mobile Reporting** | 7.6 (251 reviews) | 8.2 (14 reviews) | 
| **Unification Across Devices** | Feature Not Available | 8.3 (14 reviews) | 
| **Custom Reports and Dashboards** | 8.7 (326 reviews) | 8.6 (15 reviews) | 

#### Other

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **User Data** | 8.2 (271 reviews) | 8.9 (15 reviews) | 
| **Site Search Reporting** | 7.9 (241 reviews) | 8.1 (13 reviews) | 
| **Load Time Monitoring** | 7.2 (218 reviews) | 8.1 (14 reviews) | 
| **Campaign Tracking** | 8.6 (317 reviews) | 8.9 (14 reviews) | 
| **E-Commerce** | 8.4 (267 reviews) | 8.3 (13 reviews) | 
| **Promotional Messages** | 7.2 (207 reviews) | 7.8 (13 reviews) | 
| **Administration Alerts** | 7.4 (215 reviews) | 8.1 (14 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (11 reviews) | Feature Not Available | 
| **Cross-system Integration** | 7.0 (10 reviews) | Feature Not Available | 
| **Proactive Assistance** | 6.7 (10 reviews) | Feature Not Available | 
| **Decision Making** | 6.8 (10 reviews) | Feature Not Available | 

#### Administration

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **API / Integrations** | 8.3 (274 reviews) | 8.6 (24 reviews) | 
| **QA Testing** | 7.5 (213 reviews) | 8.3 (14 reviews) | 
| **Performance and Reliability** | 8.1 (314 reviews) | 8.1 (18 reviews) | 
| **User, Role, and Access Management** | 8.0 (295 reviews) | 8.3 (12 reviews) | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Supermetrics** | 8.5/10 | 73 |
| **Windsor.ai** | N/A | N/A |

#### Management

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Reporting** | 8.6 (67 reviews) | Not enough data | 
| **Auditing** | 8.1 (57 reviews) | Not enough data | 

#### Functionality

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Extraction** | 8.7 (58 reviews) | Not enough data | 
| **Transformation** | 8.2 (62 reviews) | Not enough data | 
| **Loading** | 8.2 (61 reviews) | Not enough data | 
| **Automation** | 8.5 (64 reviews) | Not enough data | 
| **Scalability** | Feature Not Available | Not enough data | 
| **Non-Relational Transformations** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Data Mapping** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Integration Management** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Ad hoc Analysis** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Match & Merge** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | 
| **Job Scheduling** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Quality Control** | Not enough data | Not enough data | 
| **Data Connectors** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Accounting Integration** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Performance Management** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Data Replication** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Database Support** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Migration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 

### Google Workspace for Marketing

| Product | Score | Reviews |
|---|---|---|
| **Supermetrics** | N/A | N/A |
| **Windsor.ai** | N/A | N/A |

#### Agentic AI - Google Workspace for Marketing

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Supermetrics** | 7.8/10 | 421 |
| **Windsor.ai** | N/A | N/A |

#### Marketing Operations

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **ROI Tracking** | 8.2 (312 reviews) ✓ Verified | Not enough data | 
| **Data Collection** | 8.7 (360 reviews) ✓ Verified | Not enough data | 
| **Customer Insights** | 7.8 (281 reviews) ✓ Verified | Not enough data | 
| **Multi-User Access** | 7.9 (301 reviews) ✓ Verified | Not enough data | 
| **Spend Management** | 8.0 (161 reviews) | Not enough data | 
| **White Label** | 7.0 (107 reviews) | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Campaign Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Tag Management** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Channel Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 

#### Campaign Activity

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Campaign Insights** | 8.6 (348 reviews) ✓ Verified | Not enough data | 
| **Reports and Dashboards** | 8.9 (388 reviews) ✓ Verified | Not enough data | 
| **Campaign Stickiness** | 8.0 (273 reviews) ✓ Verified | Not enough data | 
| **Multichannel Tracking** | 8.3 (329 reviews) ✓ Verified | Not enough data | 
| **Brand Optimization** | 7.9 (273 reviews) ✓ Verified | Not enough data | 
| **Predictive Analytics** | 6.7 (115 reviews) | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (14 reviews) | Not enough data | 
| **Cross-system Integration** | 7.2 (20 reviews) | Not enough data | 
| **Proactive Assistance** | 6.3 (12 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Supermetrics | Windsor.ai | 
|---|---|---|
| **Event Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Web Forms** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Ad hoc Reporting** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Data Source Connectors** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **KPI Monitoring** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [ETL Tools](https://www.g2.com/categories/etl-tools), [Google Workspace for Marketing Software](https://www.g2.com/categories/google-workspace-for-marketing)

**Unique to Supermetrics (1):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)



---
## Reviewer Demographics

### By Company Size

| Segment | Supermetrics | Windsor.ai | 
|---|---|---|
| **Small-Business** | 55.4% | 61.7% | 
| **Mid-Market** | 35.1% | 30.9% | 
| **Enterprise** | 9.4% | 7.4% | 

### By Industry

#### Supermetrics

- **Marketing and Advertising:** 53.6%
- **Retail:** 5.1%
- **Computer Software:** 3.1%
- **Information Technology and Services:** 2.4%
- **Online Media:** 1.9%
- **Financial Services:** 1.9%
- **Internet:** 1.7%
- **Automotive:** 1.6%
- **Health, Wellness and Fitness:** 1.6%
- **Leisure, Travel & Tourism:** 1.5%
- **Other:** 25.7%

#### Windsor.ai

- **Marketing and Advertising:** 39.7%
- **Retail:** 6.4%
- **Education Management:** 5.1%
- **Financial Services:** 3.8%
- **Computer Software:** 3.8%
- **Consumer Goods:** 3.8%
- **Information Technology and Services:** 3.8%
- **Higher Education:** 2.6%
- **Leisure, Travel & Tourism:** 2.6%
- **Consumer Services:** 2.6%
- **Other:** 25.6%

---
## Alternatives

### Alternatives to Supermetrics

- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (326 reviews)
- [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) — 4.8/5 stars (312 reviews)
- [Funnel](https://www.g2.com/products/funnel/reviews) — 4.5/5 stars (204 reviews)
- [Improvado](https://www.g2.com/products/improvado-improvado/reviews) — 4.4/5 stars (80 reviews)
- [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1653 reviews)
- [Fivetran](https://www.g2.com/products/fivetran/reviews) — 4.3/5 stars (837 reviews)
- [TapClicks](https://www.g2.com/products/tapclicks/reviews) — 4.3/5 stars (336 reviews)
- [Porter](https://www.g2.com/products/porter-metrics-porter/reviews) — 4.6/5 stars (279 reviews)
- [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) — 4.7/5 stars (461 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4035 reviews)

### Alternatives to Windsor.ai

- [Funnel](https://www.g2.com/products/funnel/reviews) — 4.5/5 stars (204 reviews)
- [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) — 4.8/5 stars (312 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (326 reviews)
- [Fivetran](https://www.g2.com/products/fivetran/reviews) — 4.3/5 stars (837 reviews)
- [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1653 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1245 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1372 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6872 reviews)
- [Google Analytics 360](https://www.g2.com/products/google-analytics-360/reviews) — 4.4/5 stars (599 reviews)
- [TapClicks](https://www.g2.com/products/tapclicks/reviews) — 4.3/5 stars (336 reviews)

---
## Top Discussions

### Supermetrics

- Title: [What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?](https://www.g2.com/discussions/what-is-the-cadence-in-which-you-add-new-connection-types-and-is-there-a-way-to-get-notifications-of-when-these-happen-in-my-industry) — 2 comments, 1 upvote
  > **Top comment:** "Hey Tyson,

We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about..."
- Title: [Is there a way of speeding up Data Studio reports with large data volumes?](https://www.g2.com/discussions/is-there-a-way-of-speeding-up-data-studio-reports-with-large-data-volumes) — 2 comments, 1 upvote
  > **Top comment:** "Hey Mathias,

There are a number of things that could contribute to Data Studio reports slowing down, especially at high volumes, such as long date ranges..."
- Title: [What is Supermetrics used for?](https://www.g2.com/discussions/what-is-supermetrics-used-for) — 1 comment
  > **Top comment:** "Supermetrics is a data marketing tool used to extract and load your data to accelerate your business growth."
- Title: [Is it possible to pivot data from Rows to Columns?](https://www.g2.com/discussions/is-it-possible-to-pivot-data-from-rows-to-columns) — 1 comment, 1 upvote
  > **Top comment:** "Hi James,

Absolutely! For example, both our Google Sheets and Microsoft Excel destinations support splitting data by rows or columns. When creating your..."
- Title: [Will organic Twitter ever be added to the plans?](https://www.g2.com/discussions/will-organic-twitter-ever-be-added-to-the-plans) — 1 comment, 1 upvote
  > **Top comment:** "Hi there,

We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.

The Twitter Premium connector..."

### Windsor.ai

- Title: [What is Windsor.ai used for?](https://www.g2.com/discussions/what-is-windsor-ai-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "To bring data from more than 70 marketing data sources (such as Facebook Ads, Google Analytics, Instagram, Salesforce, HubSpot,..)  to your data destination..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/supermetrics-vs-windsor-ai)