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Compare Similarweb and Squirrly 
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At a Glance
Market Segments
Mid-Market (42.4% of reviews)
Small-Business (98.6% of reviews)
Entry-Level Pricing
Free Trial
$0.00 1 WordPress sites you can use it on Per Month
Similarweb
Star Rating
(1,010)4.5 out of 5
Market Segments
Mid-Market (42.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansSquirrly
Star Rating
(149)4.7 out of 5
Market Segments
Small-Business (98.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 1 WordPress sites you can use it on Per Month
Browse all 4 pricing plansSimilarweb vs Squirrly
When assessing the two solutions, reviewers found Squirrly easier to use, set up, and administer. Reviewers also preferred doing business with Squirrly overall.
- Reviewers felt that Squirrly meets the needs of their business better than Similarweb.
- When comparing quality of ongoing product support, reviewers felt that Squirrly is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Squirrly over Similarweb.
Pricing
Entry-Level Pricing
Similarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Squirrly
FREE
$0.00
1 WordPress sites you can use it on Per Month
Best for: newbies, bloggers, one-man show
- 2 Types of AI (limited)
- Focus Pages per account: 1
- Focus Pages per site: 1
Free Trial
Similarweb
Free Trial is available
Squirrly
No trial information availableRatings
Meets Requirements
8.5
828
9.4
86
Ease of Use
8.6
836
8.8
89
Ease of Setup
8.7
339
9.2
57
Ease of Admin
8.6
269
9.0
47
Quality of Support
8.7
736
9.5
69
Has the product been a good partner in doing business?
8.7
274
9.4
42
Product Direction (% positive)
8.9
790
9.4
72
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
473
Not enough data
8.4
234
Not enough data
Agentic AI - Competitive Intelligence
7.6
22
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
500
Not enough data
Platform Content
Feature Not Available
Not enough data
Platform Reporting
8.2
504
Not enough data
8.4
506
Not enough data
SEO Auditing & Monitoring
7.6
53
9.0
49
8.1
54
9.5
39
8.1
136
9.4
36
7.4
48
9.2
39
Agentic AI - SEO Tools
7.7
11
Not enough data
8.2
11
Not enough data
8.3
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
11
Not enough data
SEO Content & Rankings
7.6
137
8.2
42
8.5
193
8.9
59
8.2
158
9.3
52
7.9
144
8.5
47
8.2
148
9.3
42
SEO Reporting
9.1
195
8.4
38
8.7
175
8.7
48
8.3
163
8.7
46
Feature Not Available
8.5
39
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data collection
7.2
270
Not enough data
Feature Not Available
Not enough data
7.8
343
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
337
|
Verified
Not enough data
Segment Trending
8.4
445
|
Verified
Not enough data
7.5
377
Not enough data
8.3
419
|
Verified
Not enough data
Feature Not Available
Not enough data
Analysis
8.3
419
Not enough data
8.4
444
|
Verified
Not enough data
7.7
325
|
Verified
Not enough data
Platform
8.5
456
|
Verified
Not enough data
8.3
390
|
Verified
Not enough data
7.3
315
|
Verified
Not enough data
7.5
305
|
Verified
Not enough data
7.8
333
|
Verified
Not enough data
8.0
313
Not enough data
Agentic AI - Market Intelligence
8.3
12
Not enough data
Feature Not Available
Not enough data
Platform Insights
7.6
199
Not enough data
7.5
180
Not enough data
7.8
196
Not enough data
7.1
209
Not enough data
8.1
219
Not enough data
8.0
209
Not enough data
7.9
207
Not enough data
Agentic AI - Digital Advertising Intelligence
8.6
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform Additional Functionality
7.9
206
Not enough data
7.0
165
Not enough data
Platform Basics
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Not enough data
Platform Data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Not enough data
Agentic AI - Operational Risk Management
Feature Not Available
Not enough data
Data Management
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Data as a Service
9.4
6
Not enough data
9.7
6
Not enough data
Architecture
Feature Not Available
Not enough data
Feature Not Available
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.7
137
Not enough data
Feature Not Available
Not enough data
Metrics
8.1
116
Not enough data
8.3
127
Not enough data
8.3
128
Not enough data
8.0
119
Not enough data
7.7
117
Not enough data
8.7
129
Not enough data
Agentic AI - Content Analytics
7.7
13
Not enough data
7.6
13
Not enough data
7.9
13
Not enough data
8.3
13
Not enough data
8.8
13
Not enough data
Categories
Categories
Shared Categories
Similarweb and Squirrly are categorized as SEO Tools
Unique Categories
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Digital Advertising Intelligence, Competitive Intelligence, Market Intelligence, Content Analytics, and Answer Engine Optimization (AEO)
Squirrly has no unique categories
Reviews
Reviewers' Company Size
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Squirrly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
26.6%
Retail
7.0%
Financial Services
6.7%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Marketing and Advertising
22.6%
Health, Wellness and Fitness
6.8%
Information Technology and Services
6.2%
Internet
4.1%
E-Learning
4.1%
Other
56.2%
Discussions
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2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
What is Squirrly used for?
1 Comment
CB
Squirrly SEO is a WordPress plugin that helps businesses with search engine optimization (SEO). It provides personalized step by step suggestions to help you...Read more
Squirrly has no more discussions with answers
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