Introducing G2.ai, the future of software buying.Try now

Compare Mailgun and SparkPost

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Mailgun
Mailgun
Star Rating
(321)4.2 out of 5
Market Segments
Small-Business (79.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 4 pricing plans
SparkPost
SparkPost
Star Rating
(73)4.0 out of 5
Market Segments
Small-Business (49.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$20 per month
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Mailgun excels in user satisfaction, with a higher overall score reflecting its seamless integration and intuitive interface. Users appreciate its ability to handle large volumes of emails while maintaining reliable delivery, making it a strong choice for businesses focused on transactional email.
  • Users say that SparkPost offers a user-friendly platform, particularly highlighting its quick support team that effectively addresses questions. However, it falls slightly short in overall satisfaction compared to Mailgun, which may impact users looking for a more robust support experience.
  • Reviewers mention that Mailgun's API is well-documented and easy to integrate, providing the flexibility needed for complex scenarios. This has led to positive feedback about its reliability for sending transactional emails and system notifications, which is crucial for businesses that rely on consistent communication.
  • According to verified reviews, SparkPost users appreciate its analytics capabilities, which are described as easy to use. However, while it offers features like tracking opens and clicks, Mailgun's superior tracking and reporting features give it an edge for users who prioritize detailed insights into their email campaigns.
  • G2 reviewers highlight that Mailgun's focus on email deliverability is a significant advantage, with features that help avoid spam filters and maintain high sender reputation. This is particularly important for businesses that need to ensure their emails reach the intended recipients without issues.
  • Users report that while both platforms have template creation capabilities, Mailgun's offerings are slightly more robust, with a focus on customization and ease of use. This can be a deciding factor for businesses that require tailored email templates for their campaigns.
Pricing
Entry-Level Pricing
Mailgun
Free
$0.00
Per Month
Browse all 4 pricing plans
SparkPost
STARTER
$20
per month
Browse all 5 pricing plans
Free Trial
Mailgun
Free Trial is available
SparkPost
Free Trial is available
Ratings
Meets Requirements
8.8
282
8.2
63
Ease of Use
8.7
285
8.6
62
Ease of Setup
8.7
199
8.3
41
Ease of Admin
8.8
184
7.9
41
Quality of Support
8.1
228
7.7
59
Has the product been a good partner in doing business?
8.7
172
7.5
40
Product Direction (% positive)
7.4
283
8.1
61
Features by Category
8.4
252
8.3
38
Administration
7.2
86
7.1
23
6.9
82
6.5
18
8.1
120
8.6
20
7.7
113
7.1
18
8.4
214
7.8
28
8.2
174
8.1
30
Integrations
8.7
170
8.5
27
8.7
161
8.5
26
9.3
216
8.9
29
8.0
125
7.7
22
Platform
9.0
170
8.9
27
8.8
175
8.5
26
8.1
102
8.7
26
8.7
218
8.2
30
8.2
182
8.5
29
8.5
218
8.2
30
8.5
143
8.3
25
8.9
230
8.5
32
8.8
6
6.7
16
Diagnosis
9.2
6
6.1
11
9.2
6
6.3
13
9.0
5
6.7
13
9.0
5
7.2
12
Tracking
8.9
6
8.3
14
8.7
5
7.2
10
9.3
5
7.1
11
7.3
5
7.9
11
8.7
5
6.8
13
Reporting
9.3
5
5.7
12
8.7
5
5.6
12
8.7
5
6.1
12
9.0
5
6.0
13
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.1
6
Not enough data
Generative AI
6.9
6
Not enough data
5.3
6
Not enough data
Agentic AI - Email Verification
Not enough data
Not enough data
Not enough data
8.2
22
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.4
17
Not enough data
8.4
17
Not enough data
8.5
12
Customizations
Not enough data
8.1
16
Not enough data
8.3
13
Not enough data
8.1
14
Not enough data
7.8
13
Not enough data
8.2
11
Generative AI
Not enough data
Not enough data
Categories
Categories
Shared Categories
Mailgun
Mailgun
SparkPost
SparkPost
Mailgun and SparkPost are categorized as Transactional Email and Email Deliverability
Unique Categories
Mailgun
Mailgun is categorized as Email Verification and Email Testing
SparkPost
SparkPost is categorized as Email Tracking
Reviews
Reviewers' Company Size
Mailgun
Mailgun
Small-Business(50 or fewer emp.)
79.5%
Mid-Market(51-1000 emp.)
16.0%
Enterprise(> 1000 emp.)
4.6%
SparkPost
SparkPost
Small-Business(50 or fewer emp.)
49.3%
Mid-Market(51-1000 emp.)
26.8%
Enterprise(> 1000 emp.)
23.9%
Reviewers' Industry
Mailgun
Mailgun
Information Technology and Services
18.5%
Computer Software
16.2%
Internet
12.0%
Marketing and Advertising
9.1%
Hospital & Health Care
1.9%
Other
42.2%
SparkPost
SparkPost
Internet
19.7%
Information Technology and Services
11.3%
Computer Software
9.9%
Financial Services
8.5%
Higher Education
4.2%
Other
46.5%
Alternatives
Mailgun
Mailgun Alternatives
Intuit Mailchimp Email Marketing
Intuit Mailchimp Email Marketing
Add Intuit Mailchimp Email Marketing
Brevo Marketing Platform
Brevo Marketing Platform
Add Brevo Marketing Platform
MailerLite
MailerLite
Add MailerLite
Netcore Email API
Netcore Email API
Add Netcore Email API
SparkPost
SparkPost Alternatives
Brevo Marketing Platform
Brevo Marketing Platform
Add Brevo Marketing Platform
Intuit Mailchimp Email Marketing
Intuit Mailchimp Email Marketing
Add Intuit Mailchimp Email Marketing
Twilio SendGrid Email API
Twilio SendGrid Email API
Add Twilio SendGrid Email API
Elastic Email
Elastic Email
Add Elastic Email
Discussions
Mailgun
Mailgun Discussions
What is Mailgun used for?
2 Comments
Maxwell Kwadwo F.
MF
MailGun is a paid application that integrates functionalities such as email in mobile and web apps. The integration is usually done using APIs.Read more
How to track emails?
1 Comment
Thomas N.
TN
You can track user clickable emails by enabling them under domain settings. There's click tracking, open tracking, and unsubscribe tracking. Keep in mind...Read more
How is Mailgun priced?
1 Comment
Thomas N.
TN
They have pay as you go and fixed pricing here: https://www.mailgun.com/pricing/Read more
SparkPost
SparkPost Discussions
How much does SparkPost cost?
1 Comment
Official Response from SparkPost
SparkPost offers a free test account and a variety of plans to fit sending needs based on volume, starting at $20 / month.Read more
How can I stay aware of outages?
1 Comment
Official Response from SparkPost
We’re proud of SparkPost’s uptime and reliability. We’ve built a fully cloud-based system that scales instantly—and with full elasticity and redundancy. That...Read more
How do I find out what happened to my messages?
1 Comment
Official Response from SparkPost
Detailed information on message delivery and engagement is available through real-time webhooks. In addition, information is available on a pull-basis...Read more