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Compare Intuit Mailchimp Email Marketing and Omnisend 
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At a Glance
Market Segments
Small-Business (71.7% of reviews)
Small-Business (92.4% of reviews)
Entry-Level Pricing
$0.00
$0.00 Per Month
Intuit Mailchimp Email Marketing
Star Rating
(12,858)4.3 out of 5
Market Segments
Small-Business (71.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansOmnisend
Star Rating
(1,147)4.6 out of 5
Market Segments
Small-Business (92.4% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing plansIntuit Mailchimp Email Marketing vs Omnisend
When assessing the two solutions, reviewers found Omnisend easier to use, set up, and administer. Reviewers also preferred doing business with Omnisend overall.
- Reviewers felt that Omnisend meets the needs of their business better than Intuit Mailchimp Email Marketing.
- When comparing quality of ongoing product support, reviewers felt that Omnisend is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Omnisend over Intuit Mailchimp Email Marketing.
Pricing
Entry-Level Pricing
Intuit Mailchimp Email Marketing
Free
$0.00
Easily create email campaigns and learn more about your customers
- Email support for first 30 days
- Pre-built Email Templates
- 300+ Integrations
Omnisend
Free
$0.00
Per Month
Best for starting businesses or for exploring Omnisend
- Email campaigns up to 500 /month
- Up to 60 international SMS & 500 Web Push
- Professional Looking Email Templates
Free Trial
Intuit Mailchimp Email Marketing
Free Trial is available
Omnisend
Free Trial is available
Ratings
Meets Requirements
8.7
11,045
8.9
905
Ease of Use
8.7
11,112
9.1
908
Ease of Setup
8.6
5,202
9.0
532
Ease of Admin
8.7
5,108
9.2
423
Quality of Support
8.0
8,412
9.1
826
Has the product been a good partner in doing business?
8.6
4,632
9.2
410
Product Direction (% positive)
7.8
10,790
9.1
881
Features by Category
Email Marketing
8.9
8664
|
Verified
Not enough data
8.3
8797
|
Verified
Not enough data
8.7
7880
|
Verified
Not enough data
8.7
8846
|
Verified
Not enough data
9.0
8718
|
Verified
Not enough data
8.6
8345
|
Verified
Not enough data
8.4
6419
|
Verified
Not enough data
8.4
1350
|
Verified
Not enough data
8.1
1122
|
Verified
Not enough data
Reporting & Analytics
8.3
4837
|
Verified
Not enough data
8.6
7689
|
Verified
Not enough data
Generative AI
7.3
171
Not enough data
7.3
170
Not enough data
Agentic AI - Email Marketing
7.5
57
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.7
59
Not enough data
7.9
61
Not enough data
Integration
8.5
3423
|
Verified
Not enough data
8.3
2359
|
Verified
Not enough data
8.2
2166
|
Verified
Not enough data
8.1
558
|
Verified
Not enough data
8.3
676
|
Verified
Not enough data
8.3
531
|
Verified
Not enough data
Email Marketing
Not enough data
9.0
690
|
Verified
Not enough data
9.2
664
|
Verified
Not enough data
8.9
657
|
Verified
Not enough data
9.1
619
Online Marketing
Not enough data
8.5
564
|
Verified
Not enough data
8.6
551
|
Verified
Not enough data
8.6
471
|
Verified
Not enough data
8.8
603
|
Verified
Not enough data
8.5
458
Lead Management
Not enough data
8.6
480
|
Verified
Not enough data
8.6
493
|
Verified
Not enough data
8.7
564
|
Verified
Not enough data
8.3
336
Not enough data
8.6
455
|
Verified
Not enough data
8.6
513
|
Verified
Not enough data
8.6
466
|
Verified
Not enough data
8.3
350
|
Verified
Campaign Management
Not enough data
8.7
476
|
Verified
Not enough data
8.2
350
Not enough data
8.2
375
|
Verified
Not enough data
8.2
356
Social
Not enough data
7.9
353
Not enough data
8.2
422
|
Verified
Not enough data
8.2
399
|
Verified
Not enough data
8.1
381
|
Verified
Not enough data
8.0
369
|
Verified
Reporting & Analytics
Not enough data
8.9
618
|
Verified
Not enough data
8.6
543
|
Verified
Not enough data
8.6
501
|
Verified
Not enough data
8.7
513
|
Verified
Not enough data
7.8
271
Platform
Not enough data
8.6
415
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
288
|
Verified
Not enough data
8.5
328
|
Verified
Not enough data
8.1
296
|
Verified
Not enough data
9.1
401
|
Verified
Not enough data
8.7
315
|
Verified
Agentic AI - Marketing Automation
Not enough data
7.4
115
Not enough data
7.5
112
Not enough data
7.5
113
Not enough data
7.4
114
Not enough data
7.5
114
Not enough data
7.5
114
Integration
Not enough data
8.7
387
|
Verified
Not enough data
8.6
364
|
Verified
Not enough data
8.4
333
|
Verified
Administration
8.2
77
8.4
93
7.8
66
8.4
92
8.1
68
8.6
86
8.5
67
8.9
89
8.2
68
8.2
73
8.1
68
8.4
79
Integrations
8.3
62
8.1
71
8.6
61
8.1
70
9.0
76
7.9
69
8.0
55
8.0
74
Platform
8.5
60
8.7
72
8.5
56
8.4
64
8.4
50
8.3
60
8.4
77
8.4
67
8.7
69
8.4
70
8.6
87
8.7
77
8.1
65
8.5
68
8.8
87
8.9
80
Diagnosis
8.3
471
Not enough data
8.4
515
Not enough data
8.4
176
Not enough data
8.6
555
Not enough data
Tracking
8.8
674
Not enough data
8.5
595
Not enough data
8.6
711
Not enough data
8.5
666
Not enough data
8.5
619
Not enough data
Reporting
8.8
728
Not enough data
8.6
574
Not enough data
8.7
596
Not enough data
8.4
550
Not enough data
Agentic AI - Email Deliverability
6.3
20
Not enough data
6.4
20
Not enough data
6.6
19
Not enough data
6.3
20
Not enough data
6.5
19
Not enough data
Campaigns
Not enough data
9.2
99
Not enough data
9.3
96
Not enough data
9.3
90
Not enough data
9.2
93
Not enough data
9.1
89
Analytics
Not enough data
9.4
98
Not enough data
9.3
98
Optimization
Not enough data
9.0
77
Not enough data
9.0
93
Not enough data
9.1
86
Not enough data
9.2
94
Agentic AI - Push Notification
Not enough data
7.7
20
Not enough data
7.4
20
Not enough data
7.8
20
Grammar
8.6
20
Not enough data
8.8
20
Not enough data
8.7
20
Not enough data
Formatting
8.0
20
Not enough data
8.4
20
Not enough data
8.3
20
Not enough data
Content
8.7
20
Not enough data
8.6
20
Not enough data
8.5
20
Not enough data
Product Type
8.8
20
Not enough data
8.3
20
Not enough data
Generative AI
8.8
19
Not enough data
8.2
19
Not enough data
Templates
Not enough data
8.4
407
|
Verified
Not enough data
7.4
290
|
Verified
Not enough data
8.1
288
Not enough data
8.5
224
Edit
Not enough data
8.4
384
|
Verified
Not enough data
8.7
395
|
Verified
Not enough data
8.3
316
|
Verified
Logistics
Not enough data
8.7
389
|
Verified
Not enough data
8.0
320
|
Verified
Not enough data
8.6
360
|
Verified
Not enough data
8.5
210
Generative AI
Not enough data
7.7
106
Not enough data
7.7
105
Agentic AI - Email Template Builder
Not enough data
6.9
71
Not enough data
7.0
70
Text Messaging
Not enough data
8.9
116
|
Verified
Not enough data
7.7
95
|
Verified
Not enough data
8.7
107
|
Verified
Not enough data
8.3
97
|
Verified
Not enough data
8.5
108
|
Verified
Not enough data
8.6
95
Not enough data
8.4
87
Not enough data
8.4
80
SMS Platform
Not enough data
8.6
119
|
Verified
Not enough data
9.0
124
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
|
Verified
Not enough data
8.5
74
|
Verified
Agentic AI - SMS Marketing
Not enough data
7.7
33
Not enough data
7.9
33
Not enough data
7.8
33
Not enough data
7.7
33
Not enough data
7.5
33
Not enough data
7.8
33
Platform Basics
8.8
35
Not enough data
8.2
35
Not enough data
8.8
35
Not enough data
8.8
38
Not enough data
8.6
35
Not enough data
Platform Data
9.0
37
Not enough data
8.7
37
Not enough data
8.7
35
Not enough data
Agentic AI - Email Testing
7.1
17
Not enough data
7.1
18
Not enough data
6.9
18
Not enough data
7.2
18
Not enough data
7.2
18
Not enough data
Design and Customization
Not enough data
8.4
54
Not enough data
8.3
53
Not enough data
8.8
53
Not enough data
8.8
52
Campaigns
Not enough data
8.6
51
Not enough data
8.5
52
Not enough data
8.3
52
Not enough data
8.5
51
Integrations
Not enough data
7.9
52
Not enough data
7.4
52
Not enough data
9.0
53
Not enough data
7.5
53
Generative AI
Not enough data
7.6
51
Agentic AI - Vulnerability Scanner
Not enough data
7.3
50
Not enough data
7.2
49
Page Customization
Not enough data
9.2
23
Not enough data
9.0
24
Not enough data
8.9
22
Not enough data
8.7
22
Page Optimization
Not enough data
8.7
22
Not enough data
9.2
22
Not enough data
9.1
22
Not enough data
8.1
22
Integrations
Not enough data
9.6
23
Not enough data
9.4
24
Not enough data
9.0
22
Generative AI
Not enough data
8.1
22
Agentic AI - Landing Page Builders
Not enough data
8.1
22
Agentic AI - Personalization
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.4
39
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.1
38
Categories
Categories
Shared Categories
Intuit Mailchimp Email Marketing and Omnisend are categorized as Transactional Email
Unique Categories
Intuit Mailchimp Email Marketing is categorized as AI Writing Assistant, Email Deliverability, Email Marketing, and Email Testing
Omnisend is categorized as SMS Marketing, Email Template Builder, Personalization, Push Notification, Marketing Automation, Landing Page Builders, and Pop-Up Builder
Reviews
Reviewers' Company Size
Intuit Mailchimp Email Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Omnisend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.1%
Non-Profit Organization Management
5.8%
Information Technology and Services
4.8%
Computer Software
4.5%
Education Management
3.3%
Other
66.4%
Retail
22.4%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.2%
Health, Wellness and Fitness
5.7%
Other
41.2%
Alternatives
Discussions
What is the best alternative to Mailchimp?
9 Comments
SA
I would say Brevo is a good alternativeRead more
What kind of platform is Mailchimp?
6 Comments
TT
Mailchimp is an email marketing and automation platform.Read more
What is the best way to implement Mailchimp with Wordpress to get maximum email subscribers?
5 Comments
RS
If you're using an organic way to collect emails, you can use any of the pop software's available in the marketplace such as optinmonk or poptin. If you have...Read more
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Omnichannel marketing
2 Comments
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more
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