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Compare Google Analytics and Sitecore Digital Experience Platform 
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At a Glance
Market Segments
Small-Business (59.8% of reviews)
Enterprise (55.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Google Analytics
Star Rating
(6,616)4.5 out of 5
Market Segments
Small-Business (59.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google AnalyticsSitecore Digital Experience Platform
Star Rating
(555)4.1 out of 5
Market Segments
Enterprise (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Sitecore Digital Experience PlatformGoogle Analytics vs Sitecore Digital Experience Platform
When assessing the two solutions, reviewers found Google Analytics easier to use, set up, and administer. Reviewers also preferred doing business with Google Analytics overall.
- Reviewers felt that Google Analytics meets the needs of their business better than Sitecore Digital Experience Platform.
- When comparing quality of ongoing product support, Google Analytics and Sitecore Digital Experience Platform provide similar levels of assistance.
- For feature updates and roadmaps, our reviewers preferred the direction of Google Analytics over Sitecore Digital Experience Platform.
Pricing
Entry-Level Pricing
Google Analytics
No pricing availableSitecore Digital Experience Platform
No pricing availableFree Trial
Google Analytics
No trial information availableSitecore Digital Experience Platform
No trial information availableRatings
Meets Requirements
9.0
5,508
8.3
350
Ease of Use
7.8
5,539
7.1
415
Ease of Setup
7.9
2,743
6.2
295
Ease of Admin
8.2
2,602
7.6
232
Quality of Support
7.5
4,585
7.5
322
Has the product been a good partner in doing business?
8.3
2,383
7.9
216
Product Direction (% positive)
8.5
5,386
8.1
330
Features by Category
Metrics
9.0
4016
Not enough data
8.8
3996
Not enough data
8.7
3935
Not enough data
8.6
3616
Not enough data
8.4
3386
Not enough data
8.4
3594
Not enough data
8.5
3640
Not enough data
8.6
3706
Not enough data
8.2
3296
Not enough data
Reporting
Feature Not Available
Not enough data
8.5
3541
Not enough data
8.2
3251
Not enough data
8.4
3494
Not enough data
8.5
3433
Not enough data
8.3
3111
Not enough data
8.5
3659
Not enough data
Other
8.5
3682
Not enough data
8.5
3496
Not enough data
8.3
3288
Not enough data
8.7
3427
Not enough data
8.5
2697
Not enough data
8.0
2424
Not enough data
8.2
2799
Not enough data
Agentic AI - Digital Analytics
7.8
85
Not enough data
8.1
86
Not enough data
7.8
85
Not enough data
8.4
90
Not enough data
Administration
8.5
2619
Not enough data
8.2
2330
Not enough data
8.9
3457
Not enough data
8.9
3564
Not enough data
Content
Not enough data
8.1
201
|
Verified
Not enough data
7.7
198
|
Verified
Not enough data
7.9
186
|
Verified
Not enough data
6.9
173
|
Verified
Not enough data
7.8
180
|
Verified
Not enough data
7.5
179
|
Verified
Not enough data
7.6
184
|
Verified
Not enough data
7.0
184
|
Verified
Not enough data
7.9
188
|
Verified
Design
Not enough data
6.3
163
|
Verified
Not enough data
6.6
165
|
Verified
Not enough data
7.4
166
|
Verified
Not enough data
8.0
178
|
Verified
Platform
Not enough data
8.1
158
|
Verified
Not enough data
7.8
167
|
Verified
Not enough data
7.9
172
|
Verified
Not enough data
8.5
178
|
Verified
Not enough data
8.7
163
|
Verified
Not enough data
8.4
153
|
Verified
Not enough data
7.1
156
|
Verified
Not enough data
8.0
160
|
Verified
Agentic AI - Web Content Management
Not enough data
6.8
12
Not enough data
6.5
11
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
8.9
1178
Not enough data
8.8
1136
Not enough data
9.1
1150
Not enough data
Tracking & Reporting
8.6
1021
Not enough data
8.9
1166
Not enough data
8.5
1070
Not enough data
8.9
1180
Not enough data
8.7
1123
Not enough data
8.6
1098
Not enough data
Metrics
8.8
237
Not enough data
8.7
232
Not enough data
8.8
226
Not enough data
8.6
236
Not enough data
8.8
239
Not enough data
Analytics
Not enough data
7.7
111
Not enough data
7.7
111
Not enough data
7.7
109
Not enough data
7.6
111
Not enough data
8.8
88
Not enough data
8.0
87
Content Management
Not enough data
8.5
113
Not enough data
8.2
112
Not enough data
8.3
109
Design & Development
Not enough data
6.9
105
Not enough data
6.9
105
Not enough data
7.2
106
Agentic AI - Digital Experience Platforms
Not enough data
6.6
15
Not enough data
7.0
15
Not enough data
6.7
15
Not enough data
6.8
15
Not enough data
6.6
15
Functionality
Not enough data
9.2
12
Not enough data
8.6
12
Not enough data
9.3
12
Management
Not enough data
9.3
12
Not enough data
8.0
11
Not enough data
9.4
12
Support
Not enough data
8.5
11
Not enough data
9.2
10
Not enough data
9.4
11
Exchange Functions
9.3
15
Not enough data
9.3
15
Not enough data
Data as a Service
9.3
15
Not enough data
9.1
15
Not enough data
9.6
15
Not enough data
9.2
15
Not enough data
Management
9.3
15
Not enough data
9.3
15
Not enough data
9.0
15
Not enough data
9.2
15
Not enough data
Integration and Orchestration - Digital Experience Orchestration (DXO) Platforms
Not enough data
8.8
7
Not enough data
8.6
7
Not enough data
9.3
7
Experience Management and Personalization - Digital Experience Orchestration (DXO) Platforms
Not enough data
8.3
7
Not enough data
8.1
7
Not enough data
9.3
7
Agentic AI - Site Search
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Experience Management - Site Search
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Site Search
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI - Site Search
Not enough data
Not enough data
Not enough data
Not enough data
Tools
8.3
1125
Not enough data
8.9
1496
Not enough data
8.3
1258
Not enough data
Metrics
8.9
1467
Not enough data
8.9
1501
Not enough data
8.9
1501
Not enough data
8.7
1419
Not enough data
8.7
1433
Not enough data
8.4
1369
Not enough data
Agentic AI - Content Analytics
7.8
42
Not enough data
8.3
42
Not enough data
7.9
42
Not enough data
7.9
42
Not enough data
8.0
44
Not enough data
Metrics
8.8
237
Not enough data
8.7
232
Not enough data
8.8
226
Not enough data
8.6
236
Not enough data
8.8
239
Not enough data
Categories
Categories
Shared Categories
Google Analytics and Sitecore Digital Experience Platform share no categories
Unique Categories
Google Analytics is categorized as Content Analytics, Mobile App Analytics, Digital Analytics, and Data Exchange Platforms
Sitecore Digital Experience Platform is categorized as Digital Experience Platforms (DXP), Digital Experience Orchestration (DXO) Platforms, Web Content Management, WebOps Platforms, and Site Search Software
Reviews
Reviewers' Company Size
Google Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sitecore Digital Experience Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
21.3%
Information Technology and Services
8.0%
Computer Software
6.7%
Internet
4.5%
Retail
2.8%
Other
56.7%
Information Technology and Services
10.8%
Hospital & Health Care
9.5%
Computer Software
6.4%
Insurance
5.6%
Financial Services
5.2%
Other
62.4%
Discussions
What is Google Analytics used for?
6 Comments
RV
It is the best free tool for getting insights into our website and apps.Read more
How are marketers using Google Analytics to drive strategic decisions and optimize online presence?
5 Comments
JC
We use it as a guide when establishing publication strategies, to segment the audience and customers, with Google Analytics, we can establish publication and...Read more
How do I link it to my SPSS journal
4 Comments
AK
This may not be the answer you want, however its the best i have with my limited experience of spss. But you can import data via a spreadsheet (XLS/CSV - the...Read more
Just more information on how to actually use things. Also, does it have to be so slow?
2 Comments
RS
Depending on the version of Sitecore you have, the number of child items you have under each node of the content tree, and many config factors, Sitecore can...Read more
When can we expect (functional) improvements on ScForms?
1 Comment
KV
scForms doesn't get updated very often, so I wouldn't expect an update to come very soon. In my 5 years of using scForms, I saw 1 major update to the...Read more
Why don't the bullets and numbering work in your rich text editor ribbon?
1 Comment
TM
Hello Dorene,
Please ask your question on the https://sitecore.stackexchange.com/. You will get help there much faster.Read more
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