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Compare Funnel and Zerto 
At a Glance
Market Segments
Small-Business (50.3% of reviews)
Enterprise (49.3% of reviews)
Entry-Level Pricing
Starting at $120.00
No pricing available
Funnel
Star Rating
(163)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $120.00
Free Trial is available
Browse all 3 pricing plansZerto
Star Rating
(73)4.6 out of 5
Market Segments
Enterprise (49.3% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about ZertoFunnel vs Zerto
When assessing the two solutions, reviewers found Zerto easier to use, set up, and administer. Reviewers also preferred doing business with Zerto overall.
- Reviewers felt that Zerto meets the needs of their business better than Funnel.
- When comparing quality of ongoing product support, reviewers felt that Zerto is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Zerto over Funnel.
Pricing
Entry-Level Pricing
Funnel
Starter
Starting at $120.00
Begin your journey to data-driven marketing with our Starter Plan.
- 500 flexpoints included (additional flexpoints can be purchased)
- Connect to our 121 most popular data sources
- Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards
Zerto
No pricing availableFree Trial
Funnel
Free Trial is available
Zerto
Free Trial is available
Ratings
Meets Requirements
8.8
140
9.2
62
Ease of Use
8.5
143
9.3
62
Ease of Setup
8.8
102
9.3
54
Ease of Admin
8.9
95
9.3
55
Quality of Support
9.1
137
9.3
61
Has the product been a good partner in doing business?
9.1
94
9.2
54
Product Direction (% positive)
8.7
141
9.4
60
Features by Category
Metrics
9.0
70
Not enough data
8.9
68
Not enough data
8.4
46
Not enough data
8.9
45
Not enough data
8.6
44
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
9.1
71
Not enough data
9.0
43
Not enough data
Reporting
8.6
48
Not enough data
8.8
43
Not enough data
8.7
62
Not enough data
8.7
52
Not enough data
8.2
40
Not enough data
8.1
55
Not enough data
9.2
69
Not enough data
Other
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
73
Not enough data
8.9
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.9
71
Not enough data
Feature Not Available
Not enough data
9.1
75
Not enough data
8.9
74
Not enough data
Administration
Not enough data
8.0
11
Not enough data
8.5
10
Not enough data
9.2
11
Operations
Not enough data
8.7
9
Not enough data
8.9
6
Not enough data
9.0
7
Not enough data
9.0
7
Recovery
Not enough data
9.7
11
Not enough data
9.3
10
Not enough data
8.5
8
Agentic AI - IT Resilience Orchestration Automation (ITRO)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
8.3
20
Not enough data
7.0
18
Not enough data
Functionality
8.8
19
Not enough data
8.5
20
Not enough data
8.8
20
Not enough data
8.8
20
Not enough data
8.6
20
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Management
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
8.7
5
Agentic AI - Disaster Recovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Solution Provision
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Management
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Agentic AI - Disaster Recovery as a Service (DRaaS)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Solution Provision
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.3
76
|
Verified
Not enough data
8.9
85
|
Verified
Not enough data
7.7
43
Not enough data
8.4
74
|
Verified
Not enough data
8.0
46
|
Verified
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.4
80
|
Verified
Not enough data
8.7
83
|
Verified
Not enough data
8.2
68
|
Verified
Not enough data
8.9
83
|
Verified
Not enough data
7.8
41
Not enough data
7.6
41
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.5
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
Categories
Categories
Shared Categories
Funnel and Zerto share no categories
Unique Categories
Zerto is categorized as Disaster Recovery, IT Resilience Orchestration Automation (ITRO), Disaster Recovery as a Service (DRaaS), and Data Replication
Reviews
Reviewers' Company Size
Funnel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zerto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.5%
Retail
6.3%
Information Technology and Services
6.3%
Internet
4.4%
Consumer Goods
3.1%
Other
37.5%
Information Technology and Services
13.4%
Hospital & Health Care
9.0%
Financial Services
7.5%
Banking
7.5%
Legal Services
6.0%
Other
56.7%
Alternatives
Discussions
Which advertising platforms does Funnel support?
1 Comment
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 Comment
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
6.7U3
1 Comment
AS
https://docs.vmware.com/en/VMware-vSphere/6.7/rn/vsphere-esxi-67u3-release-notes.htmlRead more
How do you install zerto?
1 Comment
JM
Had a bad experience regarding investing my funds, wasn’t easy for me as I was scam severally. I lost almost all of my money until I came across a recovery...Read more
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