# Funnel vs Windsor.ai Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Funnel excels in user-friendliness, with many users highlighting its intuitive interface for data transformation and reporting on media campaigns. This ease of use is a significant advantage for teams looking to streamline their analytics processes.
- **Users say** that Windsor.ai is particularly beneficial for user acquisition and growth enthusiasts, as it simplifies the data reporting process by reducing reliance on data teams. This feature allows users to connect various platforms like Meta and Google seamlessly, making it easier to generate daily reports.
- **Reviewers mention** that Funnel&#39;s ability to consolidate performance data from multiple marketing channels into one platform is a standout feature. Users appreciate this capability, as it saves time and effort compared to reviewing data across individual channels.
- **According to verified reviews** , both products receive high marks for the quality of support, but Funnel stands out with a slightly higher score. Users have expressed satisfaction with the support they receive, which can be crucial for troubleshooting and maximizing the software&#39;s potential.
- **G2 reviewers highlight** that while both platforms have similar star ratings, Funnel&#39;s larger user base and total number of reviews suggest a more established presence in the market. This can provide potential buyers with more confidence in their decision, knowing that many others have successfully used the platform.
- **Users report** that Funnel&#39;s robust reporting features, such as custom reports and dashboards, are highly valued. In contrast, while Windsor.ai offers an intuitive UI, some users feel that it may not provide the same depth of reporting capabilities, which could be a consideration for data-driven teams.



---
## Frequently Asked Questions

### What is the difference between Funnel vs Windsor.ai?

Funnel stands out for its higher G2 rating, slightly stronger support and setup scores, and a top-cited strength in ease of use, while Windsor.ai is praised for its integrations and connector coverage.

| [Funnel](https://www.g2.com/products/funnel/reviews) | [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews) |
| --- | --- |
| 4.5/5 (165 reviews) | 4.4/5 (89 reviews) |
| Small-Business | Small-Business |
| 8.8 | 8.1 |
| 9.1 | 8.9 |
| Ease of Use | Integrations |



### How do the pricing models of Funnel and Windsor.ai compare?

Funnel is rated higher on price satisfaction, with reviewers citing value concerns for both products but more positive sentiment for Funnel.

- **Funnel:** Reviewers note that while Funnel can be expensive, its pricing is considered predictable and justified by its robust feature set and support.
- **Windsor.ai:** Reviewers highlight Windsor.ai as budget-friendly and offering good value, but some express frustration with billing practices and price jumps between tiers.
- **Switching reasons:** Several reviewers mention switching to Windsor.ai for lower costs and broader connector coverage, while others cite returning to alternatives due to dissatisfaction with Windsor.ai&#39;s billing and support.



### What are the best alternatives to Funnel and Windsor.ai?

The top three alternatives to Funnel and Windsor.ai are Supermetrics, Adverity, and Improvado.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Funnel](https://www.g2.com/products/funnel/reviews) | 4.5/5 (165) | Small-Business | Pricing is predictable but can be expensive for many connectors | Ease of Use |
| [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews) | 4.4/5 (89) | Small-Business | Budget-friendly, but billing practices and price jumps noted | Integrations |
| [Supermetrics](https://www.g2.com/products/supermetrics/reviews) | 4.4/5 (823) | Small-Business | — | Connector Coverage |
| [Adverity](https://www.g2.com/products/adverity/reviews) | 4.4/5 (326) | Mid-Market | — | Data Integration |
| [Improvado](https://www.g2.com/products/improvado-improvado/reviews) | 4.4/5 (80) | Mid-Market | — | Customizability |



### Which Marketing Analytics features should I prioritize when comparing Funnel and Windsor.ai?

Buyers comparing Funnel and Windsor.ai should prioritize integrations, ease of setup, reporting, data management, and support quality.

- **Integrations:** Funnel (5 all-time mentions for integrations, 2 for connectors quantity); Windsor.ai (24 all-time mentions for integrations, 12 for connectors, 8 for connectors quantity).
- **Ease of Setup:** Funnel scores 8.8; Windsor.ai scores 8.1.
- **Reporting:** Reporting is the most frequently mentioned feature across both products.
- **Data Management:** Funnel (3 all-time mentions); Windsor.ai (11 all-time mentions for features, including data structure and automation).
- **Support Quality:** Funnel scores 9.1; Windsor.ai scores 8.9, with 22 all-time mentions for Windsor.ai&#39;s customer support.



### What are the pros and cons of Funnel vs Windsor.ai?

Funnel&#39;s headline strength is ease of use, while Windsor.ai&#39;s is integrations and connector coverage.

- **Funnel strengths:** Ease of use (5 all-time mentions), integrations (5), data integration (3), data management (3), intuitive interface (2), automation (1).
- **Funnel trade-offs:** Learning curve (3), expensive pricing (2), limited connectors (2), missing features (2), slow performance (2), complex setup (1), connector issues (1).
- **Windsor.ai strengths:** Ease of use (27), integrations (24), customer support (22), helpfulness (15), easy integrations (13), connectors (12), features (11), time-saving (10), automation (7), reliability (8).
- **Windsor.ai trade-offs:** Missing features (10), connector issues (7), learning curve (6), billing practices and interface complexity noted in recent reviews.



### Is Funnel or Windsor.ai better for small businesses?

Both Funnel and Windsor.ai are primarily used by small businesses, but Windsor.ai receives more frequent praise for affordability and ease of setup in small-business reviews.

- **Funnel:** Largest segment is Small-Business; reviewers appreciate its user-friendly interface but note higher costs as a concern for smaller companies.
- **Windsor.ai:** Largest segment is Small-Business; reviewers highlight budget-friendly pricing and quick setup as key benefits for small teams.



### Which Marketing Analytics platform has better integrations?

Windsor.ai is favored by reviewers for integrations, with more all-time mentions and broader connector coverage.

- **Funnel:** Integrates with Data Studio (14 all-time mentions), Tableau (4), and Google Ads (2).
- **Windsor.ai:** Integrates with Claude (4), Data Studio (4), and ChatGPT (1), with 24 all-time mentions for integrations and 12 for connectors.



### How do Funnel and Windsor.ai compare on customer support?

Funnel and Windsor.ai are rated nearly equally on Quality of Support, with Funnel at 9.1 and Windsor.ai at 8.9, a difference below the materiality threshold.

- **Funnel:** Reviewers consistently praise responsive and helpful support, with several citing fast resolution and proactive assistance.
- **Windsor.ai:** Reviewers highlight outstanding customer support, quick responses, and willingness to implement feature requests, though a few mention billing-related frustrations.



### Which is easier to implement, Funnel or Windsor.ai?

Funnel scores higher on Ease of Setup at 8.8 versus Windsor.ai&#39;s 8.1, indicating a smoother implementation experience for most reviewers.

- **Funnel:** Reviewers describe setup as intuitive and quick, with onboarding support frequently cited as a positive.
- **Windsor.ai:** Reviewers note easy setup and plug-and-play integrations, but some mention a learning curve and less intuitive configuration for advanced features.



### Which product has better Reporting?

Reporting is the most frequently mentioned feature for both Funnel and Windsor.ai, with both products receiving strong reviewer praise for their reporting capabilities.

- **Funnel:** Reporting is a core use case, with reviewers citing ease of use and automation; 5 all-time mentions for analytics and reporting-related strengths.
- **Windsor.ai:** Reporting is frequently highlighted, with reviewers praising unified dashboards and time-saving automation; 6 all-time mentions for insights and reporting strengths.



| | Funnel | Windsor.ai | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 176 | 90 | 
| **Largest Market Segment** | Small-Business (50.6% of reviews) | Small-Business (61.7% of reviews) | 
| **Entry Level Price** | Starting at $400.00 | Free | 

---
## Top Pros & Cons

### Funnel

Pros:
- Ease of Use (5 reviews)
- Integrations (5 reviews)

Cons:
- Learning Curve (3 reviews)
- Expensive (2 reviews)

### Windsor.ai

Pros:
- Ease of Use (27 reviews)
- Integrations (24 reviews)

Cons:
- Missing Features (10 reviews)
- Connector Issues (7 reviews)

---
## Ratings Comparison
| Rating | Funnel | Windsor.ai | 
|---|---|---|
  | **Meets Requirements** | 8.8 (145 reviews) | 8.8 (60 reviews) | 
  | **Ease of Use** | 8.5 (148 reviews) | 8.2 (65 reviews) | 
  | **Ease of Setup** | 8.7 (107 reviews) | 8.1 (53 reviews) | 
  | **Ease of Admin** | 8.9 (97 reviews) | 8.6 (33 reviews) | 
  | **Quality of Support** | 9.1 (142 reviews) | 8.9 (56 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (96 reviews) | 9.2 (34 reviews) | 
  | **Product Direction (% positive)** | 8.7 (146 reviews) | 9.2 (57 reviews) | 

---
## Pricing

### Funnel

#### Entry-Level Pricing

Plan: Starter

Price: Starting at $400.00

Description: Begin your journey to data-driven marketing with our Starter Plan.


Key Features:
- 500 flexpoints included (additional flexpoints can be purchased)
- Connect to our 121 most popular data sources
- Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards

[Browse all 3 editions](https://www.g2.com/products/funnel/pricing)

#### Free Trial

Yes

### Windsor.ai

#### Entry-Level Pricing

Plan: Free

Price: Free

Key Features:
- 1 user
- 1 data source
- 1 account

[Browse all 6 editions](https://www.g2.com/products/windsor-ai/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Funnel** | 8.8/10 | 85 |
| **Windsor.ai** | 8.2/10 | 26 |

#### Metrics

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Sessions - Digital Analytics** | 9.0 (70 reviews) | 8.8 (17 reviews) | 
| **Engagement** | 8.9 (68 reviews) | 8.4 (15 reviews) | 
| **Entry and Exit Pages** | 8.4 (46 reviews) | 8.0 (16 reviews) | 
| **Standard Event Tracking** | 8.9 (45 reviews) | 7.8 (16 reviews) | 
| **Custom Event Tracking** | 8.6 (44 reviews) | 7.5 (16 reviews) | 
| **Retention** | 8.5 (56 reviews) | 7.6 (13 reviews) | 
| **Return** | 8.8 (56 reviews) | 7.6 (15 reviews) | 
| **Conversions** | 9.1 (71 reviews) | 8.2 (16 reviews) | 
| **Funnels** | 9.0 (43 reviews) | 8.0 (14 reviews) | 

#### Reporting

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Real-Time Reporting** | 8.7 (49 reviews) | 8.4 (15 reviews) | 
| **Trending** | 8.8 (43 reviews) | 7.0 (15 reviews) | 
| **Retroactive Reporting** | 8.7 (62 reviews) | 7.9 (14 reviews) | 
| **Segmentation** | 8.7 (52 reviews) | 8.9 (14 reviews) | 
| **Mobile Reporting** | 8.2 (40 reviews) | 8.2 (14 reviews) | 
| **Unification Across Devices** | 8.1 (55 reviews) | 8.3 (14 reviews) | 
| **Custom Reports and Dashboards** | 9.2 (70 reviews) | 8.6 (15 reviews) | 

#### Other

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **User Data** | Feature Not Available | 8.9 (15 reviews) | 
| **Site Search Reporting** | Feature Not Available | 8.1 (13 reviews) | 
| **Load Time Monitoring** | Feature Not Available | 8.1 (14 reviews) | 
| **Campaign Tracking** | 8.9 (73 reviews) | 8.9 (14 reviews) | 
| **E-Commerce** | 8.9 (59 reviews) | 8.3 (13 reviews) | 
| **Promotional Messages** | Feature Not Available | 7.8 (13 reviews) | 
| **Administration Alerts** | Feature Not Available | 8.1 (14 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

#### Administration

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **API / Integrations** | 8.9 (72 reviews) | 8.6 (24 reviews) | 
| **QA Testing** | Feature Not Available | 8.3 (14 reviews) | 
| **Performance and Reliability** | 9.1 (75 reviews) | 8.1 (18 reviews) | 
| **User, Role, and Access Management** | 8.9 (75 reviews) | 8.3 (12 reviews) | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Funnel** | 8.4/10 | 24 |
| **Windsor.ai** | N/A | N/A |

#### Management

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Reporting** | 8.3 (20 reviews) | Not enough data | 
| **Auditing** | 7.0 (18 reviews) | Not enough data | 

#### Functionality

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Extraction** | 8.8 (19 reviews) | Not enough data | 
| **Transformation** | 8.5 (20 reviews) | Not enough data | 
| **Loading** | 8.8 (20 reviews) | Not enough data | 
| **Automation** | 8.8 (20 reviews) | Not enough data | 
| **Scalability** | 8.6 (20 reviews) | Not enough data | 
| **Non-Relational Transformations** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Data Mapping** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Integration Management** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Ad hoc Analysis** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Match &amp; Merge** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | 
| **Job Scheduling** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Quality Control** | Not enough data | Not enough data | 
| **Data Connectors** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Accounting Integration** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Performance Management** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Data Replication** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Database Support** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Migration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 

### Google Workspace for Marketing

| Product | Score | Reviews |
|---|---|---|
| **Funnel** | N/A | N/A |
| **Windsor.ai** | N/A | N/A |

#### Agentic AI - Google Workspace for Marketing

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Funnel** | 8.1/10 | 102 |
| **Windsor.ai** | N/A | N/A |

#### Marketing Operations

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **ROI Tracking** | 8.3 (76 reviews) ✓ Verified | Not enough data | 
| **Data Collection** | 9.0 (88 reviews) ✓ Verified | Not enough data | 
| **Customer Insights** | 7.7 (43 reviews) | Not enough data | 
| **Multi-User Access** | 8.4 (75 reviews) ✓ Verified | Not enough data | 
| **Spend Management** | 8.1 (47 reviews) ✓ Verified | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Campaign Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Tag Management** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Channel Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 

#### Campaign Activity

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Campaign Insights** | 8.5 (81 reviews) ✓ Verified | Not enough data | 
| **Reports and Dashboards** | 8.7 (85 reviews) ✓ Verified | Not enough data | 
| **Campaign Stickiness** | 8.2 (68 reviews) ✓ Verified | Not enough data | 
| **Multichannel Tracking** | 8.9 (84 reviews) ✓ Verified | Not enough data | 
| **Brand Optimization** | 7.8 (41 reviews) | Not enough data | 
| **Predictive Analytics** | 7.6 (41 reviews) ✓ Verified | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (7 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Funnel | Windsor.ai | 
|---|---|---|
| **Event Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Web Forms** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Ad hoc Reporting** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Data Source Connectors** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **KPI Monitoring** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [ETL Tools](https://www.g2.com/categories/etl-tools), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to Funnel (1):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)

**Unique to Windsor.ai (1):** [Google Workspace for Marketing Software](https://www.g2.com/categories/google-workspace-for-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | Funnel | Windsor.ai | 
|---|---|---|
| **Small-Business** | 50.6% | 61.7% | 
| **Mid-Market** | 43.3% | 30.9% | 
| **Enterprise** | 6.1% | 7.4% | 

### By Industry

#### Funnel

- **Marketing and Advertising:** 43.0%
- **Retail:** 6.1%
- **Information Technology and Services:** 6.1%
- **Internet:** 4.2%
- **Consumer Goods:** 3.0%
- **Apparel &amp; Fashion:** 2.4%
- **Financial Services:** 1.8%
- **Real Estate:** 1.8%
- **Food &amp; Beverages:** 1.8%
- **Pharmaceuticals:** 1.8%
- **Other:** 27.9%

#### Windsor.ai

- **Marketing and Advertising:** 39.7%
- **Retail:** 6.4%
- **Education Management:** 5.1%
- **Financial Services:** 3.8%
- **Computer Software:** 3.8%
- **Consumer Goods:** 3.8%
- **Information Technology and Services:** 3.8%
- **Higher Education:** 2.6%
- **Leisure, Travel &amp; Tourism:** 2.6%
- **Consumer Services:** 2.6%
- **Other:** 25.6%

---
## Alternatives

### Alternatives to Funnel

- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (824 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (326 reviews)
- [Improvado](https://www.g2.com/products/improvado-improvado/reviews) — 4.4/5 stars (80 reviews)
- [TapClicks](https://www.g2.com/products/tapclicks/reviews) — 4.3/5 stars (337 reviews)
- [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1653 reviews)
- [NinjaCat](https://www.g2.com/products/ninjacat/reviews) — 4.2/5 stars (316 reviews)
- [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) — 4.8/5 stars (312 reviews)
- [Fivetran](https://www.g2.com/products/fivetran/reviews) — 4.3/5 stars (828 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14983 reviews)
- [Singular](https://www.g2.com/products/singular/reviews) — 4.6/5 stars (529 reviews)

### Alternatives to Windsor.ai

- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (824 reviews)
- [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) — 4.8/5 stars (312 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (326 reviews)
- [Fivetran](https://www.g2.com/products/fivetran/reviews) — 4.3/5 stars (828 reviews)
- [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1653 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1245 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1372 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6869 reviews)
- [Google Analytics 360](https://www.g2.com/products/google-analytics-360/reviews) — 4.4/5 stars (599 reviews)
- [TapClicks](https://www.g2.com/products/tapclicks/reviews) — 4.3/5 stars (337 reviews)

---
## Top Discussions

### Funnel

- Title: [What do you like most about Funnel for data collection, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-funnel-for-data-collection-and-what-improvements-could-be-made) — 1 comment, 1 upvote
  > **Top comment:** "I&#39;m currently utilizing the free version of Funnel.io for visualizing Meta Ads within Looker Studio, and I&#39;m satisfied with it. I don&#39;t require any further..."
- Title: [What is a funnel builder?](https://www.g2.com/discussions/what-is-a-funnel-builder) — 1 comment
  > **Top comment:** "Haven&#39;t heard of it"
- Title: [Can I see data retroactively in Funnel?](https://www.g2.com/discussions/3680-retroactive-data) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes. Because Funnel pulls down data from your advertising platforms and Google Analytics account we can report as far back as you have data in these..."
- Title: [Which advertising platforms does Funnel support?](https://www.g2.com/discussions/3676-advertising-platforms) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Funnel supports Google Analytics. We pull down data from your Google Analytics account and match it up with you advertising data so you can measure your..."

### Windsor.ai

- Title: [What is Windsor.ai used for?](https://www.g2.com/discussions/what-is-windsor-ai-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "To bring data from more than 70 marketing data sources (such as Facebook Ads, Google Analytics, Instagram, Salesforce, HubSpot,..)  to your data destination..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/funnel-vs-windsor-ai)

