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Compare Funnel and Qlik Sense 
Featured Products
At a Glance
Market Segments
Small-Business (50.3% of reviews)
Enterprise (44.2% of reviews)
Entry-Level Pricing
Starting at $120.00
$30 USD/user/month. Billed Annually.
Funnel
Star Rating
(163)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $120.00
Free Trial is available
Browse all 3 pricing plansQlik Sense
Star Rating
(921)4.4 out of 5
Market Segments
Enterprise (44.2% of reviews)
Pros & Cons
Entry-Level Pricing
$30 USD/user/month. Billed Annually.
Browse all 2 pricing plansFunnel vs Qlik Sense
When assessing the two solutions, reviewers found Funnel easier to use, set up, and administer. Reviewers also preferred doing business with Funnel overall.
- Reviewers felt that Funnel meets the needs of their business better than Qlik Sense.
- When comparing quality of ongoing product support, reviewers felt that Funnel is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Funnel over Qlik Sense.
Pricing
Entry-Level Pricing
Funnel
Starter
Starting at $120.00
Begin your journey to data-driven marketing with our Starter Plan.
- 500 flexpoints included (additional flexpoints can be purchased)
- Connect to our 121 most popular data sources
- Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards
Qlik Sense
Qlik Sense® Business
$30
USD/user/month. Billed Annually.
SaaS solution to operationalize analytics across groups and teams.
Free Trial
Funnel
Free Trial is available
Qlik Sense
Free Trial is available
Ratings
Meets Requirements
8.8
140
8.5
599
Ease of Use
8.5
143
8.4
608
Ease of Setup
8.8
102
8.2
330
Ease of Admin
8.9
95
7.9
330
Quality of Support
9.1
137
8.0
547
Has the product been a good partner in doing business?
9.1
94
8.5
326
Product Direction (% positive)
8.7
141
8.3
579
Features by Category
Reports
Not enough data
8.4
418
|
Verified
Not enough data
8.3
395
|
Verified
Not enough data
8.5
430
|
Verified
Not enough data
8.3
334
|
Verified
Not enough data
8.8
427
|
Verified
Self Service
Not enough data
8.4
357
|
Verified
Not enough data
8.7
413
|
Verified
Not enough data
8.5
402
|
Verified
Not enough data
8.4
396
|
Verified
Not enough data
7.9
344
|
Verified
Not enough data
7.4
305
|
Verified
Advanced Analytics
Not enough data
7.4
234
|
Verified
Not enough data
8.7
406
|
Verified
Not enough data
7.9
296
|
Verified
Building Reports
Not enough data
8.7
252
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.1
211
|
Verified
Not enough data
8.0
184
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.4
418
|
Verified
Not enough data
8.3
395
|
Verified
Not enough data
8.5
430
|
Verified
Not enough data
8.3
334
|
Verified
Not enough data
8.8
427
|
Verified
Data Preparation
Not enough data
8.6
202
|
Verified
Not enough data
8.4
187
|
Verified
Data Modeling and Blending
Not enough data
8.9
225
|
Verified
Not enough data
9.2
228
|
Verified
Not enough data
8.9
222
|
Verified
Generative AI
Not enough data
7.5
27
Not enough data
7.6
28
Agentic AI - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
8.4
357
|
Verified
Not enough data
8.7
413
|
Verified
Not enough data
8.5
402
|
Verified
Not enough data
8.4
396
|
Verified
Not enough data
7.9
344
|
Verified
Not enough data
7.4
305
|
Verified
Deployment & Integration - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
7.4
234
|
Verified
Not enough data
8.7
406
|
Verified
Not enough data
7.9
296
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Intelligence - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
8.7
252
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.1
211
|
Verified
Not enough data
8.0
184
|
Verified
Reports
Not enough data
8.4
418
|
Verified
Not enough data
8.3
395
|
Verified
Not enough data
8.5
430
|
Verified
Not enough data
8.3
334
|
Verified
Not enough data
8.8
427
|
Verified
Self Service
Not enough data
8.4
357
|
Verified
Not enough data
8.7
413
|
Verified
Not enough data
8.5
402
|
Verified
Not enough data
8.4
396
|
Verified
Not enough data
7.9
344
|
Verified
Not enough data
7.4
305
|
Verified
Building Reports
Not enough data
8.7
252
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.1
211
|
Verified
Not enough data
8.0
184
|
Verified
Metrics
9.0
70
Not enough data
8.9
68
Not enough data
8.4
46
Not enough data
8.9
45
Not enough data
8.6
44
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
9.1
71
Not enough data
9.0
43
Not enough data
Reporting
8.6
48
Not enough data
8.8
43
Not enough data
8.7
62
Not enough data
8.7
52
Not enough data
8.2
40
Not enough data
8.1
55
Not enough data
9.2
69
Not enough data
Other
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
73
Not enough data
8.9
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.9
71
Not enough data
Feature Not Available
Not enough data
9.1
75
Not enough data
8.9
74
Not enough data
Cartography
Not enough data
8.8
62
Not enough data
8.8
55
Not enough data
9.4
65
Not enough data
9.1
56
Analysis
Not enough data
8.8
56
Not enough data
8.9
56
Not enough data
8.9
56
Not enough data
9.0
58
Reporting
Not enough data
9.3
76
Not enough data
9.0
67
Not enough data
9.0
65
Data Source Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Exporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Management
8.3
20
Not enough data
7.0
18
Not enough data
Functionality
8.8
19
Not enough data
8.5
20
Not enough data
8.8
20
Not enough data
8.8
20
Not enough data
8.6
20
Not enough data
Agentic AI - Productivity Bots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Statistical Tool
Not enough data
8.8
71
Not enough data
8.7
66
Not enough data
8.3
68
Data Analysis
Not enough data
9.2
69
Not enough data
9.2
72
Decision Making
Not enough data
8.9
76
Not enough data
9.2
79
Not enough data
8.8
77
Not enough data
9.0
77
Generative AI
Not enough data
8.5
9
Not enough data
8.3
9
Marketing Operations
8.3
76
|
Verified
Not enough data
8.9
85
|
Verified
Not enough data
7.7
43
Not enough data
8.4
74
|
Verified
Not enough data
8.0
46
|
Verified
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.4
80
|
Verified
Not enough data
8.7
83
|
Verified
Not enough data
8.2
68
|
Verified
Not enough data
8.9
83
|
Verified
Not enough data
7.8
41
Not enough data
7.6
41
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.5
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
Categories
Categories
Shared Categories
Funnel and Qlik Sense share no categories
Unique Categories
Qlik Sense is categorized as Location Intelligence, Productivity Bots, Embedded Business Intelligence, Analytics Platforms, Predictive Analytics, and Data Preparation
Reviews
Reviewers' Company Size
Funnel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Qlik Sense
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.5%
Retail
6.3%
Information Technology and Services
6.3%
Internet
4.4%
Consumer Goods
3.1%
Other
37.5%
Information Technology and Services
10.9%
Computer Software
6.5%
Financial Services
5.9%
Hospital & Health Care
5.7%
Retail
5.2%
Other
65.8%
Discussions
Which advertising platforms does Funnel support?
1 Comment
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 Comment
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
Do you recommend switching to Qliksense?
3 Comments
PM
Qliksense is pretty decent tool when it comes to Data Visualization and its script editor feature gives the developer the liberty on data manipulation.Read more
what is the best way to download all analysis images?
1 Comment
DS
It depends on the tool you are using.
The best way is probably to use a reporting system (Qlik, Tableau, PowerBI, SiSense, Kibella, Kibana, etc) and have...Read more
What is the best way to deploy a chatbot with Qlik Sense?
1 Comment
Official Response from Qlik Sense
Qlik Sense has a conversational analytics capability called "Insight Advisor Chat" which is available from September 2020. This will provide you with a...Read more
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