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Compare EmailOctopus and Zoho Campaigns 
Featured Products
At a Glance
Market Segments
Small-Business (58.8% of reviews)
Small-Business (79.5% of reviews)
Entry-Level Pricing
Free
Free
EmailOctopus
Star Rating
(36)4.1 out of 5
Market Segments
Small-Business (58.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 2 pricing plansZoho Campaigns
Star Rating
(1,015)4.3 out of 5
Market Segments
Small-Business (79.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansEmailOctopus vs Zoho Campaigns
When assessing the two solutions, reviewers found EmailOctopus easier to use. However, reviewers felt that the products are equally easy to set up and administer. Finally, reviewers preferred doing business with Zoho Campaigns overall.
- Reviewers felt that Zoho Campaigns meets the needs of their business better than EmailOctopus.
- When comparing quality of ongoing product support, reviewers felt that Zoho Campaigns is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Zoho Campaigns over EmailOctopus.
Pricing
Entry-Level Pricing
EmailOctopus
Starter
Free
Up to 2,500 subscribers and 10,000 emails per month. EmailOctopus branding on emails. Statistics stored for 30 days. Basic support.
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
EmailOctopus
No trial information availableZoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.1
31
8.7
796
Ease of Use
8.6
31
8.5
801
Ease of Setup
8.5
17
8.5
508
Ease of Admin
8.6
14
8.6
481
Quality of Support
8.0
30
8.3
740
Has the product been a good partner in doing business?
8.5
14
8.6
470
Product Direction (% positive)
8.4
30
8.5
777
Features by Category
Email Marketing
8.6
23
8.4
614
|
Verified
8.7
24
|
Verified
8.5
645
|
Verified
8.7
23
|
Verified
8.6
571
|
Verified
8.6
24
|
Verified
8.5
636
|
Verified
8.5
23
|
Verified
8.7
628
|
Verified
9.0
24
|
Verified
8.3
616
|
Verified
8.4
22
|
Verified
8.4
525
|
Verified
7.6
12
8.5
295
|
Verified
Feature Not Available
8.3
281
Reporting & Analytics
Feature Not Available
8.3
432
|
Verified
8.8
23
|
Verified
8.7
586
|
Verified
Generative AI
4.7
5
Feature Not Available
4.7
5
Feature Not Available
Agentic AI - Email Marketing
Not enough data
8.0
16
Not enough data
7.8
16
Not enough data
7.7
16
Not enough data
8.2
16
Not enough data
8.0
16
Integration
8.8
13
|
Verified
8.7
401
|
Verified
7.7
11
|
Verified
8.4
302
|
Verified
8.3
11
|
Verified
8.4
298
|
Verified
7.2
9
|
Verified
8.7
212
|
Verified
8.2
11
8.7
200
|
Verified
7.5
10
8.4
150
|
Verified
Templates
Not enough data
8.3
205
|
Verified
Not enough data
7.7
180
|
Verified
Not enough data
8.1
188
|
Verified
Not enough data
7.9
79
Edit
Not enough data
8.0
197
|
Verified
Not enough data
8.2
101
Not enough data
8.3
189
|
Verified
Logistics
Not enough data
8.6
193
|
Verified
Not enough data
7.6
176
|
Verified
Not enough data
8.5
174
|
Verified
Not enough data
8.1
74
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
8.1
6
Not enough data
8.1
6
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
EmailOctopus and Zoho Campaigns are categorized as Email Marketing
Unique Categories
EmailOctopus has no unique categories
Zoho Campaigns is categorized as Email Template Builder and SMS Marketing
Reviews
Reviewers' Company Size
EmailOctopus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
14.7%
Marketing and Advertising
11.8%
Financial Services
8.8%
Education Management
8.8%
Computer Software
8.8%
Other
47.1%
Information Technology and Services
11.9%
Marketing and Advertising
9.9%
Computer Software
7.2%
Retail
3.8%
Education Management
3.6%
Other
63.6%
Alternatives
Discussions
EmailOctopus has no discussions with answers
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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