Link copied to clipboard # Broadstreet vs Google Ad Manager Comparison - What are their main differences? Share [ Export ](/compare/broadstreet/google-ad-manager/export.csv) BroadstreetGoogle Ad Manager[+ Add Product](#) Pricing **Broadstreet** Free Trial **$299.00** Per Month · Business **Starting at $999.00** · VIP **Google Ad Manager** No pricing available **Pricing Insights** from reviews Perceived Cost **Broadstreet** $$$$$ **Google Ad Manager** $$$$$ Average Discount **Broadstreet** 7% **Google Ad Manager** 7% Uncover valuable pricing insights from real user feedback to improve your shopping experience. See it for free Time to Implement **Broadstreet** 6 months Based on 100 responses **Google Ad Manager** 6 months Based on 100 responses Return on Investment **Broadstreet** 6 months Based on 100 responses **Google Ad Manager** 6 months Based on 100 responses **Pros & Cons** from reviews **Broadstreet** Not enough data **Google Ad Manager** Not enough data Integrations **Broadstreet** Not enough data **Google Ad Manager** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_aeae116c52945fdecd7ed16d621cb315/data-studio.png "Product Avatar Image") Data Studio ](https://www.g2.com/products/data-studio/reviews)[ View all ](https://www.g2.com/products/google-ad-manager/integrations) **Ratings** from reviews Meets Requirements **Broadstreet** **9.6** /10 Based on 47 responses **Google Ad Manager** **8.6** /10 Based on 211 responses Ease of Use **Broadstreet** **9.4** /10 Based on 47 responses **Google Ad Manager** **7.8** /10 Based on 209 responses Ease of Setup **Broadstreet** **9.5** /10 Based on 24 responses **Google Ad Manager** **7.6** /10 Based on 109 responses Ease of Admin **Broadstreet** **9.6** /10 Based on 25 responses **Google Ad Manager** **7.9** /10 Based on 97 responses Quality of Support **Broadstreet** **9.8** /10 Based on 47 responses **Google Ad Manager** **7.0** /10 Based on 193 responses Has the product been a good partner in doing business? **Broadstreet** **9.9** /10 Based on 25 responses **Google Ad Manager** **7.9** /10 Based on 95 responses Product Direction (% positive) **Broadstreet** **9.8** /10 Based on 47 responses **Google Ad Manager** **7.7** /10 Based on 205 responses **Features** ratings from reviews Publisher Ad Server Not enough data **8.8** /10 Based on 13 responses Supply Side Platform (SSP) Not enough data **8.2** /10 Based on 73 responses User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 98.1% Mid-Market(51-1000 emp.) 1.9% Enterprise(\> 1000 emp.) 0% Small-Business(50 or fewer emp.) 98.1% Mid-Market(51-1000 emp.) 1.9% Enterprise(\> 1000 emp.) 0% Small-Business(50 or fewer emp.) 37.3% Mid-Market(51-1000 emp.) 41.7% Enterprise(\> 1000 emp.) 21.1% Small-Business(50 or fewer emp.) 37.3% Mid-Market(51-1000 emp.) 41.7% Enterprise(\> 1000 emp.) 21.1% **Reviewers' Industry** [![Broadstreet](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9e32666032b1ac99974e26a459e0a192/broadstreet.png "Broadstreet")](https://www.g2.com/products/broadstreet/reviews) Broadstreet Publishing 32.7% Online Media 28.8% Newspapers 15.4% Media Production 11.5% Broadcast Media 3.8% Other 7.7% [![Google Ad Manager](https://images.g2crowd.com/uploads/product/hd_favicon/1548109110/google-ad-manager.jpeg "Google Ad Manager")](https://www.g2.com/products/google-ad-manager/reviews) Google Ad Manager Marketing and Advertising 40.9% Publishing 6.5% Internet 6.1% Broadcast Media 4.3% Newspapers 4.3% Other 37.8% Alternatives **Broadstreet Alternatives** ![AdButler](https://images.g2crowd.com/uploads/product/hd_favicon/1543495240/adbutler.svg "AdButler") [ AdButler ](/products/adbutler/reviews) ![AdSense](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ec565a2abc536d259e96a2587bf19458/adsense.jpeg "AdSense") [ AdSense ](/products/adsense/reviews) ![Kevel](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_7bead6168bc0e61c6f6ed41de198b211/kevel.png "Kevel") [ Kevel ](/products/kevel/reviews) ![Epom Ad Server](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_689a47e1aaa248bfffdbf459174c422c/epom-ad-server.png "Epom Ad Server") [ Epom Ad Server ](/products/epom-ad-server/reviews) **Google Ad Manager Alternatives** ![OpenX](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f44caa80110cc9c9729b7b327be6991f/openx.png "OpenX") [ OpenX ](/products/openx/reviews) ![Equativ](https://images.g2crowd.com/uploads/product/hd_favicon/442c1e286947cd1303c4b2a250b62143/equativ.jpeg "Equativ") [ Equativ ](/products/equativ/reviews) ![PubMatic](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2736519589ac65c94616f33a00436876/pubmatic.jpg "PubMatic") [ PubMatic ](/products/pubmatic/reviews) ![Magnite, for Sellers](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_05fd991cf8a67f348a02e9714c75311a/magnite-for-sellers.png "Magnite, for Sellers") [ Magnite, for Sellers ](/products/magnite-for-sellers/reviews) ## Broadstreet vs Google Ad Manager FAQs Generated using AI Last updated: August 15, 2026 ### What is the difference between Broadstreet vs Google Ad Manager? Broadstreet stands out for its higher reviewer satisfaction in ease of use, setup, and support compared to Google Ad Manager, which is favored for its broader reach and advanced targeting. | [Broadstreet](https://www.g2.com/products/broadstreet/reviews) | [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) | | --- | --- | | G2 Rating (reviews): 4.8/5 (52 reviews) | G2 Rating (reviews): 4.2/5 (236 reviews) | | Largest Segment: Small-Business | Largest Segment: Mid-Market | | Ease of Setup score: 9.5 | Ease of Setup score: 7.6 | | Quality of Support score: 9.8 | Quality of Support score: 7.0 | | Top Reviewer-Cited Strength: Exceptional customer support and ease of use | Top Reviewer-Cited Strength: Advanced targeting and centralized ad management | ### How do the pricing models of Broadstreet and Google Ad Manager compare? Broadstreet is rated as the stronger value by reviewers, with a higher satisfaction score on price and cost-related dimensions compared to Google Ad Manager. - **Broadstreet:** Reviewers consistently highlight Broadstreet's affordability and the value delivered through its ease of use and responsive support. - **Google Ad Manager:** Reviewers note that while Google Ad Manager offers powerful features, it can be expensive and complex, especially for smaller publishers. - **Switching-reason:** In recent reviews, several publishers mention switching to Broadstreet for its lower complexity and more responsive support, despite Google Ad Manager's broader capabilities. ### What are the best alternatives to Broadstreet and Google Ad Manager? The top three alternatives to Broadstreet and Google Ad Manager are AdButler, AdSense, and OpenX. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Broadstreet](https://www.g2.com/products/broadstreet/reviews) | 4.8/5 (52 reviews) | Small-Business | Reviewers highlight affordability and value | Exceptional customer support and ease of use | | [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) | 4.2/5 (236 reviews) | Mid-Market | Reviewers note higher cost and complexity | Advanced targeting and centralized ad management | | [AdButler](https://www.g2.com/products/adbutler/reviews) | 4.5/5 (64 reviews) | Small-Business | Reviewers describe it as cost-effective for small publishers | Flexible ad serving and strong customer support | | [AdSense](https://www.g2.com/products/adsense/reviews) | 4.2/5 (264 reviews) | Small-Business | Reviewers appreciate its free entry and revenue potential | Easy monetization and broad reach | | [OpenX](https://www.g2.com/products/openx/reviews) | 3.2/5 (18 reviews) | — | — | Programmatic capabilities and scalability | ### Which Publisher Ad Server features should I prioritize when comparing Broadstreet and Google Ad Manager? Buyers comparing Broadstreet and Google Ad Manager should prioritize ease of use, ease of setup, quality of support, advanced targeting, and reporting capabilities. - **Ease of Use:** Broadstreet scores 9.4, Google Ad Manager 7.8. - **Ease of Setup:** Broadstreet scores 9.5, Google Ad Manager 7.6. - **Quality of Support:** Broadstreet scores 9.8, Google Ad Manager 7.0. - **Advanced Targeting:** Google Ad Manager is frequently cited for its advanced targeting and centralized ad management. - **Reporting Capabilities:** Both products are praised for reporting, but Broadstreet is noted for automated, client-facing reports, while Google Ad Manager is recognized for detailed analytics and performance tracking. ### What are the pros and cons of Broadstreet vs Google Ad Manager? Broadstreet's headline strength is its ease of use and exceptional support, while Google Ad Manager is recognized for advanced targeting and centralized management. - **Broadstreet strengths:** Reviewers highlight Broadstreet's intuitive interface, rapid and personalized customer support, and a wide variety of creative ad formats. Automated reporting and ease of setup are frequently praised. - **Broadstreet trade-offs:** Some reviewers mention a learning curve due to the abundance of features and occasional platform lags or backend complexity. - **Google Ad Manager strengths:** Reviewers cite advanced targeting, centralized management of multiple ad formats, and robust reporting as key advantages. The platform is favored for managing large-scale ad operations and optimizing revenue. - **Google Ad Manager trade-offs:** Reviewers note a steep learning curve, complexity in setup and ongoing management, and less responsive support compared to Broadstreet. Some mention higher costs and challenges for small publishers. ### Is Broadstreet or Google Ad Manager better for small businesses? Broadstreet is the better fit for small businesses, with a higher share of small-business reviewers and consistently positive sentiment about its accessibility and support. - **Broadstreet:** Largest segment is Small-Business, with reviewers praising its ease of use, affordability, and responsive support tailored to smaller publishers. - **Google Ad Manager:** Largest segment is Mid-Market, with reviewers noting its complexity and steeper learning curve, making it less accessible for small businesses. ### Which Publisher Ad Server platform has better integrations? Reviewer sentiment indicates parity between Broadstreet and Google Ad Manager for integrations, with no clear advantage for either platform. - **Broadstreet:** No recent reviewer-cited integrations are mentioned. - **Google Ad Manager:** No recent reviewer-cited integrations are mentioned. ### How do Broadstreet and Google Ad Manager compare on customer support? Broadstreet outperforms Google Ad Manager on Quality of Support by a material margin, with a 2.8-point lead (9.8 vs 7.0). - **Broadstreet:** Reviewers consistently describe rapid, personalized, and highly engaged support, often citing direct access to knowledgeable staff and quick resolution of issues. - **Google Ad Manager:** Reviewers frequently mention challenges reaching support, slow response times, and reliance on FAQs or documentation, with support described as less accessible and less helpful. ### Which is easier to implement, Broadstreet or Google Ad Manager? Broadstreet is easier to implement than Google Ad Manager, with a 1.9-point advantage in Ease of Setup (9.5 vs 7.6). - **Broadstreet:** Reviewers highlight straightforward setup, intuitive onboarding, and minimal technical barriers, with many noting that even non-technical users can implement the platform quickly. - **Google Ad Manager:** Reviewers describe a steeper learning curve, more complex setup processes, and the need for ongoing optimization, especially for those without prior experience. ## Broadstreet vs Google Ad Manager When assessing the two solutions, reviewers found Broadstreet easier to use, set up, and administer. Reviewers also preferred doing business with Broadstreet overall. - Reviewers felt that Broadstreet meets the needs of their business better than Google Ad Manager. - When comparing quality of ongoing product support, reviewers felt that Broadstreet is the preferred option. - For feature updates and roadmaps, our reviewers preferred the direction of Broadstreet over Google Ad Manager.