Compare AYTM and Zappi 
At a Glance
Market Segments
AYTM
Mid-Market (37.5% of reviews)
Zappi
Enterprise (45.5% of reviews)
Entry-Level Pricing
AYTM
$150.00 1 License Per MonthZappi
No pricing availableFeatured Products
Sponsored
Survicate
(171)
Survey
Visit Website
AYTM vs Zappi
- Users report that AYTM excels in "Quality of Support," with a score of 9.7, indicating that users find the support team highly responsive and helpful, while Zappi's support quality is rated lower at 8.6, suggesting potential delays or less effective assistance.
- Reviewers mention that AYTM's "Survey Builder" is intuitive and user-friendly, allowing for easy customization and quick setup, whereas Zappi's survey creation process is noted to be slightly more complex, which may lead to a steeper learning curve for new users.
- G2 users highlight AYTM's strong performance in "Data Collection" capabilities, particularly with its advanced features like "Natural Language Processing (NLP)" and "Survey Customization," which are praised for enhancing the quality of insights gathered. In contrast, Zappi's offerings in these areas are perceived as less robust, with fewer advanced options available.
- Users on G2 report that AYTM provides superior "Survey Insights" and "Reporting & Analytics," with custom dashboards that allow for deeper analysis, while Zappi's reporting features are seen as more basic, lacking the same level of detail and customization.
- Reviewers mention that AYTM's "Mobile User Support" is a standout feature, making it easier for users to engage with surveys on-the-go, while Zappi's mobile capabilities are described as limited, which could hinder user participation in mobile environments.
- Users say that AYTM's "Ease of Setup" is rated at 8.9, indicating a smoother onboarding experience, while Zappi does not provide a score for this metric, which may suggest variability in user experiences during initial setup.
Pricing
Entry-Level Pricing
AYTM
Aytm Plus License
$150.00
1 License Per Month
Supercharge your research with professional tools and analysis
- $1,440/YR (20% SAVINGS!)
Zappi
No pricing availableFree Trial
AYTM
Free Trial is available
Zappi
Free Trial is available
Ratings
Meets Requirements
9.4
16
9.1
11
Ease of Use
9.2
16
9.1
11
Ease of Setup
8.9
6
Not enough data
Ease of Admin
8.9
6
Not enough data
Quality of Support
9.7
15
8.6
11
Has the product been a good partner in doing business?
9.0
5
Not enough data
Product Direction (% positive)
9.2
15
8.9
11
Features by Category
Data collection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Segment Trending
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Survey Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Survey Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
AYTM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zappi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Market Research
18.8%
Computer Software
12.5%
Writing and Editing
6.3%
Research
6.3%
Packaging and Containers
6.3%
Other
50.0%
Food & Beverages
18.2%
Telecommunications
9.1%
Retail
9.1%
Restaurants
9.1%
Oil & Energy
9.1%
Other
45.5%
Most Helpful Reviews
AYTM
Most Helpful Favorable Review
Jamie B.
Verified User in Management Consulting
This product is excellent research automation and also a secret weapon that drives agile innovation of some largest consumer brands as well. Also, I really like it’s easy to use dashboard facility that helps me building useful surveys ahead. Apart from this...
Most Helpful Critical Review
Angeline F.
Verified User in Food Production
Very slow website speed. High pricing of services. Poor customer support.
Zappi
Most Helpful Favorable Review
Verified User in Non-Profit Organization Management
Love that I can get survey data fast instead of having to wait.
Most Helpful Critical Review
Jamie B.
Verified User in Management Consulting
This product is excellent research automation and also a secret weapon that drives agile innovation of some largest consumer brands as well. Also, I really like it’s easy to use dashboard facility that helps me building useful surveys ahead. Apart from this...
Verified User in Non-Profit Organization Management
Love that I can get survey data fast instead of having to wait.
Angeline F.
Verified User in Food Production
Very slow website speed. High pricing of services. Poor customer support.
Alternatives
Discussions
Do you offer both list surveys and panel surveys?
1 comment
Official Response from AYTM
AYTM offers two types of surveys; List Surveys and Panel Surveys.
A Panel Survey is when you want to purchase our proprietary panel of respondents. We...Read more
What is conjoint segmentation?
1 comment
Official Response from AYTM
Conjoint Segmentation is a Choice-Based Conjoint variant with the aim to provide detailed information on the sample with several segments of respondents...Read more
What is Advanced MaxDiff?
1 comment
Official Response from AYTM
The Advanced MaxDiff test is a great way to compare many alternatives without overwhelming respondents by asking them to read and consider all items at once....Read more
Zappi has no discussions with answers
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