Compare Amobee and Innovid 
Featured Products
At a Glance
Market Segments
Enterprise (55.1% of reviews)
Enterprise (43.0% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Amobee
Star Rating
(51)3.8 out of 5
Market Segments
Enterprise (55.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AmobeeInnovid
Star Rating
(376)4.1 out of 5
Market Segments
Enterprise (43.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about InnovidSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Innovid excels in video advertising, with users praising its ability to create engaging and personalized video ads that resonate across various digital platforms. This focus on video content is highlighted as a key strength, especially for brands looking to enhance their visibility in OTT and CTV environments.
- Users say that Amobee's support team is a standout feature, consistently described as helpful and responsive. Reviewers appreciate the platform's BI targeting capabilities and insights, which enhance campaign effectiveness and user experience.
- According to verified reviews, Innovid has a more robust overall user satisfaction, reflected in its higher G2 Score and star ratings. Users frequently mention the platform's reliability and effectiveness in managing video ad campaigns, making it a preferred choice for many advertisers.
- Reviewers mention that Amobee's user interface is particularly trader-friendly, with convenient reporting features that simplify campaign management. However, some users express a desire for more intuitive workflows, indicating room for improvement in user experience.
- G2 reviewers highlight Innovid's strong integration capabilities, allowing seamless connections with various advertising channels. This flexibility is seen as a significant advantage for brands aiming to streamline their advertising efforts across multiple platforms.
- Users report that while Amobee is constantly evolving and adapting based on user feedback, it still faces challenges in matching specific workflow needs for some users. The bulk edit feature is appreciated, but there are calls for further enhancements to improve overall usability.
Pricing
Entry-Level Pricing
Amobee
No pricing availableInnovid
No pricing availableFree Trial
Amobee
No trial information availableInnovid
No trial information availableRatings
Meets Requirements
8.0
47
8.3
315
Ease of Use
7.7
45
7.9
343
Ease of Setup
7.5
27
8.0
220
Ease of Admin
7.5
27
7.8
176
Quality of Support
7.9
47
9.0
308
Has the product been a good partner in doing business?
7.9
33
8.9
182
Product Direction (% positive)
6.4
45
8.9
312
Features by Category
Channel Functionality
8.2
26
8.9
90
Platform Interoperability
Not enough data
8.1
33
Agentic AI - Display Advertising
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
5.3
5
Not enough data
5.3
5
Not enough data
6.0
5
Campaign Management
8.1
26
|
Verified
7.8
238
7.9
32
|
Verified
7.7
212
7.7
24
8.2
198
7.1
23
|
Verified
8.0
219
6.9
20
|
Verified
7.9
197
7.2
26
8.3
171
7.2
32
|
Verified
8.3
146
7.5
26
8.3
131
7.7
33
|
Verified
8.1
190
7.5
27
|
Verified
8.1
185
7.3
22
|
Verified
8.0
149
6.8
11
7.6
76
7.2
13
7.9
80
Targeting
8.1
36
|
Verified
8.5
224
8.3
29
|
Verified
8.2
191
8.1
30
|
Verified
8.3
206
8.1
33
|
Verified
8.2
142
Platform
7.5
17
|
Verified
8.1
189
7.7
26
|
Verified
8.0
221
7.2
23
|
Verified
8.3
214
7.9
30
|
Verified
7.8
243
7.8
20
|
Verified
8.2
186
7.8
23
|
Verified
8.0
206
7.8
24
|
Verified
7.9
212
7.9
19
|
Verified
Feature Not Available
7.3
20
|
Verified
7.9
187
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Authoring Tools
Not enough data
8.1
41
Not enough data
8.2
30
Not enough data
8.2
33
Not enough data
7.5
25
Agentic AI - Creative Management Platforms
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
8.1
9
Not enough data
7.3
8
Not enough data
7.5
8
Not enough data
7.7
8
Testing Tools
Not enough data
8.3
40
Not enough data
7.8
35
Publishing Tools
Not enough data
Feature Not Available
Not enough data
8.5
38
Not enough data
9.2
41
Platform Interoperability
Not enough data
8.1
15
Mobile Functionality
7.8
22
8.3
47
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
7.8
238
7.9
32
|
Verified
7.7
212
7.7
24
8.2
198
7.1
23
|
Verified
8.0
219
6.9
20
|
Verified
7.9
197
7.2
26
8.3
171
7.2
32
|
Verified
8.3
146
7.5
26
8.3
131
7.7
33
|
Verified
8.1
190
7.5
27
|
Verified
8.1
185
7.3
22
|
Verified
8.0
149
6.8
11
7.6
76
7.2
13
7.9
80
Targeting
8.1
36
|
Verified
8.5
224
8.3
29
|
Verified
8.2
191
8.1
30
|
Verified
8.3
206
8.1
33
|
Verified
8.2
142
Mobile
7.7
18
8.2
36
6.8
11
7.6
76
7.2
13
7.9
80
Platform
7.5
17
|
Verified
8.1
189
7.7
26
|
Verified
8.0
221
7.2
23
|
Verified
8.3
214
7.9
30
|
Verified
7.8
243
7.8
20
|
Verified
8.2
186
7.8
23
|
Verified
8.0
206
7.8
24
|
Verified
7.9
212
7.9
19
|
Verified
Feature Not Available
7.3
20
|
Verified
7.9
187
Platform Interoperability
9.3
5
8.8
28
Video Functionality
7.8
22
8.6
64
Agentic AI - Video Advertising
Not enough data
6.7
8
Not enough data
7.3
8
Not enough data
7.1
8
Not enough data
7.5
8
Not enough data
6.3
8
Not enough data
6.9
8
Campaign Management
8.1
26
|
Verified
7.8
238
7.9
32
|
Verified
7.7
212
7.7
24
8.2
198
7.1
23
|
Verified
8.0
219
6.9
20
|
Verified
7.9
197
7.2
26
8.3
171
7.2
32
|
Verified
8.3
146
7.5
26
8.3
131
7.7
33
|
Verified
8.1
190
7.5
27
|
Verified
8.1
185
7.3
22
|
Verified
8.0
149
6.8
11
7.6
76
7.2
13
7.9
80
Targeting
8.1
36
|
Verified
8.5
224
8.3
29
|
Verified
8.2
191
8.1
30
|
Verified
8.3
206
8.1
33
|
Verified
8.2
142
Platform
7.5
17
|
Verified
8.1
189
7.7
26
|
Verified
8.0
221
7.2
23
|
Verified
8.3
214
7.9
30
|
Verified
7.8
243
7.8
20
|
Verified
8.2
186
7.8
23
|
Verified
8.0
206
7.8
24
|
Verified
7.9
212
7.9
19
|
Verified
Feature Not Available
7.3
20
|
Verified
7.9
187
Platform Interoperability
Not enough data
8.4(won by default)
23
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Feature Not Available
8.3(won by default)
159
Campaign Management
8.1(won by 0.3)
26
|
Verified
7.8
238
7.9(won by 0.2)
32
|
Verified
7.7
212
7.7
24
8.2(won by 0.5)
198
7.1
23
|
Verified
8.0(won by 0.9)
219
6.9
20
|
Verified
7.9(won by 1.0)
197
7.2
26
8.3(won by 1.1)
171
7.2
32
|
Verified
8.3(won by 1.1)
146
7.5
26
8.3(won by 0.8)
131
7.7
33
|
Verified
8.1(won by 0.4)
190
7.5
27
|
Verified
8.1(won by 0.6)
185
7.3
22
|
Verified
8.0(won by 0.7)
149
6.8
11
7.6(won by 0.8)
76
7.2
13
7.9(won by 0.7)
80
Targeting
8.1
36
|
Verified
8.5(won by 0.4)
224
8.3(won by 0.1)
29
|
Verified
8.2
191
8.1
30
|
Verified
8.3(won by 0.2)
206
8.1
33
|
Verified
8.2(won by 0.1)
142
Platform
7.5
17
|
Verified
8.1(won by 0.6)
189
7.7
26
|
Verified
8.0(won by 0.3)
221
7.2
23
|
Verified
8.3(won by 1.1)
214
7.9(won by 0.1)
30
|
Verified
7.8
243
7.8
20
|
Verified
8.2(won by 0.4)
186
7.8
23
|
Verified
8.0(won by 0.2)
206
7.8
24
|
Verified
7.9(won by 0.1)
212
7.9(won by default)
19
|
Verified
Feature Not Available
7.3
20
|
Verified
7.9(won by 0.6)
187
Demand Side Platforms
8.3
5
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
7.8
238
7.9
32
|
Verified
7.7
212
7.7
24
8.2
198
7.1
23
|
Verified
8.0
219
6.9
20
|
Verified
7.9
197
7.2
26
8.3
171
7.2
32
|
Verified
8.3
146
7.5
26
8.3
131
7.7
33
|
Verified
8.1
190
7.5
27
|
Verified
8.1
185
7.3
22
|
Verified
8.0
149
6.8
11
7.6
76
7.2
13
7.9
80
Targeting
8.1
36
|
Verified
8.5
224
8.3
29
|
Verified
8.2
191
8.1
30
|
Verified
8.3
206
8.1
33
|
Verified
8.2
142
Demand Side Platforms
7.7
19
|
Verified
Not enough data
7.4
18
|
Verified
Not enough data
7.5
18
|
Verified
Not enough data
Platform
7.5
17
|
Verified
8.1
189
7.7
26
|
Verified
8.0
221
7.2
23
|
Verified
8.3
214
7.9
30
|
Verified
7.8
243
7.8
20
|
Verified
8.2
186
7.8
23
|
Verified
8.0
206
7.8
24
|
Verified
7.9
212
7.9
19
|
Verified
Feature Not Available
7.3
20
|
Verified
7.9
187
Campaign Management - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Amobee and Innovid are categorized as Cross-Channel Advertising, Display Advertising, Mobile Advertising, Social Media Advertising, and Video Advertising
Unique Categories
Amobee is categorized as Demand Side Platform (DSP) and Data Management Platform (DMP)
Innovid is categorized as Creative Management Platforms and Ad Networks
Reviews
Reviewers' Company Size
Amobee
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Innovid
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
86.0%
Telecommunications
4.0%
Pharmaceuticals
2.0%
Online Media
2.0%
Newspapers
2.0%
Other
4.0%
Marketing and Advertising
70.5%
Retail
3.5%
Online Media
3.5%
Internet
1.9%
Consumer Goods
1.6%
Other
19.0%
Alternatives
Discussions
Amobee has no discussions with answers
What is the best way to deal with multiple credits we receive from partners. How can we reconcile them together and not one by one?
1 Comment
RT
If you under delivered that month, and the campaign is still ongoing, you can adjust the future months to up the impressions. Systematically, there is a way...Read more
Innovid has no more discussions with answers
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